Main Features Roundcube Autoresponder
Aweber provides you with the Following key attributes:
the ability to import / server an email database
a wide assortment of templates
some marketing automation functionality
responsive email layouts
RSS / blog to-email performance
telephone, email and live chat support
integrations with third party apps Roundcube Autoresponder
Aweber’s service is one of The stand-out features of the product.
Phone assistance, email support and Live chat support is all available – that contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that only provide email and/or live chat service.
Additionally, there’s no hoops to Go through to contact service – related phone number and email details may be viewed very easily on the company’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the Business won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you’ll receive if you contact them.
If you are a novice to email Marketing, then this sort of simple accessibility to good-quality support is a powerful argument in favour of using Aweber as your email marketing provider.
In relation to The availability of support, you can get in touch with Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its Competitions, Aweber provide one of the largest sets of e-newsletters templates accessible: you will find more than 700 accessible.
To provide a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I do not love all of The layouts – some of them look slightly dated. I would consider them to be marginally better compared to Getresponse ones, but not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates available means that using just a bit of tweaking you should be able to obtain a proper one for your e-newsletters. There is, of course, always the option of coding your own also. Roundcube Autoresponder
Like comparable e-marketing products, Aweber can take your website’s RSS feed and turn it in to e-newsletters that get sent out based on your schedule that you define. In Aweber, this is known as’Blog broadcasts’, although technically you can use this feature with any material which has an RSS feed.
This functionality is Particularly handy for bloggers that need subscribers in their mailing lists to automatically receive e-newsletters comprising their newest posts (or, indeed, a monthly digest of blog posts). In essence, it means that you can power your newsletters from your website – this is a big time-saver.
It is worth noting that You can not use the standard Aweber template layouts for RSS-to-email purposes – you need to pick from a set of templates that are specifically designed for this function.
On the plus side, you will find quite Some of them to pick from – more than most other e-marketing solutions I have tried.
On the down Side, many look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably be able to find something which works fine, but I believe there’s definitely some large room for improvement here.
One thing that you can not use in Aweber templates that you can in certain other rival platforms (such as Mailchimp and Campaign Monitor) is web fonts. You are restricted to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of web fonts – for example, your emails are very likely to appear more consistently and exhibit more reliably across email clients – but merely using web safe fonts can make templates seem a tiny bit blander than they otherwise could.
In general, I’d give Aweber a Thumbs up in the template section, but it’d be nice to find a few of the templates freshened up a little, and also the addition of some attractive web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the next file Types:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you import your data, you are Given the option to add your readers to a particular set of autoresponders, and label them. Not all competing products permit the inclusion of imported data into autoresponder cycles so this is a nice feature to have.
For anti-spam reasons, you may Have to answer a few questions about how you gathered the data you are importing. If your list is on the larger side, you can also have to wait until it is reviewed by Aweber’s anti-spam compliance group (as is true with other email marketing tools).
In essence, Aweber’s importing functionality is good – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email marketing options like Aweber.
I tend to consider it as ‘Autoresponders 2.0′ – where you go beyond traditional’drip’ campaigns and create complex user journeys using’IFTT’ – if this, then – style workflows.
With Marketing automation, you generally design a flowchart where emails are sent based on user activities: email opens, connect clicks, site visits, purchases made and so on.
Aweber recently introduced a new advertising Automation feature which to a degree provides this functionality:’Aweber Campaigns.’ With this feature, you can use certain user actions — specifically opens and clickthroughs — and the program of tags to ascertain what should be routed to whom and when (see previously ).
However, I Think this operation should go somewhat further actually – tools like Getresponse and Mailchimp provide considerably more flexibility when it comes to which types of user behavior can trigger mailouts.
By way of example, in Getresponse, you can use triggers such as purchase, special page visits, subscriber’score’ and revenue pipeline stage to send messages.
Thus Aweber is playing a bit of catch up with its competitors here. Roundcube Autoresponder
Autoresponders – a Collection of Follow up emails which are automatically triggered by time or user actions – are a key part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly good. Oddly, it’s merely’alright’.
On the plus side it is very easy To set up follow up mails based on time interval – for instance, automatically sending subscribers an onboarding email immediately after sign up, a promo code 2 days afterwards and a’follow us on social websites’ email a week after is extremely easy. This is a regular use of autoresponders and it is a breeze with Aweber.
