Primary Capabilities Woocommerce Aweber
Aweber provides you with all the Following key attributes:
the ability to import / host the email database
a vast assortment of templates
a few marketing automation performance
responsive email designs
RSS / blog to-email functionality
telephone, email and live chat support
integrations with third-party programs Woocommerce Aweber
Aweber’s support is one of The stand-out features of the goods.
Phone assistance, email support and Live chat support is available – this contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only provide email and/or live chat service.
Additionally, there’s no magic to Proceed through to get support – related phone number and email details may be seen very easily on the company’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (along with a bronze and silver awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the service you’ll receive when you contact them.
If you are a novice to email Advertising, then this type of simple access to good-quality service is a strong argument in favour of using Aweber as your e mail marketing provider.
In terms of The access to support, you can get in touch with Aweber’s phone service team from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
By comparison to its own Competitors, Aweber supply one of the biggest collections of e-newsletters templates available: you will find more than 700 available.
To provide a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be honest, I don’t adore all of The designs – some of them look slightly dated. I would believe them to be marginally better than the Getresponse ones, but not as good as Mailchimp’s or Campaign Monitor’s.
However, the Sheer volume of templates available means that with just a little bit of tweaking you should be able to find a proper one for the e-newsletters. There’s, of course, always the option of communicating your own too. Woocommerce Aweber
Like comparable e-marketing products, Aweber can take your website’s RSS feed and turn it in to e-newsletters which get sent out based on a schedule that you define. Back in Aweber, this can be called’Blog broadcasts’, though you can take advantage of this attribute with any material which has an RSS feed.
This operation is Particularly useful for bloggers that want subscribers on their mailing lists to automatically receive e-newsletters comprising their latest articles (or, indeed, a monthly digest of blog posts). Essentially, it means you can force your newsletters from your website – this is a big time-saver.
It is worth noting however that You can’t use the normal Aweber template layouts for RSS-to-email functions – you have to choose from a set of templates that are specifically designed for this function.
On the plus side, you will find quite Some of these to choose from – more than most other e-marketing alternatives I’ve tried.
On the down Side, many look pretty dreadful. And annoyingly, you can not use the standard Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to have the ability to find something that works fine, but I think there’s definitely some massive room for improvement here.
One thing that you can’t use in Aweber templates which you can in certain other rival platforms (such as Mailchimp and Campaign Monitor) is web fonts. You are restricted to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Permitting use of internet fonts – for example, your mails are very likely to appear more consistently and exhibit more reliably across email customers – however merely using web safe fonts can make templates look a tiny bit blander than they otherwise could.
Generally, I would give Aweber a Thumbs up in the template section, but it would be great to see some of the templates freshened up a bit, and the inclusion of some appealing web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the next file Types:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you import your data, you’re Given the option to add your readers to a particular pair of autoresponders, and tag them. Not all competing goods permit the inclusion of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam motives, you will Need to answer some questions about how you collected the data you’re importing. If your list is on the larger side, you can also need to wait until it is assessed by Aweber’s anti-spam compliance team (as is the case with other email marketing tools).
In essence, Aweber’s importing performance is good – no complaints here.
Marketing automation is a feature Which is offered by email advertising solutions like Aweber.
I tend to think of it as ‘Autoresponders 2.0′ – where you go beyond traditional’trickle’ campaigns and create complex user journeys with’IFTT’ – if this, then – fashion workflows.
With Marketing automation, you generally design a flowchart where mails are sent based on consumer actions: email opens, link clicks, site visits, purchases made and so forth.
Aweber recently introduced a new marketing Automation feature that to some degree provides this functionality:’Aweber Campaigns.’ With this feature, you may use certain user activities — specifically opens and clickthroughs — and the program of tags to ascertain what should be routed to whom and when (see above).
However, I Think this operation needs to go somewhat further actually – tools such as Getresponse and Mailchimp provide much more flexibility when it comes to which kinds of user behavior can activate mailouts.
By way of instance, at Getresponse, you may use triggers such as buy, special page visits, subscriber’score’ and revenue pipeline platform to send messages.
So Aweber is playing a little bit of catch up with its competitors here. Woocommerce Aweber
Autoresponders – a series of Follow up emails which are automatically triggered by either time or user activities – are an integral part of a e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder functionality to be mind-blowingly good. Oddly, it’s merely’okay’.
On the other hand it is very Straightforward To set up follow up emails based on time period – for example, automatically sending subscribers an e-mail email instantly after sign up, a promo code 2 days later and a’follow us on social media’ email a week after is extremely straightforward. This is a regular use of autoresponders and it is a cinch with Aweber.
