Primary Features Text Autoresponder Iphone App
Aweber provides you with the Following key attributes:
the capacity to import / host an email database
a vast assortment of templates
some marketing automation performance
responsive email designs
RSS / blog to-email functionality
phone, email and live chat service
integrations with third-party programs Text Autoresponder Iphone App
Aweber’s support is one of The stand-out features of the goods.
Phone assistance, email service and Live chat support is available – that contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only offer live or email chat support.
Additionally, there’s no hoops to Go through to get service – related phone number and email details can be seen very easily on the organization’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the company won a Gold award in 2016 the US’ National Client Association’s Stevie Awards (along with a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you will receive if you contact them.
If you are a novice to email Advertising, then this type of easy access to good-quality service is a powerful argument in favour of using Aweber as your email marketing supplier.
In relation to The availability of support, you can get in touch with Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and also their email and live/chat support is available 24/7.
In contrast to its own Competitions, Aweber provide one of the biggest sets of e-newsletters templates available: you will find over 700 accessible.
To Supply a bit of context, There are around 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I don’t love all of The designs – some of them look slightly dated. I’d believe them to be slightly better compared to Getresponse ones, but maybe not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates accessible means that using just a bit of tweaking you should be able to obtain a suitable one for the e-newsletters. There is, of course, always the choice of coding your own too. Text Autoresponder Iphone App
Like similar e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters which get sent out according to a schedule that you define. Back in Aweber, this is called’Blog broadcasts’, though you can take advantage of this attribute with any material that has an RSS feed.
This operation is Particularly useful for bloggers that want subscribers on their mailing lists to automatically receive e-newsletters containing their newest posts (or, indeed, a monthly digest of blog posts). In essence, it means you can force your newsletters from your website – this can be a big time-saver.
It’s worth noting that You can not use the standard Aweber template layouts for RSS-to-email purposes – you have to pick from a set of templates which are made specifically for this function.
On the other hand, there are quite Some of these to pick from – over most other e-marketing solutions I’ve tried.
On the down Side, many of them look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably be able to find something which works ok, but I think there is definitely some massive space for improvement here.
One thing that you can’t use in Aweber templates which you can in some other competing platforms (like Mailchimp and Campaign Monitor) is web fonts. You’re limited to using the usual’safe fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Permitting use of web fonts – for instance, your mails are likely to seem more consistently and display more reliably across email clients – however merely using web safe fonts may make templates seem a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template department, but it’d be nice to see a few of the templates freshened up a bit, and the inclusion of some appealing web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the next file Kinds:
As an Alternative, You can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you import your data, you are Given the choice to add your readers to a particular pair of autoresponders, and tag them. Not all competing products allow the inclusion of imported data into autoresponder cycles so this is a wonderful feature to have.
For anti-spam reasons, you may Need to answer some questions about how you collected the information you’re importing. If your listing is on the bigger side, you may also have to wait until it’s reviewed by Aweber’s anti-spam compliance group (as is the case with other email advertising tools).
In essence, Aweber’s importing performance is good – no complaints here.
Marketing automation is a feature Which is offered by email advertising solutions like Aweber.
I often consider it as ‘Autoresponders 2.0′ – where you go beyond traditional’trickle’ campaigns and create complex user journeys using’IFTT’ – if this, then that – style workflows.
With Marketing automation, you generally design a flowchart where emails are routed based on user activities: email opens, connect clicks, website visits, purchases made and so on.
Aweber recently introduced a new advertising Automation feature that to a level provides this functionality:’Aweber Campaigns.’ With this feature, you may use certain user activities — specifically opens and clickthroughs — and the application of tags to ascertain what should be sent to whom and when (see above).
However, I Think this operation should go a bit further really – tools like Getresponse and Mailchimp provide considerably more flexibility in regards to which kinds of user behaviour can trigger mailouts.
For example, at Getresponse, you can use triggers like purchase, special page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is playing a bit of catch up with its rivals here. Text Autoresponder Iphone App
Autoresponders – a Collection of Follow up emails that are automatically triggered by time or user actions – are an integral part of a e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly good. Oddly, it’s just’okay’.
On the other hand It’s very Straightforward To install follow up emails based on time interval – for instance, automatically sending readers an onboarding email immediately after sign up, a promo code 2 days afterwards and a’follow us on social websites’ email a week later is extremely easy. This is a regular use of autoresponders and it is a cinch with Aweber.
