Main Capabilities How To Set Autoresponder In Gmail
Aweber provides you with all the Following key features:
the ability to import / host an email database
a vast assortment of templates
some marketing automation functionality
responsive email layouts
RSS / website to-email performance
phone, email and live chat service
integrations with third-party programs How To Set Autoresponder In Gmail
Aweber’s service is one of The stand-out features of the product.
Phone assistance, email service and Live chat support is all available – that compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that just offer live or email chat support.
Additionally, there’s no magic to Go through to contact service – relevant phone number and email details can be seen very easily on the company’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the Business won a Gold award in 2016 the US’ National Client Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you’ll receive when you contact them.
If you are a novice to email Marketing, then this type of easy access to good-quality support is a powerful argument in favour of using Aweber as your email marketing provider.
In relation to The access to support, you can contact Aweber’s phone support staff from 8am-8pm ET Monday to Friday, and also their email and live/chat service is available 24/7.
In contrast to its own Competitors, Aweber supply one of the biggest sets of e-newsletters templates available: you will find over 700 accessible.
To provide a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I do not adore all of The layouts – some of them look slightly dated. I would consider them to be slightly better than the Getresponse ones, but maybe not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates accessible means that with a little bit of tweaking you should be able to obtain a proper one for your e-newsletters. There’s, of course, always the option of coding your own too. How To Set Autoresponder In Gmail
Like comparable e-marketing products, Aweber can take your website’s RSS feed and turn it in to e-newsletters that get sent out according to a schedule that you specify. In Aweber, this can be called’Blog broadcasts’, although technically you can take advantage of this attribute with any content that has an RSS feed.
This functionality is Particularly handy for bloggers who need subscribers in their mailing lists to automatically receive e-newsletters containing their newest posts (or, indeed, a monthly digest of blog posts). Essentially, it means that you can force your newsletters from your site – this is a big time-saver.
It is worth noting that You can’t use the standard Aweber template layouts for RSS-to-email functions – you need to pick from a set of templates that are specifically designed for this purpose.
On the plus side, there are quite Some of these to pick from – more than most other e-marketing solutions I’ve tried.
On the down Side, many look pretty dreadful. And annoyingly, you can not use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to be able to find something that works fine, but I believe there is definitely some large room for improvement here.
1 thing that you can not use in Aweber templates that you can in certain other competing platforms (like Mailchimp and Campaign Monitor) is web fonts. You’re limited to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of web fonts – for instance, your emails are very likely to appear more consistently and exhibit more faithfully across email customers – but merely using web safe fonts may make templates look a tiny bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it would be great to find some of the templates freshened up a bit, and the inclusion of some attractive web fonts.
Importing an Current database To Aweber is a pretty straightforward affair.
You can upload the following file Kinds:
Alternatively, you can add Individual subscribers, or copy and paste rows of subscribers into Aweber.
As you import your information, you’re Given the choice to add your readers to a certain pair of autoresponders, and tag them. Not all competing goods allow the addition of imported data directly into autoresponder cycles so this is a wonderful feature to have.
For anti-spam motives, you may Need to answer a few questions regarding how you collected the information you are importing. If your list is on the bigger side, you can also have to wait until it is reviewed by Aweber’s anti-spam compliance team (as is true with other email marketing tools).
In essence, Aweber’s importing performance is great – no complaints here.
Marketing automation is a feature Which is increasingly offered by email advertising options like Aweber.
I tend to think of it as ‘Autoresponders 2.0′ – in which you go beyond traditional’drip’ campaigns and create complex user journeys with’IFTT’ – if this, then that – style workflows.
With Marketing automation, you typically design a flowchart where emails are sent based on consumer activities: email opens, link clicks, site visits, purchases made and so on.
Aweber recently introduced a new advertising Automation feature that to some level provides this functionality:’Aweber Campaigns.’ With this attribute, you can use certain user actions — specifically opens and clickthroughs — and the program of tags to ascertain what should be routed to whom and when (see above).
But I Think this operation needs to go a bit further actually – tools like Getresponse and Mailchimp provide considerably more flexibility in regards to which kinds of user behavior can trigger mailouts.
For example, at Getresponse, you may use triggers like purchase, specific page visits, subscriber’score’ and revenue pipeline platform to send messages.
Thus Aweber is definitely playing a bit of catch up with its rivals here. How To Set Autoresponder In Gmail
Autoresponders – a series of Follow up emails which are automatically triggered by either time or user activities – are an integral part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly excellent. Oddly, it’s merely’okay’.
