Description of Getresponse Getresponse Ip Address
Getresponse is primarily an email marketing app that allows you to: Getresponse Ip Address
Import and host a mailing list and also capture data onto it
create newsletters which could be delivered to the subscribers on your mailing list
automate your emails to subscribers via use of’autoresponders’
view and analyse data related to your email marketing campaigns — open rate, click through, forwards etc..
Recently however, Getresponse’s attribute set has evolved quite a bit, to the point at which it is becoming more of an’all-in-one’ marketing solution.
Besides email advertising, it now also provides webinar hosting, landing pages, and some CRM (client relationship management) performance.
We are going to discuss all these features in depth below, but first, let us look in pricing.
Getresponse’s attribute set is arguably among the most comprehensive on the market.
Not only does it provide all of the crucial stuff you would expect from an email marketing platform – record hosting, templates, autoresponders, analytics and so forth, but as mentioned above, it has recently been expanding the feature set to the point at which it’s morphing into an all-in-one / CRM-style advertising and marketing platform.
The inquiry is whether Getresponse is a jack of all trades and master of not – let’s drill down to the crucial qualities to find out.
Up until very recently Getresponse support was one of the most comprehensive available for email advertising tools: the company offered phone support together with live chat support, email service and assorted online tutorials / tools.
Sadly, the phone service has now been discontinued. Instead you’ll need to use live chat (24/7) or email service. To be fair, many similar e-marketing platform suppliers only offer both of these channels – if phone service is a deal-breaker for you you may want to consider Aweber, which still supplies it (you can read our Aweber review ).
Concerning the caliber of Getresponse service, I have never needed to use it very frequently (a fantastic thing) but once I have I have discovered it to be a small mixed bag (less of a fantastic thing). A number of the live chat service I’ve received was outstanding, and I have not needed to wait too much time to chat with an agent; the email service .
Some of the comments I’ve got from our readers will suggest that there do have to be improvements made concerning the caliber of support Getresponse offer. Much like a number of these types of companies, I expect it boils down to that you get on the day. Getresponse Ip Address
Getresponse provides some very comprehensive analytics and reporting choices. You get all the Fundamentals of track – open speed, click-through, unsubscribe Prices and so on – but in addition to that there are some very nifty features that are worth a Specific mention, specifically:
‘one-click segmentation’: the choice to spot people who did not participate with an e-newsletter that you shipped and set them in a segment of subscribers that you may then email again with a different variant of the e-newsletter
‘metrics over time’: you can discover just when a lot of your subscribers do it in your mails, and time your prospective mailouts according to this info
’email ROI’: by adding some tracking code into your post-sales webpage on your website, you can find out how effectively (or not!) Your email campaigns are driving sales, and work out your return on investment in electronic mail advertising.
Per-user info – you can click on one of your readers and see where they signed from, where they’re located and which emails they have opened previously.
Mailchimp and Aweber provide some comparable reporting performance (especially around sales tracking) however Getresponse’s reporting application is definitely one of most fully featured on the market (it surely trounces the stats options offered by Mad Mimi and Campaign Monitor).
Thus far so good with Getresponse, however, in regards to templates, Getresponse arguably drops down a bit.
Unfortunately, the templates provided out of the box seem somewhat dated; they aren’t as attractive as the ones offered by Mailchimp or even Campaign Monitor (and I slightly prefer Aweber’s offering here too).
On the other hand, the templates are very tweakable – you can alter fonts, layouts and vision easily enough using the controls supplied; and naturally there’s nothing to prevent you designing your HTML email template and minding the code for it.
Additionally, there are tons of templates to choose from — around 500 — and they are introduced in easy-to-understand categories, so it’s generally pretty straightforward to find a good starting point to get a template and then edit it until you are happy with the design.
If you are really not pleased with the templates offered by Getresponse, there is also the choice of buying a template by a third party provider such as Theme Forest.
