Main Features Outlook 2013 Autoresponder
Aweber provides you with the Following key attributes:
the capacity to import / host the email database
a wide range of templates
a few marketing automation performance
responsive email layouts
RSS / blog to-email performance
phone, email and live chat service
integrations with third-party apps Outlook 2013 Autoresponder
Aweber’s service is one of The stand-out features of the goods.
Phone support, email support and Live chat service is all available – that contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just provide live or email chat service.
Additionally, there’s no magic to Go through to get service – relevant phone number and email details may be seen very easily on the company’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the Business won a Gold award in 2016 the US’ National Client Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you will receive if you contact them.
If you are a novice to email Advertising, then this type of simple access to good-quality service is a powerful argument in favour of using Aweber as your email marketing provider.
In terms of The access to support, you can contact Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and also their email and live/chat support is available 24/7.
By comparison to its own Competitors, Aweber supply one of the biggest sets of e-newsletters templates accessible: you will find over 700 available.
To provide a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I don’t adore all of The designs – some of them look slightly dated. I would consider them to be slightly better compared to Getresponse ones, but maybe not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates available means that using a bit of tweaking you should be able to find a proper one for the e-newsletters. There is, of course, always the choice of coding your own also. Outlook 2013 Autoresponder
Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters which get sent out based on your schedule that you define. In Aweber, this is known as’Blog broadcasts’, although you can use this feature with any material that has an RSS feed.
This functionality is Particularly handy for bloggers who need subscribers on their mailing lists to automatically receive e-newsletters containing their latest articles (or, indeed, a monthly digest of blog posts). In essence, it means that you can power your newsletters from the website – this can be a big time-saver.
It’s worth noting however that You can’t use the normal Aweber template layouts for RSS-to-email functions – you have to choose from a set of templates that are made specifically for this purpose.
On the other hand, you will find quite A few of these to choose from – over most other e-marketing solutions I’ve tried.
On the down Side, many look pretty dreadful. And annoyingly, you can not use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to be able to find something which works fine, but I believe there is definitely some large room for improvement here.
One thing that you can not use in Aweber templates that you can in some other competing platforms (like Mailchimp and Campaign Monitor) is net fonts. You are restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of web fonts – for example, your mails are very likely to seem more consistently and display more reliably across email clients – however merely using web safe fonts can make templates look a tiny bit blander than they otherwise could.
Generally, I’d give Aweber a Thumbs up in the template department, but it’d be nice to find some of the templates freshened up a bit, and also the inclusion of some appealing web fonts.
Importing an Current database To Aweber is a fairly straightforward affair.
You can upload the next file Types:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you export your data, you’re Given the option to add your subscribers to a particular set of autoresponders, and label them. Not all competing products permit the addition of imported data into autoresponder cycles so this really is a nice feature to have.
For anti-spam motives, you may Have to answer a few questions about how you collected the data you are importing. If your listing is on the larger side, you may also need to wait until it is reviewed by Aweber’s anti-spam compliance group (as is true with other email advertising tools).
In essence, Aweber’s importing performance is great – no complaints here.
Marketing automation is a feature Which is increasingly offered by email marketing solutions like Aweber.
I often think of it as ‘Autoresponders 2.0′ – where you go beyond conventional’trickle’ campaigns and create complex user journeys with’IFTT’ – if this, then that – style workflows.
With Marketing automation, you generally look for a flowchart where mails are sent based on consumer activities: email opens, connect clicks, website visits, purchases made and so on.
Aweber lately introduced a new marketing Automation feature which to some degree provides this performance:’Aweber Campaigns.’ With this feature, you may use certain user activities — specifically opens and clickthroughs — and the program of tags to ascertain what needs to be routed to whom and when (see previously ).
However, I Think this functionality needs to go a bit further actually – tools like Getresponse and Mailchimp provide considerably more flexibility when it comes to which types of user behavior can trigger mailouts.
For instance, in Getresponse, you may use triggers like purchase, specific page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is playing a little bit of catch up with its competitors here. Outlook 2013 Autoresponder
Autoresponders – a Collection of Follow up emails that are automatically triggered by time or user actions – are an integral part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder functionality to be mind-blowingly excellent. Oddly, it is merely’okay’.
On the other hand It’s very Straightforward To set up follow up mails based on time interval – for instance, automatically sending readers an e-mail email instantly after sign up, a promo code two days afterwards and also a’follow us on social websites’ email a week after is extremely straightforward. This is a typical use of autoresponders and it is a breeze with Aweber.
