Main Capabilities How To Set Autoresponder In Outlook
Aweber provides you with the Following key features:
the ability to import / host an email database
a wide range of templates
a few marketing automation performance
responsive email designs
RSS / website to-email performance
telephone, email and live chat service
integrations with third party programs How To Set Autoresponder In Outlook
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email support and Live chat support is all available – that compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer live or email chat support.
Furthermore, there’s no magic to Go through to get service – relevant phone number and email details can be seen very easily on the organization’s contact page, without any requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the company won a Gold award in 2016 the US’ National Customer Association’s Stevie Awards (and a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the service you will receive if you contact them.
If you are a newcomer to email Marketing, then this sort of simple accessibility to good-quality support is a strong argument in favour of using Aweber as your email marketing provider.
In terms of The access to support, you can get in touch with Aweber’s phone service team from 8am-8pm ET Monday to Friday, and also their email and live/chat support is available 24/7.
By comparison to its own Competitions, Aweber provide one of the largest collections of e-newsletters templates accessible: you will find more than 700 available.
To provide a bit of context, There are around 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I do not love all of The designs – some of them seem slightly dated. I’d consider them to be slightly better than the Getresponse ones, but maybe not as good as Mailchimp’s or Campaign Monitor’s.
However, the Sheer volume of templates available means that with just a little bit of tweaking you should be able to obtain a suitable one for your e-newsletters. There’s, of course, always the choice of coding your own also. How To Set Autoresponder In Outlook
Like comparable e-marketing products, Aweber may take your website’s RSS feed and turn it into e-newsletters that get sent out based on a schedule that you define. Back in Aweber, this is called’Blog broadcasts’, although technically you can take advantage of this feature with any content that has an RSS feed.
This functionality is Particularly useful for bloggers that want subscribers on their mailing lists to automatically receive e-newsletters containing their newest articles (or, indeed, a monthly digest of blog posts). In essence, it means that you can power your newsletters from the website – this can be a big time-saver.
It’s worth noting however that You can’t use the normal Aweber template designs for RSS-to-email purposes – you need to pick from a set of templates which are made specifically for this function.
On the plus side, you will find quite Some of them to pick from – over most other e-marketing alternatives I’ve tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to have the ability to find something that works ok, but I think there is definitely some massive room for improvement here.
1 thing that you can’t use in Aweber templates that you can in certain other rival platforms (such as Mailchimp and Campaign Monitor) is net fonts. You are limited to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of web fonts – for example, your emails are likely to seem more consistently and exhibit more faithfully across email customers – but merely using web safe fonts may make templates seem a tiny bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it would be nice to see a few of the templates freshened up a bit, and also the addition of some appealing web fonts.
Importing an Current database Into Aweber is a pretty straightforward affair.
You can upload the next file Kinds:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you export your data, you’re Given the option to add your readers to a certain set of autoresponders, and tag them. Not all competing products permit the addition of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam reasons, you may Have to answer a few questions regarding how you gathered the information you are importing. If your listing is on the bigger side, you can also need to wait until it is assessed by Aweber’s anti-spam compliance team (as is the case with other email advertising tools).
In essence, Aweber’s importing performance is great – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email marketing options like Aweber.
I tend to consider it as ‘Autoresponders 2.0′ – where you go beyond conventional’trickle’ campaigns and create sophisticated user journeys with’IFTT’ – if this, then that – style workflows.
With Marketing automation, you typically look for a flowchart where mails are sent based on consumer activities: email opens, connect clicks, website visits, purchases made and so forth.
Aweber lately introduced a new marketing Automation feature which to a level provides this performance:’Aweber Campaigns.’ With this attribute, you may use certain user actions — namely opens and clickthroughs — along with the application of tags to determine what should be sent to whom and when (see above).
But I Think this functionality should go a bit further actually – tools such as Getresponse and Mailchimp supply considerably more flexibility in regards to which types of user behaviour can activate mailouts.
By way of instance, at Getresponse, you may use triggers such as purchase, specific page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is definitely playing a little bit of catch up with its competitors here. How To Set Autoresponder In Outlook
Autoresponders – a Collection of Follow up emails which are automatically triggered by either time or user activities – are a key part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly excellent. Oddly, it is merely’okay’.
On the plus side it is very easy To set up follow up emails based on time period – for example, automatically sending subscribers an onboarding email immediately after sign up, a promo code two days later and a’follow us on social websites’ email a week after is extremely easy. This is a regular use of autoresponders and it is a cinch with Aweber.