Another thing worth pointing out seeing Getresponse’s templates is that the range of RSS-to-email applications options are not very extensive (only 11 templates are provided – well short of their 700+ accessible for routine newsletters!) And a few of them played up a bit for me when I tested them (2010). I finally found something that worked for me, but I think there are definitely some improvements that could be made in this area. Getresponse Ip Address
Autoresponders are e-newsletters which are sent to your readers at intervals depending on you personally — you can set them up so that immediately after somebody signals up to your mailing list, they get a welcome message from your company; a week after they could receive a discount offer for some of your products or services; 3 months after they could obtain an encouragement to accompany you on social media. And so Forth.
Getresponse’s autoresponder functionality is a key selling point – it provides among the most extensive feature sets available.
You can send either time-based or action-based messages; time-based choices include cycles like the example above, and also action-based messages can be triggered by user actions or advice, such as:
contributors to certain lists
changes connected tastes
finished transactions / targets
changes in user information
Recently Getresponse launched a brand new version of the new autoresponder performance, called’Marketing Automation.’
This permits you to create automation workflows with a drag and drop builder – you essentially set up an’automation flowchart’ that educates Getresponse what to do when a user opens a specific deal, clicks on a specific link .
This kind of performance goes far beyond what has traditionally been available from autoresponders, and allows you to create a user travel that may be customised to the nth level.
For a fast overview I’d suggest taking a look in Getresponse’s video review for Marketing Automation.
It’s important to note, however, that these more advanced marketing automation features are only available to the pricier programs – the’Pro’ program and upward. Getresponse Ip Address
Landing page Builder
Online advertising campaigns which make use of landing pages will usually generate far more leads if, instead of simply directing people to a (cluttered!) Website, they tip users to attractive’squeeze pages’ containing clear info and a tidy, well-designed data capture type.
Getresponse offers something very useful in this regard that the majority of its competitors do not: a landing page creator (and one that’s mobile-friendly to boot).
Products like Campaign Monitor and Aweber ask that you make use of a third party (and paid-for) landing page creating tool such as Unbounce or Instapage; Mailchimp recently introduced some landing page functionality but it is yet to become sophisticated at Getresponse’s.
However, unless you are on a Getresponse’Pro’,’Max’ or’Enterprise’ plan, the Getresponse landing page functionality is fairly limited: you can just create 1 landing page, that could only be displayed 1,000 times per month.
Also, and above all, you can not use the landing page A/B testing performance on the least expensive Getresponse program (whereby the machine shows a sample of your users different versions of your landing page, calculates conversion speeds, and ultimately rolls out the top performing landing page automatically).
If you’re serious about landing pages – plus they are certainly a useful attribute – then it’s definitely worth considering among the costlier Getresponse plans.
You may buy the Landing Pages feature as an add-on for an extra $15 a month, but very frustratingly, although the add-on permits you to show an infinite amount of landing pages to potential subscribers, it does not consist of A/B testing.
Accordingly, if I was interested in the Getresponse landing page functionality, I would not bother with this rather half-baked add-on: I would just go for a few of the pricier programs (which I guess is exactly what Getresponse want one to do!) .
Getresponse was before its rivals for quite some time with its responsive email layout performance, which automatically corrects your e-newsletter’s template so that when an individual is reading it onto a mobile device, the layout and fonts will be optimized for the device in question.
Most competing products have captured up on this today, and offer responsive email templates, but Getresponse is better than most similar products when it comes to displaying a responsive record of your e-newsletter – you just hit a’mobile preview’ button to get a quick snapshot of your email resembles on a smartphone (see picture right).
Not just that but you can’flip’ the smartphone trailer around, so that you can preview what your own email looks like when the screen is employed in either portrait or landscape mode. Getresponse Ip Address
Customer Relationship Management
Among the most frustrating aspects of using many famous CRM tools is the necessity to export data to CSV and straight back into your email marketing instrument as a way to perform mailouts (or the necessity to export info from the email marketing tool into your CRM to add leads to it).