On the other hand, triggering Autoresponders according to user activities and purchases is a bit more complicated compared to key opponents Mailchimp and Getresponse.
Using Aweber, you are able to create ‘targets’ or combine automation principles with tagging to create autoresponders behave in very funky ways. . .but if you would like to make use of autoresponders in really advanced ways, you’ll probably should appear at other goods, especially Getresponse, which supplies’advertising automation’ functionality that pops up to a built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they are being seen on. In this time of smartphones and tablets, this can be a fantastic feature.
One minor Gripe I have yet seeing the responsive designs is the way to preview them you will actually have to send a test email to a smartphone. On other platforms you can usually just hit on a’preview on phone’ button or similar. The lack of the operation is not a dealbreaker by any means, but it does slow you down a bit, particularly if you are sending a great deal of campaigns each month.
Divide testing (also known as A/B testing) entails sending variations of your e-newsletters to a number of your mailing list, monitoring the operation of every and every sending the’best’ variant to the remainder of your list.
Most e-marketing tools manage This automatically for you: you create a few different variations of your email (using either differing content or subject headers), send them to a sample of your information, along with your e-marketing solution will roll the very best performing version mechanically to the remainder of your mailing list.
Split testing USED to be good In Aweber: until very recently, you were able to make and test four variants of an email (making Awber’s split testing operation better than most major rivals; Getresponse being a noteworthy exception).
For a few Reason split testing is presently completely inaccessible in Aweber – I have been assured by their sales team that it is coming back during the upcoming few months, but if you think you’re likely to want this operation urgently you might be best off considering an alternate email marketing solution.
Email analytics in Aweber have been good. In addition to being able to monitor crucial stats like open rate, clickthroughs and bounces, you can also look in a lot of other Helpful analytics / information, such as
the growth of lists over the years
an overview of sign up approaches
where individuals are opening your own email (i.e., geographical location)
the background of an individual’s action – you can view past opens and clicks etc. at a per-subscriber degree
And much else besides.
In terms of how this compares With competing products, I would say that Aweber’s reporting is more comprehensive than that which is offered in Campaign Monitor or even Mad Mimi; however, I would argue that Mailchimp and Getresponse both provide better reporting interfaces.
Together with the latter two products you Appear to be able to get more of an overview of information in 1 spot, particularly when looking at the performance of individual e-newsletters.
By contrast, With Aweber you’ve got to flick involving three segments -“Broadcasts”,”Clients” and”Reports” to get an overall picture of information, whereas Getresponse and Mailchimp current most of the reporting information on a single dashboard (that you can then use to drill down to particulars ). Outlook 2013 Autoresponder
A Great feature of Aweber is the Flexibility it provides you around how you want to handle the opt-in procedure.
You Can Opt to sign up your Users on either a single opt-in or a double opt-in basis (single opt-in is when a consumer is dispersed instantly after finishing a form; dual opt-in is if they have to click a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it’s good to see Aweber being flexible in this regard – not all of competing solutions provide their clients with this selection.
Aweber Offers a decent range of integrations with different solutions. You will find over 400 integrations available which enable you to join Aweber to various kinds of cloud-based software – web builders such as Wix or Hotmail; CRM tools like Salesforce; landing pages such as Instapage and so on.
Some of them involve dedicated widgets; others demand including a snippet of code into a site; others involve a sync tool such as Zapier.
It’s uncommon that Aweber will plug to other software quite as easily as Mailchimp (which seems to be the default option’standard’ email advertising option for a lot of apps), but you also should not have too much trouble getting Aweber to operate with a broad selection of other SaaS (software as a service) programs.
Segmenting information in Aweber is Pretty simple. You can create sections not only depending on the contents of any field in your database, but also on consumer action too – mails opened, web pages visited, links clicked, products bought and in the future. It’s all very flexible and simple to use.
It is a little bit tricky however To figure out how to reach the screen where you make the segments – you essentially have to go to a’handle subscribers’ section, search for some subscribers and save the search for a segment.
To be honest, some options (such As Getresponse) use a similar approach to segment creation – but others (like Campaign Monitor and Mailchimp) provide a much more findable’sections’ section.
Regrettably Aweber does not let You broadcast mails to multiple sections at once, however. This will cause problems for many users that have a need to’pick and mix’ sections in mailouts on a regular basis.
