Primary Features One Time Payment Autoresponder
Aweber provides you with the Following key features:
the ability to import / server an email database
a wide assortment of templates
a few marketing automation performance
responsive email layouts
RSS / website to-email performance
telephone, email and live chat support
integrations with third party programs One Time Payment Autoresponder
Aweber’s support is one of The stand-out features of the goods.
Phone support, email support and Live chat service is all available – this compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer live or email chat service.
Additionally, there’s no magic to Proceed through to contact service – related phone number and email details may be viewed very easily on the organization’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (and a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the service you’ll receive when you contact them.
If you are a newcomer to email Marketing, then this sort of easy accessibility to good-quality service is a powerful argument in favour of using Aweber as your e mail marketing provider.
In relation to The access to support, you can contact Aweber’s phone support staff from 8am-8pm ET Monday to Friday, and also their email and live/chat support is available 24/7.
In contrast to its Competitors, Aweber supply one of the biggest sets of e-newsletters templates available: there are over 700 accessible.
To Supply a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be truthful, I don’t adore all of The designs – some of them seem slightly dated. I’d believe them to be slightly better than the Getresponse ones, but maybe not as excellent as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates available means that using just a little bit of tweaking you should be able to obtain a proper one for your e-newsletters. There is, of course, always the option of communicating your own too. One Time Payment Autoresponder
Like similar e-marketing products, Aweber may take your site’s RSS feed and turn it into e-newsletters that get sent out based on your schedule that you define. In Aweber, this can be known as’Blog broadcasts’, although technically you can take advantage of this attribute with any content which has an RSS feed.
This operation is Particularly useful for bloggers who want subscribers in their mailing lists to automatically receive e-newsletters comprising their latest posts (or, indeed, a monthly digest of blog posts). In essence, it means that you can force your newsletters from the website – this can be a large time-saver.
It is worth noting that You can’t use the standard Aweber template designs for RSS-to-email functions – you need to choose from a set of templates which are specifically designed for this function.
On the plus side, you will find quite A few of them to pick from – more than most other e-marketing solutions I’ve tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to be able to find something which works ok, but I believe there’s definitely some massive space for improvement here.
One thing that you can not use in Aweber templates that you can in certain other rival platforms (such as Mailchimp and Campaign Monitor) is web fonts. You are restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of internet fonts – for instance, your mails are likely to seem more consistently and display more reliably across email customers – but merely using web safe fonts can make templates seem a tiny bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template department, but it would be nice to see a few of the templates freshened up a bit, and the addition of some appealing web fonts.
Importing an Current database Into Aweber is a fairly straightforward affair.
You can upload the following file Types:
Alternatively, you can add Individual subscribers, or copy and paste rows of readers into Aweber.
As you export your data, you’re Given the choice to add your readers to a particular pair of autoresponders, and tag them. Not all competing products allow the inclusion of imported data into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam motives, you may Have to answer a few questions about how you gathered the data you’re importing. If your listing is on the bigger side, you can also have to wait until it is assessed by Aweber’s anti-spam compliance group (as is the case with other email advertising tools).
In essence, Aweber’s importing performance is good – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email advertising solutions like Aweber.
I often consider it as ‘Autoresponders 2.0′ – where you go beyond traditional’trickle’ campaigns and create complex user journeys using’IFTT’ – if this, then – style workflows.
With Marketing automation, you typically look for a flowchart where emails are routed based on user actions: email opens, link clicks, site visits, purchases made and so on.
Aweber recently introduced a new marketing Automation feature which to a level provides this performance:’Aweber Campaigns.’ With this attribute, you may use certain user actions — namely opens and clickthroughs — along with the application of tags to determine what should be routed to whom and when (see above).
However, I Think this operation needs to go a bit further really – tools like Getresponse and Mailchimp provide considerably more flexibility in regards to which types of user behaviour can activate mailouts.
By way of example, at Getresponse, you can use triggers such as buy, specific page visits, subscriber’score’ and revenue pipeline platform to send messages.
Thus Aweber is playing a bit of catch up with its rivals here. One Time Payment Autoresponder
Autoresponders – a series of Follow up emails that are automatically triggered by either time or user activities – are a key part of a e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly good. Oddly, it is merely’alright’.
On the plus side it is very easy To set up follow up emails based on time period – for example, automatically sending readers an onboarding email immediately after sign up, a promo code 2 days later and also a’follow us on social websites’ email a week after is extremely easy. This is a typical use of autoresponders and it is a cinch with Aweber.