On the other hand It’s very easy To set up follow up emails based on time interval – for instance, automatically sending readers an onboarding email immediately after sign up, a promo code 2 days later and also a’follow us on social media’ email a week after is extremely straightforward. This is a typical use of autoresponders and it is a cinch with Aweber.
On the other hand, triggering Autoresponders based on user actions and buys is a little more complex compared to key competitors Mailchimp and Getresponse.
Using Aweber, you can create ‘targets’ or unite automation principles with tagging to make autoresponders act in quite funky ways. . .but if you would like to take advantage of autoresponders in actually advanced manners, you’ll probably should look at other goods, especially Getresponse, which provides’marketing automation’ functionality that hooks up to a built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to match the device they’re being viewed on. In this day and age of smartphones and tablets, this can be a fantastic feature.
One minor Gripe I have yet regarding the responsive designs is that to preview them you will actually have to send a test email to a smartphone. On other platforms you can normally just hit a’preview on phone’ button or comparable. The absence of the functionality is not a dealbreaker by any means, but it does slow you down a little, especially if you are sending a great deal of campaigns each month.
Divide testing (also called A/B testing) entails sending variations of your e-newsletters to a number of your mailing list, tracking the performance of eachand every sending the’best’ version to the rest of your list.
Most e-marketing tools handle This automatically for you: you produce a couple of different versions of your email (using either different content or subject headers), send them to a sample of your data, along with your e-marketing option will roll the very best performing version automatically to the remainder of your mailing list.
Split testing USED to be good In Aweber: until quite recently, you could make and test four variations of an email (making Awber’s split testing functionality better than most leading competitors; Getresponse being a noteworthy exception).
For some Reason split testing is presently completely unavailable in Aweber – I have been assured by their sales staff that it is coming back over the next few months, but if you believe you are going to need this functionality desperately you could be best off considering an alternate email advertising solution.
Email analytics in Aweber have been good. Along with Having the Ability to monitor crucial stats such as open Pace, clickthroughs and bounces, you can also look in a lot of additional useful analytics / information, such as
that the Increase of lists over the years
an overview of sign up methods
where individuals are opening your own email (i.e., geographical location)
the history of an individual’s activity – you can see past clicks and opens etc. at a per-subscriber level
And more besides.
With regards to how this compares With competing products, I would say that Aweber’s reporting is much more comprehensive than what is offered in Campaign Monitor or Mad Mimi; nonetheless , I would argue that Mailchimp and Getresponse both offer better reporting ports.
With the latter two products you Seem to have the ability to get more of an summary of information in 1 place, particularly when considering the performance of individual e-newsletters.
By comparison, With Aweber you have got to flick involving three segments -“Broadcasts”,”Subscribers” and”Reports” to get an overall picture of analytics, whereas Getresponse and Mailchimp current most of their reporting data on a single dashboard (which you can then use to drill down to particulars ). How To Set Autoresponder In Gmail
A Great feature of Aweber is that the Flexibility it provides you about how you need to deal with the opt-in process.
You Can Opt to subscribe your Users on either one opt-in or a double opt-in basis (single opt-in is when a consumer is dispersed immediately after finishing a form; dual opt-in is if they have to click a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it is fantastic to see Aweber being flexible in this regard – not all of competing options provide their clients with this selection.
Aweber Provides a decent selection of integrations with different solutions. You will find over 400 integrations available which allow you to connect Aweber to different kinds of cloud-based software – web builders such as Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so on.
A number of them involve committed widgets; others demand including a snippet of code into a website; others involve a sync tool such as Zapier.
It is uncommon that Aweber will plug to other software quite as seamlessly as Mailchimp (that seems to be the default’standard’ email marketing option for a great deal of programs ), but you should not have too much trouble getting Aweber to work with a wide selection of other SaaS (software as a service) programs.
Information in Aweber is Pretty straightforward. You may produce segments not only depending on the contents of any field in your database, but also on consumer activity too – mails opened, web pages visited, links clicked, products purchased and so on. It is all very flexible and simple to use.
It’s a bit tricky however To work out how to get to the screen where you create the segments – you basically have to go to some’manage subscribers’ section, search for a number of subscribers and then save the search for a segment.
To be honest, some options (such As Getresponse) use a similar approach to segment creation – but others (like Campaign Monitor and Mailchimp) provide a much more findable’segments’ section.
Unfortunately Aweber does not let You broadcast mails to multiple sections at the same time, however. This may cause problems for some users that have a need to’pick and mix’ segments in mailouts on a regular basis.
By way of example, say you’re a car dealer with a mailing list containing a field called’car model.’ You have used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly relevant to Polo, Golf and Passat owners, and you also want to send a message about it to all those three segments in one go.