On the down side, triggering Autoresponders according to user activities and purchases is a little more complicated compared to key competitors Mailchimp and Getresponse.
Utilizing Aweber, you can make ‘goals’ or unite automation rules with tagging to make autoresponders behave in very funky ways. . .but if you would like to make use of autoresponders in really advanced ways, you’ll probably need to look at other goods, especially Getresponse, which provides’marketing automation’ functionality that pops up to some built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they are being viewed on. In this time of tablets and smartphones, this can be a good feature.
1 minor Gripe I have yet seeing the reactive designs is that to preview them you’ll actually have to send a test email to a smartphone. On other platforms you can normally just hit a’preview on phone’ button or comparable. The absence of the functionality is not a dealbreaker by any means, but it will slow you down a bit, particularly if you are sending a lot of campaigns each month.
Divide testing (also called A/B testing) involves sending variants of your e-newsletters to a number of your mailing list, tracking the performance of eachand every sending the’best’ version to the remainder of your list.
Many e-marketing tools manage This automatically for you: you produce a couple of different variations of your email (using either different content or theme headers), send them to a sample of your data, and your e-marketing option will roll the very best performing version mechanically to the rest of your mailing list.
Divide testing USED to be good In Aweber: until quite recently, you could make and test four variants of an email (making Awber’s split testing functionality better than most major rivals; Getresponse being a noteworthy exception).
For some Reason split testing is currently completely unavailable in Aweber – I have been assured by their own sales team that it is coming back during the next few months, but if you think you are going to need this operation urgently you might be best off considering an alternate email marketing solution.
Email analytics in Aweber have been good. In addition to Having the Ability to monitor crucial stats like open rate, clickthroughs and bounces, You May Also look in a lot of additional useful analytics / information, including
that the Increase of lists over time
an overview of sign up approaches
where people are opening your email (i.e., geographical location)
the background of an individual’s action – you can view past opens and clicks etc. at a per-subscriber level
And much else besides.
In terms of how this contrasts With competing products, I’d say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or even Mad Mimi; howeverI would assert that Mailchimp and Getresponse both provide better reporting ports.
With the latter two products you Appear to have the ability to acquire more of an summary of information in 1 place, particularly when considering the operation of individual e-newsletters.
By contrast, With Aweber you have got to flick between three sections -“Broadcasts”,”Subscribers” and”Reports” to get a general picture of information, whereas Getresponse and Mailchimp current most of the reporting data onto one dashboard (that you can then use to drill down to particulars ). Woocommerce Aweber
A nice feature of Aweber is the Flexibility it gives you around how you want to handle the opt-in process.
You Can Opt to subscribe your Users on either one opt-in or a double opt-in basis (single opt-in is when a user is dispersed immediately after completing a form; dual opt-in is if they need to click a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it is fantastic to see Aweber being flexible in this respect – not all competing options provide their clients with this selection.
Aweber Provides an adequate selection of integrations with other solutions. You will find more than 400 integrations available which enable you to join Aweber to various types of cloud-based software – web builders such as Wix or WordPress; CRM tools like Salesforce; landing pages such as Instapage and so on.
Some of them involve dedicated widgets; others demand including a snippet of code into a site; others demand a sync tool like Zapier.
It’s rare that Aweber will plug into other software quite as easily as Mailchimp (that seems to be the default option’standard’ email marketing option for a great deal of apps), but you should not have too much trouble getting Aweber to operate with a wide selection of other SaaS (software as a service) programs.
Information in Aweber is Pretty straightforward. You can create sections not only based on the contents of any field in your database, but also on consumer activity also – emails opened, web pages visited, links clicked, products purchased and in the future. It is all very flexible and easy to use.
It’s a little bit tricky however To work out how to get to the screen where you make the segments – you basically have to go to a’manage subscribers’ section, search for a number of subscribers and then save the search for a section.
To be honest, some options (such As Getresponse) use a similar strategy to segment creation – but others (like Campaign Monitor and Mailchimp) provide a much more findable’segments’ section.
Regrettably Aweber does not let You broadcast mails to multiple sections at the same time, however. This will cause problems for some users that have a need to’pick and mix’ sections in mailouts on a normal basis.
For instance, say you are a car dealer with a mailing list containing a field called’car version.’ You’ve used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly relevant to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three sections in one go.
