Description of Getresponse Getresponse Complaint Rate
Getresponse is primarily an email marketing app Which Allows you to: Getresponse Complaint Rate
Import and host a mailing list and also capture data onto it
create newsletters that could be delivered to the subscribers in your mailing list
automate your emails to subscribers via use of’autoresponders’
perspective and analyse data linked to your email advertising campaigns — open rate, click through, forwards etc..
Lately however, Getresponse’s attribute set has developed quite a bit, to the point at which it is getting more of an’all-purpose’ marketing alternative.
In addition to email advertising, it now also supplies training hosting, landing pages, and a few CRM (client relationship management) functionality.
We’ll discuss all these attributes in depth below, but first, let us look at pricing.
Getresponse’s feature set is arguably among the most comprehensive out there.
Not only does it provide all the crucial stuff you would expect from an email marketing platform – record templates, hosting, autoresponders, analytics and so on, but as mentioned previously, it has recently been expanding the feature set to the point where it’s morphing into an all-in-one / CRM-style advertising and marketing platform.
The inquiry is whether Getresponse is a jack of all trades and master of none – let us drill down to the key features to find out.
Up until quite recently Getresponse support was one of the most comprehensive available for email marketing tools: the company offered phone support together with live chat support, email service and assorted online tutorials / tools.
Regrettably, the phone service has now been discontinued. Instead you’ll need to use live chat (24/7) or email service. To be fair, most similar e-marketing platform providers only offer you these two stations – if telephone support is a deal-breaker for you then you might wish to contemplate Aweber, which still provides it (you can read our Aweber review ).
Concerning the quality of Getresponse service, I have not had to use it quite often (a fantastic thing) but when I have I’ve discovered it for a bit of a mixed bag (less of a fantastic thing). A number of the live chat service I’ve received was outstanding, and I haven’t needed to wait too long to talk to a broker; the email service less so.
Some of the comments I have from our readers will suggest that there do have to be improvements made in terms of the quality of service Getresponse offer. As with a number of these types of companies, I anticipate it boils down to who you get daily. Getresponse Complaint Rate
Getresponse provides some very comprehensive analytics and reporting choices. You get all the Fundamentals of track – open speed, click-through, unsubscribe rates and so on – but in addition to that you will find some very nifty features that are worth a Specific mention, namely:
‘one-click segmentation’: the option to spot people who did not participate with an e-newsletter that you shipped and set them in a segment of readers that you can then email again with a different version of the e-newsletter
‘metrics over time’: you can find out exactly when a lot of your readers take action on your mails, and period your prospective mailouts according to this info
’email ROI’: by incorporating some tracking code into your post-sales webpage on your site, it is possible to find out how efficiently (or not!) Your email campaigns are driving sales, and work out your return on investment in email marketing.
Per-user info – you could click one of your readers and see in which they signed from, where they are found and which emails they’ve opened in the past.
Mailchimp and Aweber offer some comparable reporting functionality (particularly around sales monitoring ) however Getresponse’s reporting tool is definitely one of most featured on the market (it surely trounces the stats options offered by Mad Mimi and Campaign Monitor).
Thus far so good with Getresponse, but in regards to templates, Getresponse arguably drops down a bit.
Regrettably, the templates provided from the box look a bit dated; they aren’t as attractive as those provided by Mailchimp or Campaign Monitor (and that I marginally prefer Aweber’s offering here too).
On the plus side, the templates are extremely tweakable – you can change fonts, layouts and imagery easily enough using the controls supplied; and of course there is nothing to prevent you designing your own HTML email template and minding the code for it.
Furthermore, you will find a lot of templates to choose from — over 500 — and they are presented in easy-to-understand categories, therefore it is generally pretty straightforward to find a good beginning point for a template and then edit it before you are delighted with the design.
If you are really unhappy with the templates offered by Getresponse, there’s also the option of buying a template by a third party provider such as Theme Forest.
