Primary Features How To Set Autoresponder In Outlook 2010
Aweber provides you with the Following key features:
the ability to import / server an email database
a wide range of templates
a few marketing automation functionality
responsive email layouts
RSS / website to-email performance
phone, email and live chat service
integrations with third-party apps How To Set Autoresponder In Outlook 2010
Aweber’s service is one of The stand-out features of the goods.
Phone assistance, email service and Live chat service is all available – that compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer email and/or live chat service.
Furthermore, there’s no magic to Proceed through to get support – relevant phone number and email details may be viewed quite easily on the company’s contact page, without any requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (along with a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you will receive when you contact them.
If you are a newcomer to email Advertising, then this sort of easy accessibility to good-quality service is a strong argument in favour of using Aweber as your e mail marketing provider.
In relation to The access to support, you can contact Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and also their email and live/chat support is available 24/7.
By comparison to its Competitors, Aweber supply one of the largest collections of e-newsletters templates accessible: there are over 700 accessible.
To Supply a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I don’t adore all of The designs – some of them seem slightly dated. I would believe them to be slightly better compared to Getresponse ones, but not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates accessible means that using a bit of tweaking you should be able to obtain a suitable one for the e-newsletters. There is, of course, always the option of communicating your own also. How To Set Autoresponder In Outlook 2010
Like comparable e-marketing products, Aweber can take your site’s RSS feed and turn it into e-newsletters that get sent out according to your schedule that you define. In Aweber, this can be called’Blog broadcasts’, though technically you can take advantage of this feature with any content which has an RSS feed.
This operation is Particularly handy for bloggers that want subscribers on their mailing lists to automatically receive e-newsletters containing their latest articles (or, indeed, a monthly digest of blog posts). In essence, it means that you can power your newsletters from your website – this is a large time-saver.
It’s worth noting however that You can not use the standard Aweber template layouts for RSS-to-email purposes – you have to pick from a set of templates that are made specifically for this purpose.
On the other hand, you will find quite Some of these to pick from – more than most other e-marketing alternatives I have tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to be able to find something that works ok, but I believe there’s definitely some massive space for improvement here.
One thing that you can’t use in Aweber templates that you can in some other competing platforms (such as Mailchimp and Campaign Monitor) is net fonts. You are limited to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of web fonts – for instance, your mails are very likely to appear more consistently and display more faithfully across email clients – however only using web safe fonts may make templates seem a tiny bit blander than they otherwise could.
Generally, I would give Aweber a Thumbs up in the template section, but it’d be great to find a few of the templates freshened up a little, and the addition of some attractive web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the following file Kinds:
Alternatively, you can add Individual subscribers, or copy and paste rows of readers into Aweber.
As you export your information, you’re Given the choice to add your readers to a certain pair of autoresponders, and label them. Not all competing products permit the inclusion of imported data into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam reasons, you will Have to answer some questions about how you gathered the data you’re importing. If your listing is on the bigger side, you can also need to wait until it’s reviewed by Aweber’s anti-spam compliance group (as is the case with other email marketing tools).
In essence, Aweber’s importing performance is good – no complaints .
Marketing automation is a feature Which is increasingly offered by email marketing options like Aweber.
I often think of it as ‘Autoresponders 2.0′ – in which you go beyond conventional’trickle’ campaigns and create complex user journeys with’IFTT’ – if this, then – fashion workflows.
With Marketing automation, you typically design a flowchart where emails are sent based on user actions: email opens, link clicks, site visits, purchases made and so forth.
Aweber lately introduced a new marketing Automation feature which to a degree provides this performance:’Aweber Campaigns.’ With this feature, you can use certain user actions — namely opens and clickthroughs — and the program of tags to determine what should be routed to whom and when (see previously ).
However, I Think this functionality needs to go somewhat further actually – tools such as Getresponse and Mailchimp supply considerably more flexibility in regards to which types of user behavior can activate mailouts.
By way of example, at Getresponse, you can use triggers such as buy, specific page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is definitely playing a bit of catch up with its competitors here. How To Set Autoresponder In Outlook 2010
Autoresponders – a Collection of Follow up emails that are automatically triggered by time or user activities – are an integral part of a e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you would expect their autoresponder functionality to be mind-blowingly excellent. Oddly, it is just’okay’.
On the other hand It’s very easy To set up follow up mails based on time interval – for example, automatically sending readers an e-mail email instantly after sign up, a promo code 2 days afterwards and also a’follow us on social websites’ email a week after is extremely easy. This is a typical use of autoresponders and it’s a cinch with Aweber.
