Primary Capabilities Vacation Autoresponder
Aweber provides you with the Following key features:
the ability to import / server an email database
a wide range of templates
a few marketing automation functionality
responsive email layouts
RSS / website to-email performance
telephone, email and live chat service
integrations with third party programs Vacation Autoresponder
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email support and Live chat support is all available – that compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only offer live or email chat service.
Furthermore, there’s no hoops to Go through to contact service – related phone number and email details can be viewed quite easily on the organization’s contact page, without any requirement to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the company won a Gold award in 2016 the US’ National Client Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you’ll receive if you contact them.
If you are a novice to email Marketing, then this sort of simple access to good-quality support is a powerful argument in favour of using Aweber as your e mail marketing provider.
In terms of The access to support, you can get in touch with Aweber’s phone service team from 8am-8pm ET Monday to Friday, and their email and live/chat service is available 24/7.
By comparison to its own Competitors, Aweber provide one of the largest collections of e-newsletters templates available: there are more than 700 accessible.
To provide a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be honest, I do not adore all of The designs – some of them look slightly dated. I’d consider them to be marginally better compared to Getresponse ones, but not as excellent as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates available means that with a little bit of tweaking you should be able to obtain a proper one for the e-newsletters. There’s, of course, always the choice of coding your own too. Vacation Autoresponder
Like similar e-marketing products, Aweber can take your website’s RSS feed and turn it in to e-newsletters which get sent out based on your schedule that you specify. Back in Aweber, this is known as’Blog broadcasts’, though you can use this attribute with any material that has an RSS feed.
This operation is Particularly handy for bloggers who want subscribers on their mailing lists to automatically receive e-newsletters comprising their latest posts (or, indeed, a monthly digest of blog posts). Essentially, it means that you can power your newsletters from your site – this can be a large time-saver.
It’s worth noting however that You can not use the normal Aweber template designs for RSS-to-email purposes – you have to choose from a set of templates that are specifically designed for this purpose.
On the other hand, there are quite A few of these to pick from – more than most other e-marketing solutions I have tried.
On the down Side, many of them look pretty dreadful. And annoyingly, you can not use the standard Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably have the ability to find something that works fine, but I believe there’s definitely some massive space for improvement here.
One thing that you can’t use in Aweber templates that you can in certain other competing platforms (such as Mailchimp and Campaign Monitor) is net fonts. You are limited to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of internet fonts – for instance, your emails are likely to seem more consistently and exhibit more reliably across email customers – however only using web safe fonts can make templates seem a tiny bit blander than they otherwise could.
Generally, I would give Aweber a Thumbs up in the template department, but it’d be nice to find some of the templates freshened up a bit, and also the inclusion of some attractive web fonts.
Importing an Current database To Aweber is a fairly straightforward affair.
You can upload the next file Kinds:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you export your data, you’re Given the choice to add your readers to a particular set of autoresponders, and tag them. Not all competing products permit the addition of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam reasons, you may Have to answer a few questions about how you gathered the information you are importing. If your list is on the bigger side, you may also need to wait until it is reviewed by Aweber’s anti-spam compliance group (as is the case with other email advertising tools).
In essence, Aweber’s importing functionality is good – no complaints .
Marketing automation is a feature Which is offered by email marketing options like Aweber.
I often think of it as ‘Autoresponders 2.0′ – where you go beyond conventional’trickle’ campaigns and create sophisticated user journeys using’IFTT’ – if this, then – style workflows.
With Marketing automation, you generally look for a flowchart where emails are sent based on user activities: email opens, link clicks, site visits, purchases made and so on.
Aweber lately introduced a new advertising Automation feature which to a level provides this functionality:’Aweber Campaigns.’ With this attribute, you may use certain user actions — namely opens and clickthroughs — and the program of tags to ascertain what needs to be sent to whom and when (see above).
But I Think this functionality should go somewhat further really – tools like Getresponse and Mailchimp provide considerably more flexibility in regards to which kinds of user behavior can activate mailouts.
For instance, at Getresponse, you may use triggers like purchase, specific page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is playing a bit of catch up with its competitors here. Vacation Autoresponder
Autoresponders – a Collection of Follow up emails which are automatically triggered by time or user actions – are a key part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder functionality to be mind-blowingly good. Oddly, it is merely’okay’.
On the plus side it is very easy To install follow up emails based on time period – for instance, automatically sending readers an e-mail email instantly after sign up, a promo code two days afterwards and also a’follow us on social websites’ email a week later is extremely easy. This is a typical use of autoresponders and it’s a breeze with Aweber.
