Main Features Sendinblue
Aweber provides you with the Following key features:
the capacity to import / server an email database
a wide range of templates
some marketing automation functionality
responsive email designs
RSS / website to-email performance
telephone, email and live chat service
integrations with third party programs Sendinblue
Aweber’s support is one of The stand-out features of the product.
Phone support, email service and Live chat service is all available – that compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer live or email chat support.
Furthermore, there’s no hoops to Proceed through to get support – relevant phone number and email details may be viewed quite easily on the organization’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the Business won a Gold award in 2016 the US’ National Customer Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you will receive when you contact them.
If you are a novice to email Advertising, then this type of easy accessibility to good-quality service is a strong argument in favour of using Aweber as your e mail marketing provider.
In terms of The access to support, you can get in touch with Aweber’s phone support team from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its own Competitions, Aweber supply one of the biggest collections of e-newsletters templates available: there are over 700 available.
To provide a bit of circumstance, There are around 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be truthful, I do not love all of The layouts – some of them look slightly dated. I’d believe them to be marginally better than the Getresponse ones, but maybe not as good as Mailchimp’s or Campaign Monitor’s.
However, the Sheer volume of templates available means that using just a little bit of tweaking you should be able to find a proper one for the e-newsletters. There is, of course, always the choice of coding your own also. Sendinblue
Like similar e-marketing products, Aweber can take your site’s RSS feed and turn it in to e-newsletters which get sent out according to a schedule that you specify. In Aweber, this can be known as’Blog broadcasts’, although you can use this attribute with any content that has an RSS feed.
This operation is Particularly useful for bloggers that need subscribers in their mailing lists to automatically receive e-newsletters containing their newest articles (or, really, a monthly digest of blog posts). In essence, it means you can power your newsletters from the site – this can be a large time-saver.
It’s worth noting however that You can not use the normal Aweber template layouts for RSS-to-email functions – you need to pick from a set of templates that are specifically designed for this function.
On the other hand, you will find quite Some of these to choose from – more than most other e-marketing alternatives I’ve tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you’ll probably be able to find something which works fine, but I think there’s definitely some large space for improvement here.
1 thing that you can’t use in Aweber templates that you can in certain other competing platforms (such as Mailchimp and Campaign Monitor) is web fonts. You are restricted to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of web fonts – for example, your mails are likely to appear more consistently and display more reliably across email clients – however only using web safe fonts may make templates seem a tiny bit blander than they otherwise could.
In general, I’d give Aweber a Thumbs up in the template section, but it’d be nice to find a few of the templates freshened up a bit, and the inclusion of some attractive web fonts.
Importing an existing database Into Aweber is a pretty straightforward affair.
You can upload the next file Types:
As an Alternative, You can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you import your data, you are Given the choice to add your subscribers to a certain pair of autoresponders, and tag them. Not all competing goods allow the addition of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam motives, you will Have to answer a few questions regarding how you gathered the data you’re importing. If your list is on the bigger side, you can also need to wait until it’s assessed by Aweber’s anti-spam compliance team (as is the case with other email marketing tools).
In essence, Aweber’s importing functionality is great – no complaints .
Marketing automation is a characteristic Which is offered by email advertising solutions like Aweber.
I tend to consider it as ‘Autoresponders 2.0′ – in which you go beyond traditional’trickle’ campaigns and create complex user journeys with’IFTT’ – if this, then – style workflows.
With Marketing automation, you typically look for a flowchart where mails are routed based on consumer actions: email opens, link clicks, website visits, purchases made and so on.
Aweber recently introduced a new marketing Automation feature which to a level provides this performance:’Aweber Campaigns.’ With this attribute, you may use certain user actions — namely opens and clickthroughs — along with the application of tags to determine what should be sent to whom and when (see previously ).
But I Think this functionality should go a bit further actually – tools such as Getresponse and Mailchimp supply much more flexibility in regards to which types of user behavior can trigger mailouts.
By way of example, in Getresponse, you may use triggers such as purchase, special page visits, subscriber’score’ and revenue pipeline platform to send messages.
Thus Aweber is playing a little bit of catch up with its rivals here. Sendinblue
Autoresponders – a series of Follow up emails which are automatically triggered by time or user activities – are an integral part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly excellent. Oddly, it is just’alright’.
