Primary Features Ymlp Autoresponder
Aweber provides you with all the Following key features:
the ability to import / host the email database
a vast range of templates
some marketing automation functionality
responsive email designs
RSS / website to-email functionality
telephone, email and live chat service
integrations with third-party apps Ymlp Autoresponder
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email service and Live chat service is available – that compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only provide live or email chat support.
Furthermore, there’s no hoops to Go through to contact support – relevant phone number and email details may be seen quite easily on the company’s contact page, without any requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (and a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you’ll receive if you contact them.
If you are a novice to email Advertising, then this type of easy access to good-quality service is a strong argument in favour of using Aweber as your email marketing supplier.
In relation to The access to support, you can get in touch with Aweber’s phone support staff from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its Competitors, Aweber provide one of the largest collections of e-newsletters templates accessible: you will find more than 700 accessible.
To Supply a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be truthful, I don’t love all of The layouts – some of them seem slightly dated. I’d believe them to be slightly better compared to Getresponse ones, but maybe not as good as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates accessible means that using just a little bit of tweaking you should be able to obtain a proper one for your e-newsletters. There is, of course, always the option of coding your own too. Ymlp Autoresponder
Like similar e-marketing products, Aweber may take your website’s RSS feed and turn it into e-newsletters that get sent out based on your schedule that you specify. In Aweber, this is called’Blog broadcasts’, though you can take advantage of this attribute with any content which has an RSS feed.
This operation is Particularly handy for bloggers who need subscribers in their mailing lists to automatically receive e-newsletters comprising their latest articles (or, really, a monthly digest of blog posts). Essentially, it means you can power your newsletters from the website – this is a large time-saver.
It is worth noting however that You can not use the normal Aweber template designs for RSS-to-email functions – you have to choose from a set of templates that are specifically designed for this purpose.
On the plus side, you will find quite A few of them to pick from – over most other e-marketing alternatives I have tried.
On the down Side, many of them look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to be able to find something that works fine, but I think there’s definitely some large space for improvement here.
One thing that you can not use in Aweber templates that you can in certain other competing platforms (like Mailchimp and Campaign Monitor) is net fonts. You are restricted to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Permitting use of internet fonts – for instance, your mails are likely to appear more consistently and display more faithfully across email customers – but only using web safe fonts can make templates seem a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it’d be nice to see a few of the templates freshened up a little, and the inclusion of some appealing web fonts.
Importing an existing database To Aweber is a fairly straightforward affair.
You can upload the next file Kinds:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you export your data, you’re Given the choice to add your subscribers to a particular pair of autoresponders, and label them. Not all competing products permit the inclusion of imported data into autoresponder cycles so this is a nice feature to have.
For anti-spam motives, you may Have to answer some questions regarding how you gathered the data you are importing. If your listing is on the bigger side, you may also need to wait until it’s assessed by Aweber’s anti-spam compliance team (as is the case with other email marketing tools).
In essence, Aweber’s importing functionality is great – no complaints here.
Marketing automation is a characteristic Which is increasingly offered by email advertising solutions like Aweber.
I tend to think of it as ‘Autoresponders 2.0′ – where you go beyond conventional’trickle’ campaigns and create complex user journeys with’IFTT’ – if this, then – style workflows.
With Marketing automation, you typically design a flowchart where emails are sent based on consumer activities: email opens, connect clicks, website visits, purchases made and so forth.
Aweber recently introduced a new advertising Automation feature which to some level provides this performance:’Aweber Campaigns.’ With this feature, you can use certain user activities — specifically opens and clickthroughs — along with the program of tags to ascertain what should be sent to whom and when (see previously ).
But I Think this operation should go a bit further really – tools like Getresponse and Mailchimp provide much more flexibility when it comes to which kinds of user behavior can trigger mailouts.
For example, at Getresponse, you may use triggers such as purchase, specific page visits, subscriber’score’ and sales pipeline platform to send messages.
So Aweber is playing a bit of catch up with its rivals here. Ymlp Autoresponder
Autoresponders – a Collection of Follow up emails that are automatically triggered by time or user activities – are a key part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you would expect their autoresponder functionality to be mind-blowingly good. Oddly, it is just’alright’.
On the plus side It’s very easy To install follow up mails based on time interval – for instance, automatically sending subscribers an e-mail email instantly after sign up, a promo code 2 days afterwards and also a’follow us on social media’ email a week later is extremely straightforward. This is a typical use of autoresponders and it’s a breeze with Aweber.