Another thing worth pointing out regarding Getresponse’s templates is the assortment of RSS-to-email applications options are not so extensive (only 11 templates are provided – well short of the 700+ available for regular newsletters!) And a few of them played up a bit for me when I tested them (2010). I finally found something that worked for me personally, but I think that there are definitely some improvements that could be created in this region. Getresponse Complaint Rate
Autoresponders are e-newsletters that are delivered to your subscribers at intervals depending on you — you can put them up so that instantly after somebody signals up to your mailing list, they receive a welcome message from your company; a week later they could get a discount deal for a number of your products or services; three weeks after they could receive an invitation to follow you on social media. And so on.
Getresponse’s autoresponder functionality is an integral selling point – it offers among the most extensive feature sets available.
You can send time-based or action-based messages; time-based options include cycles such as the illustration above, and also action-based messages may be triggered by user actions or information, for example:
contributors to particular lists
changes in contact preferences
completed transactions / goals
changes in user data
Lately Getresponse launched a brand new version of the new autoresponder performance, called’Marketing Automation.’
This allows you to make automation workflows using a drag and drop builder – you essentially install an’automation flowchart’ that instructs Getresponse what to do if a user opens a specific offer, clicks on a certain link etc..
This type of functionality goes way beyond what’s traditionally been available from autoresponders, and allows you to make an individual journey which may be customised to the nth degree.
For a fast overview I would suggest having a look at Getresponse’s video overview for Marketing Automation.
It is important to notice, however, these more innovative marketing automation features are only available on the more expensive programs – the’Pro’ plan and up. Getresponse Complaint Rate
Landing page Builder
Online advertising campaigns that use landing pages will usually generate far more leads in the event, instead of simply directing individuals to a (cluttered!) Website, they tip users to attractive’squeeze pages’ containing clear information and a clean, well-designed data capture form.
Getresponse offers something quite beneficial in this respect that most of its rivals don’t: a landing page creator (and one that is mobile-friendly to boot).
Products such as Campaign Monitor and Aweber require you to use a third party (and paid-for) landing page creating tool such as Unbounce or Instapage; Mailchimp lately introduced a landing page functionality but it’s yet to become as sophisticated at Getresponse’s.
But unless you’re on a Getresponse’Pro’,’Max’ or’Enterprise’ program, the Getresponse landing page functionality is rather limited: you can just create one landing page, that could simply be displayed 1,000 times per month.
Additionally, and above all, you can not utilize the landing page A/B testing performance on the least expensive Getresponse plan (whereby the system indicates a sample of your customers different versions of your landing page, computes conversion rates, and finally rolls out the top performing landing page mechanically ).
If you are serious about landing pages – plus they’re unquestionably a useful feature – then it is definitely worth considering one of the more expensive Getresponse plans.
You can buy the Landing Pages attribute as an add-on to get an additional $15 per month, but very frustratingly, even though the add-on permits you to display an infinite amount of landing pages to prospective subscribers, it doesn’t consist of A/B testing.
Accordingly, if I was interested in the Getresponse landing page performance, I wouldn’t bother with this fairly half-baked add-on: I’d just go for a few of the more expensive programs (which I suppose is what Getresponse would like you to do!) .
Getresponse was ahead of its rivals for quite some time using its responsive email layout functionality, which automatically corrects your e-newsletter’s template so that if an individual is reading it onto a mobile device, the design and fonts will be optimized for the device in question.
Most competing products have caught up on this now, and offer responsive email templates, but Getresponse is better than most similar goods as soon as it comes to displaying a responsive preview of your e-newsletter – you just hit on a’cellphone preview’ button for a quick snapshot of what your email resembles on a smartphone (see image right).
Not only this but you can’flip’ the smartphone preview around, so that you can preview what your email looks like when the screen is used in either portrait or landscape mode. Getresponse Complaint Rate
Customer Relationship Management
Among the most frustrating aspects of utilizing many famous CRM tools is that the need to export data to CSV and straight back into your email marketing tool as a way to do mailouts (or the necessity to export info from the email marketing tool in your CRM to add prospects to it).