On the other hand it is very Straightforward To install follow up emails based on time period – for instance, automatically sending readers an e-mail email instantly after sign up, a promo code two days later and also a’follow us on social websites’ email a week after is extremely easy. This is a typical use of autoresponders and it is a breeze with Aweber.
On the down side, triggering Autoresponders according to user actions and purchases is a little more complicated than with key opponents Mailchimp and Getresponse.
Utilizing Aweber, you are able to create ‘goals’ or combine automation principles with tagging to make autoresponders act in quite funky ways. . .but if you would like to take advantage of autoresponders in actually advanced manners, you’re likely going to should appear at other goods, particularly Getresponse, which provides’marketing automation’ functionality that pops up to some built-in CRM.
And talking Of marketing automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – notably, Mad Mimi – all of Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to suit the device they’re being viewed on. In this time of smartphones and tablets, this definitely is a fantastic feature.
One minor Gripe I have yet seeing the reactive designs is that to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can normally just hit a’preview on telephone’ button or similar. The absence of this operation isn’t a dealbreaker by any means, but it does slow you down a little, especially if you are sending a great deal of campaigns each month.
Divide testing (also known as A/B testing) entails sending variations of your e-newsletters to a number of your mailing list, tracking the performance of each, and sending the’best’ version to the remainder of your list.
Most e-marketing tools handle This automatically for you: you create a few different variations of your email (using either differing content or theme headers), send them to a sample of your information, along with your e-marketing option will roll the best performing version automatically to the remainder of your mailing list.
Divide testing USED to be great In Aweber: until quite recently, you were able to create and test four variants of an email (making Awber’s split testing operation better than most major rivals; Getresponse being a notable exception).
For a few Reason split testing is currently completely unavailable in Aweber – I have been assured by their sales team that it’s coming back over the upcoming few months, but if you think you are likely to need this functionality desperately you might be best off considering an alternate email advertising solution.
Email analytics in Aweber have been good. Along with being able to monitor key stats such as open rate, clickthroughs and bounces, you can also look at a lot of other useful analytics / information, including
that the Increase of lists over the years
an Summary of sign up methods
where individuals are opening your own email (i.e., geographical location)
the background of an individual’s activity – you can see past opens and clicks etc. at a per-subscriber level
And more besides.
With regards to how this compares With competing products, I’d say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or Mad Mimi; howeverI would argue that Mailchimp and Getresponse both provide better reporting ports.
With the latter two goods you Seem to have the ability to get more of an summary of information in one spot, particularly when considering the operation of individual e-newsletters.
By contrast, With Aweber you’ve got to flick between three segments -“Broadcasts”,”Subscribers” and”Reports” to find an overall picture of information, whereas Getresponse and Mailchimp current most of the reporting data onto a single dashboard (that you can then use to drill down to particulars ). Sendinblue
A nice feature of Aweber is that the Flexibility it provides you about how you need to deal with the opt-in process.
You can choose to subscribe your Users on either a single opt-in or a double opt-in basis (single opt-in is when a user is subscribed immediately after completing a form; dual opt-in is if they need to click a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it is fantastic to see Aweber being flexible in this respect – not all competing options provide their customers with this choice.
Aweber Provides a decent range of integrations with other options. There are more than 400 integrations available which enable you to connect Aweber to different types of cloud-based applications – web builders such as Wix or WordPress; CRM tools such as Salesforce; landing pages such as Instapage and so on.
A number of them involve dedicated widgets; others involve including a snippet of code into a site; others involve a sync tool like Zapier.
It’s uncommon that Aweber will plug to other software quite as easily as Mailchimp (that seems to be the default’standard’ email advertising option for a lot of programs ), but you also shouldn’t have too much trouble getting Aweber to work with a broad range of other SaaS (software as a service) apps.
Segmenting data in Aweber is Pretty straightforward. You can create sections not only depending on the contents of any field in your database, but also on consumer activity also – emails opened, web pages visited, links clicked, goods bought and so on. It is all very flexible and simple to use.
It’s a bit tricky however To figure out how to reach the screen where you create the sections – you essentially have to visit some’manage subscribers’ section, search for a number of readers and then save the search for a segment.
To be honest, some options (such As Getresponse) use a similar approach to segment creation – although others (such as Campaign Monitor and Mailchimp) provide a more findable’sections’ section.
Unfortunately Aweber does not let You broadcast emails to multiple segments at once, however. This will cause problems for many users that have a need to’pick and mix’ sections in mailouts on a normal basis.