In an Perfect world you’d just be Able to choose the relevant segments and deliver the message to all those three groups. With Aweber though – that is not possible. You would need to either send three separate messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar issue if You want to exclude certain segments from the air; so finally it’s a little bit of thumbs-down for its segmenting functionality in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a much greater manner.
Overall I would say Aweber is a Solid email marketing instrument.
It’s not exactly the best product of its own Kind accessible, but it is reasonably priced, simple to use and contains most of the main features you’d expect from an email marketing solution.
The main aspects of the Item That will nudge me Aweber’s direction are its ease-of-use and thorough support. The latter might be especially important for some potential users, especially those starting out in e-marketing with no truckload of technical skills (you probably won’t get stuck, but if you do, you are able to talk to a real human being on a real telephone line about your problem).
Additionally, it’s not overly Expensive by comparison to a competing products, especially Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing functionality and its comparatively basic automation features.
I hope you’ve found this Aweber review Helpful so far, but in case you have not made up your mind on if this is actually the e-marketing solution for you, here’s a simple breakdown of the important advantages and disadvantages of utilizing it: Woocommerce Aweber
Benefits of using Aweber
Split testing is currently disabled.
There are cheaper options out there that offer considerably more attributes in the marketing automation department – Getresponse being a prime example.
A number of the templates seem a bit dated.
The RSS to email templates are bad and they can’t be edited using Aweber’s regular drag and drop email builder.
You can’t include or exclude a number of segments at once when sending an e-newsletter.
Benefits of Aweber
It’s easy to use.
Support options are more extensive than is true with some key competing products and based on Aweber’s Stevie awards for customer support, should be high.
It is reasonably priced – although not the most expensive product of its type out there, it’s more affordable than many comparable options.
It enables you to select whether to join people to your listing on a single or double opt-in basis.
It has good import functionality, with the option to import a broad assortment of file types and insert the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly using a fantastic assortment of third party tools and programs.
It includes a very large range of templates – over its key rivals.
Setting up simple time-based autoresponders is very easy to do.
All email templates are all responsive.
Reporting attributes are strong.
Segmenting information is relatively simple and you may use both field contents and consumer activity (email opens, hyperlinks clicked etc.) to make your segments.
You can Find a free trial of Aweber here.
There are 5 Aweber plans on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 readers: $69 monthly
10,001 to 25,000 readers: $149 per month
If you have 25,000+ readers, You’ll need to call Aweber to get a quote.
A 14% discount can be obtained If you pay quarterly; a 14.9% discount is available if you pay yearly. Additionally, there are some discounts available for students and not-for-profit organisations.
One Part of Aweber’s pricing Construction that prospective users may like is that all features are available on all plans – unlike any competing goods you don’t need to be on more costly plans to unlock certain performance.
Nevertheless, The performance on Aweber – as we’ll see below – isn’t necessarily as extensive as you may find in rival email marketing solutions.
Pricing Vs. Competition
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
considerably cheaper than iContact
roughly the exact same cost as Mailchimp
marginally more expensive than Getresponse
much more expensive than Mad Mimi (note: Mad Mimi’s feature set is more basic however).
It is worth noting that the aforementioned Comparisons do not actually apply to very small lists nonetheless – if you’ve got a small email database, a number of the competing products are better value.
For example, hosting a listing Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month using Mad Mimi
$15 monthly with Mailchimp
$15 monthly with Getresponse
$29 per month using Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a larger list containing 10,000 records, it is going to cost $69 using Aweber and…
$149 monthly with Campaign Monitor *
$79 monthly with iContact
$75 monthly with Mailchimp
$65 per month having Getresponse
$42 monthly using Mad Mimi
* A brief note about Campaign Monitor: there are some cheaper Campaign Monitor programs available which allow you to host the very same amounts of email addresses outlined above, but they limit the amount of e-newsletters which it is possible to send them. For the sake of a comparison, I’ve referenced the costs for Campaign Monitor plans that allow unlimited broadcasts since these plans are comparable in terms of ship volumes permitted to the Aweber ones.
That is just two examples of Course, and Aweber’s competitors have different pricing tiers that will sometimes make Aweber more economical, occasionally more expensive. But generally I’d say Aweber is priced roughly in the center of this e-marketing solution scale.
Obviously, pricing is not the Only factor you need to base your choice on. . .the more important consideration to work out is what bang you get for your dollar.
So let us Look at several Aweber features.
Aweber Free Trial
One of those Best strategies to decide whether Aweber is to you of course is to avail of its free trial. Woocommerce Aweber