On the down side, triggering Autoresponders according to user activities and buys is a little more complex compared to key competitors Mailchimp and Getresponse.
Using Aweber, you can make ‘goals’ or combine automation principles with tagging to create autoresponders act in very funky ways. . .but if you would like to make use of autoresponders in actually advanced manners, you’re likely going to need to appear at other products, especially Getresponse, which supplies’marketing automation’ functionality that hooks up to some built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they are being seen on. In this day and age of smartphones and tablets, this can be a good feature.
1 minor Gripe I have yet regarding the reactive designs is the way to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can normally just hit on a’preview on telephone’ button or similar. The absence of the functionality is not a dealbreaker by any means, but it does slow you down a bit, especially if you’re sending a lot of campaigns each month.
Split testing (also known as A/B testing) entails sending variants of your e-newsletters to some of your mailing list, monitoring the operation of each, and sending the’best’ version to the rest of your list.
Many e-marketing tools manage This automatically for you: you produce a couple of distinct variations of your email (using either different content or theme headers), send them into a sample of your data, and your e-marketing option will roll the very best performing version automatically to the rest of your mailing list.
Divide testing USED to be great In Aweber: until quite recently, you were able to make and examine four variations of an email (making Awber’s split testing functionality better than many major competitors; Getresponse being a noteworthy exception).
For some Reason split testing is currently completely inaccessible in Aweber – I’ve been assured by their own sales staff that it is coming back during the upcoming few months, but if you think you’re going to want this functionality urgently you could be best off considering an alternative email advertising solution.
Email analytics in Aweber have been good. Along with being able to monitor key stats like open Pace, clickthroughs and bounces, You May Also look in a lot of additional Helpful analytics / information, such as
the growth of lists over time
an Summary of sign up methods
where people are opening your email (i.e., geographical place )
the background of an individual’s activity – you can view past opens and clicks etc. at a per-subscriber level
And more besides.
With regards to how this contrasts With competing products, I would say that Aweber’s reporting is much more comprehensive than what is offered in Campaign Monitor or even Mad Mimi; nonetheless I would argue that Mailchimp and Getresponse both provide better reporting ports.
With the latter two products you Seem to have the ability to acquire more of an summary of information in one spot, especially when considering the operation of individual e-newsletters.
By comparison, With Aweber you’ve got to flick between three sections -“Broadcasts”,”Clients” and”Reports” to find a general picture of information, whereas Getresponse and Mailchimp current all their reporting data onto one dashboard (which you can then use to drill down to specifics). Roundcube Autoresponder
A nice feature of Aweber is the Flexibility it provides you about how you want to deal with the opt-in process.
You can choose to subscribe your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a consumer is subscribed instantly after completing a form; double opt-in is if they have to click a link in a confirmation email to complete their subscription).
The two Approaches have their own merits, so it’s good to see Aweber being flexible in this regard – not all competing options provide their customers with this selection.
Aweber Provides an adequate range of integrations with other solutions. You will find over 400 integrations available which allow you to connect Aweber to different kinds of cloud-based applications – web builders like Wix or WordPress; CRM tools like Salesforce; landing pages such as Instapage and so on.
A number of these involve dedicated widgets; others demand including a snippet of code into a site; others involve a sync tool like Zapier.
It’s rare that Aweber will plug to other applications quite as easily as Mailchimp (which seems to be the default’standard’ email advertising option for a great deal of apps), but you shouldn’t have too much trouble getting Aweber to operate with a broad selection of other SaaS (software as a service) apps.
Segmenting data in Aweber is Fairly straightforward. You can create segments not only based on the contents of any field in your database, but also on user action also – emails opened, web pages visited, links clicked, goods bought and so on. It’s all very flexible and easy to use.
It’s a little bit tricky however To work out how to reach the screen where you create the segments – you basically have to go to some’handle subscribers’ section, search for a number of readers and save the search as a section.
To be fair, some solutions (such As Getresponse) use a similar strategy to segment creation – but others (like Campaign Monitor and Mailchimp) supply a more findable’segments’ section.
Regrettably Aweber doesn’t let You broadcast mails to multiple segments at once, however. This will cause problems for many users who have a need to’pick and mix’ segments in mailouts on a regular basis.
For instance, say you’re a car dealer with a mailing list containing a field called’car model.’ You have used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly pertinent to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three segments in one go.
