Main Features Www Aweber Com Users
Aweber provides you with all the Following key features:
the ability to import / host the email database
a vast range of templates
a few marketing automation performance
responsive email layouts
RSS / website to-email performance
phone, email and live chat support
integrations with third-party programs Www Aweber Com Users
Aweber’s support is one of The stand-out features of the product.
Phone support, email service and Live chat service is all available – that compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only offer live or email chat support.
Furthermore, there’s no magic to Proceed through to get service – relevant phone number and email details can be viewed quite easily on the organization’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 the US’ National Client Association’s Stevie Awards (and a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you’ll receive if you contact them.
If you are a newcomer to email Advertising, then this sort of simple access to good-quality support is a powerful argument in favour of using Aweber as your e mail marketing supplier.
In terms of The access to support, you can get in touch with Aweber’s phone support team from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
By comparison to its Competitions, Aweber supply one of the biggest collections of e-newsletters templates available: there are more than 700 accessible.
To Supply a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be truthful, I don’t adore all of The designs – some of them seem slightly dated. I’d consider them to be marginally better than the Getresponse ones, but not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates available means that with a bit of tweaking you should be able to find a suitable one for the e-newsletters. There’s, of course, always the option of coding your own too. Www Aweber Com Users
Like comparable e-marketing products, Aweber can take your website’s RSS feed and turn it into e-newsletters which get sent out according to your schedule that you specify. Back in Aweber, this can be known as’Blog broadcasts’, though technically you can take advantage of this feature with any content which has an RSS feed.
This functionality is Particularly useful for bloggers who need subscribers in their mailing lists to automatically receive e-newsletters comprising their newest articles (or, indeed, a monthly digest of blog posts). Essentially, it means you can power your newsletters from your website – this is a large time-saver.
It’s worth noting that You can not use the normal Aweber template designs for RSS-to-email functions – you have to pick from a set of templates that are made specifically for this purpose.
On the other hand, there are quite A few of these to choose from – more than most other e-marketing solutions I have tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can not use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to be able to find something that works ok, but I think there’s definitely some large space for improvement here.
One thing that you can’t use in Aweber templates which you can in some other competing platforms (such as Mailchimp and Campaign Monitor) is web fonts. You’re limited to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of web fonts – for example, your emails are very likely to seem more consistently and exhibit more faithfully across email customers – but merely using web safe fonts may make templates look a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template department, but it would be great to see a few of the templates freshened up a little, and also the inclusion of some appealing web fonts.
Importing an existing database To Aweber is a pretty straightforward affair.
You can upload the next file Kinds:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you import your information, you are Given the option to add your readers to a particular pair of autoresponders, and label them. Not all competing products permit the inclusion of imported data into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam motives, you will Have to answer a few questions about how you gathered the information you’re importing. If your listing is on the bigger side, you can also have to wait until it’s reviewed by Aweber’s anti-spam compliance group (as is true with other email advertising tools).
In essence, Aweber’s importing functionality is good – no complaints here.
Marketing automation is a feature Which is offered by email marketing options like Aweber.
I tend to consider it as ‘Autoresponders 2.0′ – where you go beyond conventional’drip’ campaigns and create sophisticated user journeys using’IFTT’ – if this, then that – style workflows.
With Marketing automation, you generally look for a flowchart where emails are routed based on user actions: email opens, link clicks, site visits, purchases made and so on.
Aweber recently introduced a new advertising Automation feature that to some degree provides this performance:’Aweber Campaigns.’ With this feature, you may use certain user activities — specifically opens and clickthroughs — along with the program of tags to ascertain what needs to be sent to whom and when (see above).
But I Think this functionality should go somewhat further actually – tools such as Getresponse and Mailchimp supply much more flexibility when it comes to which kinds of user behavior can activate mailouts.
By way of instance, at Getresponse, you can use triggers such as purchase, special page visits, subscriber’score’ and revenue pipeline platform to send messages.
Thus Aweber is definitely playing a little bit of catch up with its rivals here. Www Aweber Com Users
Autoresponders – a Collection of Follow up emails which are automatically triggered by time or user actions – are an integral part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder functionality to be mind-blowingly excellent. Oddly, it is just’okay’.
On the other hand It’s very easy To install follow up mails based on time period – for example, automatically sending subscribers an onboarding email immediately after sign up, a promo code 2 days later and a’follow us on social websites’ email a week after is extremely easy. This is a typical use of autoresponders and it is a cinch with Aweber.