On the other hand, triggering Autoresponders based on user activities and purchases is a bit more complex than with key opponents Mailchimp and Getresponse.
Using Aweber, you are able to create ‘goals’ or combine automation principles with tagging to create autoresponders act in very funky ways. . .but if you would like to make use of autoresponders in really advanced manners, you’ll probably need to look at other products, especially Getresponse, which supplies’marketing automation’ performance that hooks up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they’re being viewed on. In this day and age of tablets and smartphones, this can be a fantastic feature.
1 minor Gripe I have however regarding the reactive designs is the way to preview them you will actually have to send a test email to your smartphone. On other platforms you can normally just hit on a’preview on phone’ button or similar. The lack of the functionality is not a dealbreaker by any means, but it will slow you down a bit, especially if you’re sending a lot of campaigns every month.
Divide testing (also known as A/B testing) entails sending variants of your e-newsletters to a number of your mailing list, tracking the performance of eachand every sending the’best’ version to the rest of your list.
Most e-marketing tools manage This automatically for you: you produce a couple of distinct versions of your email (using either different content or theme headers), send them into a sample of your information, and your e-marketing option will roll the best performing version automatically to the rest of your mailing list.
Split testing USED to be great In Aweber: until quite recently, you could create and test four variations of an email (making Awber’s split testing operation better than many leading competitors; Getresponse being a noteworthy exception).
For a few Reason split testing is currently completely unavailable in Aweber – I have been assured by their sales staff that it’s coming back during the upcoming few months, but if you believe you’re going to want this functionality desperately you might be best off considering an alternate email advertising solution.
Email analytics in Aweber are good. In addition to Having the Ability to monitor key stats like open Pace, clickthroughs and bounces, You May Also look in a lot of other useful analytics / information, such as
the growth of lists over the years
an Summary of sign up methods
where people are opening your email (i.e., geographical location)
the background of an individual’s activity – you can view past clicks and opens etc. at a per-subscriber degree
And much else besides.
With regards to how this contrasts With competing products, I’d say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or Mad Mimi; nonetheless , I would argue that Mailchimp and Getresponse both offer better reporting interfaces.
With the latter two goods you Seem to have the ability to acquire more of an overview of information in 1 place, particularly when considering the performance of individual e-newsletters.
By comparison, With Aweber you’ve got to flick between three segments -“Broadcasts”,”Subscribers” and”Reports” to get an overall picture of information, whereas Getresponse and Mailchimp current all their reporting information on a single dashboard (which you can then use to drill down to particulars ). Text Autoresponder Iphone App
A nice feature of Aweber is that the Flexibility it gives you about how you need to deal with the opt-in process.
You Can Opt to subscribe your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a user is subscribed immediately after completing a form; dual opt-in is when they need to click a link in a confirmation email to complete their subscription).
The two Approaches have their merits, so it is fantastic to see Aweber being flexible in this regard – not all competing solutions provide their customers with this selection.
Aweber Provides a decent selection of integrations with different solutions. You will find over 400 integrations available which enable you to connect Aweber to various types of cloud-based software – web builders like Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so on.
Some of these involve dedicated widgets; others demand adding a snippet of code into a site; others involve a sync tool like Zapier.
It is rare that Aweber will plug to other software quite as easily as Mailchimp (which appears to be the default’standard’ email marketing option for a great deal of apps), but you also should not have too much trouble getting Aweber to operate with a wide range of other SaaS (software as a service) apps.
Data in Aweber is Pretty simple. You may produce segments not only depending on the contents of any field in your database, but also on consumer activity too – mails opened, web pages visited, links clicked, goods bought and so on. It is all very flexible and easy to use.
It is a bit tricky however To figure out how to reach the screen where you make the segments – you basically have to visit some’handle subscribers’ section, search for a number of subscribers and then save the search as a section.
To be honest, some options (such As Getresponse) use a similar approach to segment creation – but others (like Campaign Monitor and Mailchimp) supply a much more findable’sections’ section.
Unfortunately Aweber does not let You broadcast mails to multiple sections at once, however. This may cause problems for many users who have a need to’pick and mix’ segments in mailouts on a regular basis.
For instance, say you’re a car dealer with a mailing list containing a field known as’car version.’ You have used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly pertinent to Polo, Golf and Passat owners, and you also want to send a message about it to those three segments in one go.