On the other hand, triggering Autoresponders according to user activities and purchases is a bit more complex compared to key competitors Mailchimp and Getresponse.
Using Aweber, you can create ‘targets’ or combine automation principles with tagging to make autoresponders act in very funky ways. . .but if you would like to take advantage of autoresponders in really advanced manners, you’ll probably should appear at other products, particularly Getresponse, which provides’marketing automation’ functionality that hooks up to a built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they’re being seen on. In this time of smartphones and tablets, this definitely is a fantastic feature.
One minor Gripe I have however regarding the responsive designs is the way to preview them you will actually have to send a test email to a smartphone. On other platforms you can normally just hit on a’preview on telephone’ button or similar. The absence of this operation is not a dealbreaker by any means, but it will slow you down a bit, particularly if you are sending a lot of campaigns every month.
Divide testing (also known as A/B testing) entails sending variations of your e-newsletters to a number of your mailing list, tracking the operation of every and every sending the’best’ variant to the rest of your list.
Most e-marketing tools manage This automatically for you: you create a couple of distinct variations of your email (using either differing content or theme headers), send them to a sample of your data, along with your e-marketing solution will roll out the very best performing version automatically to the rest of your mailing list.
Divide testing USED to be good In Aweber: until quite recently, you could make and test four variants of an email (making Awber’s split testing operation better than many major competitors; Getresponse being a noteworthy exception).
For a few Reason split testing is presently completely unavailable in Aweber – I’ve been assured by their sales staff that it’s coming back during the upcoming few months, but if you think you’re going to need this operation desperately you might be best off considering an alternative email marketing solution.
Email analytics in Aweber have been good. In addition to Having the Ability to monitor crucial stats like open rate, clickthroughs and bounces, you can also look in a lot of additional Helpful analytics / information, such as
that the Increase of lists over the years
an overview of sign up methods
where individuals are opening your own email (i.e., geographical location)
the history of an individual’s action – you can see past clicks and opens etc. in a per-subscriber degree
And much else besides.
In terms of how this compares With competing products, I’d say that Aweber’s reporting is much more comprehensive than what is available in Campaign Monitor or Mad Mimi; howeverI would argue that Mailchimp and Getresponse both provide better reporting interfaces.
Together with the latter two goods you Appear to be able to get more of an summary of information in one spot, particularly when considering the operation of individual e-newsletters.
By contrast, With Aweber you have got to flick involving three sections -“Broadcasts”,”Subscribers” and”Reports” to find an overall picture of information, whereas Getresponse and Mailchimp current most of their reporting information onto one dashboard (which you can then use to drill down to particulars ). How To Set Autoresponder In Outlook 2010
A nice feature of Aweber is that the Flexibility it gives you around how you want to handle the opt-in process.
You Can Opt to subscribe your Users on either a single opt-in or a double opt-in basis (single opt-in is when a user is subscribed immediately after finishing a form; dual opt-in is if they need to click a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it is good to see Aweber being flexible in this respect – not all competing solutions provide their customers with this selection.
Aweber Offers a decent range of integrations with different options. You will find more than 400 integrations available which enable you to connect Aweber to different types of cloud-based software – web builders such as Wix or WordPress; CRM tools like Salesforce; landing pages like Instapage and so forth.
A number of them involve committed widgets; others involve adding a snippet of code into a website; others involve a sync tool like Zapier.
It’s uncommon that Aweber will plug into other applications quite as seamlessly as Mailchimp (which appears to be the default option’standard’ email advertising choice for a great deal of apps), but you should not have too much difficulty getting Aweber to work with a broad range of other SaaS (software as a service) apps.
Information in Aweber is Pretty simple. You can create segments not only based on the contents of any field in your database, but also on user action also – emails opened, web pages visited, links clicked, products purchased and in the future. It is all very flexible and simple to use.
It’s a little bit tricky however To work out how to get to the screen where you create the sections – you basically have to visit a’manage subscribers’ section, search for a number of readers and then save the search as a segment.
To be fair, some solutions (such As Getresponse) use a similar approach to segment creation – although others (such as Campaign Monitor and Mailchimp) provide a much more findable’segments’ section.
Unfortunately Aweber does not let You broadcast mails to multiple segments at the same time, however. This will cause problems for some users that have a need to’pick and mix’ segments in mailouts on a regular basis.
By way of instance, say you are a car dealer with a mailing list comprising a field called’car version.’ You have used this field to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly relevant to Polo, Golf and Passat owners, and you want to send a message about it to those three sections in 1 go.