On the down side, triggering Autoresponders according to user actions and purchases is a bit more complex than with key competitors Mailchimp and Getresponse.
Using Aweber, you can create ‘targets’ or unite automation principles with tagging to make autoresponders act in very funky ways. . .but if you would like to take advantage of autoresponders in really advanced manners, you’ll probably should look at other products, especially Getresponse, which provides’advertising automation’ performance that hooks up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they’re being viewed on. In this day and age of smartphones and tablets, this can be a good feature.
1 minor Gripe I have yet regarding the responsive designs is that to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can normally just hit on a’preview on phone’ button or similar. The absence of the operation isn’t a dealbreaker by any means, but it will slow you down a little, especially if you’re sending a lot of campaigns each month.
Split testing (also known as A/B testing) involves sending variants of your e-newsletters to a number of your mailing list, monitoring the performance of every and every sending the’best’ variant to the rest of your list.
Many e-marketing tools manage This automatically for you: you produce a couple of different variations of your email (using either different content or subject headers), send them into a sample of your data, along with your e-marketing option will roll out the best performing version mechanically to the remainder of your mailing list.
Split testing USED to be good In Aweber: until quite recently, you could create and test four variations of an email (making Awber’s split testing functionality better than most major competitors; Getresponse being a noteworthy exception).
For a few Reason split testing is currently completely inaccessible in Aweber – I’ve been assured by their own sales team that it’s coming back during the next few months, but if you believe you are going to want this operation urgently you could be best off considering an alternative email marketing solution.
Email analytics in Aweber are good. Along with being able to monitor crucial stats like open rate, clickthroughs and bounces, You May Also look in a lot of additional Helpful analytics / advice, including
that the Increase of lists over the years
an Summary of sign up methods
where people are opening your email (i.e., geographical place )
the history of an individual’s action – you can see past clicks and opens etc. at a per-subscriber level
And much else besides.
With regards to how this compares With competing products, I’d say that Aweber’s reporting is more comprehensive than that which is available in Campaign Monitor or even Mad Mimi; nonetheless I would assert that Mailchimp and Getresponse both offer better reporting ports.
With the latter two goods you Seem to have the ability to acquire more of an summary of information in one place, especially when looking at the operation of individual e-newsletters.
By contrast, With Aweber you’ve got to flick between three sections -“Broadcasts”,”Clients” and”Reports” to find a general picture of analytics, whereas Getresponse and Mailchimp present most of their reporting data on a single dashboard (which you can then use to drill down to particulars ). One Time Payment Autoresponder
A Great feature of Aweber is that the Flexibility it provides you around how you want to handle the opt-in process.
You can choose to subscribe your Users on either a single opt-in or a double opt-in basis (single opt-in is when a user is subscribed immediately after completing a form; double opt-in is if they need to click on a link in a confirmation email to complete their subscription).
The two Approaches have their own merits, so it is fantastic to see Aweber being flexible in this regard – not all competing solutions provide their clients with this selection.
Aweber Provides an adequate range of integrations with other solutions. You will find over 400 integrations available which allow you to join Aweber to various kinds of cloud-based applications – web builders like Wix or Hotmail; CRM tools like Salesforce; landing pages such as Instapage and so forth.
Some of them involve committed widgets; others demand adding a snippet of code into a site; others involve a sync tool like Zapier.
It’s uncommon that Aweber will plug to other software quite as easily as Mailchimp (that seems to be the default’standard’ email marketing option for a great deal of apps), but you also should not have too much trouble getting Aweber to operate with a wide range of other SaaS (software as a service) apps.
Segmenting information in Aweber is Pretty straightforward. You can create sections not only depending on the contents of any field in your database, but also on consumer activity also – emails opened, web pages visited, links clicked, products bought and so on. It’s all very flexible and simple to use.
It is a little bit tricky however To work out how to reach the screen where you create the sections – you essentially have to visit some’handle subscribers’ section, search for some subscribers and then save the search for a section.
To be honest, some solutions (such As Getresponse) use a similar strategy to section creation – although others (such as Campaign Monitor and Mailchimp) provide a much more findable’segments’ section.
Regrettably Aweber doesn’t let You broadcast emails to multiple segments at once, however. This may cause problems for some users that have a need to’pick and mix’ sections in mailouts on a normal basis.
For example, say you’re a car dealer having a mailing list containing a field known as’car model.’ You have used this field to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly pertinent to Polo, Golf and Passat owners, and you want to send a message about it to all those three segments in 1 go.