So when I saw Getresponse recently introducing a new CRM feature into their plans I was intrigued – this could potentially do away with all that info exporting and exporting, and keep everything neatly in one area.
Initially I was not that impressed with the Getresponse CRM tool as you could only use it to carry out rather basic jobs: you can create sales pipelines, add contacts to them and track activity (emails, telephone calls etc.) with those contacts manually.
But recently Getresponse have upped their video game somewhat on this front. The CRM is now integrated with all Getresponse’s email marketing functionality and you can add users into a CRM pipeline according to their activity (form completions, email opens, purchases etc.) or activate autoresponders based on the addition of a new contact to a pipeline phase.
An example of how to use this operation is as follows:
It is possible to add a contact to a particular stage on a sales pipeline based on the page of your site they completed a form on;
you could then send them a automated email tailored to this pipeline period a couple of days later;
and dependent on the actions they took in regards to that email (clicking on a particular link ) you could automatically move them onto another stage of the pipeline and invite invite them to a webinar.
It is very smart stuff, and I can’t think of any similar email advertising product offering this kind of tight integration between autoresponders and CRM pipelines. For this type of functionality you normally must appear at dedicated — and more expensive — CRM products such as Salesforce and Infusionsoft.
But, it’s not all good news about the CRM front there are a few big things missing out of Getresponse’s CRM attribute set.
The most glaring omission is email activity tracking. Other CRM packages permit you to bcc a dropbox email address any time you send an email to some lead or client; doing so keeps a list of the communication from the contact’s history. There’s currently no method of doing so together with the Getresponse CRM, nor is there an easy way to send one-to-one mails to prospects or clients.
And strangely, when you click on a contact within a deal pipeline, you can’t see their contact activity — i.e., the actions they’ve taken (open, clicks etc.) with regard to previous communications that you’ve sent to your prospects aren’t displayed. To see this, you need to go from the CRM part of Getresponse, search for your contact in the contacts section and then click in their details. But guess what? Doing so doesn’t display their deal history.
Task management is non-existent also: Unlike dedicated CRM tools, there’s no way to assign tasks to other team members.
Eventually, adding contacts to a pipeline stage is difficult. You need to add contacts to a list , then go to the CRM pipeline, add a bargain and search your lists for the contact you just added. From a usability standpoint this is extremely clunky and time consuming. You should just be able to put in a deal directly to a pipeline and input the contact details of your lead or customer at the point.
So as things stand, the Getresponse CRM is somewhat half-baked. However, it’s a new feature and the things it can do on the automation aspect is impressive. I am hopeful that this attribute becomes developed over time because done right, it’s possibly a game-changer for entrepreneurs and SMEs.
Getresponse recently introduced the capability to sponsor webinars on the stage.
Given that webinars are generally utilized as a lead-generation tactic, the notion of getting your email database along with your webinar tool under the same roof is very appealing.
The pricing is also very aggressive also by comparison to based webinar solutions. For instance, among the leading webinar services, Gotowebinar, charges $199 a month to host webinars with up to 500 attendees; you can really do exactly the same (plus a great deal more) with Getresponse for $165 (so long as your list size is below 25,000).
With regard to attendee limits, the Getresponse’Pro’ program allows you to sponsor a webinar with up to 100 participants; the’Max’ program’s cap is 500.
You might even purchase webinars performance as an add-on to a more affordable plan: $40 a month buys you a 100 attendees limitation, $99 per month buys you a 500 attendees limit. It isn’t clear what your options are if you need to host larger scale distributions than that however.