On the other hand, triggering Autoresponders according to user actions and purchases is a little more complex than with key competitors Mailchimp and Getresponse.
Utilizing Aweber, you can create ‘targets’ or unite automation principles with tagging to create autoresponders act in quite funky ways. . .but if you would like to take advantage of autoresponders in actually advanced manners, you’ll probably need to appear at other goods, particularly Getresponse, which provides’advertising automation’ functionality that hooks up to some built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to suit the device they are being viewed on. In this time of tablets and smartphones, this can be a good feature.
1 minor Gripe I have yet seeing the responsive designs is that to preview them you’ll actually have to send a test email to a smartphone. On other platforms you can usually just hit a’preview on phone’ button or similar. The lack of this operation is not a dealbreaker by any means, but it does slow you down a little, particularly if you’re sending a great deal of campaigns every month.
Split testing (also called A/B testing) involves sending variants of your e-newsletters to some of your mailing list, tracking the performance of each, and sending the’best’ version to the rest of your list.
Most e-marketing tools handle This automatically for you: you create a couple of distinct variations of your email (using either different content or subject headers), send them to a sample of your data, along with your e-marketing option will roll out the very best performing version mechanically to the remainder of your mailing list.
Split testing USED to be good In Aweber: until quite recently, you could make and examine four variations of an email (making Awber’s split testing functionality better than most leading competitors; Getresponse being a notable exception).
For some Reason split testing is presently completely unavailable in Aweber – I have been assured by their sales team that it’s coming back during the upcoming few months, but if you believe you are going to need this operation desperately you could be best off considering an alternate email advertising solution.
Email analytics in Aweber are good. In addition to Having the Ability to monitor crucial stats such as open rate, clickthroughs and bounces, You May Also look at a lot of other Helpful analytics / advice, including
the Increase of lists over time
an Summary of sign up methods
where people are opening your own email (i.e., geographical location)
the background of an individual’s action – you can see past clicks and opens etc. at a per-subscriber level
And much else besides.
In terms of how this compares With competing products, I would say that Aweber’s reporting is much more comprehensive than what is available in Campaign Monitor or Mad Mimi; howeverI would assert that Mailchimp and Getresponse both provide better reporting interfaces.
Together with the latter two products you Seem to have the ability to acquire more of an overview of information in one spot, especially when looking at the performance of individual e-newsletters.
By comparison, With Aweber you have got to flick involving three segments -“Broadcasts”,”Subscribers” and”Reports” to get a general picture of analytics, whereas Getresponse and Mailchimp present most of their reporting information onto a single dashboard (that you can then use to drill down to particulars ). Vacation Autoresponder
A Great feature of Aweber is that the Flexibility it provides you around how you want to deal with the opt-in procedure.
You can choose to subscribe your Users on either one opt-in or a double opt-in basis (single opt-in is when a user is dispersed instantly after finishing a form; dual opt-in is if they need to click a link in a confirmation email to complete their subscription).
The two Approaches have their own merits, so it is good to see Aweber being flexible in this regard – not all of competing solutions provide their clients with this selection.
Aweber Provides an adequate selection of integrations with different solutions. You will find over 400 integrations available which enable you to join Aweber to different types of cloud-based software – web builders like Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so forth.
A number of them involve committed widgets; others involve adding a snippet of code into a website; others demand a sync tool such as Zapier.
It’s rare that Aweber will plug to other software quite as easily as Mailchimp (that seems to be the default’standard’ email marketing option for a great deal of programs ), but you also shouldn’t have too much difficulty getting Aweber to work with a wide selection of other SaaS (software as a service) apps.
Segmenting information in Aweber is Fairly straightforward. You may produce segments not only depending on the contents of any field in your database, but also on consumer activity too – emails opened, web pages visited, links clicked, products bought and so on. It is all very flexible and simple to use.
It is a little bit tricky however To figure out how to reach the screen where you create the sections – you essentially have to go to a’manage subscribers’ section, search for some subscribers and then save the search as a section.
To be honest, some options (such As Getresponse) use a similar strategy to section creation – although others (such as Campaign Monitor and Mailchimp) supply a much more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast mails to multiple sections at once, however. This may cause problems for many users who have a need to’pick and mix’ segments in mailouts on a normal basis.