In an Perfect world you’d only be Able to select the relevant segments and send the message to all those 3 groups. With Aweber though – this is not possible. You’d need to send three separate messages or create a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You want to exclude certain segments from the air; so ultimately it’s a little bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, handle this in a much better manner.
Overall I would say Aweber is a Solid email marketing tool.
It is not the best product of its own Kind available, but it’s reasonably priced, easy to use and contains most of the key features you’d expect from an email marketing alternative.
The main aspects of the Item That would nudge me Aweber’s leadership are its ease-of-use and comprehensive support. The latter might be particularly important for some potential users, particularly those starting out in e-marketing without a truckload of technical skills (you probably won’t get stuck, but if you do, you can speak with an actual person being on an actual phone line about your problem).
In Addition, It’s not too Expensive compared to a competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing functionality and its relatively basic automation features.
I hope you have found this Aweber review Helpful so far, but in case you have not made your mind up on whether this is actually the e-marketing solution for you, here’s a simple breakdown of the important advantages and disadvantages of utilizing it: Roundcube Autoresponder
Disadvantages of using Aweber
Split testing is presently disabled.
There are cheaper options out there which offer much more attributes in the marketing automation department – Getresponse being a prime example.
Some of the templates look a bit dated.
The RSS to email templates are poor and they can’t be edited using Aweber’s standard drag and drop email builder.
You can’t include or exclude multiple segments at once when sending an e-newsletter.
Advantages of Aweber
It’s Simple to Use.
Support options are more extensive than is true with some essential competing goods and based on Aweber’s Stevie awards for client service, should be high.
It is reasonably priced – although not the most expensive product of its kind out there, it’s more affordable than many comparable options.
It lets you choose whether to join people to your list on a single or double click basis.
It’s good export performance, together with the option to import a broad range of file types and add the email addresses you are importing directly into an abysmal cycle.
It integrates neatly with a good assortment of third party applications and programs.
It comes with an extremely large range of templates – more than its key rivals.
Setting up easy time-based autoresponders is very simple to accomplish.
All email templates are all responsive.
Reporting attributes are strong.
Segmenting information is relatively easy and you can use both area contents and user activity (email opens, links clicked etc.) to make your sections.
You can get a free trial of Aweber here.
There are 5 Aweber strategies on Provide:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 readers: $149 per month
If you have 25,000+ subscribers, You’ll need to call Aweber to get a quote.
A 14% reduction is available In case you pay quarterly; a 14.9% reduction is available if you pay yearly. There are also some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Structure that prospective users might like is that all features are available on all programs – unlike any competing products you don’t need to be on more costly plans to unlock specific functionality.
That said, The performance on Aweber – as we will see below – is not necessarily as extensive as you may find in rival email marketing solutions.
Pricing Vs. Competitors
Aweber is, in general,
Significantly more affordable than Campaign Monitor
much cheaper than iContact
roughly the exact same cost as Mailchimp
slightly more expensive than Getresponse
considerably more costly than Mad Mimi (note: Mad Mimi’s feature set is more basic nonetheless ).
It is worth noting that the above Comparisons do not really apply to very little lists however – if you have a small email database, a number of the competing goods are greater worth.
For example, hosting a listing Comprising 1000 records will cost you $29 using Aweber, and…
$12 monthly using Mad Mimi
$15 monthly with Mailchimp
$15 per month using Getresponse
$29 per month using Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a larger list comprising 10,000 records, it will cost $69 using Aweber and…
$149 monthly using Campaign Monitor *
$79 per month with iContact
$75 monthly with Mailchimp
$65 monthly having Getresponse
$42 monthly with Mad Mimi
* A quick note about Campaign Monitor: you will find some cheaper Campaign Monitor plans available which permit you to host the same amounts of email addresses outlined previously, but they restrict the amount of e-newsletters that you can send to them. For the sake of a fair comparison, I’ve referenced the prices for Campaign Monitor programs that allow unlimited broadcasts as these programs are comparable in terms of ship volumes allowed to the Aweber ones.
That is just two examples of Course, and Aweber’s opponents have different pricing tiers that will sometimes make Aweber more economical, sometimes more expensive. But normally I’d say Aweber is priced about in the middle of this e-marketing solution scale.
Of course, pricing is not the Only variable you need to base your decision on. . .the more important thing to work out is what bang you get for your buck.
So let’s Look at several Aweber features.
Aweber Free Trial
One of the Best strategies to decide whether Aweber is to you naturally is to avail of its free trial. Roundcube Autoresponder