In an Perfect world you’d just be Able to choose the applicable segments and deliver the message to those three classes. With Aweber however – that isn’t possible. You would have to send three individual messages or make a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You want to exclude certain segments from the air; therefore ultimately it is a little bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, handle this in a much better way.
Overall I would say Aweber is a Solid email marketing tool.
It’s not the best product of its Kind available, but it’s reasonably priced, easy to use and contains many of the key features you’d expect from an email marketing solution.
The main Facets of the Item That will nudge me Aweber’s leadership are its ease-of-use and thorough support. The latter may be especially critical for some potential customers, especially those starting out in e-marketing with no truckload of technical skills (you probably won’t get stuck, but if you do, you can speak with an actual person being on an actual telephone line about your problem).
In Addition, It’s not too Expensive by comparison to a competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its relatively fundamental automation features.
I hope you’ve found this Aweber review Helpful so far, but in case you haven’t made your mind up on whether this is actually the e-marketing alternative for you, here is a simple breakdown of the important advantages and disadvantages of using it: How To Set Autoresponder In Gmail
Disadvantages of using Aweber
Divide testing is currently disabled.
You can find cheaper options on the market that offer considerably more attributes in the marketing automation section – Getresponse being a prime example.
Some of the templates seem somewhat dated.
The RSS to email templates are bad and they can not be edited with Aweber’s standard drag and drop email builder.
You can’t include or exclude a number of sections simultaneously when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support options are more extensive than is true with some key competing goods and according to Aweber’s Stevie awards for customer support, should be high.
It’s reasonably priced – whilst not the cheapest product of its type out there, it’s cheaper than several comparable solutions.
It enables you to choose whether to join people to your list on a single or double click basis.
It has good import performance, with the option to import a wide range of file types and insert the email addresses you are importing directly into an abysmal cycle.
It integrates neatly using a fantastic assortment of third party tools and apps.
It comes with an extremely large assortment of templates – over its key rivals.
Setting up easy time-based autoresponders is very simple to accomplish.
All email templates are all responsive.
Reporting attributes are powerful.
Segmenting data is relatively simple and you may use both area contents and consumer action (email opens, links clicked etc.) to make your segments.
You can Find a free trial of Aweber here.
There are 5 Aweber plans on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 a month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 readers: $149 per month
If you have 25,000+ readers, You will have to call Aweber to get a quote.
A 14% reduction is available In case you pay quarterly; a 14.9% discount is available if you pay yearly. Additionally, there are some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Structure that potential users might like is that all of features are available on all programs – unlike some competing goods you do not need to be on more costly plans to unlock certain performance.
Nevertheless, The performance on Aweber – as we will see below – is not necessarily as extensive as you may find in rival email marketing solutions.
Pricing Vs. Competitors
Aweber is, in general,
Significantly cheaper than Campaign Monitor
considerably cheaper than iContact
roughly the same cost as Mailchimp
slightly more expensive than Getresponse
considerably more costly than Mad Mimi (note: Mad Mimi’s attribute set is significantly more basic however).
It is worth noting that the above Comparisons do not actually apply to very small lists however – if you’ve got a little email database, a number of the competing products are better value.
For example, hosting a listing Containing 1000 records will cost you $29 using Aweber, and…
$12 monthly with Mad Mimi
$15 monthly with Mailchimp
$15 per month with Getresponse
$29 per month with Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a bigger list containing 10,000 records, it will cost $69 with Aweber and…
$149 monthly with Campaign Monitor *
$79 per month with iContact
$75 per month with Mailchimp
$65 monthly having Getresponse
$42 monthly with Mad Mimi
* A quick note about Campaign Monitor: there are a few cheaper Campaign Monitor programs available which allow you to host the very same amounts of email addresses outlined above, but they restrict the amount of e-newsletters that you can send them. For the interest of a fair comparison, I’ve referenced the costs for Campaign Monitor programs that allow unlimited broadcasts as these programs are comparable in terms of ship volumes permitted to the Aweber ones.
That is just two examples of Route, and Aweber’s opponents have different pricing tiers that will sometimes make Aweber cheaper, sometimes more expensive. But normally I’d say Aweber is priced roughly in the middle of this e-marketing solution scale.
Of course, pricing is not exactly the Only variable you need to base your decision on. . .the more important consideration to work out is exactly what bang you get for your dollar.
So let us Look at some Aweber attributes.
Aweber Free Trial
One of those Best strategies to choose whether Aweber is to you of course would be to avail of its free trial. How To Set Autoresponder In Gmail