Description of Getresponse Getresponse Thank You Page
Getresponse is primarily an email marketing app Which Allows you to: Getresponse Thank You Page
Import and host a mailing list and catch data on it
create newsletters that can be delivered to the subscribers on your mailing list
automate your emails to subscribers via use of’autoresponders’
view and analyse data related to your email marketing campaigns — open rate, click through, forwards etc..
Lately however, Getresponse’s feature set has evolved quite a bit, to the point where it’s getting more of an’all-purpose’ marketing alternative.
In addition to email marketing, it also supplies training hosting, landing pages, and some CRM (client relationship management) functionality.
We’ll discuss all these features in depth below, but first, let us look at pricing.
Getresponse’s attribute set is arguably among the most comprehensive out there.
Not only does this provide all of the key stuff you would expect from an email marketing platform – record templates, hosting, autoresponders, analytics and so on, but as mentioned above, it’s been expanding the feature set to the point where it is morphing into an all-in-one / CRM-style advertising and marketing platform.
The inquiry is whether Getresponse is a jack of all trades and master of none – let us drill down to the key features to learn.
Up until very recently Getresponse service was amongst the most comprehensive available for email marketing tools: the firm offered phone support alongside live chat support, email support and assorted online tutorials / tools.
Regrettably, the telephone service has now been discontinued. Instead you are going to have to use live chat (24/7) or email service. To be honest, many similar e-marketing platform providers only offer both of these stations – if telephone service is a deal-breaker for you you may wish to consider Aweber, which still provides it (you can read our Aweber review here).
In terms of the caliber of Getresponse service, I have not had to use it very often (a fantastic thing) but once I’ve I’ve found it to be a bit of a mixed bag (less of a good thing). Some of those live chat support I’ve received has been outstanding, and I haven’t needed to wait too long to talk to a broker; the email support .
Some of the comments I have from our readers does suggest that there do need to be improvements made in terms of the caliber of service Getresponse offer. Much like a lot of these types of companies, I anticipate it boils down to that you get on the day. Getresponse Thank You Page
Getresponse provides some very comprehensive analytics and reporting choices. You get all the basics of course – open speed, click-through, unsubscribe Prices and so forth – but also to that there are some very nifty features that are worth a particular mention, specifically:
‘one-click segmentation’: the choice to identify individuals who didn’t participate with an e-newsletter that you shipped and set them in a section of readers that you can then email again using a different variant of the e-newsletter
‘metrics over time’: you can discover just when a lot of your readers take action in your emails, and period your future mailouts based on this info
’email ROI’: by adding some monitoring code to your post-sales webpage on your site, it is possible to discover how efficiently (or not!) Your email campaigns are driving earnings, and work out your return on investment in email marketing.
Per-user information – you can click on one of your subscribers and see in which they signed from, where they’re found and which emails they’ve opened previously.
Mailchimp and Aweber offer some comparable reporting functionality (particularly around sales tracking) but Getresponse’s reporting application is definitely one of most fully featured out there (it certainly trounces the stats choices provided by Mad Mimi and Campaign Monitor).
So far so good with Getresponse, however, when it comes to templates, Getresponse arguably falls down a little.
Regrettably, the templates provided from the box seem a bit dated; they are not as attractive as the ones provided by Mailchimp or Campaign Monitor (and that I marginally prefer Aweber’s offering here also ).
On the other hand, the templates are extremely tweakable – you can change fonts, layouts and vision easily enough with all the controls provided; and naturally there’s nothing to prevent you designing your HTML email template and importing the code for it.
Furthermore, you will find a lot of templates to choose from — over 500 — and they’re introduced in easy-to-understand classes, so it’s generally pretty straightforward to find a good starting point for a template and edit it until you are delighted with the design.
If you’re really not pleased with the templates provided by Getresponse, there’s also the choice of purchasing a template by a third party supplier such as Theme Forest.