On the down side, triggering Autoresponders based on user activities and purchases is a little more complicated than with key opponents Mailchimp and Getresponse.
Using Aweber, you can make ‘targets’ or unite automation principles with tagging to make autoresponders behave in very funky ways. . .but if you would like to take advantage of autoresponders in really advanced ways, you’re likely going to should look at other products, particularly Getresponse, which supplies’marketing automation’ functionality that hooks up to a built-in CRM.
And talking Of marketing automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they’re being seen on. In this day and age of smartphones and tablets, this can be a fantastic feature.
One minor Gripe I have however regarding the reactive designs is that to preview them you will actually have to send a test email to a smartphone. On other platforms you can normally just hit on a’preview on phone’ button or similar. The absence of this functionality isn’t a dealbreaker by any means, but it will slow you down a little, particularly if you are sending a lot of campaigns every month.
Split testing (also called A/B testing) entails sending variations of your e-newsletters to some of your mailing list, monitoring the operation of each, and sending the’best’ version to the remainder of your list.
Most e-marketing tools manage This automatically for you: you create a couple of distinct versions of your email (using either different content or theme headers), send them to a sample of your information, and your e-marketing solution will roll out the best performing version mechanically to the rest of your mailing list.
Split testing USED to be good In Aweber: until very recently, you were able to make and test four variations of an email (making Awber’s split testing operation better than most major rivals; Getresponse being a notable exception).
For a few Reason split testing is currently completely unavailable in Aweber – I have been assured by their sales team that it is coming back over the next few months, but if you believe you’re likely to want this functionality urgently you might be best off considering an alternate email advertising solution.
Email analytics in Aweber have been good. In addition to being able to monitor key stats like open Pace, clickthroughs and bounces, You May Also look at a lot of other useful analytics / information, such as
that the Increase of lists over time
an Summary of sign up methods
where individuals are opening your own email (i.e., geographical location)
the background of an individual’s activity – you can see past opens and clicks etc. in a per-subscriber degree
And much else besides.
In terms of how this compares With competing products, I would say that Aweber’s reporting is much more comprehensive than what is offered in Campaign Monitor or Mad Mimi; nonetheless , I would argue that Mailchimp and Getresponse both provide better reporting interfaces.
With the latter two products you Appear to be able to get more of an summary of information in one spot, especially when looking at the performance of individual e-newsletters.
By contrast, With Aweber you’ve got to flick between three segments -“Broadcasts”,”Subscribers” and”Reports” to find an overall picture of information, whereas Getresponse and Mailchimp present most of their reporting data onto a single dashboard (that you can then use to drill down to particulars ). Ymlp Autoresponder
A nice feature of Aweber is the Flexibility it provides you about how you want to handle the opt-in process.
You Can Opt to subscribe your Users on either one opt-in or a double opt-in basis (single opt-in is when a user is dispersed instantly after finishing a form; dual opt-in is when they have to click a link in a confirmation email to complete their subscription).
The two Approaches have their own merits, so it’s good to see Aweber being flexible in this respect – not all competing solutions provide their clients with this choice.
Aweber Provides a decent range of integrations with other options. There are more than 400 integrations available which enable you to join Aweber to various types of cloud-based software – web builders like Wix or WordPress; CRM tools such as Salesforce; landing pages like Instapage and so on.
A number of them involve dedicated widgets; others involve adding a snippet of code into a site; others demand a sync tool such as Zapier.
It’s rare that Aweber will plug to other software quite as seamlessly as Mailchimp (that seems to be the default’standard’ email advertising choice for a great deal of apps), but you also shouldn’t have too much trouble getting Aweber to operate with a wide selection of other SaaS (software as a service) apps.
Data in Aweber is Fairly straightforward. You can create sections not only depending on the contents of any field in your database, but also on user activity too – mails opened, web pages visited, links clicked, goods purchased and so on. It is all very flexible and easy to use.
It’s a little bit tricky however To figure out how to get to the screen where you make the segments – you basically have to visit a’manage subscribers’ section, search for a number of readers and then save the search as a segment.
To be honest, some options (such As Getresponse) use a similar strategy to segment creation – although others (like Campaign Monitor and Mailchimp) supply a much more findable’sections’ section.
Regrettably Aweber does not let You broadcast mails to multiple sections at the same time, however. This may cause problems for some users who have a need to’pick and mix’ segments in mailouts on a regular basis.
For example, say you’re a dealership with a mailing list containing a field known as’car version.’ You have used this field to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly pertinent to Polo, Golf and Passat owners, and you wish to send a message about it to those three segments in 1 go.