In an ideal world you would just be Able to choose the relevant segments and deliver the message to those three groups. With Aweber though – this is not possible. You’d have to send three separate messages or make a new section targeting’Polo OR Golf OR Passat.’
You’ll have a similar issue if You would like to exclude certain segments from the broadcast; therefore finally it is a little bit of thumbs-down for the segmenting functionality in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a far better way.
Overall I would say Aweber is a Solid email marketing tool.
It’s not the best product of its Kind available, but it is reasonably priced, easy to use and contains most of the main features you’d expect from an email marketing alternative.
The main Facets of the product That will nudge me in Aweber’s direction are its ease-of-use and comprehensive support. The latter may be especially critical for some potential users, especially those starting out in e-marketing with no truckload of technical abilities (you likely won’t have stuck, but if you do, you are able to talk to a real human being on a real telephone line about your issue ).
Additionally, it’s not too Expensive compared to a competing products, notably Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing operation and its comparatively fundamental automation features.
I hope you have found this Aweber review Helpful so much, but in case you haven’t made up your mind on if this is the e-marketing solution for you, here’s a simple breakdown of the important advantages and disadvantages of using it: How To Set Autoresponder In Outlook 2010
Disadvantages of using Aweber
Split testing is presently disabled.
There are cheaper options out there which offer much more attributes in the marketing automation department – Getresponse being a prime example.
A number of the templates seem a bit dated.
The RSS to email templates are poor and they can not be edited with Aweber’s standard drag and drop email builder.
You can not include or exclude a number of segments simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s easy to use.
Support alternatives are more extensive than is true with some essential competing goods and based on Aweber’s Stevie awards for client support, should be high.
It is reasonably priced – whilst not the most expensive product of its kind on the market, it’s cheaper than many comparable solutions.
It lets you select whether to subscribe people to your listing on a single or double opt-in basis.
It’s good import functionality, with the choice to import a wide assortment of file types and insert the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly with a fantastic assortment of third party applications and programs.
It comes with an extremely large assortment of templates – more than its key rivals.
Setting up easy time-based autoresponders is very easy to do.
All email templates are responsive.
Reporting attributes are powerful.
Segmenting data is relatively easy and you may use both field contents and user activity (email opens, hyperlinks clicked etc.) to create your segments.
You can Find a free trial of Aweber here.
You will find 5 Aweber strategies on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ readers, You will have to call Aweber to get a quote.
A 14% discount is available In case you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and non-profit organisations.
One aspect of Aweber’s pricing Construction that prospective users might like is that all of features are available on all plans – unlike some competing goods you do not need to be on more costly plans to unlock specific performance.
That said, The performance available on Aweber – as we’ll see below – isn’t necessarily as extensive as you might find in rival email advertising solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly more affordable than Campaign Monitor
considerably cheaper than iContact
roughly the exact same price as Mailchimp
slightly more costly than Getresponse
much more costly than Mad Mimi (note: Mad Mimi’s attribute set is more basic nonetheless ).
It is worth noting that the above Comparisons don’t really apply to very little lists nonetheless – if you’ve got a little email database, a number of these competing goods are better value.
By Way of Example, hosting a listing Containing 1000 records will cost you $29 using Aweber, and…
$12 monthly with Mad Mimi
$15 monthly with Mailchimp
$15 per month using Getresponse
$29 per month using Campaign Monitor *
$32 per month with iContact
Taking another example, if you Have a larger list containing 10,000 documents, it will cost $69 using Aweber and…
$149 per month with Campaign Monitor *
$79 monthly with iContact
$75 monthly with Mailchimp
$65 per month having Getresponse
$42 per month with Mad Mimi
* A quick note about Campaign Monitor: there are some cheaper Campaign Monitor programs available which allow you to host the same amounts of email addresses as outlined previously, but they limit the amount of e-newsletters that it is possible to send them. For the interest of a comparison, I have referenced the costs for Campaign Monitor programs that allow unlimited broadcasts as these plans are similar in terms of send volumes allowed to the Aweber ones.
That is just two examples of Route, and Aweber’s opponents have different pricing tiers that will occasionally make Aweber cheaper, sometimes more expensive. But generally I’d say Aweber is priced about in the middle of the e-marketing solution scale.
Of course, pricing is not the Only variable you should base your choice on. . .the more important thing to work out is what bang you get for your dollar.
So let’s Look at several Aweber attributes.
Aweber Free Trial
One of the Best strategies to decide whether Aweber is for you naturally would be to avail of its free trial. How To Set Autoresponder In Outlook 2010