A couple of Getresponse webinar features worth flagging up as being particularly useful are:
The fact Your attendees do not have to install any software to attend the webinars
one-click record of your webinars
free online storage for playback documents
Ultimately webinar performance is potentially an extremely helpful feature to have sitting on your e-marketing arsenal and its inclusion as a characteristic provides Getresponse a very significant edge over its key competitors, especially when you consider that you can connect it in with a built-in CRM tool (more on this in a moment). Getresponse Complaint Rate
The email deliverability rate – the percentage of e-newsletters sent that successfully reach inboxes – is obviously an important point to check at when selecting an email marketing instrument.
Not all email advertising suppliers are that forthright about their deliverability prices; but Getresponse seems pretty open about that, with this to say about it in their site:
At GetResponse we are often asked about the quality of our deliverability rate. Because deliverability is dependent upon a number of factors, including the content of your messages, the deliverability rate could vary for each mailing. For all our clients jointly, nevertheless, we are proud to say our overall deliverability rate now stands at 99%.
Obviously you are going to need to take the company’s term for this, but supposing it is true, it’s a good speed and inspires confidence that the vast majority of emails you send using Getresponse will reach their intended recipients.
Furthermore, Getresponse really provides you the deliverability rate of every message on your email analytics – that is something that I have not encountered on competing products’ metrics. A thumbs up for it.
I really do need to pull Getresponse up on one thing relating to deliverability nevertheless: to ensure a high deliverability speed, it is advisable to use a platform named DKIM email authentication. You are able to use DKIM using Getresponse – but just on the more expensive Getresponse’Max’ plans.
Though I’ve not struck any deliverability difficulties utilizing the cheaper plans, competing products do not force you to invest in a more expensive plan to avail of this feature — it’d be good to see Getresponse becoming more generous here.
There are two methods you can use to add subscribers to a mailing list: having a’single opt-in’ or a’double opt-in’ process.
If you use use a single opt-in process, the person registering to your own mailing list is added to your mailing list the minute they hit the submit button on your sign up form.
With a double opt-in procedure, the person registering to your record is sent an email containing a confirmation link that s/he must click before being subscribed.
The main advantage of one sampling procedure is that it makes it really simple for users to sign up for your mailing list; additionally, it generally increases conversion rate and so the amount of readers on your record. A dual opt-in process is best for verifying that the people subscribing to a list are using real email addresses and contributes to cleaner data and more accurate stats (because receptive rates etc. are calculated according to a list containing just email addresses).
Now, the good news is that Getresponse permits you to take advantage of either opt-in approach – this isn’t the case with all competing goods. So a thumbs up for Getresponse for being flexible on this.
You’re probably thinking that this sounds pretty fine — but to tell the truth, I think there is a great deal of room for improvement with respect to Getresponse form templates.
For a start, they are not responsive (i.e., they won’t resize themselves automatically to match the device they are being watched on).
Additionally, no controls are offered by Getresponse to switch forms off or on on specific devices or pages of your website. In the light of Google’s new strategy to pop-ups (where websites can have a hit in search results if they exhibit’intrusive interstitials’ on mobile devices) this is a bit of a concern.
To get around this, I normally avoid using Getresponse form templates, and make do with HTML embeded forms that I style myself, and for popups I link my Getresponse to a growth-hacking tool called Sumo (that allows me to switch pop-ups off for mobile users, in addition to display forms exactly as I’d love to and on the pages I need ). Getresponse Complaint Rate
Overall, Getresponse is pretty simple to use. It’s certainly easy enough to perform all the basics: import contacts, create campaigns, set up autoresponders and check statistics and the interface is really intuitive and clean.
In terms of how it stacks up against its competitors in this regard, I’d assert that Campaign Monitor is a little bit more user friendly, and Mailchimp includes a slicker user interface (though one that makes finding certain functionality a little bit tricky at times).
One place I feel that could be significantly better in the user-friendliness point of view is the Getresponse e-newsletter editor.
Whilst its drag-and-drop approach does in theory provide an extremely flexible approach to make blocks of content and transfer them about an e-newsletter, in practice it’s fairly clunky to use and can cause accidental deletion of material, or placement of it at the wrong portion of the e-newsletter.
