Primary Features Weber Mail
Aweber provides you with the Following key attributes:
the capacity to import / host an email database
a wide range of templates
a few marketing automation performance
responsive email layouts
RSS / website to-email performance
telephone, email and live chat service
integrations with third party programs Weber Mail
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email service and Live chat support is all available – that compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only offer email and/or live chat service.
Additionally, there’s no hoops to Go through to get support – relevant phone number and email details can be viewed quite easily on the organization’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (along with a bronze and silver awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you’ll receive when you contact them.
If you are a novice to email Marketing, then this type of easy access to good-quality support is a strong argument in favour of using Aweber as your email marketing supplier.
In relation to The availability of support, you can get in touch with Aweber’s phone service team from 8am-8pm ET Monday to Friday, and their email and live/chat service is available 24/7.
In contrast to its Competitors, Aweber provide one of the largest collections of e-newsletters templates accessible: you will find more than 700 accessible.
To Supply a bit of circumstance, There are around 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I do not adore all of The designs – some of them look slightly dated. I’d consider them to be marginally better compared to Getresponse ones, but maybe not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates available means that using a bit of tweaking you should be able to find a suitable one for the e-newsletters. There’s, of course, always the choice of communicating your own too. Weber Mail
Like comparable e-marketing products, Aweber can take your website’s RSS feed and turn it in to e-newsletters which get sent out based on a schedule that you specify. In Aweber, this can be known as’Blog broadcasts’, although technically you can use this attribute with any content that has an RSS feed.
This operation is Particularly handy for bloggers who need subscribers in their mailing lists to automatically receive e-newsletters containing their latest articles (or, really, a monthly digest of blog posts). Essentially, it means that you can force your newsletters from your site – this is a big time-saver.
It is worth noting that You can’t use the normal Aweber template layouts for RSS-to-email purposes – you need to pick from a set of templates which are made specifically for this function.
On the other hand, there are quite A few of them to pick from – more than most other e-marketing alternatives I’ve tried.
On the down Side, many look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably be able to find something which works fine, but I think there is definitely some massive space for improvement here.
One thing that you can’t use in Aweber templates which you can in certain other competing platforms (like Mailchimp and Campaign Monitor) is web fonts. You’re limited to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of web fonts – for instance, your emails are very likely to appear more consistently and display more reliably across email customers – but only using web safe fonts may make templates seem a tiny bit blander than they otherwise could.
Generally, I’d give Aweber a Thumbs up in the template department, but it would be nice to see a few of the templates freshened up a bit, and also the addition of some attractive web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the following file Types:
Alternatively, you can add Individual subscribers, or copy and paste rows of readers into Aweber.
As you import your data, you’re Given the choice to add your subscribers to a certain pair of autoresponders, and tag them. Not all competing products allow the inclusion of imported data directly into autoresponder cycles so this is a nice feature to have.
For anti-spam motives, you may Have to answer a few questions about how you gathered the data you’re importing. If your list is on the bigger side, you can also need to wait until it’s assessed by Aweber’s anti-spam compliance team (as is true with other email advertising tools).
In essence, Aweber’s importing performance is good – no complaints here.
Marketing automation is a characteristic Which is offered by email advertising options like Aweber.
I tend to consider it as ‘Autoresponders 2.0′ – in which you go beyond conventional’trickle’ campaigns and create complex user journeys with’IFTT’ – if this, then – style workflows.
With Marketing automation, you typically look for a flowchart where mails are routed based on user actions: email opens, connect clicks, website visits, purchases made and so on.
Aweber recently introduced a new marketing Automation feature which to some level provides this performance:’Aweber Campaigns.’ With this attribute, you may use certain user activities — specifically opens and clickthroughs — and the application of tags to determine what needs to be sent to whom and when (see previously ).
But I Think this operation needs to go a bit further really – tools such as Getresponse and Mailchimp supply much more flexibility in regards to which types of user behaviour can trigger mailouts.
By way of example, in Getresponse, you can use triggers like purchase, specific page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is playing a bit of catch up with its rivals here. Weber Mail
Autoresponders – a Collection of Follow up emails that are automatically triggered by either time or user actions – are an integral part of a e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly good. Oddly, it’s just’okay’.
On the other hand it is very Straightforward To set up follow up mails based on time period – for example, automatically sending readers an onboarding email immediately after sign up, a promo code 2 days afterwards and a’follow us on social websites’ email a week later is extremely straightforward. This is a typical use of autoresponders and it’s a breeze with Aweber.