Another thing worth pointing out regarding Getresponse’s templates is that the assortment of RSS-to-email software options are not very extensive (just 11 templates are supplied – well short of their 700+ accessible for regular newsletters!) And some of them played up a bit for me when I tested them in Outlook (2010). I finally found something that worked for me personally, but I think there are definitely some improvements that could be made in this area. Getresponse Thank You Page
Autoresponders are e-newsletters that are delivered to your readers at intervals determined by you personally — you can put them up so that immediately after somebody signals up to a mailing list, they receive a welcome message in your company; a week later they can get a discount deal for some of your products or services; three weeks after they could obtain an invitation to accompany you on social networking. And so Forth.
Getresponse’s autoresponder functionality is a key selling point – it provides one of the most comprehensive feature sets available.
You can send time-based or action-based messages; time-based options include cycles such as the illustration above, and also action-based messages may be triggered by user actions or information, such as:
subscriptions to particular lists
changes connected preferences
finished transactions / targets
changes in consumer information
Lately Getresponse launched a brand new version of the new autoresponder functionality, known as’Marketing Automation.’
This allows you to make automation workflows with a drag and drop builder – you essentially install an’automation flowchart’ that instructs Getresponse what to do if a user opens a particular deal, clicks on a certain link etc..
This type of performance goes far beyond what’s traditionally been available from autoresponders, and allows you to create an individual travel that can be customised to the nth degree.
To get a fast overview I would suggest taking a look at Getresponse’s video overview for Marketing Automation.
It’s important to note, however, that these more advanced marketing automation features are only available on the more expensive programs – the’Guru’ program and upward. Getresponse Thank You Page
Landing page Builder
Online advertising campaigns that make use of landing pages will usually create far more leads if, instead of simply directing individuals to some (cluttered!) Site, they point users to attractive’squeeze pages’ comprising clear info and a clean, well-designed data capture form.
Getresponse provides something quite useful in this regard that most of its rivals do not: a landing page creator (and one that’s mobile-friendly to boot).
Products such as Campaign Monitor and Aweber require that you make use of a third party (and paid-for) landing page creating tool such as Unbounce or Instapage; Mailchimp lately introduced some landing page functionality but it’s yet to become sophisticated at Getresponse’s.
But unless you are on a Getresponse’Guru’,’Max’ or’Enterprise’ program, the Getresponse landing page functionality is rather limited: you can just create 1 landing page, which could only be displayed 1,000 times per month.
Additionally, and very importantly, you can not utilize the landing page A/B testing functionality on the cheapest Getresponse plan (whereby the machine shows a sample of your users different versions of your landing page, calculates conversion speeds, and finally rolls out the top performing landing page automatically).
If you are serious about landing pages – plus they’re certainly a useful attribute – then it is definitely worth looking at among the more expensive Getresponse plans.
You may buy the Landing Pages feature as an add-on for an additional $15 per month, but quite frustratingly, although the add-on allows you to display an infinite number of landing pages to prospective subscribers, it does not include A/B testing.
Therefore, if I had been considering the Getresponse landing page functionality, I wouldn’t bother with this rather half-baked add-on: I would just go for one of the pricier programs (which I guess is exactly what Getresponse would like one to do) .
Getresponse was before its competitors for quite some time using its responsive email design functionality, which automatically corrects your e-newsletter’s template so that if a user is reading it on a mobile device, the layout and fonts will be optimized for the device in question.
Most competing products have caught up on this today, and extend responsive email templates, but Getresponse is better than many similar goods when it comes to displaying a reactive record of your e-newsletter – you simply hit a’mobile preview’ button for an instant snapshot of what your email looks like on a smartphone (see image right).
Not just this but you can’reverse’ the smartphone trailer around, so you may preview what your email looks like when the display is employed in either portrait or landscape style. Getresponse Thank You Page
Customer Relationship Management
One of the most frustrating aspects of utilizing many famous CRM tools is the necessity to export data to CSV and back to your email marketing instrument in order to perform mailouts (or the need to export data from the email marketing tool into your CRM to add prospects to it).