If you can get your head about it, and practice using it a bit, it will result in a useful instrument – it is only that the implementation of it could be somewhat better.
Additionally, as explained above, the CRM tool might be far better from a usability point of view — adding contacts to deals can be difficult.
The 30-day free trial which Getresponse provides is fully functional and the free trial is not contingent upon providing credit card details.
This helps you avoid that annoying”oops I forgot I signed up for this particular trial and now I am getting charged for a product that I do not use” scenario.
The only down side to this free trial is that it restricts the amount of subscribers you can send to 1000. It would be useful if this could be increased a bit, as it would help prospective users try the tool out in more’real-world’ scenarios.
There are three main sorts of Getresponse pricing strategy -‘Email’,’Pro’ and’Max’ — and within each of these, several additional types of strategy to choose from (all based on list size).
As much as 1,000 subscribers: $15 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
1,001 to 2,500 readers: $25 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
2,501 to 5,000 readers: $45 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
5,001 to 10,000 readers: $65 (‘Email’)/ $75 (‘Guru’) / $165 (‘Max’)
10,001 to 25,000 readers: $145 (‘Email’) / $165 (‘Pro’) / $255 (‘Max’)
25,001 to 50,000 readers: $250 (‘Email’) / $280 (‘Guru’) / $370 (‘Max’)
50,001 to 100,000 subscribers: $450 (‘Email’) / $490 (‘Guru’) / $580 (‘Max’
Additionally there is an”Enterprise” program for users that our lists transcend 100,000 email addresses: that starts at $1199, with exact pricing depending on requirements (if you are interested in the”Enterprise” program, you will want to contact Getresponse to schedule a presentation, outline your needs and share pricing).
Significant discounts are available if you pay upfront for 12 or 24 weeks of service (18% and 30% respectively) — these are much more generous than most competing platforms. Getresponse Complaint Rate
Distinctions of Each Plan
All the Getresponse plans cover the significant fundamentals — key characteristics include:
The ability to import, develop and host an email database
a wide Assortment of templates
responsive email designs
RSS / site to-email functionality
comprehensive segmentation alternatives
social sharing programs
There are a number of differences between the’Email’,’Pro’ and’Max’ programs but for me the main ones are:
CRM – Getresponse provides a client relationship manager tool on its own’Guru’ plans up
landing pages – you can only avail of all landing pages that enable split testing and boundless views if you are on a’Guru’ plan or greater
Webinars – that functionality is not available at all on the’Email’ plan and the amount of webinar attendees is capped for the’Guru’ and’Max’ plans at 100, 500 respectively (it’s unclear what the limit is on the’Enterprise’ plan).
Users – you can only have one user account on the’Email’ plan; by comparison you get 3 on’Pro’, 5 on’Max’ and 10 on’Enterprise’.
Pricing Vs Competitors
Provided that you’re happy to use one of the entry-level’Email’ programs, the pay-per-month Getresponse programs are on the whole more affordable than those supplied by many of its key competitors, especially if you have a reasonably large number of email addresses onto your own database.
For instance, if you’ve got a mailing list comprising between 9,000 and 10,000 records that you wish to send an infinite number of emails each month to, you’ll discover that hosting it using Getresponse costs $65 per month.
$4 per month cheaper compared to Aweber
$10 cheaper per month than Mailchimp
$84 a month cheaper than Campaign Monitor*
Decision Campaign Monitor’s pricing structure depends not only the number of email addresses on your own database but on the number of emails you send per month too. If you are happy to set a limit on the number of mails delivered via Campaign Monitor (in the example above, to 50k emails), you can expect to pay a monthly fee of $89, still substantially greater than Getresponse’s.
The only well-known service I can think of that comes from significantly more affordable is Mad Mimi, which costs $42 per month to sponsor up to 10,000 email addresses (note however that the functionality offered by Mad Mimi is nowhere near as extensive as Getresponse’s or really another products mentioned above).