On the down side, triggering Autoresponders based on user activities and buys is a little more complicated compared to key opponents Mailchimp and Getresponse.
Utilizing Aweber, you are able to make ‘goals’ or combine automation principles with tagging to create autoresponders act in very funky ways. . .but if you want to take advantage of autoresponders in really advanced ways, you’ll probably need to look at other goods, especially Getresponse, which provides’advertising automation’ performance that hooks up to a built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they are being seen on. In this day and age of smartphones and tablets, this definitely is a fantastic feature.
One minor Gripe I have however seeing the reactive designs is the way to preview them you’ll actually have to send a test email to a smartphone. On other platforms you can usually just hit on a’preview on phone’ button or similar. The absence of this operation is not a dealbreaker by any means, but it will slow you down a little, particularly if you are sending a great deal of campaigns every month.
Split testing (also known as A/B testing) involves sending variations of your e-newsletters to some of your mailing list, tracking the operation of each, and sending the’best’ version to the remainder of your list.
Most e-marketing tools manage This automatically for you: you create a couple of distinct versions of your email (using either differing content or subject headers), send them into a sample of your data, and your e-marketing option will roll out the best performing version automatically to the remainder of your mailing list.
Split testing USED to be great In Aweber: until quite recently, you could create and examine four variants of an email (making Awber’s split testing functionality better than many leading rivals; Getresponse being a notable exception).
For some Reason split testing is currently completely inaccessible in Aweber – I’ve been assured by their sales staff that it’s coming back over the upcoming few months, but if you think you are likely to want this operation desperately you might be best off considering an alternative email marketing solution.
Email analytics in Aweber are good. In addition to being able to monitor key stats like open Pace, clickthroughs and bounces, You May Also look in a lot of additional Helpful analytics / advice, including
that the growth of lists over the years
an Summary of sign up methods
where individuals are opening your own email (i.e., geographical place )
the history of an individual’s activity – you can view past clicks and opens etc. at a per-subscriber degree
And much else besides.
With regards to how this compares With competing products, I would say that Aweber’s reporting is much more comprehensive than that which is offered in Campaign Monitor or even Mad Mimi; however, I would argue that Mailchimp and Getresponse both offer better reporting interfaces.
Together with the latter two goods you Appear to be able to get more of an overview of information in 1 spot, especially when considering the performance of individual e-newsletters.
By comparison, With Aweber you have got to flick involving three sections -“Broadcasts”,”Subscribers” and”Reports” to find a general picture of analytics, whereas Getresponse and Mailchimp present most of the reporting data onto a single dashboard (that you can then use to drill down to specifics). Weber Mail
A Great feature of Aweber is that the Flexibility it gives you around how you need to handle the opt-in process.
You can choose to subscribe your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a user is dispersed instantly after finishing a form; dual opt-in is when they have to click on a link in a confirmation email to complete their subscription).
The two Approaches have their merits, so it’s fantastic to see Aweber being flexible in this regard – not all of competing options provide their clients with this selection.
Aweber Offers an adequate range of integrations with other options. You will find more than 400 integrations available which enable you to join Aweber to different kinds of cloud-based software – web builders such as Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so on.
A number of them involve committed widgets; others demand adding a snippet of code into a site; others involve a sync tool like Zapier.
It is uncommon that Aweber will plug into other software quite as seamlessly as Mailchimp (that appears to be the default’standard’ email marketing option for a great deal of programs ), but you shouldn’t have too much difficulty getting Aweber to work with a broad selection of other SaaS (software as a service) apps.
Information in Aweber is Fairly straightforward. You may produce sections not only depending on the contents of any field in your database, but also on consumer action also – emails opened, web pages visited, links clicked, products purchased and in the future. It’s all very flexible and simple to use.
It’s a bit tricky however To figure out how to get to the screen where you create the segments – you essentially have to go to some’handle subscribers’ section, search for a number of readers and then save the search for a segment.
To be honest, some solutions (such As Getresponse) use a similar approach to section creation – although others (like Campaign Monitor and Mailchimp) provide a much more findable’sections’ section.
Regrettably Aweber does not let You broadcast emails to multiple sections at once, however. This may cause problems for many users who have a need to’pick and mix’ segments in mailouts on a normal basis.
For instance, say you’re a car dealer having a mailing list containing a field called’car model.’ You have used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly pertinent to Polo, Golf and Passat owners, and you wish to send a message about it to all those three sections in one go.