On the down side, triggering Autoresponders based on user actions and purchases is a little more complicated than with key opponents Mailchimp and Getresponse.
Using Aweber, you are able to create ‘goals’ or unite automation rules with tagging to create autoresponders act in quite funky ways. . .but if you want to take advantage of autoresponders in really advanced ways, you’re likely going to should look at other products, particularly Getresponse, which provides’marketing automation’ functionality that hooks up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they’re being viewed on. In this time of smartphones and tablets, this can be a fantastic feature.
1 minor Gripe I have however seeing the responsive designs is the way to preview them you’ll actually have to send a test email to a smartphone. On other platforms you can normally just hit on a’preview on phone’ button or similar. The absence of the functionality is not a dealbreaker by any means, but it will slow you down a bit, particularly if you’re sending a great deal of campaigns every month.
Divide testing (also known as A/B testing) entails sending variations of your e-newsletters to some of your mailing list, tracking the operation of eachand every sending the’best’ version to the rest of your list.
Most e-marketing tools manage This automatically for you: you produce a couple of distinct versions of your email (using either differing content or subject headers), send them to a sample of your information, and your e-marketing solution will roll out the very best performing version automatically to the remainder of your mailing list.
Divide testing USED to be great In Aweber: until quite recently, you were able to create and test four variants of an email (making Awber’s split testing operation better than many leading rivals; Getresponse being a notable exception).
For a few Reason split testing is currently completely inaccessible in Aweber – I have been assured by their own sales staff that it’s coming back during the upcoming few months, but if you think you are likely to want this functionality urgently you could be best off considering an alternative email advertising solution.
Email analytics in Aweber have been good. Along with being able to monitor crucial stats such as open Pace, clickthroughs and bounces, You May Also look in a lot of other Helpful analytics / information, including
that the Increase of lists over time
an Summary of sign up methods
where people are opening your own email (i.e., geographical location)
the history of an individual’s action – you can see past clicks and opens etc. in a per-subscriber degree
And much else besides.
With regards to how this contrasts With competing products, I’d say that Aweber’s reporting is much more comprehensive than what is available in Campaign Monitor or even Mad Mimi; however, I would argue that Mailchimp and Getresponse both offer better reporting ports.
Together with the latter two products you Appear to have the ability to get more of an overview of information in one spot, particularly when looking at the operation of individual e-newsletters.
By comparison, With Aweber you have got to flick between three sections -“Broadcasts”,”Subscribers” and”Reports” to get a general picture of information, whereas Getresponse and Mailchimp present most of the reporting information on a single dashboard (which you can then use to drill down to specifics). How To Set Autoresponder In Outlook
A Great feature of Aweber is that the Flexibility it gives you about how you need to deal with the opt-in procedure.
You Can Opt to subscribe your Users on either one opt-in or a dual opt-in basis (single opt-in is when a user is subscribed instantly after completing a form; dual opt-in is when they need to click on a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it is good to see Aweber being flexible in this regard – not all competing solutions provide their clients with this choice.
Aweber Offers a decent range of integrations with different solutions. You will find over 400 integrations available which allow you to join Aweber to various kinds of cloud-based applications – web builders like Wix or Hotmail; CRM tools such as Salesforce; landing pages like Instapage and so on.
Some of these involve dedicated widgets; others demand including a snippet of code into a site; others involve a sync tool such as Zapier.
It is rare that Aweber will plug into other software quite as easily as Mailchimp (that appears to be the default’standard’ email advertising option for a great deal of programs ), but you also should not have too much difficulty getting Aweber to work with a broad range of other SaaS (software as a service) apps.
Segmenting information in Aweber is Fairly straightforward. You can create sections not only based on the contents of any field in your database, but also on consumer action also – mails opened, web pages visited, links clicked, goods bought and so on. It’s all very flexible and easy to use.
It is a bit tricky however To figure out how to get to the screen where you create the segments – you basically have to visit a’manage subscribers’ section, search for some subscribers and save the search for a segment.
To be honest, some solutions (such As Getresponse) use a similar strategy to section creation – but others (like Campaign Monitor and Mailchimp) supply a much more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast emails to multiple sections at once, however. This may cause problems for many users that have a need to’pick and mix’ segments in mailouts on a regular basis.
By way of example, say you are a dealership having a mailing list comprising a field known as’car version.’ You’ve used this field to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly pertinent to Polo, Golf and Passat owners, and you wish to send a message about it to those three segments in one go.