So when I watched Getresponse recently introducing a new CRM attribute in their plans I was intrigued – that could possibly eliminate all that info exporting and importing, and keep everything neatly in 1 place.
Initially I wasn’t that impressed with the Getresponse CRM tool since you could only use it to perform quite basic jobs: you could create sales pipelines, add contacts to them and monitor activity (mails, phone calls etc.) with those contacts manually.
But lately Getresponse have upped their video game a bit on this particular front. The CRM is now integrated with all of Getresponse’s email marketing functionality and you can add users into a CRM pipeline according to their activity (form completions, email opens, purchases etc.) or activate autoresponders depending on the addition of a new contact into a pipeline stage.
An example of how you could use this functionality is as follows:
You can add a contact to a specific stage on a revenue pipeline depending on the page of your website they finished a form on;
you can then send a automated email tailored to this pipeline stage a few days afterwards;
and based on the actions they took in regards to this email (clicking on a certain link ) you can automatically move them onto another phase of the pipeline and automatically invite them into a webinar.
It is very smart stuff, and I can’t think of any similar email advertising product offering this kind of tight integration between autoresponders and CRM pipelines. For this kind of functionality you normally need to look at committed — and more costly — CRM products like Salesforce and Infusionsoft.
But, it’s not all fantastic news on the CRM front — there are a few big things missing out of Getresponse’s CRM feature collection.
The most glaring omission is e mail activity tracking. Other CRM packages allow you to bcc a dropbox email address whenever you send an email to some lead or customer; doing so keeps a record of the communication in the contact’s history. There’s currently no method of doing this together with all the Getresponse CRM, nor is there an easy way to send one-to-one mails to prospects or customers.
And strangely, when you click a contact in a bargain pipeline, you can’t see their contact activity — i.e., the activities they’ve taken (open, clicks etc.) with regard to previous communications that you’ve sent to your leads are not displayed. To see this, you have to go from the CRM part of Getresponse, search for your contact in the contacts section and then click in their details. But guess what? Doing this does not exhibit their history.
Task management is non-existent also: Unlike dedicated CRM tools, there is no way to assign tasks to other team members.
Finally, adding contacts to a pipeline stage is tough. You have to add contacts to a list , then visit the CRM pipeline, add a deal and hunt your lists to receive the contact you just added. From a usability standpoint this is very clunky and time consuming. You should just have the ability to put in a bargain right to a pipeline and input the contact details of your guide or client at the point.
So as things stand, the Getresponse CRM is a bit half-baked. However, it’s a new feature and the stuff it could do on the automation aspect is impressive. I’m hopeful that this attribute becomes developed over time because done right, it’s potentially a game-changer for entrepreneurs and SMEs.
Getresponse recently introduced the capability to sponsor webinars on the platform.
Given that webinars are generally utilized as a lead-generation strategy, the notion of getting your email database and your webinar tool under precisely the exact same roof is extremely appealing.
The pricing is also very aggressive also by comparison to based webinar solutions. By way of instance, among the primary webinar providers, Gotowebinar, charges $199 per month to host webinars with as much as 500 attendees; you can actually do the same (and a whole lot more) with Getresponse for $165 (as long as your list size is under 25,000).
With regard to attendee limits, the Getresponse’Guru’ program permits you to sponsor a webinar with around 100 participants; the’Max’ program’s cap is 500.
You can also buy webinars functionality as an add-on to a cheaper plan: $40 a month buys you a 100 attendees limitation, $99 a month buys you a 500 attendees limit. It isn’t clear what your choices are if you will need to host bigger scale webinars than that however.