When I watched Getresponse lately introducing a brand new CRM feature in their plans I was intrigued – that could potentially eliminate all that data exporting and importing, and keep everything neatly in 1 place.
Initially I wasn’t that impressed with all the Getresponse CRM tool since you can only use it to perform rather basic tasks: you can create sales pipelines, add contacts to them and track activity (mails, phone calls etc.) with those contacts manually.
But lately Getresponse have upped their game somewhat on this front. The CRM is now integrated with all of Getresponse’s email marketing functionality and you can add users to a CRM pipeline according to their action (form completions, email opens, purchases etc.) or activate autoresponders based on the accession of a new contact to a pipeline stage.
An example of how you could use this operation would be as follows:
You can add a contact to a particular point on a revenue pipeline based on the page of your website they completed a form on;
you can then send them a automated email tailored to this pipeline period a couple of days afterwards;
and based on the action they took with regard to this email (clicking on a certain link etc) you can automatically move them onto another phase of the pipeline and automatically invite them to a webinar.
It’s very clever stuff, and that I can not think of any similar email advertising product offering this kind of tight integration between autoresponders and CRM pipelines. For this kind of performance you normally need to look at dedicated — and more costly — CRM products such as Salesforce and Infusionsoft.
However, it’s not all good news about the CRM front there are a few big things missing out of Getresponse’s CRM attribute set.
The most glaring omission is email activity tracking. Other CRM packages permit you to bcc a dropbox email address whenever you send an email to some lead or customer; doing this keeps a record of the communication in the contact’s history. There is now no way of doing this with all the Getresponse CRM, nor is there an easy way to send one-to-one mails to prospects or customers.
And strangely, if you click a contact in a bargain pipeline, you can not see their contact action — i.e., the activities they’ve taken (open, clicks etc.) in regards to previous communications which you have delivered to your prospects are not displayed. To see this, you need to go out of the CRM part of Getresponse, hunt for your contact in the contacts section and then click in their details. But guess what? Doing this doesn’t display their history.
Task management is non-existent too: unlike dedicated CRM tools, there’s no way to assign tasks to other team members.
Eventually, adding contacts to your pipeline stage is difficult. You need to add contacts to a list , then go to the CRM pipeline, include a bargain and search your lists for the contact you just added. From a usability standpoint this is very clunky and time consuming. You should just be able to put in a bargain right to a pipeline and then enter the contact information of your lead or customer at the point.
So as things stand, the Getresponse CRM is somewhat half-baked. But that said, it is a new feature and the stuff it could perform on the automation side is impressive. I am hopeful that this attribute becomes developed over time since done right, it is potentially a game-changer for entrepreneurs and SMEs.
Getresponse recently introduced the capability to sponsor webinars on the stage.
Given that webinars are generally utilized as a lead-generation tactic, the idea of getting your email database along with your webinar tool under the same roof is extremely attractive.
The pricing is also very competitive also compared to established webinar solutions. For example, among the leading webinar providers, Gotowebinar, fees $199 per month to sponsor webinars with up to 500 attendees; you can actually do the same (and a great deal more) with Getresponse for $165 (so long as your listing size is under 25,000).
With regard to attendee limits, the Getresponse’Pro’ plan permits you to sponsor a webinar with around 100 participants; the’Max’ program’s limit is 500.
You might also buy webinars functionality as an add-on to a cheaper plan: $40 per month buys you a 100 attendees limitation, $99 per month buys you a 500 attendees limit. It’s not clear what your choices are if you need to host larger scale distributions than that however.