Additionally, it is worth pointing out that Mailchimp offers thinner pricing bands, meaning that depending on how big your listing, it may sometimes be a slightly cheaper alternative than Getresponse.
At the smaller database end of things, Getresponse’s pricing is pretty competitive too – you can host a database containing 1,000 email addresses for $15 a month with Getresponse, compared to $29 with Aweber; $59 on Campaign Monitor (infinite send).
Mailchimp’s monthly fee to get a 1,000 recording database is exactly the like Getresponse’s; and Mad Mimi provides a slightly more affordable, if much less functional offering for $12 per month.
Two final things to be aware of on the pricing front:
Some competing suppliers — especially Mailchimp – provide completely free accounts for users with a few documents (but these do not supply the entire assortment of features that you get on a paid program ).
As mentioned earlier, if you’re ready to pay upfront for 1 or 2 decades, you can avail of significant discounts that the other competitors do not yet supply.
So the bottom line is that Getresponse is fairly competitive in the pricing department. However, what about features? Getresponse Complaint Rate
Getresponse represents among the more cost-effective tactics to host and speak with an email database.
It’s also one of the most interesting products of its type – in that it provides email marketing, landing pages, CRM and webinars all under one roof. It is hard to think of any competing product that delivers this’all round’ proposal, and it’s what continues to persuade us to utilize it to Style Factory’s email advertising.
Some developments to Getresponse do need to be made however, particularly where the email programmer is concerned – its drag and drop interface is much more fiddly and less responsive than it should be. A good deal of improvements can be made to the data capture forms also, especially for users wanting to exhibit them on mobile devices.
And from what I gather from reader feedback, there are developments that could be made into the service offering.
All in all though I rate Getresponse very highly – you receive considerable bang for your dollar with this item.
Here are a Couple of pros and cons of using Getresponse overall:
Advantages of Getresponse
Superb marketing automation choices.
The CRM functionality integrates neatly with Getresponse’s email automation functionality.
Provided that you are pleased to use an’Email’ plan, Getresponse is more affordable than many of its key competitors (in some situations, significantly so) whilst supplying just as much, or even more functionality as them.
The reductions you receive when paying for one or two decades of support are extremely generous – you will be hard pressed to find comparable reductions in costs from key competitors.
Its webinar functionality is a USP – something that isn’t provided by any similar products.
Its own reporting and thorough split testing attributes are powerful.
Getresponse is clear about deliverability rates, publishing figures on its site and supplying deliverability statistics for individual e-newsletters that you send.
It offers an extremely flexible approach to data segmentation – more flexible than many competing goods.
It allows you to add subscribers to your mailing list on either a single-opt in and a dual opt-in basis.
It transmits emails that are reactive and allows you to preview smartphone variations of your e-newsletters very readily.
It comes with a useful landing page creator – but keep in mind that you need to be on a more expensive plan to get the fully operational version of the.
You are able to test out all of its features free for 30 days without needing to input credit card information.
Disadvantages of Getresponse
The drag and drop interface for designing emails can be a little bit on the side.
The information capture forms supplied are not responsive and you can’t control when and where they are displayed on your site.
CRM performance needs to be improved considerably before it can be thought of as a replacement for a standalone CRM merchandise.
There’s a limited selection of RSS-to-HTML e-newsletter templates provided.
You can just use’web-safe’ fonts in e-newsletters, which can make the templates seem marginally less slick than those provided by competing goods.
The pricing structure is a bit confusing, with customers having to pay something of a superior to access the landing page creator tool.
The free trial restricts the number of readers you can send messages to to 1000.
The landing page addition does not let you perform A/B tests, meaning that so as to gain this functionality you are forced to use a more expensive plan than you may like.
DKIM authentication is only on the more expensive’Max’ plans.
No phone service is provided. Getresponse Complaint Rate