A couple of Getresponse webinar features worth flagging up as being particularly useful are:
The very fact Your attendees do not need to install any applications to attend the webinars
one-click record of your webinars
free online storage for playback files
Ultimately webinar performance is potentially a very useful feature to have sitting on your e-marketing arsenal and its inclusion as a feature gives Getresponse a very significant advantage over its key rivals, particularly when you believe you could link it in using a built-in CRM tool (more about that in a minute ). Getresponse Ip Address
The email deliverability rate – the proportion of e-newsletters delivered that successfully reach inboxes – is always a very important thing to check at when selecting an email marketing instrument.
Not all email advertising suppliers are that forthright in their deliverability rates; however, Getresponse seems reasonably open about that, with this to say about it in their site:
At GetResponse we are frequently asked about the quality of our deliverability speed. Since deliverability is dependent upon a number of things, including the content of your messages, the deliverability rate could vary for every mailing. For our customers collectively, however, we’re pleased to say our general deliverability rate now stands at 99%.
Clearly you are going to need to take the organization’s word for this, but assuming it is accurate, it’s a fantastic rate and inspires confidence that the vast majority of emails that you send using Getresponse will reach their receivers.
Furthermore, Getresponse really provides you the deliverability rate of every message on your email analytics – that is something that I haven’t struck on rival products’ metrics. A thumbs up for this.
I do need to pull Getresponse on something relating to deliverability nevertheless: to guarantee a high deliverability speed, it is advisable to use a platform named DKIM email authentication. You can use DKIM using Getresponse – but only on the more expensive Getresponse’Max’ plans.
Though I’ve not encountered any deliverability difficulties using the less costly plans, competing goods do not force you to invest in a more expensive strategy to avail of this feature — it’d be good to see Getresponse becoming more generous here.
There are two approaches you can employ to add subscribers to a mailing list: using a’only opt-in’ or even a’double opt-in’ process.
If you utilize one opt-in process, the individual signing up to your mailing list is added to a mailing list the minute they hit the submit button on your sign up form.
Using a double opt-in process, the individual registering to your record is sent via an email containing a confirmation link that s/he have to click before being subscribed.
The most important benefit of a single sampling procedure is that it makes it really easy for users to sign up for your mailing list; it also generally increases conversion rate and so the number of readers on your list. A double opt-in process is best for verifying that the people subscribing to a list are using real email addresses and leads to cleaner information and more precise stats (because receptive rates etc. are calculated according to a list comprising just real email addresses).
The fantastic news here is that Getresponse permits you to take advantage of either opt-in approach – this isn’t the case with all competing products. So a thumbs up for Getresponse to be flexible on this.
You are probably thinking that all this sounds quite good — but to tell the truth, I think there’s a lot of room for advancement with respect to Getresponse form templates.
For a start, they’re not responsive (i.e.they won’t resize themselves automatically to match the device they’re being watched on).
Additionally, no controllers are offered by Getresponse to switch forms on or off on specific devices or individual pages of your site. In the light of Google’s brand new approach to pop-ups (where sites can have a hit in search results if they display’intrusive interstitials’ on cellular devices) this really is a bit of a concern.
To get around this, I generally avoid using Getresponse form templates, and make do using HTML embeded forms which I style myself, and also for popups I connect my Getresponse to a growth-hacking instrument called Sumo (this enables me to change pop-ups off for cellular users, in addition to display forms exactly as I’d love to and on the pages I want). Getresponse Ip Address
On the whole, Getresponse is pretty straightforward to use. It is certainly easy enough to do all the basics: import contacts, create campaigns, setup autoresponders and check statistics and the interface is pretty clean and intuitive.
In terms of how it stacks up against its competitors in this respect, I’d argue that Campaign Monitor is a little bit more user friendly, and Mailchimp includes a slicker user interface (although one which makes finding certain functionality just a bit tricky at times).
One place I think that might be significantly better from a user-friendliness point of view is the Getresponse e-newsletter editor.
Whilst its drag-and-drop approach does in theory provide an extremely flexible approach to create blocks of content and transfer them about an e-newsletter, in practice it is quite clunky to use and can lead to accidental deletion of material, or positioning of it in the incorrect part of the e-newsletter.