A couple of Getresponse webinar features worth flagging up as being especially useful are:
The fact that your attendees do not need to install any software to attend the webinars
one-click list of your webinars
free online storage for playback files
Ultimately webinar performance is potentially a very helpful feature to have sitting on your e-marketing arsenal and its inclusion as a feature provides Getresponse a very significant advantage over its key rivals, particularly once you believe you could link it in with a built-in CRM tool (more about that in a minute ). Getresponse Thank You Page
The email deliverability rate – the percentage of e-newsletters sent that successfully reach inboxes – is always a very important thing to look at when selecting an email marketing tool.
Not all email advertising suppliers are that forthright in their deliverability prices; however, Getresponse seems pretty open about this, with this to say about it in their website:
At GetResponse we are frequently asked about the quality of the deliverability speed. Since deliverability depends on many things, including the content of your messages, the deliverability rate could vary for every mailing. For our clients jointly, nevertheless, we’re proud to say our general deliverability rate currently stands at 99%.
Clearly you are going to need to take the company’s word for this, but supposing it’s true, it’s a fantastic rate and inspires confidence that the huge majority of emails you send using Getresponse will achieve their receivers.
Furthermore, Getresponse actually gives you the deliverability rate of each message in your email analytics – this is something that I haven’t struck on rival goods’ metrics. A thumbs up for it.
I do need to pull Getresponse up on something relating to deliverability nevertheless: to guarantee a high deliverability rate, it’s advisable to use a system called DKIM email authentication. You can use DKIM using Getresponse – but just on the costlier Getresponse’Max’ programs.
Though I’ve not struck any deliverability difficulties using the less costly plans, competing products do not force you to invest in a more expensive plan to avail of this feature — it would be useful to see Getresponse being more generous here.
There are two methods you can employ to add subscribers to a mailing list: having a’only opt-in’ or a’double opt-in’ process.
If you utilize one opt-in procedure, the person registering to your mailing list is added to a mailing list the minute they hit the submit button on your sign up form.
With a double opt-in process, the person signing up to your list is sent via an email containing a confirmation link that s/he must click before being subscribed.
The main advantage of a single sampling procedure is that it makes it very simple for users to subscribe to a mailing list; it also generally increases conversion speed and so the number of subscribers on your list. A double opt-in procedure is best for verifying the people subscribing to a list are using real email addresses and leads to cleaner information and more precise stats (because open rates etc. are calculated based on a list comprising only email addresses).
Now, the good news is that Getresponse permits you to make use of either opt-in approach – this isn’t true with all competing goods. Thus a thumbs up for Getresponse to be flexible about this.
You are probably thinking that all this sounds quite good — but to be honest, I think there’s a great deal of room for advancement with respect to Getresponse form templates.
To begin with, they are not responsive (i.e.they won’t resize themselves automatically to match the device they are being watched on).
Additionally, no controls are provided by Getresponse to change forms on or off on specific devices or pages of your website. At the light of Google’s brand new approach to pop-ups (where websites can take a hit in search results if they display’intrusive interstitials’ on mobile devices) this really is a bit of a concern.
To circumvent this, I generally avoid using Getresponse form templates, and make do using HTML embeded forms which I style myself, and for popups I link my Getresponse into a growth-hacking tool called Sumo (this allows me to switch pop-ups off for cellular users, as well as display forms precisely as I’d love to and onto the webpages I need ). Getresponse Thank You Page
Overall, Getresponse is really straightforward to use. It is certainly easy enough to perform all the fundamentals: import contacts, create campaigns, setup autoresponders and check statistics and the interface is pretty clean and intuitive.
With regards to how it stacks up against its competitors in this respect, I would argue that Campaign Monitor is a little bit more user friendly, and Mailchimp has a slicker user interface (though one which makes finding certain performance just a little bit tricky at times).
1 place I feel that might be significantly better from a user-friendliness standpoint is the Getresponse e-newsletter editor.
Whilst its drag-and-drop approach does in theory provide a very flexible way to create blocks of articles and move them about an e-newsletter, in practice it’s quite clunky to use and can lead to accidental deletion of content, or positioning of it in the wrong portion of the e-newsletter.