In an ideal world you’d just be Able to choose the relevant segments and send the message to all those three groups. With Aweber however – this isn’t possible. You would need to either send three separate messages or create a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar issue if You want to exclude particular segments from the broadcast; so finally it’s a bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a much greater manner.
Overall I’d say Aweber is a Solid email marketing instrument.
It is not the best product of its Kind accessible, but it is reasonably priced, easy to use and contains many of the key features you’d expect from an email marketing solution.
The main aspects of the Item That would nudge me Aweber’s leadership are its own ease-of-use and thorough support. The latter may be particularly critical for some potential users, particularly those starting out in e-marketing without a truckload of technical abilities (you probably won’t get stuck, but if you do, you are able to talk to a real person being on an actual phone line about your problem).
Additionally, it’s not overly Expensive by comparison to a competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its comparatively fundamental automation features.
I hope you have found this Aweber review Helpful so far, but if you haven’t made up your mind on if this is actually the e-marketing alternative for you, here’s a simple breakdown of the important advantages and disadvantages of utilizing it: How To Set Autoresponder In Outlook
Disadvantages of using Aweber
Split testing is presently disabled.
You can find cheaper options on the market that offer much more attributes in the marketing automation section – Getresponse being a prime example.
Some of the templates seem a bit dated.
The RSS to email templates are bad and they can not be edited using Aweber’s standard drag and drop email builder.
You can’t include or exclude multiple sections simultaneously when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support options are more extensive than is the case with some essential competing goods and based on Aweber’s Stevie awards for customer support, should be high.
It’s reasonably priced – although not the cheapest product of its type out there, it is cheaper than several comparable options.
It enables you to choose whether to join people to your list on a single or double click basis.
It has good import functionality, together with the choice to import a broad range of file types and add the email addresses you are importing directly into an abysmal cycle.
It integrates neatly with a fantastic range of third party tools and apps.
It includes an extremely large assortment of templates – over its key competitors.
Setting up easy time-based autoresponders is extremely simple to accomplish.
All email templates are responsive.
Reporting features are powerful.
Segmenting information is relatively easy and you may use both area contents and consumer action (email opens, hyperlinks clicked etc.) to create your sections.
You can get a free trial of Aweber here.
You will find 5 Aweber strategies on Provide:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 a month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
In Case You Have 25,000+ subscribers, You will have to call Aweber for a quotation.
A 14% discount can be obtained If you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and not-for-profit organisations.
One Part of Aweber’s pricing Structure that prospective users might like is that all features are available on all plans – unlike some competing products you do not have to be on more costly plans to unlock certain functionality.
Nevertheless, The performance available on Aweber – as we will see below – isn’t always as extensive as you may find in rival email advertising solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly cheaper than Campaign Monitor
much cheaper than iContact
roughly the same price as Mailchimp
slightly more expensive than Getresponse
much more expensive than Mad Mimi (notice: Mad Mimi’s attribute set is significantly more basic however).
It is worth noting that the aforementioned Comparisons do not actually apply to very small lists however – if you’ve got a little email database, a number of these competing goods are greater worth.
By Way of Example, hosting a list Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 monthly with Mailchimp
$15 monthly using Getresponse
$29 per month with Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a bigger list comprising 10,000 records, it is going to cost $69 with Aweber and…
$149 per month using Campaign Monitor *
$79 monthly using iContact
$75 per month with Mailchimp
$65 monthly having Getresponse
$42 per month using Mad Mimi
* A brief note about Campaign Monitor: there are some cheaper Campaign Monitor programs available which allow you to host the very same quantities of email addresses outlined previously, but they restrict the number of e-newsletters that it is possible to send them. For the interest of a comparison, I have referenced the costs for Campaign Monitor programs that allow unlimited broadcasts as these plans are comparable in terms of ship volumes permitted to the Aweber ones.
That’s just two examples of Route, and Aweber’s competitors have different pricing tiers that will sometimes make Aweber cheaper, occasionally more expensive. But generally I’d say Aweber is priced about in the middle of this e-marketing solution scale.
Of course, pricing Isn’t exactly the Only factor you need to base your decision on. . .the more important thing to work out is what bang you get for your dollar.
So let’s Look at several Aweber attributes.
Aweber Free Trial
One of the Best strategies to decide whether Aweber is to you naturally would be to avail of its free trial. How To Set Autoresponder In Outlook