Main Capabilities Set Autoresponder In Outlook 2010
Aweber provides you with all the Following key attributes:
the ability to import / server an email database
a wide assortment of templates
some marketing automation performance
responsive email designs
RSS / blog to-email functionality
telephone, email and live chat service
integrations with third party programs Set Autoresponder In Outlook 2010
Aweber’s support is one of The stand-out features of the product.
Phone support, email service and Live chat service is all available – this compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only offer email and/or live chat service.
Additionally, there’s no hoops to Go through to contact service – relevant phone number and email details may be viewed very easily on the organization’s contact page, without any necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the service you will receive when you contact them.
If you are a newcomer to email Marketing, then this sort of easy access to good-quality support is a powerful argument in favour of using Aweber as your e mail marketing provider.
In relation to The availability of support, you can get in touch with Aweber’s phone support team from 8am-8pm ET Monday to Friday, and also their email and live/chat service is available 24/7.
By comparison to its Competitions, Aweber provide one of the biggest collections of e-newsletters templates accessible: you will find over 700 available.
To provide a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I don’t adore all of The designs – some of them seem slightly dated. I’d believe them to be marginally better compared to Getresponse ones, but maybe not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates available means that with a bit of tweaking you should be able to find a suitable one for your e-newsletters. There’s, of course, always the choice of coding your own too. Set Autoresponder In Outlook 2010
Like similar e-marketing products, Aweber may take your site’s RSS feed and turn it into e-newsletters that get sent out based on a schedule that you specify. In Aweber, this is known as’Blog broadcasts’, although technically you can take advantage of this feature with any content which has an RSS feed.
This operation is Particularly useful for bloggers that want subscribers on their mailing lists to automatically receive e-newsletters containing their newest posts (or, really, a monthly digest of blog posts). Essentially, it means you can force your newsletters from the site – this is a large time-saver.
It’s worth noting that You can not use the normal Aweber template designs for RSS-to-email purposes – you need to pick from a set of templates which are made specifically for this function.
On the plus side, you will find quite Some of these to pick from – over most other e-marketing solutions I’ve tried.
On the down Side, many of them look pretty dreadful. And annoyingly, you can not use the standard Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to be able to find something that works ok, but I think there’s definitely some massive room for improvement here.
1 thing that you can’t use in Aweber templates that you can in some other rival platforms (like Mailchimp and Campaign Monitor) is web fonts. You are limited to using the usual’safe fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Permitting use of web fonts – for instance, your mails are very likely to appear more consistently and display more faithfully across email customers – however only using web safe fonts can make templates seem a tiny bit blander than they otherwise could.
In general, I’d give Aweber a Thumbs up in the template department, but it’d be great to see some of the templates freshened up a little, and also the inclusion of some appealing web fonts.
Importing an existing database To Aweber is a pretty straightforward affair.
You can upload the following file Types:
As an Alternative, You can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you export your data, you are Given the choice to add your subscribers to a certain set of autoresponders, and label them. Not all competing products allow the inclusion of imported data into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam motives, you will Have to answer some questions regarding how you gathered the information you’re importing. If your list is on the larger side, you may also have to wait until it’s assessed by Aweber’s anti-spam compliance team (as is true with other email marketing tools).
In essence, Aweber’s importing functionality is great – no complaints .
Marketing automation is a characteristic Which is offered by email advertising options like Aweber.
I often consider it as ‘Autoresponders 2.0′ – in which you go beyond conventional’trickle’ campaigns and create complex user journeys with’IFTT’ – if this, then – fashion workflows.
With Marketing automation, you typically design a flowchart where mails are sent based on user activities: email opens, connect clicks, site visits, purchases made and so forth.
Aweber recently introduced a new advertising Automation feature which to some level provides this performance:’Aweber Campaigns.’ With this attribute, you may use certain user actions — specifically opens and clickthroughs — and the program of tags to ascertain what needs to be sent to whom and when (see above).
However, I Think this functionality needs to go somewhat further really – tools such as Getresponse and Mailchimp supply much more flexibility in regards to which kinds of user behaviour can activate mailouts.
For example, in Getresponse, you can use triggers such as purchase, special page visits, subscriber’score’ and sales pipeline stage to send messages.
Thus Aweber is playing a bit of catch up with its rivals here. Set Autoresponder In Outlook 2010
Autoresponders – a series of Follow up emails which are automatically triggered by either time or user actions – are a key part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly good. Oddly, it is just’alright’.
On the other hand It’s very Straightforward To set up follow up mails based on time period – for instance, automatically sending subscribers an e-mail email instantly after sign up, a promo code 2 days afterwards and a’follow us on social media’ email a week after is extremely easy. This is a typical use of autoresponders and it’s a breeze with Aweber.