If you can get your head about it, and practice using it a little bit, it will result in a helpful tool – it’s just that the implementation of it might be rather better.
Additionally, as explained above, the CRM instrument might be far better from a usability point of view — adding contacts to deals could be unnecessarily difficult.
The 30-day free trial which Getresponse provides is fully operational and the free trial is not contingent upon providing credit card details.
This makes it possible to avoid that annoying”oops I forgot I signed up for this particular trial and now I am getting charged for a commodity that I don’t use” scenario.
The only down side to the free trial is that it limits the amount of subscribers it is possible to send to to 1000. It would be useful if that could be raised a little, as it might help prospective users try out the tool in more’real-world’ situations.
There are 3 main types of Getresponse pricing strategy -‘Email’,’Guru’ and’Max’ — and inside each of them, several additional types of strategy to choose from (all based on record size).
Up to 1,000 subscribers: $15 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
1,001 to 2,500 subscribers: $25 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
2,501 to 5,000 subscribers: $45 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
5,001 to 10,000 subscribers: $65 (‘Email’)/ $75 (‘Pro’) / $165 (‘Max’)
10,001 to 25,000 readers: $145 (‘Email’) / $165 (‘Pro’) / $255 (‘Max’)
25,001 to 50,000 subscribers: $250 (‘Email’) / $280 (‘Guru’) / $370 (‘Max’)
50,001 to 100,000 subscribers: $450 (‘Email’) / $490 (‘Guru’) / $580 (‘Max’
Additionally there’s an”Enterprise” plan for consumers whose lists transcend 100,000 email addresses: this begins at $1199, with accurate pricing based on requirements (if you’re considering the”Enterprise” program, you will want to contact Getresponse to schedule a presentation, outline your requirements and share pricing).
Substantial discounts are available if you pay upfront for 12 or 24 months of support (18% and 30% respectively) — those are much more generous than most competing platforms. Getresponse Ip Address
Distinctions of Every Plan
All the Getresponse plans cover the important fundamentals — key characteristics include:
The capacity to import, develop and host an email database
a wide range of templates
responsive email layouts
RSS / blog to-email performance
comprehensive segmentation alternatives
social sharing tools
There are a number of differences between the’Email’,’Pro’ and’Max’ plans but for me the key ones are:
CRM – Getresponse provides a customer relationship manager tool on its own’Guru’ plans up
Landing pages – you can only avail of all landing pages that allow split testing and boundless views if you are on a’Pro’ plan or greater
Webinars – that functionality isn’t accessible at all on the’Email’ strategy and the amount of webinar attendees is capped for the’Guru’ and’Max’ programs at 100, 500 respectively (it is unclear what the limitation is about the’Enterprise’ program ).
Users – you can only have one user account on the’Email’ program; by contrast you get 3 on’Pro’, 5 on’Max’ and 10 on’Enterprise’.
Pricing Vs Competitors
So long as you are happy to use one of those entry-level’Email’ plans, the pay-per-month Getresponse programs are on the whole cheaper than those supplied by many of its key competitors, particularly in case you’ve got a fairly high number of email addresses on your own database.
For example, in case you’ve got a mailing list containing between 9,000 and 10,000 records which you wish to send an unlimited number of emails each month to, then you might find that hosting it with Getresponse costs $65 per month.
$4 per month cheaper compared to Aweber
$10 cheaper per month than Mailchimp
$84 per month cheaper than Campaign Monitor*
* Campaign Monitor’s pricing structure depends not just the number of email addresses on your own database however on how many emails you send per month too. If you’re delighted to set a limit on the number of emails delivered via Campaign Monitor (in the case above, to 50k mails ), you can expect to pay a monthly charge of $89, still considerably greater than Getresponse’s.
