Primary Capabilities How To Set Up Autoresponder In Mac Mail
Aweber provides you with the Following key attributes:
the capacity to import / server an email database
a wide assortment of templates
some marketing automation performance
responsive email layouts
RSS / website to-email functionality
phone, email and live chat service
integrations with third-party apps How To Set Up Autoresponder In Mac Mail
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email service and Live chat support is available – this compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that only offer live or email chat service.
Additionally, there’s no hoops to Proceed through to contact service – related phone number and email details may be viewed very easily on the company’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you will receive if you contact them.
If you are a newcomer to email Advertising, then this sort of easy access to good-quality service is a powerful argument in favour of using Aweber as your email marketing supplier.
In terms of The access to support, you can contact Aweber’s phone support team from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its own Competitions, Aweber supply one of the largest sets of e-newsletters templates available: you will find over 700 accessible.
To provide a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I do not adore all of The layouts – some of them seem slightly dated. I would believe them to be slightly better than the Getresponse ones, but maybe not as excellent as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer volume of templates available means that using a little bit of tweaking you should be able to find a proper one for your e-newsletters. There is, of course, always the option of communicating your own also. How To Set Up Autoresponder In Mac Mail
Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it into e-newsletters that get sent out according to a schedule that you define. In Aweber, this is called’Blog broadcasts’, although you can take advantage of this feature with any content which has an RSS feed.
This operation is Particularly useful for bloggers who need subscribers on their mailing lists to automatically receive e-newsletters comprising their latest posts (or, really, a monthly digest of blog posts). In essence, it means you can force your newsletters from your website – this can be a large time-saver.
It’s worth noting however that You can’t use the normal Aweber template layouts for RSS-to-email purposes – you have to pick from a set of templates that are made specifically for this function.
On the other hand, there are quite Some of them to choose from – more than most other e-marketing alternatives I have tried.
On the down Side, many look pretty dreadful. And annoyingly, you can not use the standard Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably have the ability to find something which works fine, but I think there’s definitely some massive room for improvement here.
One thing that you can’t use in Aweber templates which you can in some other rival platforms (such as Mailchimp and Campaign Monitor) is web fonts. You are restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of internet fonts – for instance, your emails are likely to seem more consistently and display more reliably across email customers – but merely using web safe fonts can make templates seem a little bit blander than they otherwise could.
Generally, I would give Aweber a Thumbs up in the template section, but it would be great to see a few of the templates freshened up a little, and the addition of some attractive web fonts.
Importing an existing database To Aweber is a pretty straightforward affair.
You can upload the following file Kinds:
As an Alternative, You can add Individual subscribers, or copy and paste rows of subscribers into Aweber.
As you import your information, you are Given the option to add your subscribers to a particular set of autoresponders, and tag them. Not all competing products permit the addition of imported data directly into autoresponder cycles so this is a nice feature to have.
For anti-spam motives, you may Need to answer a few questions about how you collected the data you are importing. If your listing is on the larger side, you may also need to wait until it is assessed by Aweber’s anti-spam compliance team (as is the case with other email marketing tools).
In essence, Aweber’s importing performance is great – no complaints .
Marketing automation is a feature Which is offered by email marketing options like Aweber.
I tend to consider it as ‘Autoresponders 2.0′ – where you go beyond traditional’drip’ campaigns and create sophisticated user journeys using’IFTT’ – if this, then – style workflows.
With Marketing automation, you generally look for a flowchart where mails are routed based on consumer activities: email opens, link clicks, website visits, purchases made and so forth.
Aweber lately introduced a new advertising Automation feature which to some degree provides this functionality:’Aweber Campaigns.’ With this feature, you may use certain user actions — namely opens and clickthroughs — and the program of tags to ascertain what should be routed to whom and when (see above).
However, I Think this functionality should go somewhat further really – tools such as Getresponse and Mailchimp provide much more flexibility in regards to which types of user behaviour can activate mailouts.
For instance, at Getresponse, you may use triggers such as purchase, specific page visits, subscriber’score’ and revenue pipeline stage to send messages.
So Aweber is definitely playing a bit of catch up with its rivals here. How To Set Up Autoresponder In Mac Mail
Autoresponders – a series of Follow up emails that are automatically triggered by either time or user activities – are a key part of a e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly good. Oddly, it’s just’okay’.
On the plus side it is very Straightforward To set up follow up mails based on time interval – for example, automatically sending readers an onboarding email immediately after sign up, a promo code two days afterwards and also a’follow us on social media’ email a week later is extremely straightforward. This is a regular use of autoresponders and it’s a cinch with Aweber.