On the other hand, triggering Autoresponders according to user activities and purchases is a bit more complex than with key opponents Mailchimp and Getresponse.
Using Aweber, you can create ‘goals’ or unite automation principles with tagging to make autoresponders act in very funky ways. . .but if you want to take advantage of autoresponders in really advanced ways, you’ll probably need to appear at other products, especially Getresponse, which provides’marketing automation’ functionality that hooks up to a built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all of Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to match the device they’re being viewed on. In this day and age of smartphones and tablets, this can be a good feature.
One minor Gripe I have however seeing the reactive designs is that to preview them you will actually have to send a test email to a smartphone. On other platforms you can normally just hit on a’preview on telephone’ button or similar. The absence of this operation is not a dealbreaker by any means, but it will slow you down a little, especially if you’re sending a great deal of campaigns every month.
Split testing (also called A/B testing) involves sending variations of your e-newsletters to a number of your mailing list, tracking the performance of every and every sending the’best’ version to the rest of your list.
Most e-marketing tools manage This automatically for you: you produce a few different variations of your email (using either different content or theme headers), send them to a sample of your information, along with your e-marketing option will roll out the very best performing version automatically to the rest of your mailing list.
Split testing USED to be good In Aweber: until quite recently, you could create and test four variations of an email (making Awber’s split testing functionality better than many leading competitors; Getresponse being a noteworthy exception).
For a few Reason split testing is presently completely inaccessible in Aweber – I’ve been assured by their sales staff that it’s coming back over the upcoming few months, but if you think you’re likely to need this operation urgently you might be best off considering an alternative email marketing solution.
Email analytics in Aweber are good. In addition to being able to monitor crucial stats such as open rate, clickthroughs and bounces, you can also look at a lot of additional useful analytics / advice, such as
that the Increase of lists over time
an overview of sign up methods
where individuals are opening your email (i.e., geographical location)
the history of an individual’s action – you can view past opens and clicks etc. at a per-subscriber level
And much else besides.
With regards to how this compares With competing products, I would say that Aweber’s reporting is more comprehensive than what is offered in Campaign Monitor or Mad Mimi; however, I would assert that Mailchimp and Getresponse both offer better reporting ports.
Together with the latter two products you Appear to be able to get more of an summary of information in 1 spot, especially when looking at the performance of individual e-newsletters.
By comparison, With Aweber you’ve got to flick involving three segments -“Broadcasts”,”Subscribers” and”Reports” to find an overall picture of analytics, whereas Getresponse and Mailchimp current all the reporting data on one dashboard (which you can then use to drill down to specifics). Www Aweber Com Users
A Great feature of Aweber is that the Flexibility it gives you around how you need to handle the opt-in process.
You can choose to subscribe your Users on either one opt-in or a dual opt-in basis (single opt-in is when a consumer is dispersed instantly after completing a form; dual opt-in is when they have to click on a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it is fantastic to see Aweber being flexible in this respect – not all competing solutions provide their customers with this choice.
Aweber Provides a decent selection of integrations with different solutions. You will find over 400 integrations available which enable you to connect Aweber to various types of cloud-based software – web builders like Wix or Hotmail; CRM tools like Salesforce; landing pages such as Instapage and so forth.
A number of them involve committed widgets; others involve including a snippet of code into a website; others involve a sync tool such as Zapier.
It is rare that Aweber will plug to other applications quite as easily as Mailchimp (which appears to be the default option’standard’ email advertising choice for a lot of programs ), but you also should not have too much trouble getting Aweber to work with a wide range of other SaaS (software as a service) programs.
Information in Aweber is Pretty simple. You can create segments not only depending on the contents of any field in your database, but also on consumer activity also – emails opened, web pages visited, links clicked, products bought and in the future. It’s all very flexible and simple to use.
It’s a bit tricky however To work out how to get to the screen where you make the segments – you basically have to visit a’handle subscribers’ section, search for some readers and save the search for a segment.
To be fair, some options (such As Getresponse) use a similar strategy to segment creation – but others (such as Campaign Monitor and Mailchimp) supply a more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast emails to multiple segments at the same time, however. This may cause problems for many users who have a need to’pick and mix’ segments in mailouts on a normal basis.
By way of instance, say you are a dealership with a mailing list comprising a field called’car version.’ You have used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Specifically relevant to Polo, Golf and Passat owners, and you want to send a message about it to those three segments in 1 go.