On the down side, triggering Autoresponders based on user activities and purchases is a little more complex than with key opponents Mailchimp and Getresponse.
Using Aweber, you are able to make ‘targets’ or unite automation principles with tagging to create autoresponders act in quite funky ways. . .but if you want to make use of autoresponders in actually advanced ways, you’ll probably should look at other products, especially Getresponse, which provides’marketing automation’ functionality that hooks up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to suit the device they are being viewed on. In this time of tablets and smartphones, this can be a fantastic feature.
One minor Gripe I have yet seeing the reactive designs is that to preview them you will actually have to send a test email to your smartphone. On other platforms you can usually just hit a’preview on telephone’ button or comparable. The lack of the operation is not a dealbreaker by any means, but it will slow you down a bit, especially if you are sending a lot of campaigns every month.
Divide testing (also called A/B testing) involves sending variants of your e-newsletters to a number of your mailing list, tracking the performance of eachand every sending the’best’ variant to the rest of your list.
Most e-marketing tools manage This automatically for you: you produce a few different variations of your email (using either different content or theme headers), send them into a sample of your information, and your e-marketing option will roll the very best performing version mechanically to the remainder of your mailing list.
Split testing USED to be great In Aweber: until very recently, you could make and test four variants of an email (making Awber’s split testing operation better than many major rivals; Getresponse being a notable exception).
For a few Reason split testing is presently completely unavailable in Aweber – I have been assured by their own sales team that it is coming back during the upcoming few months, but if you believe you’re going to want this functionality urgently you might be best off considering an alternate email advertising solution.
Email analytics in Aweber are good. In addition to being able to monitor crucial stats like open rate, clickthroughs and bounces, You May Also look at a lot of additional Helpful analytics / information, such as
the growth of lists over the years
an overview of sign up approaches
where people are opening your email (i.e., geographical location)
the history of an individual’s activity – you can see past opens and clicks etc. at a per-subscriber level
And much else besides.
With regards to how this compares With competing products, I would say that Aweber’s reporting is much more comprehensive than that which is offered in Campaign Monitor or even Mad Mimi; howeverI would argue that Mailchimp and Getresponse both offer better reporting ports.
With the latter two products you Appear to be able to acquire more of an overview of information in one spot, especially when considering the operation of individual e-newsletters.
By comparison, With Aweber you’ve got to flick involving three sections -“Broadcasts”,”Subscribers” and”Reports” to get a general picture of information, whereas Getresponse and Mailchimp current all the reporting information on one dashboard (that you can then use to drill down to particulars ). Set Autoresponder In Outlook 2010
A Great feature of Aweber is the Flexibility it gives you around how you want to deal with the opt-in process.
You can choose to sign up your Users on either one opt-in or a dual opt-in basis (single opt-in is when a user is dispersed instantly after finishing a form; double opt-in is when they have to click a link in a confirmation email to complete their subscription).
The two Approaches have their merits, so it is good to see Aweber being flexible in this regard – not all of competing options provide their customers with this selection.
Aweber Offers an adequate selection of integrations with other options. You will find over 400 integrations available which allow you to connect Aweber to different types of cloud-based software – web builders like Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so on.
Some of them involve committed widgets; others involve including a snippet of code into a website; others involve a sync tool such as Zapier.
It’s uncommon that Aweber will plug to other applications quite as seamlessly as Mailchimp (which appears to be the default option’standard’ email marketing choice for a great deal of apps), but you also shouldn’t have too much trouble getting Aweber to operate with a wide selection of other SaaS (software as a service) apps.
Segmenting data in Aweber is Pretty simple. You can create sections not only based on the contents of any field in your database, but also on consumer action too – mails opened, web pages visited, links clicked, products bought and in the future. It is all very flexible and simple to use.
It’s a little bit tricky however To figure out how to get to the screen where you create the segments – you basically have to go to some’handle subscribers’ section, search for some subscribers and then save the search for a section.
To be fair, some solutions (such As Getresponse) use a similar approach to segment creation – although others (like Campaign Monitor and Mailchimp) supply a more findable’sections’ section.
Regrettably Aweber doesn’t let You broadcast emails to multiple sections at once, however. This will cause problems for some users that have a need to’pick and mix’ segments in mailouts on a normal basis.
By way of example, say you are a car dealer having a mailing list comprising a field known as’car version.’ You have used this field to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly pertinent to Polo, Golf and Passat owners, and you also want to send a message about it to all those three segments in one go.