For example, say you’re a car dealer having a mailing list containing a field called’car version.’ You’ve used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly pertinent to Polo, Golf and Passat owners, and you want to send a message about it to all those three sections in 1 go.
In an Perfect world you’d just be Able to choose the relevant segments and deliver the message to all those 3 classes. With Aweber though – this isn’t possible. You would need to send three separate messages or make a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You would like to exclude certain segments from the air; so finally it is a bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a much greater way.
Overall I’d say Aweber is a Strong email marketing instrument.
It’s not exactly the best product of its Kind available, but it’s reasonably priced, simple to use and comprises many of the key features you’d expect from an email marketing solution.
The main Facets of the product That will nudge me in Aweber’s direction are its ease-of-use and thorough support. The latter may be especially critical for some potential customers, especially those starting out in e-marketing without a truckload of specialized abilities (you probably won’t have stuck, but if you do, you can talk to a real person being on an actual phone line about your issue ).
In Addition, It’s not overly Expensive compared to some competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its comparatively basic automation features.
I hope you have found this Aweber review Helpful so far, but if you have not made your mind up on if this is the e-marketing solution for you, here is a brief breakdown of the key pros and cons of using it: Vacation Autoresponder
Benefits of using Aweber
Split testing is currently disabled.
You can find cheaper options out there that offer much more attributes in the marketing automation section – Getresponse being a prime example.
A number of the templates look a bit dated.
The RSS to email templates are bad and they can not be edited using Aweber’s standard drag and drop email builder.
You can not include or exclude multiple sections simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is the case with some essential competing goods and based on Aweber’s Stevie awards for customer support, should be high.
It’s reasonably priced – whilst not the cheapest product of its type out there, it’s cheaper than many comparable solutions.
It enables you to choose whether to join people to your list on a single or double opt-in basis.
It has good import functionality, with the choice to import a wide assortment of file types and also insert the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly with a fantastic range of third party applications and programs.
It includes a very large assortment of templates – over its key competitors.
Setting up easy time-based autoresponders is extremely simple to accomplish.
All email templates are all responsive.
Reporting features are strong.
Segmenting data is relatively simple and you can use both field contents and consumer activity (email opens, links clicked etc.) to create your segments.
You can get a free trial of Aweber here.
There are 5 Aweber strategies on Provide:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 a month
5,001 to 10,000 subscribers: $69 monthly
10,001 to 25,000 readers: $149 per month
If you have 25,000+ subscribers, You will need to call Aweber for a quote.
A 14% discount can be obtained If you pay quarterly; a 14.9% reduction is available if you pay yearly. There are also some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Construction that potential users might like is that all features are available on all plans – unlike any competing products you do not have to be on more expensive plans to unlock specific functionality.
Nevertheless, The performance on Aweber – as we will see below – isn’t always as extensive as you might find in rival email marketing solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
much more affordable than iContact
roughly the same cost as Mailchimp
marginally more expensive than Getresponse
considerably more costly than Mad Mimi (note: Mad Mimi’s attribute set is more basic nonetheless ).
It’s worth noting that the above Comparisons don’t actually apply to very small lists however – if you have a small email database, a number of the competing goods are greater value.
By Way of Example, hosting a list Comprising 1000 records will cost you $29 using Aweber, and…
$12 monthly using Mad Mimi
$15 monthly with Mailchimp
$15 monthly with Getresponse
$29 per month using Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a larger list comprising 10,000 records, it is going to cost $69 with Aweber and…
$149 per month with Campaign Monitor *
$79 monthly with iContact
$75 monthly with Mailchimp
$65 per month having Getresponse
$42 per month with Mad Mimi
* A quick note about Campaign Monitor: you will find a few cheaper Campaign Monitor plans available which permit you to host the same amounts of email addresses outlined previously, but they limit the number of e-newsletters which it is possible to send them. For the interest of a comparison, I’ve referenced the costs for Campaign Monitor programs that permit unlimited broadcasts since these plans are similar in terms of send volumes permitted to the Aweber ones.
That is just two examples of Route, and Aweber’s opponents have different pricing tiers which will sometimes make Aweber cheaper, occasionally more expensive. But normally I would say Aweber is priced about in the center of the e-marketing solution scale.
Obviously, pricing is not the Only variable you need to base your choice on. . .the more important thing to work out is what bang you get for your dollar.
So let’s Look at some Aweber attributes.
Aweber Free Trial
One of those Best strategies to decide whether Aweber is for you naturally is to avail of its free trial. Vacation Autoresponder