In an Perfect world you would only be Able to choose the applicable segments and deliver the message to those three groups. With Aweber though – this is not possible. You’d need to send three separate messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar issue if You would like to exclude certain segments from the broadcast; so finally it’s a little bit of thumbs-down for the segmenting functionality in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a much better manner.
Overall I would say Aweber is a Strong email marketing instrument.
It is not exactly the best product of its Kind available, but it’s reasonably priced, simple to use and contains most of the main features you’d expect from an email marketing solution.
The primary aspects of the Item That will nudge me in Aweber’s direction are its ease-of-use and thorough support. The latter might be especially important for some potential customers, particularly those starting out in e-marketing without a truckload of technical abilities (you likely won’t have stuck, but if you do, you are able to talk to an actual person being on a real telephone line about your problem).
In Addition, It’s not too Expensive compared to a competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing functionality and its comparatively basic automation features.
I hope you’ve found this Aweber review Helpful so far, but in case you haven’t made up your mind on whether this is the e-marketing alternative for you, here is a simple breakdown of the key advantages and disadvantages of using it: Www Aweber Com Users
Disadvantages of using Aweber
Split testing is presently disabled.
You can find cheaper options out there that offer considerably more features in the marketing automation section – Getresponse being a prime example.
A number of the templates look somewhat dated.
The RSS to email templates are poor and they can not be edited with Aweber’s standard drag and drop email builder.
You can’t include or exclude multiple segments at once when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is the case with some essential competing goods and according to Aweber’s Stevie awards for client support, should be high.
It’s reasonably priced – although not the cheapest product of its kind out there, it is more affordable than several comparable solutions.
It enables you to choose whether to subscribe people to your listing on a single or double opt-in basis.
It’s good export functionality, with the option to import a broad assortment of file types and add the email addresses you are importing directly into an abysmal cycle.
It integrates neatly using a fantastic range of third party tools and apps.
It comes with a very large range of templates – over its key rivals.
Setting up easy time-based autoresponders is extremely simple to accomplish.
All email templates are all responsive.
Reporting attributes are powerful.
Segmenting data is relatively easy and you may use both field contents and user action (email opens, hyperlinks clicked etc.) to make your segments.
You can get a free trial of Aweber here.
There are 5 Aweber strategies on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
In Case You Have 25,000+ subscribers, You will need to call Aweber for a quotation.
A 14% discount can be obtained If you pay quarterly; a 14.9% reduction is available if you pay yearly. There are also some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Structure that potential users may enjoy is that all of features are available on all plans – unlike some competing products you do not need to be on more costly plans to unlock certain functionality.
Nevertheless, The performance on Aweber – as we will see below – is not necessarily as extensive as you may find in rival email advertising solutions.
Pricing Vs. Competitors
Aweber is, in general,
Significantly cheaper than Campaign Monitor
considerably more affordable than iContact
roughly the exact same price as Mailchimp
slightly more costly than Getresponse
much more expensive than Mad Mimi (note: Mad Mimi’s feature set is more basic nonetheless ).
It’s worth noting that the aforementioned Comparisons don’t really apply to very small lists nonetheless – if you have a small email database, several of these competing goods are greater value.
By Way of Example, hosting a listing Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 monthly with Mailchimp
$15 monthly with Getresponse
$29 per month using Campaign Monitor *
$32 per month with iContact
Taking another example, if you Have a bigger list containing 10,000 records, it will cost $69 using Aweber and…
$149 per month using Campaign Monitor *
$79 monthly with iContact
$75 per month with Mailchimp
$65 per month with Getresponse
$42 monthly using Mad Mimi
* A quick note about Campaign Monitor: you will find some cheaper Campaign Monitor plans available which allow you to host the same amounts of email addresses outlined previously, but they restrict the number of e-newsletters that you can send to them. For the interest of a comparison, I have referenced the prices for Campaign Monitor plans that permit unlimited broadcasts as these plans are comparable in terms of ship volumes permitted to the Aweber ones.
That is just two examples of Route, and Aweber’s opponents have different pricing tiers which will occasionally make Aweber cheaper, occasionally more expensive. But generally I would say Aweber is priced roughly in the middle of the e-marketing solution scale.
Obviously, pricing is not the Only variable you should base your choice on. . .the more important thing to work out is exactly what bang you get for your buck.
So let us Look at some Aweber features.
Aweber Free Trial
One of those Best strategies to choose whether Aweber is to you naturally is to avail of its free trial. Www Aweber Com Users