On the other hand, triggering Autoresponders according to user actions and buys is a little more complex than with key competitors Mailchimp and Getresponse.
Using Aweber, you can create ‘targets’ or combine automation principles with tagging to make autoresponders act in quite funky ways. . .but if you want to take advantage of autoresponders in really advanced manners, you’re likely going to need to appear at other goods, especially Getresponse, which supplies’marketing automation’ functionality that pops up to a built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to match the device they’re being viewed on. In this time of tablets and smartphones, this definitely is a fantastic feature.
One minor Gripe I have however regarding the reactive designs is the way to preview them you will actually have to send a test email to a smartphone. On other platforms you can usually just hit a’preview on phone’ button or similar. The absence of the operation isn’t a dealbreaker by any means, but it will slow you down a little, particularly if you’re sending a great deal of campaigns every month.
Split testing (also known as A/B testing) entails sending variations of your e-newsletters to some of your mailing list, tracking the operation of eachand every sending the’best’ variant to the rest of your list.
Most e-marketing tools handle This automatically for you: you produce a few distinct versions of your email (using either different content or theme headers), send them to a sample of your data, and your e-marketing option will roll out the best performing version mechanically to the rest of your mailing list.
Split testing USED to be great In Aweber: until quite recently, you could make and test four variations of an email (making Awber’s split testing functionality better than many major competitors; Getresponse being a noteworthy exception).
For a few Reason split testing is presently completely unavailable in Aweber – I have been assured by their sales staff that it’s coming back during the upcoming few months, but if you think you are going to need this functionality urgently you could be best off considering an alternate email advertising solution.
Email analytics in Aweber are good. Along with Having the Ability to monitor crucial stats like open rate, clickthroughs and bounces, You May Also look in a lot of additional Helpful analytics / information, including
the Increase of lists over time
an Summary of sign up approaches
where people are opening your email (i.e., geographical place )
the history of an individual’s activity – you can view past clicks and opens etc. at a per-subscriber level
And more besides.
With regards to how this compares With competing products, I’d say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or even Mad Mimi; nonetheless , I would assert that Mailchimp and Getresponse both provide better reporting interfaces.
Together with the latter two goods you Seem to be able to acquire more of an overview of information in one spot, especially when looking at the performance of individual e-newsletters.
By comparison, With Aweber you have got to flick between three segments -“Broadcasts”,”Subscribers” and”Reports” to get a general picture of information, whereas Getresponse and Mailchimp current most of their reporting information onto a single dashboard (that you can then use to drill down to particulars ). How To Set Up Autoresponder In Mac Mail
A nice feature of Aweber is that the Flexibility it provides you around how you want to handle the opt-in procedure.
You Can Opt to subscribe your Users on either a single opt-in or a double opt-in basis (single opt-in is when a consumer is dispersed instantly after completing a form; dual opt-in is when they have to click a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it is good to see Aweber being flexible in this respect – not all of competing solutions provide their customers with this choice.
Aweber Provides an adequate range of integrations with other options. You will find more than 400 integrations available which allow you to join Aweber to different types of cloud-based software – web builders like Wix or WordPress; CRM tools like Salesforce; landing pages such as Instapage and so forth.
Some of them involve dedicated widgets; others involve adding a snippet of code into a site; others demand a sync tool like Zapier.
It is uncommon that Aweber will plug to other applications quite as easily as Mailchimp (that seems to be the default option’standard’ email marketing choice for a great deal of apps), but you shouldn’t have too much difficulty getting Aweber to operate with a broad range of other SaaS (software as a service) programs.
Information in Aweber is Fairly straightforward. You can create segments not only depending on the contents of any field in your database, but also on consumer activity also – mails opened, web pages visited, links clicked, products bought and in the future. It’s all very flexible and easy to use.
It’s a bit tricky however To work out how to reach the screen where you make the segments – you essentially have to go to a’manage subscribers’ section, search for some readers and save the search as a segment.
To be honest, some options (such As Getresponse) use a similar strategy to section creation – although others (like Campaign Monitor and Mailchimp) provide a much more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast emails to multiple sections at once, however. This will cause problems for many users who have a need to’pick and mix’ segments in mailouts on a regular basis.
For instance, say you’re a car dealer with a mailing list containing a field known as’car model.’ You’ve used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Specifically relevant to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three sections in 1 go.
