Main Features Sites Like Aweber
Aweber provides you with the Following key features:
the capacity to import / host the email database
a vast range of templates
a few marketing automation performance
responsive email layouts
RSS / blog to-email functionality
phone, email and live chat service
integrations with third party programs Sites Like Aweber
Aweber’s support is one of The stand-out features of the goods.
Phone assistance, email support and Live chat support is all available – that compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer email and/or live chat service.
Furthermore, there’s no hoops to Proceed through to contact support – relevant phone number and email details can be viewed very easily on the company’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the Business won a Gold award in 2016 the US’ National Customer Association’s Stevie Awards (along with a bronze and silver awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you will receive if you contact them.
If you are a novice to email Advertising, then this sort of simple access to good-quality support is a powerful argument in favour of using Aweber as your e mail marketing provider.
In relation to The access to support, you can get in touch with Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its Competitors, Aweber supply one of the biggest collections of e-newsletters templates available: there are over 700 accessible.
To provide a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I do not love all of The designs – some of them seem slightly dated. I would consider them to be marginally better compared to Getresponse ones, but not as excellent as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer volume of templates available means that using just a bit of tweaking you should be able to find a proper one for the e-newsletters. There’s, of course, always the choice of communicating your own too. Sites Like Aweber
Like similar e-marketing products, Aweber can take your site’s RSS feed and turn it in to e-newsletters which get sent out according to your schedule that you specify. Back in Aweber, this is called’Blog broadcasts’, though you can use this feature with any material that has an RSS feed.
This functionality is Particularly useful for bloggers who need subscribers in their mailing lists to automatically receive e-newsletters containing their latest posts (or, really, a monthly digest of blog posts). In essence, it means you can power your newsletters from the website – this can be a large time-saver.
It’s worth noting that You can not use the normal Aweber template layouts for RSS-to-email purposes – you need to pick from a set of templates which are specifically designed for this function.
On the plus side, you will find quite A few of these to pick from – more than most other e-marketing alternatives I’ve tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can not use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to have the ability to find something which works fine, but I think there’s definitely some large room for improvement here.
1 thing that you can’t use in Aweber templates which you can in certain other competing platforms (like Mailchimp and Campaign Monitor) is net fonts. You are limited to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of internet fonts – for example, your emails are very likely to seem more consistently and display more faithfully across email clients – but only using web safe fonts can make templates look a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template department, but it’d be great to see a few of the templates freshened up a bit, and the addition of some attractive web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the next file Kinds:
As an Alternative, You can add Individual subscribers, or copy and paste rows of subscribers into Aweber.
As you export your data, you are Given the choice to add your readers to a particular pair of autoresponders, and tag them. Not all competing products allow the inclusion of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam motives, you will Have to answer some questions about how you collected the data you’re importing. If your listing is on the larger side, you may also have to wait until it’s reviewed by Aweber’s anti-spam compliance group (as is the case with other email advertising tools).
In essence, Aweber’s importing functionality is great – no complaints here.
Marketing automation is a characteristic Which is increasingly offered by email marketing solutions like Aweber.
I tend to think of it as ‘Autoresponders 2.0′ – where you go beyond traditional’trickle’ campaigns and create sophisticated user journeys with’IFTT’ – if this, then – style workflows.
With Marketing automation, you generally design a flowchart where mails are sent based on consumer activities: email opens, link clicks, site visits, purchases made and so on.
Aweber lately introduced a new marketing Automation feature which to some level provides this functionality:’Aweber Campaigns.’ With this feature, you may use certain user actions — specifically opens and clickthroughs — along with the program of tags to determine what should be sent to whom and when (see above).
But I Think this operation needs to go a bit further really – tools like Getresponse and Mailchimp supply much more flexibility in regards to which types of user behaviour can trigger mailouts.
For instance, in Getresponse, you may use triggers such as purchase, specific page visits, subscriber’score’ and sales pipeline platform to send messages.
Thus Aweber is definitely playing a little bit of catch up with its competitors here. Sites Like Aweber
Autoresponders – a Collection of Follow up emails which are automatically triggered by either time or user actions – are a key part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder functionality to be mind-blowingly excellent. Oddly, it’s merely’alright’.
On the other hand It’s very Straightforward To install follow up mails based on time interval – for example, automatically sending subscribers an onboarding email immediately after sign up, a promo code 2 days later and also a’follow us on social media’ email a week later is extremely easy. This is a regular use of autoresponders and it is a cinch with Aweber.