In an ideal world you’d just be Able to choose the relevant segments and send the message to those three groups. With Aweber though – this isn’t possible. You’d need to either send three individual messages or make a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You want to exclude certain segments from the broadcast; therefore finally it’s a little bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a far better way.
Overall I would say Aweber is a Strong email marketing instrument.
It is not the best product of its own Kind available, but it’s reasonably priced, easy to use and contains most of the key features you’d expect from an email marketing solution.
The main aspects of the Item That will nudge me in Aweber’s leadership are its own ease-of-use and thorough support. The latter may be especially important for some potential users, particularly those starting out in e-marketing with no truckload of technical skills (you probably won’t have stuck, but if you do, you are able to talk to a real person being on an actual phone line about your problem).
In Addition, It’s not overly Expensive by comparison to a competing products, notably Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing functionality and its relatively basic automation features.
I hope you have found this Aweber review Helpful so much, but in case you have not made up your mind on if this is actually the e-marketing alternative for you, here is a brief breakdown of the key advantages and disadvantages of using it: Text Autoresponder Iphone App
Disadvantages of using Aweber
Divide testing is currently disabled.
There are cheaper options on the market which offer considerably more features in the marketing automation section – Getresponse being a prime example.
Some of the templates seem somewhat dated.
The RSS to email templates are bad and they can’t be edited with Aweber’s regular drag and drop email builder.
You can not include or exclude a number of sections at once when sending an e-newsletter.
Advantages of Aweber
It’s Simple to Use.
Support options are more extensive than is the case with some essential competing goods and according to Aweber’s Stevie awards for client support, ought to be high.
It’s reasonably priced – whilst not the most expensive product of its type out there, it’s more affordable than several similar solutions.
It lets you choose whether to subscribe people to your listing on a single or double opt-in basis.
It has good import functionality, with the option to import a broad range of file types and also insert the email addresses you’re importing directly into an abysmal cycle.
It integrates neatly with a good assortment of third party tools and programs.
It includes a very large range of templates – over its key rivals.
Setting up easy time-based autoresponders is extremely simple to accomplish.
All email templates are responsive.
Reporting features are strong.
Segmenting data is relatively easy and you may use both field contents and user action (email opens, links clicked etc.) to create your sections.
You can get a free trial of Aweber here.
You will find 5 Aweber strategies on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 readers: $149 per month
In Case You Have 25,000+ readers, You will need to call Aweber for a quotation.
A 14% reduction can be obtained If you pay quarterly; a 14.9% discount is available if you pay annually. Additionally, there are some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Structure that potential users may enjoy is that all of features are available on all programs – unlike any competing goods you do not need to be on more costly plans to unlock specific functionality.
That said, The performance available on Aweber – as we will see below – is not necessarily as extensive as you may find in competing email advertising solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly more affordable than Campaign Monitor
considerably more affordable than iContact
roughly the same cost as Mailchimp
marginally more costly than Getresponse
much more costly than Mad Mimi (notice: Mad Mimi’s attribute set is significantly more basic nonetheless ).
It is worth noting that the aforementioned Comparisons don’t actually apply to very little lists nonetheless – if you have a little email database, several of these competing products are greater value.
For example, hosting a listing Comprising 1000 records will cost you $29 using Aweber, and…
$12 monthly using Mad Mimi
$15 per month with Mailchimp
$15 per month using Getresponse
$29 per month using Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a bigger list containing 10,000 records, it will cost $69 with Aweber and…
$149 monthly with Campaign Monitor *
$79 monthly using iContact
$75 monthly with Mailchimp
$65 monthly with Getresponse
$42 per month using Mad Mimi
* A quick note about Campaign Monitor: you will find a few cheaper Campaign Monitor programs available which allow you to host the same quantities of email addresses outlined previously, but they limit the amount of e-newsletters that it is possible to send them. For the interest of a comparison, I’ve referenced the prices for Campaign Monitor plans that permit unlimited broadcasts since these programs are comparable in terms of send volumes permitted to the Aweber ones.
That is just two examples of Route, and Aweber’s competitors have different pricing tiers which will occasionally make Aweber cheaper, sometimes more expensive. But generally I would say Aweber is priced roughly in the middle of the e-marketing solution scale.
Of course, pricing Isn’t exactly the Only variable you should base your choice on. . .the more important thing to work out is what bang you get for your buck.
So let us Look at some Aweber attributes.
Aweber Free Trial
One of those Best strategies to decide whether Aweber is for you naturally would be to avail of its free trial. Text Autoresponder Iphone App