Primary Capabilities Weber Q Series
Aweber provides you with all the Following key attributes:
the capacity to import / server the email database
a vast range of templates
some marketing automation performance
responsive email layouts
RSS / blog to-email performance
telephone, email and live chat service
integrations with third party programs Weber Q Series
Aweber’s support is one of The stand-out features of the goods.
Phone assistance, email service and Live chat service is all available – this compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only provide live or email chat support.
Additionally, there’s no hoops to Go through to get support – relevant phone number and email details can be seen very easily on the company’s contact page, without any necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you’ll receive when you contact them.
If you are a newcomer to email Marketing, then this type of simple access to good-quality support is a powerful argument in favour of using Aweber as your email marketing provider.
In relation to The access to support, you can contact Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and also their email and live/chat service is available 24/7.
By comparison to its own Competitions, Aweber provide one of the biggest sets of e-newsletters templates accessible: there are more than 700 accessible.
To Supply a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I do not love all of The layouts – some of them seem slightly dated. I would believe them to be marginally better compared to Getresponse ones, but not as good as Mailchimp’s or Campaign Monitor’s.
However, the Sheer volume of templates available means that with just a little bit of tweaking you should be able to find a suitable one for your e-newsletters. There’s, of course, always the option of communicating your own too. Weber Q Series
Like similar e-marketing products, Aweber can take your site’s RSS feed and turn it in to e-newsletters which get sent out based on a schedule that you define. Back in Aweber, this is known as’Blog broadcasts’, although you can take advantage of this attribute with any material which has an RSS feed.
This functionality is Particularly handy for bloggers who want subscribers on their mailing lists to automatically receive e-newsletters comprising their latest posts (or, indeed, a monthly digest of blog posts). Essentially, it means you can power your newsletters from your website – this can be a big time-saver.
It is worth noting however that You can not use the normal Aweber template layouts for RSS-to-email purposes – you have to pick from a set of templates that are made specifically for this function.
On the other hand, you will find quite A few of them to pick from – more than most other e-marketing alternatives I’ve tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably be able to find something which works fine, but I think there is definitely some massive room for improvement here.
1 thing that you can not use in Aweber templates which you can in certain other competing platforms (like Mailchimp and Campaign Monitor) is net fonts. You are restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of internet fonts – for instance, your mails are very likely to appear more consistently and display more faithfully across email customers – however merely using web safe fonts may make templates seem a little bit blander than they otherwise could.
Generally, I would give Aweber a Thumbs up in the template section, but it’d be great to find some of the templates freshened up a little, and the inclusion of some appealing web fonts.
Importing an existing database Into Aweber is a pretty straightforward affair.
You can upload the next file Kinds:
Alternatively, you can add Individual subscribers, or copy and paste rows of readers into Aweber.
As you export your data, you’re Given the choice to add your subscribers to a particular set of autoresponders, and label them. Not all competing products allow the inclusion of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam reasons, you will Have to answer a few questions regarding how you gathered the data you are importing. If your listing is on the bigger side, you may also need to wait until it is reviewed by Aweber’s anti-spam compliance team (as is true with other email marketing tools).
In essence, Aweber’s importing performance is good – no complaints .
Marketing automation is a characteristic Which is offered by email advertising solutions like Aweber.
I often consider it as ‘Autoresponders 2.0′ – in which you go beyond traditional’drip’ campaigns and create sophisticated user journeys with’IFTT’ – if this, then that – style workflows.
With Marketing automation, you generally look for a flowchart where emails are routed based on user actions: email opens, link clicks, site visits, purchases made and so forth.
Aweber lately introduced a new marketing Automation feature that to a degree provides this performance:’Aweber Campaigns.’ With this attribute, you may use certain user actions — specifically opens and clickthroughs — along with the application of tags to ascertain what should be sent to whom and when (see previously ).
However, I Think this functionality should go a bit further really – tools such as Getresponse and Mailchimp supply much more flexibility when it comes to which kinds of user behavior can trigger mailouts.
By way of instance, at Getresponse, you can use triggers like buy, specific page visits, subscriber’score’ and sales pipeline platform to send messages.
Thus Aweber is definitely playing a bit of catch up with its rivals here. Weber Q Series
Autoresponders – a series of Follow up emails which are automatically triggered by either time or user activities – are an integral part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly excellent. Oddly, it’s merely’okay’.
On the other hand It’s very Straightforward To set up follow up emails based on time interval – for instance, automatically sending subscribers an onboarding email immediately after sign up, a promo code two days later and also a’follow us on social websites’ email a week after is extremely straightforward. This is a regular use of autoresponders and it is a cinch with Aweber.