If you can get your head about it, and practice using it a little bit, it does make for a useful tool – it is only that the implementation of it could be rather better.
Also, as described above, the CRM instrument might be far better from a usability point of view adding contacts to deals could be unnecessarily difficult.
The 30-day free trial which Getresponse provides is fully operational and the free trial is not contingent upon providing credit card information.
This makes it possible to avoid that annoying”oops I forgot I signed up for that trial and today I am getting charged for a product that I don’t use” scenario.
The only down side to the free trial is the fact that it restricts the number of subscribers you can send to to 1000. It would be useful if this could be increased a little, as it might help prospective users try out the tool in more’real world’ scenarios.
There are three main types of Getresponse pricing plan -‘Email’,’Guru’ and’Max’ — and within each of them, several additional types of plan to pick from (all based on record size).
Up to 1,000 contributors: $15 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
1,001 to 2,500 subscribers: $25 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
2,501 to 5,000 readers: $45 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
5,001 to 10,000 subscribers: $65 (‘Email’)/ $75 (‘Pro’) / $165 (‘Max’)
10,001 to 25,000 subscribers: $145 (‘Email’) / $165 (‘Pro’) / $255 (‘Max’)
25,001 to 50,000 readers: $250 (‘Email’) / $280 (‘Pro’) / $370 (‘Max’)
50,001 to 100,000 subscribers: $450 (‘Email’) / $490 (‘Guru’) / $580 (‘Max’
Additionally there is an”Enterprise” program for consumers whose lists transcend 100,000 email addresses: that begins at $1199, with accurate pricing based on requirements (if you are interested in the”Enterprise” plan, you’ll need to contact Getresponse to schedule a demo, outline your requirements and share pricing).
Significant discounts are available if you pay upfront for 12 or 24 months of support (18% and 30% respectively) — those are much more generous than most competing platforms. Getresponse Thank You Page
Distinctions of Every Strategy
All the Getresponse plans cover the important fundamentals — key characteristics include:
The capacity to export, grow and host an email database
a wide Assortment of templates
responsive email designs
RSS / blog to-email functionality
comprehensive segmentation alternatives
societal sharing programs
There are a number of differences between the’Email’,’Guru’ and’Max’ plans but for me the main ones are:
CRM – Getresponse provides a customer relationship manager tool on its’Guru’ plans up
Landing pages – you can simply avail of all landing pages that enable split testing and unlimited views if you are on a’Guru’ program or greater
Webinars – that functionality isn’t available at all on the’Email’ strategy and the amount of webinar attendees is capped for the’Guru’ and’Max’ programs at 100, 500 respectively (it’s unclear what the limitation is on the’Enterprise’ plan).
Users – you can only have one user account on the’Email’ plan; by contrast you get 3 on’Guru’, 5 on’Max’ and 10 on’Enterprise’.
Pricing Vs Competitors
Provided that you’re pleased to use one of those entry-level’Email’ plans, the pay-per-month Getresponse plans are on the whole cheaper than those provided by many of its key competitors, especially in case you’ve got a reasonably high number of email addresses on your own database.
For example, in case you’ve got a mailing list comprising between 9,000 and 10,000 documents that you want to send an infinite number of mails each month to, you might discover that hosting it using Getresponse costs $65 per month.
$4 a month more affordable compared to Aweber
$10 cheaper a month than Mailchimp
$84 per month cheaper than Campaign Monitor*
* Campaign Monitor’s pricing structure depends not only the number of email addresses in your own database however on the number of emails you send a month also. If you are happy to limit the number of emails delivered via Campaign Monitor (from the case above, to 50k emails), you can expect to pay a monthly charge of $89, nevertheless considerably greater than Getresponse’s.