For instance, say you are a car dealer having a mailing list comprising a field known as’car version.’ You’ve used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly pertinent to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three sections in one go.
In an ideal world you would only be Able to select the relevant segments and send the message to all those three classes. With Aweber though – that is not possible. You would have to send three individual messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You would like to exclude certain segments from the broadcast; therefore finally it is a bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a far greater manner.
Overall I would say Aweber is a Strong email marketing instrument.
It is not the best product of its Kind available, but it’s reasonably priced, easy to use and comprises many of the key features you’d expect from an email marketing solution.
The primary aspects of the Item That would nudge me Aweber’s direction are its ease-of-use and comprehensive support. The latter may be particularly critical for some potential users, especially those starting out in e-marketing without a truckload of technical abilities (you likely won’t get stuck, but if you do, you are able to talk to a real person being on a real phone line about your issue ).
In Addition, It’s not too Expensive by comparison to a competing products, especially Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its relatively fundamental automation features.
I hope you’ve found this Aweber review Helpful so far, but in case you have not made your mind up on if this is actually the e-marketing alternative for you, here is a simple breakdown of the key advantages and disadvantages of using it: Outlook 2013 Autoresponder
Disadvantages of using Aweber
Divide testing is currently disabled.
There are cheaper options out there that offer much more features in the marketing automation department – Getresponse being a prime example.
Some of the templates look somewhat dated.
The RSS to email templates are poor and they can’t be edited using Aweber’s standard drag and drop email builder.
You can’t include or exclude a number of segments simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support options are more extensive than is the case with some key competing goods and based on Aweber’s Stevie awards for client service, should be high.
It’s reasonably priced – whilst not the most expensive product of its type out there, it’s more affordable than several similar solutions.
It enables you to select whether to subscribe people to your listing on a single or double click basis.
It’s good import functionality, with the choice to import a wide range of file types and also add the email addresses you’re importing directly into an abysmal cycle.
It integrates neatly using a fantastic assortment of third party tools and apps.
It comes with a very large assortment of templates – more than its key competitors.
Setting up simple time-based autoresponders is very simple to accomplish.
All email templates are all responsive.
Reporting features are strong.
Segmenting information is relatively simple and you may use both field contents and user activity (email opens, links clicked etc.) to make your segments.
You can get a free trial of Aweber here.
There are 5 Aweber strategies on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 a month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
In Case You Have 25,000+ subscribers, You’ll need to call Aweber for a quote.
A 14% discount can be obtained In case you pay quarterly; a 14.9% discount is available if you pay annually. Additionally, there are some discounts available for students and non-profit organisations.
1 Part of Aweber’s pricing Construction that potential users may like is that all features are available on all plans – unlike some competing products you do not need to be on more costly plans to unlock specific performance.
Nevertheless, The performance available on Aweber – as we’ll see below – is not always as extensive as you may find in rival email marketing solutions.
Pricing Vs. Competition
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
much more affordable than iContact
roughly the same price as Mailchimp
slightly more costly than Getresponse
much more expensive than Mad Mimi (note: Mad Mimi’s attribute set is more basic nonetheless ).
It’s worth noting that the aforementioned Comparisons don’t really apply to very small lists nonetheless – if you have a little email database, several of these competing products are greater worth.
For example, hosting a listing Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 monthly with Mailchimp
$15 per month with Getresponse
$29 per month using Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a larger list comprising 10,000 documents, it will cost $69 using Aweber and…
$149 monthly using Campaign Monitor *
$79 monthly using iContact
$75 per month with Mailchimp
$65 monthly having Getresponse
$42 per month with Mad Mimi
* A brief note about Campaign Monitor: there are some cheaper Campaign Monitor programs available which permit you to host the very same amounts of email addresses outlined previously, but they limit the amount of e-newsletters which you can send them. For the sake of a fair comparison, I’ve referenced the prices for Campaign Monitor plans that permit unlimited broadcasts since these programs are similar in terms of ship volumes permitted to the Aweber ones.
That’s just two examples of Route, and Aweber’s opponents have different pricing tiers that will sometimes make Aweber more economical, sometimes more expensive. But normally I would say Aweber is priced roughly in the center of the e-marketing solution scale.
Obviously, pricing is not exactly the Only factor you need to base your decision on. . .the more important consideration to work out is what bang you get for your dollar.
So let’s Look at several Aweber features.
Aweber Free Trial
One of those Best strategies to decide whether Aweber is for you of course is to avail of its free trial. Outlook 2013 Autoresponder