On the down side, triggering Autoresponders according to user activities and buys is a little more complicated compared to key opponents Mailchimp and Getresponse.
Utilizing Aweber, you can make ‘goals’ or combine automation rules with tagging to create autoresponders behave in very funky ways. . .but if you want to take advantage of autoresponders in actually advanced ways, you’re likely going to should look at other products, especially Getresponse, which provides’advertising automation’ performance that hooks up to some built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they are being seen on. In this day and age of smartphones and tablets, this definitely is a fantastic feature.
One minor Gripe I have however seeing the responsive designs is the way to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can usually just hit a’preview on telephone’ button or similar. The absence of the operation isn’t a dealbreaker by any means, but it will slow you down a little, especially if you’re sending a lot of campaigns every month.
Split testing (also known as A/B testing) entails sending variations of your e-newsletters to some of your mailing list, tracking the operation of eachand every sending the’best’ variant to the remainder of your list.
Most e-marketing tools manage This automatically for you: you produce a couple of different variations of your email (using either different content or subject headers), send them to a sample of your data, and your e-marketing option will roll out the best performing version automatically to the remainder of your mailing list.
Split testing USED to be good In Aweber: until quite recently, you could make and examine four variations of an email (making Awber’s split testing functionality better than most major competitors; Getresponse being a noteworthy exception).
For a few Reason split testing is currently completely inaccessible in Aweber – I have been assured by their sales staff that it is coming back during the next few months, but if you think you’re likely to need this operation desperately you might be best off considering an alternate email marketing solution.
Email analytics in Aweber are good. Along with being able to monitor crucial stats such as open Pace, clickthroughs and bounces, you can also look at a lot of additional Helpful analytics / information, including
that the growth of lists over time
an overview of sign up approaches
where individuals are opening your own email (i.e., geographical place )
the background of an individual’s action – you can see past opens and clicks etc. in a per-subscriber degree
And much else besides.
In terms of how this contrasts With competing products, I’d say that Aweber’s reporting is more comprehensive than what is available in Campaign Monitor or even Mad Mimi; howeverI would argue that Mailchimp and Getresponse both provide better reporting interfaces.
With the latter two products you Seem to be able to get more of an overview of information in one place, especially when looking at the performance of individual e-newsletters.
By contrast, With Aweber you have got to flick between three sections -“Broadcasts”,”Clients” and”Reports” to get a general picture of analytics, whereas Getresponse and Mailchimp present all the reporting data onto one dashboard (that you can then use to drill down to particulars ). Weber Q Series
A nice feature of Aweber is the Flexibility it provides you around how you want to deal with the opt-in procedure.
You Can Opt to subscribe your Users on either a single opt-in or a double opt-in basis (single opt-in is when a consumer is dispersed instantly after finishing a form; dual opt-in is when they need to click on a link in a confirmation email to complete their subscription).
The two Approaches have their merits, so it is good to see Aweber being flexible in this respect – not all of competing options provide their clients with this selection.
Aweber Provides an adequate selection of integrations with different solutions. You will find over 400 integrations available which enable you to join Aweber to various kinds of cloud-based applications – web builders like Wix or WordPress; CRM tools like Salesforce; landing pages like Instapage and so forth.
A number of these involve committed widgets; others involve adding a snippet of code into a site; others involve a sync tool like Zapier.
It is rare that Aweber will plug into other software quite as easily as Mailchimp (which seems to be the default’standard’ email marketing option for a lot of apps), but you should not have too much difficulty getting Aweber to operate with a broad selection of other SaaS (software as a service) apps.
Segmenting information in Aweber is Fairly straightforward. You can create sections not only depending on the contents of any field in your database, but also on consumer action too – mails opened, web pages visited, links clicked, goods bought and in the future. It’s all very flexible and easy to use.
It’s a bit tricky however To work out how to get to the screen where you make the segments – you essentially have to visit some’manage subscribers’ section, search for some subscribers and then save the search for a section.
To be honest, some solutions (such As Getresponse) use a similar strategy to section creation – although others (like Campaign Monitor and Mailchimp) supply a more findable’segments’ section.
Unfortunately Aweber does not let You broadcast emails to multiple sections at the same time, however. This may cause problems for many users that have a need to’pick and mix’ segments in mailouts on a normal basis.
By way of example, say you’re a dealership having a mailing list containing a field known as’car version.’ You’ve used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Specifically relevant to Polo, Golf and Passat owners, and you want to send a message about it to all those three sections in one go.
