Primary Features The Best Free Autoresponder
Aweber provides you with the Following key features:
the ability to import / host an email database
a wide range of templates
a few marketing automation functionality
responsive email layouts
RSS / website to-email functionality
telephone, email and live chat service
integrations with third-party programs The Best Free Autoresponder
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email support and Live chat support is all available – this compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that only offer live or email chat service.
Additionally, there’s no magic to Go through to get support – related phone number and email details can be viewed quite easily on the organization’s contact page, without any requirement to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the Business won a Gold award in 2016 the US’ National Customer Association’s Stevie Awards (and a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you will receive when you contact them.
If you are a newcomer to email Marketing, then this type of easy access to good-quality service is a strong argument in favour of using Aweber as your email marketing supplier.
In relation to The access to support, you can contact Aweber’s phone support staff from 8am-8pm ET Monday to Friday, and also their email and live/chat support is available 24/7.
By comparison to its Competitions, Aweber supply one of the biggest collections of e-newsletters templates accessible: there are more than 700 available.
To provide a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I do not adore all of The designs – some of them seem slightly dated. I would believe them to be slightly better than the Getresponse ones, but maybe not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates accessible means that with a bit of tweaking you should be able to obtain a suitable one for the e-newsletters. There’s, of course, always the option of communicating your own too. The Best Free Autoresponder
Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters which get sent out based on a schedule that you define. In Aweber, this is known as’Blog broadcasts’, though technically you can take advantage of this attribute with any material that has an RSS feed.
This functionality is Particularly handy for bloggers that want subscribers on their mailing lists to automatically receive e-newsletters comprising their latest articles (or, indeed, a monthly digest of blog posts). Essentially, it means that you can force your newsletters from the website – this can be a big time-saver.
It is worth noting however that You can not use the normal Aweber template designs for RSS-to-email functions – you need to choose from a set of templates that are made specifically for this purpose.
On the plus side, there are quite Some of these to choose from – more than most other e-marketing alternatives I have tried.
On the down Side, many of them look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to have the ability to find something that works fine, but I believe there is definitely some large room for improvement here.
1 thing that you can’t use in Aweber templates which you can in some other rival platforms (like Mailchimp and Campaign Monitor) is web fonts. You’re limited to using the usual’safe fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of internet fonts – for instance, your mails are very likely to appear more consistently and exhibit more reliably across email clients – but only using web safe fonts may make templates look a tiny bit blander than they otherwise could.
Generally, I would give Aweber a Thumbs up in the template department, but it would be great to find some of the templates freshened up a little, and also the inclusion of some attractive web fonts.
Importing an Current database Into Aweber is a fairly straightforward affair.
You can upload the next file Kinds:
Alternatively, you can add Individual subscribers, or copy and paste rows of subscribers into Aweber.
As you export your information, you’re Given the option to add your subscribers to a particular pair of autoresponders, and tag them. Not all competing products permit the inclusion of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam reasons, you may Have to answer a few questions about how you gathered the data you are importing. If your list is on the larger side, you may also need to wait until it’s assessed by Aweber’s anti-spam compliance group (as is true with other email marketing tools).
In essence, Aweber’s importing functionality is good – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email marketing solutions like Aweber.
I tend to think of it as ‘Autoresponders 2.0′ – in which you go beyond traditional’drip’ campaigns and create complex user journeys using’IFTT’ – if this, then – fashion workflows.
With Marketing automation, you generally look for a flowchart where mails are routed based on consumer actions: email opens, connect clicks, website visits, purchases made and so forth.
Aweber lately introduced a new marketing Automation feature which to some level provides this performance:’Aweber Campaigns.’ With this attribute, you may use certain user activities — namely opens and clickthroughs — and the program of tags to determine what should be sent to whom and when (see previously ).
But I Think this functionality should go somewhat further really – tools such as Getresponse and Mailchimp provide considerably more flexibility when it comes to which kinds of user behavior can trigger mailouts.
By way of example, in Getresponse, you can use triggers like buy, special page visits, subscriber’score’ and sales pipeline platform to send messages.
Thus Aweber is playing a bit of catch up with its rivals here. The Best Free Autoresponder
Autoresponders – a Collection of Follow up emails which are automatically triggered by either time or user activities – are a key part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder functionality to be mind-blowingly excellent. Oddly, it is merely’okay’.
On the other hand It’s very Straightforward To set up follow up mails based on time interval – for example, automatically sending readers an onboarding email immediately after sign up, a promo code 2 days later and also a’follow us on social media’ email a week later is extremely easy. This is a regular use of autoresponders and it’s a breeze with Aweber.