In an Perfect world you would just be Able to select the applicable segments and send the message to all those 3 groups. With Aweber however – that isn’t possible. You would need to send three separate messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You would like to exclude certain segments from the broadcast; therefore ultimately it is a little bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a far greater way.
Overall I would say Aweber is a Solid email marketing instrument.
It’s not exactly the best product of its Kind accessible, but it is reasonably priced, simple to use and comprises many of the key features you’d expect from an email marketing alternative.
The primary aspects of the Item That will nudge me Aweber’s leadership are its ease-of-use and comprehensive support. The latter may be especially critical for some potential users, particularly those starting out in e-marketing with no truckload of specialized abilities (you probably won’t get stuck, but if you do, you can speak with an actual human being on a real phone line about your issue ).
Additionally, it’s not overly Expensive compared to a competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its comparatively basic automation features.
I hope you have found this Aweber review Helpful so far, but if you haven’t made your mind up on whether this is actually the e-marketing solution for you, here’s a simple breakdown of the important advantages and disadvantages of utilizing it: Ymlp Autoresponder
Benefits of using Aweber
Divide testing is currently disabled.
You can find cheaper options on the market which offer much more features in the marketing automation section – Getresponse being a prime example.
Some of the templates look a bit dated.
The RSS to email templates are poor and they can’t be edited using Aweber’s standard drag and drop email builder.
You can’t include or exclude multiple segments simultaneously when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support options are more extensive than is true with some key competing products and according to Aweber’s Stevie awards for client support, ought to be high.
It’s reasonably priced – whilst not the most expensive product of its type on the market, it is more affordable than several similar solutions.
It enables you to select whether to subscribe people to your list on a single or double opt-in basis.
It’s good import functionality, with the choice to import a wide range of file types and also insert the email addresses you are importing directly into an abysmal cycle.
It integrates neatly using a good range of third party tools and programs.
It includes an extremely large range of templates – more than its key rivals.
Setting up simple time-based autoresponders is extremely easy to do.
All email templates are all responsive.
Reporting features are powerful.
Segmenting data is relatively simple and you may use both area contents and consumer action (email opens, hyperlinks clicked etc.) to make your sections.
You can get a free trial of Aweber here.
You will find 5 Aweber plans on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 readers: $149 per month
If you have 25,000+ readers, You’ll need to call Aweber to get a quote.
A 14% discount is available If you pay quarterly; a 14.9% discount is available if you pay annually. Additionally, there are some discounts available for students and not-for-profit organisations.
One aspect of Aweber’s pricing Structure that prospective users might like is that all features are available on all programs – unlike some competing products you do not need to be on more costly plans to unlock specific functionality.
Nevertheless, The performance on Aweber – as we will see below – is not always as extensive as you might find in rival email advertising solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly more affordable than Campaign Monitor
much cheaper than iContact
roughly the same price as Mailchimp
marginally more costly than Getresponse
considerably more costly than Mad Mimi (note: Mad Mimi’s feature set is significantly more basic however).
It is worth noting that the above Comparisons don’t actually apply to very small lists however – if you have a small email database, several of these competing products are greater value.
By Way of Example, hosting a listing Containing 1000 records will cost you $29 using Aweber, and…
$12 monthly using Mad Mimi
$15 monthly with Mailchimp
$15 per month with Getresponse
$29 per month with Campaign Monitor *
$32 per month with iContact
Taking another example, if you Have a larger list comprising 10,000 documents, it will cost $69 using Aweber and…
$149 per month with Campaign Monitor *
$79 monthly using iContact
$75 per month with Mailchimp
$65 per month with Getresponse
$42 per month using Mad Mimi
* A quick note about Campaign Monitor: you will find some cheaper Campaign Monitor plans available which allow you to host the same amounts of email addresses as outlined above, but they restrict the number of e-newsletters which you can send to them. For the interest of a fair comparison, I’ve referenced the prices for Campaign Monitor plans that permit unlimited broadcasts as these programs are comparable in terms of send volumes allowed to the Aweber ones.
That is just two examples of Route, and Aweber’s opponents have different pricing tiers which will sometimes make Aweber cheaper, sometimes more expensive. But normally I would say Aweber is priced about in the middle of the e-marketing solution scale.
Obviously, pricing is not the Only factor you should base your choice on. . .the more important thing to work out is exactly what bang you get for your buck.
So let us Look at some Aweber features.
Aweber Free Trial
One of the Best ways to decide whether Aweber is to you of course is to avail of its free trial. Ymlp Autoresponder