In an Perfect world you’d only be Able to choose the applicable segments and send the message to all those three classes. With Aweber though – that is not possible. You would have to send three separate messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You would like to exclude certain segments from the air; therefore ultimately it’s a little bit of thumbs-down for its segmenting functionality in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, handle this in a much better way.
Overall I would say Aweber is a Solid email marketing tool.
It is not exactly the best product of its own Kind available, but it is reasonably priced, simple to use and contains most of the main features you’d expect from an email marketing alternative.
The main Facets of the Item That will nudge me Aweber’s direction are its ease-of-use and comprehensive support. The latter may be especially important for some potential users, especially those starting out in e-marketing with no truckload of specialized abilities (you likely won’t get stuck, but if you do, you can speak with a real person being on an actual telephone line about your issue ).
In Addition, It’s not overly Expensive by comparison to some competing products, especially Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing functionality and its relatively fundamental automation features.
I hope you have found this Aweber review Helpful so far, but if you haven’t made up your mind on whether this is the e-marketing alternative for you, here is a simple breakdown of the important pros and cons of using it: Weber Mail
Benefits of using Aweber
Divide testing is currently disabled.
You can find cheaper options on the market that offer considerably more features in the marketing automation section – Getresponse being a prime example.
A number of the templates seem somewhat dated.
The RSS to email templates are bad and they can not be edited using Aweber’s standard drag and drop email builder.
You can not include or exclude multiple sections at once when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is true with some essential competing goods and based on Aweber’s Stevie awards for customer support, ought to be high.
It is reasonably priced – whilst not the most expensive product of its kind out there, it is cheaper than many similar options.
It lets you select whether to subscribe people to your listing on a single or double opt-in basis.
It has good import performance, together with the option to import a wide assortment of file types and add the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly using a fantastic range of third party applications and apps.
It includes an extremely large assortment of templates – over its key rivals.
Setting up easy time-based autoresponders is extremely easy to do.
All email templates are responsive.
Reporting attributes are powerful.
Segmenting data is relatively easy and you can use both area contents and consumer activity (email opens, hyperlinks clicked etc.) to make your segments.
You can get a free trial of Aweber here.
There are 5 Aweber plans on Provide:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 a month
5,001 to 10,000 subscribers: $69 monthly
10,001 to 25,000 subscribers: $149 per month
In Case You Have 25,000+ subscribers, You’ll have to call Aweber for a quote.
A 14% discount is available In case you pay quarterly; a 14.9% discount is available if you pay yearly. Additionally, there are some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Construction that prospective users may like is that all of features are available on all programs – unlike some competing goods you do not need to be on more expensive plans to unlock certain performance.
Nevertheless, The performance available on Aweber – as we will see below – isn’t always as extensive as you might find in rival email advertising solutions.
Pricing Vs. Competitors
Aweber is, in general,
Significantly more affordable than Campaign Monitor
considerably more affordable than iContact
roughly the exact same price as Mailchimp
slightly more costly than Getresponse
much more costly than Mad Mimi (notice: Mad Mimi’s feature set is more basic however).
It’s worth noting that the above Comparisons do not really apply to very small lists nonetheless – if you have a small email database, several of these competing products are better value.
By Way of Example, hosting a list Containing 1000 records will cost you $29 with Aweber, and…
$12 per month using Mad Mimi
$15 monthly with Mailchimp
$15 per month with Getresponse
$29 per month with Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a larger list containing 10,000 documents, it will cost $69 with Aweber and…
$149 monthly using Campaign Monitor *
$79 monthly using iContact
$75 per month with Mailchimp
$65 monthly having Getresponse
$42 monthly using Mad Mimi
* A brief note about Campaign Monitor: there are a few cheaper Campaign Monitor plans available which permit you to host the very same amounts of email addresses outlined above, but they limit the amount of e-newsletters that you can send them. For the interest of a comparison, I have referenced the prices for Campaign Monitor programs that permit unlimited broadcasts since these plans are comparable in terms of send volumes allowed to the Aweber ones.
That’s just two examples of Course, and Aweber’s opponents have different pricing tiers which will occasionally make Aweber cheaper, occasionally more expensive. But normally I would say Aweber is priced roughly in the center of the e-marketing solution scale.
Obviously, pricing is not the Only factor you need to base your choice on. . .the more important thing to work out is exactly what bang you get for your dollar.
So let us Look at some Aweber features.
Aweber Free Trial
One of those Best strategies to decide whether Aweber is for you of course is to avail of its free trial. Weber Mail