On the other hand, triggering Autoresponders based on user actions and buys is a bit more complex than with key competitors Mailchimp and Getresponse.
Utilizing Aweber, you are able to create ‘goals’ or unite automation principles with tagging to create autoresponders act in very funky ways. . .but if you want to take advantage of autoresponders in really advanced manners, you’re likely going to should look at other goods, particularly Getresponse, which provides’advertising automation’ functionality that pops up to a built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they’re being seen on. In this day and age of tablets and smartphones, this can be a fantastic feature.
One minor Gripe I have however regarding the responsive designs is that to preview them you will actually have to send a test email to a smartphone. On other platforms you can normally just hit a’preview on telephone’ button or comparable. The lack of the functionality isn’t a dealbreaker by any means, but it will slow you down a little, particularly if you’re sending a lot of campaigns each month.
Split testing (also called A/B testing) involves sending variations of your e-newsletters to a number of your mailing list, monitoring the performance of eachand every sending the’best’ version to the rest of your list.
Most e-marketing tools manage This automatically for you: you create a couple of distinct versions of your email (using either different content or theme headers), send them to a sample of your information, along with your e-marketing option will roll out the best performing version automatically to the rest of your mailing list.
Split testing USED to be good In Aweber: until very recently, you were able to create and test four variations of an email (making Awber’s split testing operation better than many leading competitors; Getresponse being a notable exception).
For a few Reason split testing is currently completely inaccessible in Aweber – I’ve been assured by their own sales team that it’s coming back over the next few months, but if you think you are going to need this operation desperately you might be best off considering an alternative email marketing solution.
Email analytics in Aweber are good. Along with being able to monitor key stats such as open Pace, clickthroughs and bounces, you can also look in a lot of other Helpful analytics / advice, including
that the Increase of lists over the years
an overview of sign up methods
where individuals are opening your own email (i.e., geographical location)
the history of an individual’s action – you can see past opens and clicks etc. at a per-subscriber level
And more besides.
With regards to how this compares With competing products, I would say that Aweber’s reporting is much more comprehensive than what is available in Campaign Monitor or Mad Mimi; nonetheless I would assert that Mailchimp and Getresponse both offer better reporting interfaces.
Together with the latter two goods you Appear to be able to acquire more of an summary of information in 1 spot, particularly when considering the performance of individual e-newsletters.
By contrast, With Aweber you have got to flick involving three sections -“Broadcasts”,”Subscribers” and”Reports” to find a general picture of information, whereas Getresponse and Mailchimp current all their reporting data onto one dashboard (which you can then use to drill down to particulars ). Sites Like Aweber
A Great feature of Aweber is the Flexibility it gives you about how you need to deal with the opt-in process.
You Can Opt to sign up your Users on either one opt-in or a dual opt-in basis (single opt-in is when a user is dispersed instantly after completing a form; dual opt-in is when they have to click on a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it is good to see Aweber being flexible in this respect – not all competing options provide their customers with this selection.
Aweber Offers an adequate range of integrations with different options. There are over 400 integrations available which allow you to join Aweber to various kinds of cloud-based software – web builders such as Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so on.
Some of them involve dedicated widgets; others demand including a snippet of code into a website; others demand a sync tool like Zapier.
It is uncommon that Aweber will plug to other software quite as seamlessly as Mailchimp (that appears to be the default option’standard’ email advertising option for a lot of apps), but you shouldn’t have too much difficulty getting Aweber to operate with a wide range of other SaaS (software as a service) apps.
Information in Aweber is Fairly simple. You may produce segments not only based on the contents of any field in your database, but also on user activity too – emails opened, web pages visited, links clicked, goods bought and in the future. It’s all very flexible and simple to use.
It is a bit tricky however To work out how to reach the screen where you make the segments – you essentially have to go to a’handle subscribers’ section, search for a number of subscribers and then save the search for a segment.
To be fair, some solutions (such As Getresponse) use a similar strategy to segment creation – although others (such as Campaign Monitor and Mailchimp) provide a more findable’sections’ section.
Regrettably Aweber doesn’t let You broadcast mails to multiple segments at once, however. This will cause problems for many users who have a need to’pick and mix’ segments in mailouts on a regular basis.
By way of example, say you are a car dealer with a mailing list containing a field called’car version.’ You’ve used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly relevant to Polo, Golf and Passat owners, and you want to send a message about it to those three sections in one go.