In an ideal world you would only be Able to choose the applicable segments and send the message to those three groups. With Aweber however – that is not possible. You’d have to either send three individual messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You want to exclude certain segments from the air; therefore ultimately it’s a little bit of thumbs-down for its segmenting functionality in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a far better manner.
Overall I’d say Aweber is a Strong email marketing instrument.
It’s not exactly the best product of its own Kind available, but it’s reasonably priced, easy to use and contains most of the main features you’d expect from an email marketing solution.
The primary aspects of the product That will nudge me in Aweber’s direction are its own ease-of-use and thorough support. The latter may be particularly important for some potential customers, especially those starting out in e-marketing without a truckload of technical skills (you likely won’t get stuck, but if you do, you can talk to an actual person being on a real phone line about your problem).
Additionally, it’s not overly Expensive compared to some competing products, especially Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its comparatively fundamental automation features.
I hope you have found this Aweber review Helpful so far, but if you haven’t made up your mind on whether this is the e-marketing solution for you, here is a simple breakdown of the key pros and cons of utilizing it: How To Set Up Autoresponder In Mac Mail
Disadvantages of using Aweber
Divide testing is presently disabled.
You can find cheaper options on the market which offer considerably more attributes in the marketing automation section – Getresponse being a prime example.
Some of the templates look a bit dated.
The RSS to email templates are poor and they can not be edited using Aweber’s regular drag and drop email builder.
You can’t include or exclude a number of segments at once when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support options are more extensive than is the case with some essential competing goods and according to Aweber’s Stevie awards for customer service, should be high.
It is reasonably priced – although not the most expensive product of its type on the market, it’s cheaper than many similar solutions.
It lets you select whether to subscribe people to your listing on a single or double opt-in basis.
It has good import functionality, with the option to import a wide range of file types and also add the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly with a fantastic assortment of third party tools and programs.
It includes an extremely large range of templates – over its key rivals.
Setting up easy time-based autoresponders is extremely easy to do.
All email templates are all responsive.
Reporting attributes are powerful.
Segmenting information is relatively simple and you can use both area contents and consumer activity (email opens, hyperlinks clicked etc.) to make your segments.
You can Find a free trial of Aweber here.
There are 5 Aweber plans on Provide:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 subscribers: $69 monthly
10,001 to 25,000 readers: $149 per month
In Case You Have 25,000+ readers, You’ll need to call Aweber for a quotation.
A 14% reduction can be obtained If you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and not-for-profit organisations.
1 Part of Aweber’s pricing Construction that prospective users may enjoy is that all of features are available on all programs – unlike any competing products you do not have to be on more costly plans to unlock specific functionality.
Nevertheless, The performance available on Aweber – as we will see below – is not necessarily as extensive as you may find in competing email advertising solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly more affordable than Campaign Monitor
considerably more affordable than iContact
roughly the exact same cost as Mailchimp
slightly more expensive than Getresponse
considerably more expensive than Mad Mimi (notice: Mad Mimi’s attribute set is significantly more basic nonetheless ).
It is worth noting that the aforementioned Comparisons do not actually apply to very little lists however – if you’ve got a small email database, several of these competing goods are better worth.
For example, hosting a listing Comprising 1000 records will cost you $29 with Aweber, and…
$12 per month with Mad Mimi
$15 per month with Mailchimp
$15 monthly using Getresponse
$29 per month using Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a bigger list containing 10,000 documents, it is going to cost $69 using Aweber and…
$149 per month using Campaign Monitor *
$79 per month with iContact
$75 per month with Mailchimp
$65 per month with Getresponse
$42 per month using Mad Mimi
* A quick note about Campaign Monitor: you will find a few cheaper Campaign Monitor programs available which allow you to host the very same quantities of email addresses outlined previously, but they limit the number of e-newsletters which you can send them. For the interest of a comparison, I have referenced the costs for Campaign Monitor plans that permit unlimited broadcasts since these programs are similar in terms of ship volumes permitted to the Aweber ones.
That is just two examples of Route, and Aweber’s opponents have different pricing tiers which will occasionally make Aweber cheaper, sometimes more expensive. But normally I’d say Aweber is priced about in the middle of this e-marketing solution scale.
Obviously, pricing Isn’t exactly the Only variable you should base your choice on. . .the more important consideration to work out is exactly what bang you get for your dollar.
So let us Look at several Aweber attributes.
Aweber Free Trial
One of those Best strategies to decide whether Aweber is to you of course would be to avail of its free trial. How To Set Up Autoresponder In Mac Mail