On the down side, triggering Autoresponders based on user actions and purchases is a bit more complicated compared to key opponents Mailchimp and Getresponse.
Utilizing Aweber, you are able to make ‘goals’ or unite automation rules with tagging to make autoresponders act in quite funky ways. . .but if you want to make use of autoresponders in really advanced ways, you’ll probably need to appear at other products, especially Getresponse, which supplies’advertising automation’ functionality that hooks up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all of Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to suit the device they’re being seen on. In this time of smartphones and tablets, this definitely is a fantastic feature.
1 minor Gripe I have however seeing the reactive designs is that to preview them you will actually have to send a test email to a smartphone. On other platforms you can normally just hit on a’preview on telephone’ button or comparable. The absence of the operation is not a dealbreaker by any means, but it does slow you down a little, especially if you’re sending a great deal of campaigns every month.
Divide testing (also known as A/B testing) involves sending variants of your e-newsletters to a number of your mailing list, tracking the operation of every , and sending the’best’ version to the rest of your list.
Most e-marketing tools manage This automatically for you: you produce a couple of distinct versions of your email (using either different content or theme headers), send them to a sample of your information, along with your e-marketing option will roll the best performing version mechanically to the rest of your mailing list.
Divide testing USED to be great In Aweber: until quite recently, you could create and examine four variants of an email (making Awber’s split testing functionality better than most leading rivals; Getresponse being a noteworthy exception).
For a few Reason split testing is presently completely inaccessible in Aweber – I’ve been assured by their sales staff that it is coming back during the upcoming few months, but if you believe you are going to need this functionality desperately you could be best off considering an alternate email marketing solution.
Email analytics in Aweber have been good. Along with being able to monitor crucial stats such as open Pace, clickthroughs and bounces, you can also look in a lot of additional Helpful analytics / advice, such as
that the Increase of lists over time
an Summary of sign up approaches
where people are opening your email (i.e., geographical place )
the history of an individual’s activity – you can view past clicks and opens etc. at a per-subscriber level
And more besides.
In terms of how this compares With competing products, I would say that Aweber’s reporting is more comprehensive than what is available in Campaign Monitor or Mad Mimi; however, I would argue that Mailchimp and Getresponse both provide better reporting ports.
Together with the latter two goods you Appear to have the ability to get more of an overview of information in one place, particularly when considering the operation of individual e-newsletters.
By comparison, With Aweber you have got to flick between three segments -“Broadcasts”,”Subscribers” and”Reports” to get an overall picture of information, whereas Getresponse and Mailchimp current all the reporting information on one dashboard (which you can then use to drill down to specifics). The Best Free Autoresponder
A nice feature of Aweber is the Flexibility it gives you around how you want to handle the opt-in procedure.
You can choose to subscribe your Users on either a single opt-in or a double opt-in basis (single opt-in is when a user is dispersed immediately after completing a form; dual opt-in is if they have to click on a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it’s fantastic to see Aweber being flexible in this respect – not all of competing options provide their clients with this selection.
Aweber Offers a decent range of integrations with different solutions. There are more than 400 integrations available which allow you to join Aweber to different types of cloud-based software – web builders like Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so on.
A number of these involve dedicated widgets; others demand including a snippet of code into a website; others involve a sync tool like Zapier.
It is uncommon that Aweber will plug into other software quite as seamlessly as Mailchimp (that appears to be the default option’standard’ email marketing option for a great deal of apps), but you also shouldn’t have too much difficulty getting Aweber to operate with a wide range of other SaaS (software as a service) apps.
Segmenting information in Aweber is Pretty straightforward. You can create sections not only depending on the contents of any field in your database, but also on user action too – emails opened, web pages visited, links clicked, products purchased and so on. It’s all very flexible and easy to use.
It is a bit tricky however To work out how to reach the screen where you create the sections – you essentially have to go to a’manage subscribers’ section, search for some readers and then save the search for a segment.
To be honest, some solutions (such As Getresponse) use a similar approach to segment creation – although others (like Campaign Monitor and Mailchimp) supply a much more findable’sections’ section.
Regrettably Aweber does not let You broadcast emails to multiple sections at once, however. This may cause problems for some users that have a need to’pick and mix’ sections in mailouts on a normal basis.
For example, say you’re a car dealer with a mailing list containing a field known as’car version.’ You have used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly relevant to Polo, Golf and Passat owners, and you also want to send a message about it to those three segments in 1 go.