In an Perfect world you’d only be Able to choose the applicable segments and send the message to those three classes. With Aweber however – this is not possible. You would have to send three individual messages or create a new segment targeting’Polo OR Golf OR Passat.’
You’ll Have a similar issue if You would like to exclude particular segments from the air; so finally it’s a little bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a far greater manner.
Overall I would say Aweber is a Solid email marketing tool.
It’s not exactly the best product of its own Kind accessible, but it’s reasonably priced, easy to use and comprises many of the key features you’d expect from an email marketing alternative.
The primary aspects of the Item That will nudge me in Aweber’s direction are its own ease-of-use and comprehensive support. The latter may be especially important for some potential customers, especially those starting out in e-marketing with no truckload of specialized abilities (you probably won’t get stuck, but if you do, you can talk to an actual person being on a real phone line about your problem).
Additionally, it’s not overly Expensive by comparison to some competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its relatively basic automation features.
I hope you’ve found this Aweber review Helpful so far, but if you haven’t made up your mind on if this is actually the e-marketing alternative for you, here’s a brief breakdown of the important pros and cons of using it: Weber Q Series
Benefits of using Aweber
Split testing is presently disabled.
You can find cheaper options on the market which offer much more features in the marketing automation section – Getresponse being a prime example.
A number of the templates look a bit dated.
The RSS to email templates are bad and they can’t be edited using Aweber’s standard drag and drop email builder.
You can not include or exclude a number of sections at once when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support options are more extensive than is the case with some essential competing goods and based on Aweber’s Stevie awards for client service, ought to be high.
It’s reasonably priced – although not the cheapest product of its kind out there, it is cheaper than several comparable options.
It lets you choose whether to join people to your listing on a single or double opt-in basis.
It has good import performance, with the option to import a wide range of file types and also add the email addresses you are importing directly into an abysmal cycle.
It integrates neatly using a fantastic assortment of third party tools and programs.
It comes with an extremely large assortment of templates – over its key rivals.
Setting up simple time-based autoresponders is extremely simple to accomplish.
All email templates are all responsive.
Reporting attributes are strong.
Segmenting information is relatively easy and you can use both area contents and consumer activity (email opens, hyperlinks clicked etc.) to make your sections.
You can get a free trial of Aweber here.
There are 5 Aweber strategies on Provide:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 readers: $69 monthly
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ readers, You’ll need to call Aweber for a quote.
A 14% reduction can be obtained If you pay quarterly; a 14.9% discount is available if you pay annually. Additionally, there are some discounts available for students and not-for-profit organisations.
1 aspect of Aweber’s pricing Structure that prospective users may enjoy is that all of attributes are available on all programs – unlike any competing goods you don’t have to be on more costly plans to unlock specific functionality.
Nevertheless, The performance on Aweber – as we will see below – is not always as extensive as you may find in rival email advertising solutions.
Pricing Vs. Competition
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
considerably cheaper than iContact
roughly the exact same price as Mailchimp
marginally more expensive than Getresponse
considerably more expensive than Mad Mimi (note: Mad Mimi’s feature set is significantly more basic nonetheless ).
It’s worth noting that the aforementioned Comparisons do not actually apply to very small lists nonetheless – if you’ve got a little email database, a number of these competing goods are better worth.
For example, hosting a list Containing 1000 records will cost you $29 with Aweber, and…
$12 per month using Mad Mimi
$15 monthly with Mailchimp
$15 per month using Getresponse
$29 per month using Campaign Monitor *
$32 per month with iContact
Taking another example, if you Have a larger list comprising 10,000 documents, it will cost $69 with Aweber and…
$149 monthly using Campaign Monitor *
$79 monthly using iContact
$75 per month with Mailchimp
$65 monthly having Getresponse
$42 per month using Mad Mimi
* A brief note about Campaign Monitor: there are some cheaper Campaign Monitor programs available which permit you to host the very same amounts of email addresses outlined above, but they restrict the number of e-newsletters that you can send to them. For the sake of a fair comparison, I’ve referenced the prices for Campaign Monitor plans that allow unlimited broadcasts since these plans are similar in terms of ship volumes allowed to the Aweber ones.
That is just two examples of Course, and Aweber’s competitors have different pricing tiers that will occasionally make Aweber more economical, occasionally more expensive. But generally I’d say Aweber is priced roughly in the middle of the e-marketing solution scale.
Of course, pricing is not the Only variable you should base your choice on. . .the more important thing to work out is exactly what bang you get for your dollar.
So let’s Look at some Aweber attributes.
Aweber Free Trial
One of those Best ways to decide whether Aweber is to you of course would be to avail of its free trial. Weber Q Series