In an Perfect world you’d just be Able to choose the relevant segments and deliver the message to all those 3 classes. With Aweber however – that is not possible. You’d need to send three separate messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You want to exclude particular segments from the broadcast; so finally it’s a little bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a much greater manner.
Overall I’d say Aweber is a Strong email marketing instrument.
It’s not the best product of its Kind available, but it is reasonably priced, easy to use and contains most of the main features you’d expect from an email marketing alternative.
The main aspects of the product That would nudge me in Aweber’s leadership are its ease-of-use and thorough support. The latter may be particularly important for some potential users, particularly those starting out in e-marketing with no truckload of technical skills (you probably won’t get stuck, but if you do, you can speak with an actual human being on an actual telephone line about your problem).
Additionally, it’s not overly Expensive by comparison to some competing products, especially Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing functionality and its relatively basic automation features.
I hope you’ve found this Aweber review Helpful so far, but in case you have not made your mind up on whether this is the e-marketing solution for you, here is a simple breakdown of the important advantages and disadvantages of using it: Sites Like Aweber
Disadvantages of using Aweber
Split testing is presently disabled.
You can find cheaper options out there that offer much more features in the marketing automation department – Getresponse being a prime example.
A number of the templates look a bit dated.
The RSS to email templates are poor and they can’t be edited with Aweber’s regular drag and drop email builder.
You can’t include or exclude multiple segments simultaneously when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support options are more extensive than is the case with some key competing products and according to Aweber’s Stevie awards for client service, should be high.
It’s reasonably priced – although not the cheapest product of its type on the market, it is cheaper than several comparable options.
It lets you choose whether to subscribe people to your listing on a single or double click basis.
It has good import functionality, together with the option to import a broad assortment of file types and add the email addresses you are importing directly into an abysmal cycle.
It integrates neatly with a good range of third party applications and apps.
It comes with a very large range of templates – more than its key competitors.
Setting up easy time-based autoresponders is very easy to do.
All email templates are responsive.
Reporting attributes are strong.
Segmenting information is relatively easy and you may use both area contents and user activity (email opens, hyperlinks clicked etc.) to create your sections.
You can Find a free trial of Aweber here.
You will find 5 Aweber plans on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 readers: $69 monthly
10,001 to 25,000 readers: $149 per month
In Case You Have 25,000+ readers, You will have to call Aweber for a quotation.
A 14% reduction can be obtained In case you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and non-profit organisations.
One aspect of Aweber’s pricing Construction that potential users may enjoy is that all of attributes are available on all plans – unlike any competing products you don’t have to be on more expensive plans to unlock specific performance.
That said, The functionality on Aweber – as we’ll see below – isn’t always as extensive as you might find in rival email advertising solutions.
Pricing Vs. Competition
Aweber is, Generally Speaking,
Significantly more affordable than Campaign Monitor
much cheaper than iContact
roughly the same cost as Mailchimp
marginally more costly than Getresponse
considerably more expensive than Mad Mimi (notice: Mad Mimi’s feature set is significantly more basic however).
It’s worth noting that the aforementioned Comparisons don’t really apply to very small lists nonetheless – if you have a small email database, several of these competing goods are better worth.
For example, hosting a listing Containing 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 monthly with Mailchimp
$15 per month using Getresponse
$29 per month with Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a larger list containing 10,000 documents, it is going to cost $69 with Aweber and…
$149 monthly with Campaign Monitor *
$79 per month with iContact
$75 monthly with Mailchimp
$65 per month having Getresponse
$42 monthly with Mad Mimi
* A quick note about Campaign Monitor: you will find a few cheaper Campaign Monitor plans available which allow you to host the very same quantities of email addresses outlined previously, but they limit the number of e-newsletters that it is possible to send them. For the sake of a fair comparison, I have referenced the prices for Campaign Monitor plans that permit unlimited broadcasts since these programs are comparable in terms of ship volumes allowed to the Aweber ones.
That is just two examples of Course, and Aweber’s opponents have different pricing tiers that will occasionally make Aweber cheaper, occasionally more expensive. But generally I’d say Aweber is priced about in the center of the e-marketing solution scale.
Of course, pricing is not exactly the Only variable you should base your choice on. . .the more important thing to work out is what bang you get for your dollar.
So let’s Look at some Aweber features.
Aweber Free Trial
One of those Best ways to choose whether Aweber is for you naturally would be to avail of its free trial. Sites Like Aweber