In an Perfect world you’d only be Able to select the relevant segments and send the message to all those 3 classes. With Aweber however – that is not possible. You’d have to either send three separate messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar issue if You want to exclude certain segments from the broadcast; so finally it’s a bit of thumbs-down for its segmenting functionality in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a far better manner.
Overall I’d say Aweber is a Solid email marketing instrument.
It is not exactly the best product of its own Kind available, but it is reasonably priced, simple to use and contains most of the main features you’d expect from an email marketing alternative.
The primary aspects of the product That will nudge me in Aweber’s leadership are its ease-of-use and thorough support. The latter may be especially critical for some potential customers, especially those starting out in e-marketing with no truckload of technical abilities (you likely won’t have stuck, but if you do, you are able to speak with an actual human being on a real telephone line about your problem).
In Addition, It’s not too Expensive compared to some competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing functionality and its comparatively basic automation features.
I hope you have found this Aweber review Helpful so far, but in case you haven’t made your mind up on if this is the e-marketing alternative for you, here’s a brief breakdown of the important pros and cons of using it: One Time Payment Autoresponder
Disadvantages of using Aweber
Split testing is presently disabled.
You can find cheaper options out there that offer much more features in the marketing automation section – Getresponse being a prime example.
A number of the templates seem somewhat dated.
The RSS to email templates are bad and they can’t be edited using Aweber’s standard drag and drop email builder.
You can’t include or exclude a number of segments at once when sending an e-newsletter.
Advantages of Aweber
It’s Simple to Use.
Support options are more extensive than is the case with some key competing products and based on Aweber’s Stevie awards for client support, should be high.
It’s reasonably priced – whilst not the most expensive product of its type out there, it’s more affordable than many comparable options.
It enables you to select whether to join people to your list on a single or double click basis.
It’s good export functionality, with the choice to import a wide range of file types and also insert the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly with a good range of third party tools and apps.
It includes an extremely large range of templates – over its key rivals.
Setting up easy time-based autoresponders is very easy to do.
All email templates are responsive.
Reporting features are powerful.
Segmenting information is relatively easy and you can use both field contents and consumer activity (email opens, links clicked etc.) to create your sections.
You can Find a free trial of Aweber here.
You will find 5 Aweber strategies on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ subscribers, You’ll have to call Aweber to get a quote.
A 14% reduction can be obtained If you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and not-for-profit organisations.
One Part of Aweber’s pricing Construction that prospective users might like is that all of features are available on all plans – unlike some competing goods you do not have to be on more costly plans to unlock specific performance.
Nevertheless, The functionality available on Aweber – as we will see below – isn’t necessarily as extensive as you may find in rival email marketing solutions.
Pricing Vs. Competitors
Aweber is, in general,
Significantly more affordable than Campaign Monitor
considerably cheaper than iContact
roughly the exact same cost as Mailchimp
slightly more costly than Getresponse
much more costly than Mad Mimi (note: Mad Mimi’s attribute set is more basic however).
It’s worth noting that the aforementioned Comparisons don’t really apply to very small lists nonetheless – if you have a small email database, a number of the competing products are better worth.
For example, hosting a list Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month using Mad Mimi
$15 per month with Mailchimp
$15 monthly using Getresponse
$29 per month with Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a bigger list comprising 10,000 records, it will cost $69 using Aweber and…
$149 per month using Campaign Monitor *
$79 per month using iContact
$75 monthly with Mailchimp
$65 per month having Getresponse
$42 per month using Mad Mimi
* A brief note about Campaign Monitor: you will find some cheaper Campaign Monitor programs available which allow you to host the very same quantities of email addresses as outlined previously, but they restrict the number of e-newsletters which you can send to them. For the interest of a fair comparison, I have referenced the prices for Campaign Monitor programs that allow unlimited broadcasts as these plans are similar in terms of ship volumes permitted to the Aweber ones.
That’s just two examples of Route, and Aweber’s competitors have different pricing tiers which will sometimes make Aweber cheaper, sometimes more expensive. But normally I’d say Aweber is priced roughly in the middle of the e-marketing solution scale.
Obviously, pricing is not exactly the Only factor you should base your choice on. . .the more important thing to work out is what bang you get for your dollar.
So let’s Look at several Aweber attributes.
Aweber Free Trial
One of the Best strategies to choose whether Aweber is for you of course would be to avail of its free trial. One Time Payment Autoresponder