In an Perfect world you’d only be Able to choose the applicable segments and send the message to those 3 classes. With Aweber however – that isn’t possible. You would need to either send three individual messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You want to exclude certain segments from the broadcast; therefore ultimately it is a bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, handle this in a far better way.
Overall I would say Aweber is a Strong email marketing instrument.
It’s not exactly the best product of its own Kind accessible, but it is reasonably priced, easy to use and contains most of the key features you’d expect from an email marketing solution.
The main aspects of the product That will nudge me in Aweber’s leadership are its own ease-of-use and thorough support. The latter may be especially critical for some potential users, particularly those starting out in e-marketing with no truckload of technical skills (you probably won’t get stuck, but if you do, you can talk to an actual human being on a real telephone line about your problem).
In Addition, It’s not overly Expensive by comparison to some competing products, especially Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its relatively basic automation features.
I hope you have found this Aweber review Helpful so much, but in case you have not made up your mind on if this is actually the e-marketing solution for you, here is a brief breakdown of the key advantages and disadvantages of using it: The Best Free Autoresponder
Disadvantages of using Aweber
Divide testing is presently disabled.
There are cheaper options on the market that offer much more attributes in the marketing automation department – Getresponse being a prime example.
A number of the templates seem a bit dated.
The RSS to email templates are bad and they can’t be edited with Aweber’s regular drag and drop email builder.
You can not include or exclude multiple sections at once when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support options are more extensive than is true with some essential competing goods and according to Aweber’s Stevie awards for client service, should be high.
It’s reasonably priced – although not the most expensive product of its kind out there, it’s more affordable than many comparable solutions.
It enables you to select whether to join people to your list on a single or double click basis.
It’s good import functionality, together with the choice to import a broad assortment of file types and also add the email addresses you’re importing directly into an abysmal cycle.
It integrates neatly using a fantastic assortment of third party applications and apps.
It includes an extremely large range of templates – more than its key rivals.
Setting up simple time-based autoresponders is extremely easy to do.
All email templates are responsive.
Reporting features are strong.
Segmenting information is relatively easy and you can use both field contents and user action (email opens, links clicked etc.) to make your sections.
You can get a free trial of Aweber here.
You will find 5 Aweber plans on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 subscribers: $49 a month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 readers: $149 per month
If you have 25,000+ readers, You will have to call Aweber to get a quote.
A 14% reduction can be obtained In case you pay quarterly; a 14.9% reduction is available if you pay annually. Additionally, there are some discounts available for students and non-profit organisations.
One Part of Aweber’s pricing Structure that prospective users may like is that all of features are available on all programs – unlike some competing products you do not have to be on more costly plans to unlock certain performance.
That said, The performance available on Aweber – as we will see below – is not always as extensive as you may find in competing email marketing solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly more affordable than Campaign Monitor
considerably cheaper than iContact
roughly the exact same cost as Mailchimp
slightly more expensive than Getresponse
much more costly than Mad Mimi (note: Mad Mimi’s feature set is more basic however).
It is worth noting that the aforementioned Comparisons don’t really apply to very small lists nonetheless – if you have a small email database, several of these competing goods are greater worth.
By Way of Example, hosting a listing Comprising 1000 records will cost you $29 with Aweber, and…
$12 per month with Mad Mimi
$15 per month with Mailchimp
$15 per month using Getresponse
$29 per month with Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a bigger list comprising 10,000 documents, it will cost $69 using Aweber and…
$149 per month with Campaign Monitor *
$79 monthly using iContact
$75 per month with Mailchimp
$65 monthly with Getresponse
$42 monthly with Mad Mimi
* A brief note about Campaign Monitor: there are some cheaper Campaign Monitor plans available which allow you to host the same amounts of email addresses as outlined previously, but they restrict the number of e-newsletters which it is possible to send them. For the interest of a fair comparison, I have referenced the prices for Campaign Monitor plans that permit unlimited broadcasts since these programs are similar in terms of ship volumes allowed to the Aweber ones.
That is just two examples of Course, and Aweber’s opponents have different pricing tiers that will occasionally make Aweber more economical, sometimes more expensive. But generally I’d say Aweber is priced roughly in the middle of the e-marketing solution scale.
Of course, pricing Isn’t the Only factor you need to base your decision on. . .the more important consideration to work out is what bang you get for your buck.
So let’s Look at some Aweber features.
Aweber Free Trial
One of those Best strategies to choose whether Aweber is for you naturally would be to avail of its free trial. The Best Free Autoresponder