By way of example, say you’re a car dealer having a mailing list comprising a field called’car version.’ You have used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Specifically pertinent to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three segments in 1 go.
In an Perfect world you’d only be Able to select the applicable segments and send the message to all those 3 groups. With Aweber though – that is not possible. You would have to either send three individual messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You would like to exclude particular segments from the air; therefore finally it is a bit of thumbs-down for its segmenting functionality in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a far greater way.
Overall I’d say Aweber is a Solid email marketing tool.
It’s not the best product of its own Kind accessible, but it’s reasonably priced, easy to use and contains many of the key features you’d expect from an email marketing alternative.
The main Facets of the Item That would nudge me Aweber’s direction are its own ease-of-use and comprehensive support. The latter may be especially important for some potential customers, particularly those starting out in e-marketing without a truckload of specialized abilities (you likely won’t have stuck, but if you do, you can speak with a real human being on a real telephone line about your problem).
Additionally, it’s not too Expensive by comparison to some competing products, notably Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing functionality and its comparatively basic automation features.
I hope you’ve found this Aweber review Helpful so much, but in case you have not made up your mind on whether this is actually the e-marketing solution for you, here is a simple breakdown of the important pros and cons of utilizing it: Sendinblue
Disadvantages of using Aweber
Divide testing is presently disabled.
You can find cheaper options out there which offer considerably more features in the marketing automation section – Getresponse being a prime example.
A number of the templates look a bit dated.
The RSS to email templates are poor and they can not be edited using Aweber’s standard drag and drop email builder.
You can not include or exclude a number of segments at once when sending an e-newsletter.
Advantages of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is the case with some essential competing goods and according to Aweber’s Stevie awards for client support, should be high.
It is reasonably priced – although not the most expensive product of its type out there, it is cheaper than several comparable options.
It lets you choose whether to subscribe people to your list on a single or double click basis.
It’s good import performance, together with the choice to import a broad range of file types and insert the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly with a good assortment of third party applications and apps.
It comes with a very large assortment of templates – over its key rivals.
Setting up simple time-based autoresponders is very simple to accomplish.
All email templates are responsive.
Reporting attributes are strong.
Segmenting information is relatively easy and you may use both area contents and consumer action (email opens, hyperlinks clicked etc.) to create your segments.
You can get a free trial of Aweber here.
You will find 5 Aweber strategies on Provide:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 a month
5,001 to 10,000 subscribers: $69 per month
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ readers, You will have to call Aweber for a quote.
A 14% reduction can be obtained In case you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and non-profit organisations.
One Part of Aweber’s pricing Structure that potential users might like is that all attributes are available on all plans – unlike any competing goods you don’t have to be on more expensive plans to unlock specific performance.
That said, The functionality available on Aweber – as we’ll see below – isn’t necessarily as extensive as you might find in rival email marketing solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly cheaper than Campaign Monitor
considerably more affordable than iContact
roughly the same cost as Mailchimp
slightly more expensive than Getresponse
considerably more expensive than Mad Mimi (note: Mad Mimi’s feature set is significantly more basic nonetheless ).
It is worth noting that the aforementioned Comparisons don’t really apply to very little lists nonetheless – if you have a small email database, several of the competing products are greater value.
For example, hosting a list Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 monthly with Mailchimp
$15 per month using Getresponse
$29 per month using Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a bigger list containing 10,000 records, it is going to cost $69 with Aweber and…
$149 monthly using Campaign Monitor *
$79 monthly with iContact
$75 per month with Mailchimp
$65 monthly with Getresponse
$42 per month using Mad Mimi
* A quick note about Campaign Monitor: there are a few cheaper Campaign Monitor programs available which permit you to host the very same amounts of email addresses outlined above, but they limit the amount of e-newsletters that it is possible to send them. For the sake of a fair comparison, I’ve referenced the costs for Campaign Monitor plans that permit unlimited broadcasts since these programs are comparable in terms of ship volumes permitted to the Aweber ones.
That’s just two examples of Course, and Aweber’s opponents have different pricing tiers which will occasionally make Aweber cheaper, sometimes more expensive. But normally I would say Aweber is priced roughly in the middle of this e-marketing solution scale.
Obviously, pricing is not the Only factor you should base your choice on. . .the more important thing to work out is exactly what bang you get for your buck.
So let’s Look at several Aweber features.
Aweber Free Trial
One of the Best ways to decide whether Aweber is for you naturally would be to avail of its free trial. Sendinblue