In an ideal world you would only be Able to choose the relevant segments and deliver the message to all those 3 groups. With Aweber however – that isn’t possible. You would need to send three individual messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You would like to exclude particular segments from the broadcast; so finally it’s a bit of thumbs-down for its segmenting functionality in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a much greater manner.
Overall I’d say Aweber is a Solid email marketing tool.
It is not the best product of its Kind accessible, but it is reasonably priced, easy to use and contains many of the key features you’d expect from an email marketing solution.
The primary Facets of the Item That would nudge me in Aweber’s direction are its own ease-of-use and comprehensive support. The latter might be especially important for some potential customers, especially those starting out in e-marketing with no truckload of technical abilities (you likely won’t have stuck, but if you do, you can speak with a real person being on a real telephone line about your problem).
Additionally, it’s not too Expensive by comparison to some competing products, especially Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing functionality and its comparatively fundamental automation features.
I hope you’ve found this Aweber review Helpful so much, but in case you haven’t made your mind up on whether this is the e-marketing solution for you, here’s a simple breakdown of the key pros and cons of utilizing it: Set Autoresponder In Outlook 2010
Disadvantages of using Aweber
Split testing is currently disabled.
There are cheaper options on the market that offer much more attributes in the marketing automation section – Getresponse being a prime example.
A number of the templates seem somewhat dated.
The RSS to email templates are poor and they can not be edited with Aweber’s standard drag and drop email builder.
You can not include or exclude multiple segments at once when sending an e-newsletter.
Benefits of Aweber
It’s easy to use.
Support options are more extensive than is the case with some essential competing goods and based on Aweber’s Stevie awards for client support, ought to be high.
It is reasonably priced – whilst not the cheapest product of its type on the market, it is more affordable than several comparable options.
It lets you choose whether to subscribe people to your list on a single or double opt-in basis.
It’s good export performance, with the choice to import a wide range of file types and insert the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly using a fantastic assortment of third party tools and apps.
It comes with an extremely large range of templates – over its key rivals.
Setting up simple time-based autoresponders is extremely easy to do.
All email templates are all responsive.
Reporting attributes are strong.
Segmenting data is relatively simple and you may use both field contents and consumer activity (email opens, hyperlinks clicked etc.) to create your sections.
You can get a free trial of Aweber here.
There are 5 Aweber plans on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 subscribers: $69 per month
10,001 to 25,000 readers: $149 per month
In Case You Have 25,000+ readers, You’ll need to call Aweber for a quote.
A 14% discount can be obtained If you pay quarterly; a 14.9% discount is available if you pay annually. There are also some discounts available for students and not-for-profit organisations.
1 aspect of Aweber’s pricing Structure that prospective users might like is that all attributes are available on all programs – unlike any competing goods you do not need to be on more expensive plans to unlock certain functionality.
Nevertheless, The performance available on Aweber – as we’ll see below – isn’t necessarily as extensive as you might find in rival email marketing solutions.
Pricing Vs. Competition
Aweber is, Generally Speaking,
Significantly more affordable than Campaign Monitor
considerably cheaper than iContact
roughly the same price as Mailchimp
marginally more expensive than Getresponse
much more expensive than Mad Mimi (note: Mad Mimi’s attribute set is significantly more basic however).
It is worth noting that the aforementioned Comparisons do not actually apply to very small lists however – if you have a little email database, several of the competing products are better value.
For example, hosting a listing Containing 1000 records will cost you $29 with Aweber, and…
$12 per month using Mad Mimi
$15 per month with Mailchimp
$15 monthly using Getresponse
$29 per month with Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a larger list comprising 10,000 documents, it will cost $69 using Aweber and…
$149 per month with Campaign Monitor *
$79 per month with iContact
$75 monthly with Mailchimp
$65 monthly with Getresponse
$42 per month using Mad Mimi
* A quick note about Campaign Monitor: there are some cheaper Campaign Monitor plans available which allow you to host the very same quantities of email addresses outlined previously, but they limit the amount of e-newsletters that it is possible to send them. For the interest of a fair comparison, I’ve referenced the costs for Campaign Monitor programs that allow unlimited broadcasts as these programs are comparable in terms of ship volumes permitted to the Aweber ones.
That is just two examples of Course, and Aweber’s competitors have different pricing tiers that will sometimes make Aweber cheaper, occasionally more expensive. But normally I’d say Aweber is priced about in the middle of the e-marketing solution scale.
Of course, pricing Isn’t the Only factor you should base your decision on. . .the more important consideration to work out is what bang you get for your buck.
So let us Look at several Aweber attributes.
Aweber Free Trial
One of those Best strategies to choose whether Aweber is for you naturally would be to avail of its free trial. Set Autoresponder In Outlook 2010