The only well-known service that I could think of that comes from considerably cheaper is Mad Mimi, which costs $42 a month to sponsor up to 10,000 email addresses (note however that the performance provided by Mad Mimi is nowhere near as extensive as Getresponse’s or really another products mentioned above).
It’s also worth pointing out that Mailchimp offers narrower pricing bands, meaning that based on the size of your listing, it may sometimes be a slightly cheaper option than Getresponse.
At the database end of things, Getresponse’s pricing is really competitive too – you can host a database comprising 1,000 email addresses for $15 per month using Getresponse, compared to $29 with Aweber; $59 on Campaign Monitor (unlimited send).
Mailchimp’s monthly fee for a 1,000 record database is the same as Getresponse’s; and Mad Mimi provides a marginally cheaper, if much less functional offering for $12 a month.
Two final things to be aware of about the pricing front:
Some competing providers — notably Mailchimp – offer free accounts for users with a few records (but these don’t offer the full range of features that you get on a paid plan).
As stated earlier, if you are ready to pay upfront for 1 or two years, you can avail of substantial discounts that the other competitors do not yet supply.
So the most important thing is that Getresponse is pretty competitive in the pricing section. However, what about attributes? Getresponse Thank You Page
Getresponse represents among the more cost-effective tactics to host and speak using an email .
It is also among the most interesting products of its kind – because it provides email marketing, landing pages, CRM and webinars all under a single roof. It is hard to think of any competing product that delivers this’all around’ proposal, and it’s what proceeds to persuade us to utilize it to Style Factory’s email advertising.
Some improvements to Getresponse do have to be made nonetheless, particularly where the email designer is concerned – its drag and drop interface is much more fiddly and not as responsive than it ought to be. A lot of improvements can be made into the data capture forms too, particularly for consumers wanting to display them on mobile devices.
And from what I gather from reader feedback, there are improvements which could be made to the service offering.
Overall though I rate Getresponse very highly – you get substantial bang for your dollar with this product.
Here are a Couple of pros and cons of using Getresponse overall:
Advantages of Getresponse
Superb marketing automation choices.
The CRM performance integrates neatly with Getresponse’s email automation operation.
Provided that you are pleased to utilize an’Email’ program, Getresponse is cheaper than many of its key competitors (in some cases, significantly so) whilst supplying just as much, if not more performance as them.
The reductions you get when paying for a couple of years of support are very generous – you will be hard pressed to find similar reductions in prices from key opponents.
Its webinar functionality is a USP – something that is not provided by any products that are similar.
Its reporting and thorough split testing attributes are powerful.
Getresponse is transparent about deliverability rates, publishing characters on its site and providing deliverability statistics for individual e-newsletters that you send.
It offers an extremely flexible approach to data segmentation – more elastic than many competing goods.
It permits you to add subscribers to your mailing list on either a single-opt in and a dual opt-in basis.
It sends emails that are reactive and permits you to preview smartphone versions of your e-newsletters very readily.
It comes with a helpful landing page founder – but bear in mind that you have to be on a more expensive plan to get the fully functional version of the.
You can test out all of its features free for 30 days without needing to enter credit card information.
Disadvantages of Getresponse
The drag and drop interface for designing mails can be a little bit on the side.
The information capture forms provided aren’t responsive and you can not control when and in which they’re displayed on your website.
CRM functionality needs to be improved substantially before it can be considered a substitute for a standalone CRM product.
There is a limited range of RSS-to-HTML e-newsletter templates provided.
You can only use’web-safe’ fonts in e-newsletters, which can make the templates look slightly less slick than those provided by competing products.
The pricing arrangement is a little perplexing, with users having to cover something of a premium to access the landing page creator tool.
The free trial restricts the number of subscribers you’ll be able to send messages to to 1000.
The landing page add-on does not let you execute A/B tests, meaning that in order to gain this functionality you’re forced to use a more expensive program than you may like.
DKIM authentication is only on the more expensive’Max’ plans.
No telephone service is provided. Getresponse Thank You Page