The sole well-known service I can think of that comes in significantly cheaper is Mad Mimi, which charges $42 a month to sponsor up to 10,000 email addresses (note however that the performance provided by Mad Mimi is nowhere near as extensive as Getresponse’s or really another products mentioned previously ).
It’s also worth pointing out that Mailchimp offers thinner pricing bands, meaning that based on how big your list, it may sometimes be a slightly cheaper alternative than Getresponse.
At the smaller database end of things, Getresponse’s pricing is pretty competitive too – you can sponsor a database containing 1,000 email addresses for $15 a month using Getresponse, compared to $29 with Aweber; $59 on Campaign Monitor (infinite send).
Mailchimp’s monthly fee for a 1,000 record database is exactly the same as Getresponse’s; and Mad Mimi provides a marginally cheaper, if much less operational offering for $12 per month.
Two final things to be aware of on the pricing front:
Some competing suppliers — especially Mailchimp – offer free accounts for users with a few records (but these do not supply the entire range of features that you get on a paid plan).
As mentioned earlier, if you’re ready to pay upfront for 1 or two decades, you can avail of substantial discounts the other competitors don’t yet provide.
So the bottom line is that Getresponse is fairly competitive in the pricing department. But what about features? Getresponse Ip Address
Getresponse represents one of the more cost-effective tactics to host and communicate with an email database.
It’s also one of the most interesting products of its type – because it provides email marketing, landing pages, CRM and webinars all under one roof. It is difficult to think of any rival product that delivers this’all around’ proposal, and it’s what proceeds to persuade us to use it to Style Factory’s email marketing.
Some improvements to Getresponse do need to be made however, particularly where the email designer is concerned – its drag and drop interface is more fiddly and not as responsive than it should be. A good deal of improvements could be made to the data capture types too, especially for consumers wanting to display them on mobile devices.
And from what I gather from reader opinions, there are improvements that could be made to the support offering.
Overall though I speed Getresponse very tremendously – you receive considerable bang for your dollar with this product.
Listed below are a few pros and cons of using Getresponse overall:
Advantages of Getresponse
Excellent marketing automation choices.
The CRM performance integrates neatly with Getresponse’s email automation functionality.
Provided that you are happy to utilize an’Email’ program, Getresponse is more affordable than most of its key competitors (in some situations, substantially so) whilst offering as much, if not more performance as them.
The discounts you receive when paying for one or two decades of support are extremely generous – you will be hard pressed to find comparable reductions in costs from key competitors.
Its webinar functionality is a USP – something that is not offered by any similar products.
Its own reporting and comprehensive split testing attributes are powerful.
Getresponse is clear about deliverability rates, publishing figures on its site and providing deliverability data for person e-newsletters you send.
It provides a very flexible approach to information segmentation – more elastic than many competing products.
It allows you to add subscribers to a mailing list on both a single-opt in and a double opt-in basis.
It sends responsive emails and allows you to preview smartphone versions of your e-newsletters very easily.
It comes with a helpful landing page founder – but bear in mind you have to be on a more expensive plan to get the fully operational version of the.
You are able to try all its features free for 30 days without needing to input credit card details.
Disadvantages of Getresponse
The drag and drop interface for designing emails may be a little bit on the fiddly side.
The data capture forms supplied are not responsive and you can not control when and in which they are displayed on your website.
CRM functionality needs to be improved considerably before it can be thought of as a substitute for a standalone CRM merchandise.
There is a limited selection of RSS-to-HTML e-newsletter templates supplied.
You can only use’web-safe’ fonts from e-newsletters, which can make the templates look marginally less slick than those provided by competing products.
The pricing structure is a bit confusing, with users having to pay something of a superior to access the landing page creator tool.
The free trial limits the amount of subscribers you’ll be able to send messages to to 1000.
The landing page addition does not let you perform A/B evaluations, meaning that so as to gain this functionality you are forced to use a more expensive plan than you may like.
DKIM authentication is only available on the more expensive’Max’ plans.
No telephone service is provided. Getresponse Ip Address