Description of Getresponse Getresponse Com Affiliate Program
Getresponse is primarily an email Advertising program that allows you to: Getresponse Com Affiliate Program
Import and host a mailing list and also capture data onto it
generate newsletters that could be sent to the subscribers on your mailing list
automate your mails to subscribers via use of’autoresponders’
perspective and analyse statistics linked to your email advertising campaigns — open rate, click through, forward etc..
Lately however, Getresponse’s feature set has evolved quite a bit, to the point at which it is getting more of an’all-in-one’ marketing alternative.
Besides email marketing, it also provides webinar hosting, landing pages, and some CRM (customer relationship management) performance.
We’ll discuss all these attributes in depth below, but first, let us look at pricing.
Getresponse’s feature set is possibly one of the most comprehensive on the market.
Not only does this provide all the key stuff you would expect from an email advertising platform – list hosting, templates, autoresponders, analytics and so forth, but as mentioned previously, it has been expanding the attribute set to the point at which it’s morphing into an all-in-one / CRM-style marketing platform.
The inquiry is whether Getresponse is a jack of all trades and master of not – let us drill down to the key qualities to learn.
Up until quite recently Getresponse service was amongst the most comprehensive available for email marketing tools: the firm offered phone service alongside live chat support, email service and various online tutorials / resources.
Regrettably, the phone service has been discontinued. Instead you are going to have to use live chat (24/7) or email service. To be fair, most similar e-marketing platform providers only offer these two stations – if telephone support is a deal-breaker for you then you might wish to contemplate Aweber, which still provides it (you can read our Aweber review ).
In terms of the quality of Getresponse service, I’ve not had to use it very frequently (a good thing) but when I have I have found it to be a bit of a mixed bag (less of a good thing). Some of the live chat service I have received has been excellent, and I haven’t needed to wait too much time to chat with an agent; the email service .
Some of the feedback I have from our readers will suggest that there do need to be improvements made concerning the caliber of service Getresponse offer. As with a number of these kinds of businesses, I anticipate it boils down to that you get on the day. Getresponse Com Affiliate Program
Getresponse provides some very comprehensive analytics and reporting choices. You get all the Fundamentals of track – open speed, click-through, unsubscribe Prices and so forth – but in addition to that you will find some very nifty features Which Are worth a Specific mention, namely:
‘one-click segmentation’: the option to identify individuals who did not engage with an e-newsletter you shipped and put them in a section of readers which you may then email again using another version of the e-newsletter
‘metrics over time’: you can discover just when a lot of your subscribers do it on your emails, and time your future mailouts based on this information
’email ROI’: by adding some monitoring code to your post-sales page on your site, you can discover how efficiently (or not!) Your email campaigns are driving sales, and workout your return on investment in electronic mail marketing.
Per-user info – you can click one of your subscribers and see in which they signed up from, where they’re located and which emails they have opened in the past.
Mailchimp and Aweber provide some comparable reporting performance (particularly around sales monitoring ) however Getresponse’s reporting tool is decidedly one of most featured out there (it surely trounces the stats choices provided by Mad Mimi and Campaign Monitor).
So far so good with Getresponse, but in regards to templates, Getresponse arguably drops down a little.
Regrettably, the templates provided from the box seem somewhat dated; they are not as attractive as the ones offered by Mailchimp or Campaign Monitor (and I marginally prefer Aweber’s offering here too).
On the other hand, the templates are very tweakable – you can change fonts, layouts and vision easily enough using the controls provided; and of course there’s nothing to stop you simply designing your HTML email template and minding the code for this.
Furthermore, there are tons of templates to choose from — around 500 — and they’re introduced in easy-to-understand categories, therefore it’s generally pretty simple to find a good beginning point for a template and then edit it before you are happy with the design.
If you are really unhappy with the templates provided by Getresponse, there is also the choice of purchasing a template by a third party supplier such as Theme Forest.
Another thing worth pointing out regarding Getresponse’s templates is that the range of RSS-to-email software options aren’t so extensive (only 11 templates are supplied – well short of the 700+ accessible for regular newsletters!) And some of them played a bit for me when I tested them in Outlook (2010). I finally found something that worked for me, but I think there are definitely a few improvements which could be created in this area. Getresponse Com Affiliate Program
Autoresponders are e-newsletters which are delivered to your subscribers at intervals depending on you personally — you can put them up so that immediately after somebody signals up to a mailing list, they receive a welcome message in the company; a week after they could get a discount offer for a number of your goods or services; 3 weeks later they could obtain an invitation to accompany you on social networking. And so Forth.
Getresponse’s autoresponder functionality is a key selling point – it provides among the most comprehensive feature sets available.
You can send either time-based or action-based messages; time-based choices include cycles like the example above, and action-based messages can be triggered by user actions or advice, such as:
subscriptions to certain lists
changes connected tastes
finished trades / goals
changes in consumer data
Recently Getresponse launched a brand new version of the new autoresponder performance, called’Marketing Automation.’
This permits you to make automation workflows with a drag and drop builder – you essentially install an’automation flowchart’ that educates Getresponse what to do if a user opens a specific offer, clicks on a certain link etc..
This kind of functionality goes way beyond what has traditionally been on offer from autoresponders, and lets you create an individual travel that may be customised to the nth degree.
For a fast overview I’d suggest having a look at Getresponse’s video overview for Marketing Automation.
It’s important to note, however, that these more innovative marketing automation features are only available on the more expensive programs – the’Guru’ program and up. Getresponse Com Affiliate Program
Landing page Builder
Online advertising campaigns that use landing pages will usually create far more leads in the event, rather than simply directing people to a (cluttered!) Website, they tip users to attractive’squeeze pages’ comprising clear information and a tidy, well-designed data capture form.
Getresponse offers something quite useful in this regard that the majority of its rivals do not: a landing page creator (and one that is mobile-friendly to boot).
Products such as Campaign Monitor and Aweber require you to use a third party (and paid-for) landing page creating tool such as Unbounce or Instapage; Mailchimp lately introduced a landing page functionality but it is yet to become sophisticated at Getresponse’s.
But unless you’re on a Getresponse’Pro’,’Max’ or’Enterprise’ plan, the Getresponse landing page functionality is rather limited: you can just create one landing page, which could only be displayed 1,000 times a month.
Additionally, and very importantly, you can’t utilize the landing page A/B testing functionality on the cheapest Getresponse program (where the machine shows a sample of your users different versions of your landing page, computes conversion speeds, and ultimately rolls out the best performing landing page automatically).
If you are serious about landing pages – and they are unquestionably a helpful attribute – then it is definitely worth considering one of the more expensive Getresponse plans.
You may buy the Landing Pages feature as an add-on for an extra $15 a month, but very frustratingly, although the add-on permits you to display an unlimited number of landing pages to potential subscribers, it does not consist of A/B testing.
Therefore, if I was interested in the Getresponse landing page functionality, I would not bother with this rather half-baked add-on: I would just go for a few of the more expensive plans (which I guess is what Getresponse would like you to do!) .
Getresponse was ahead of its rivals for quite some time using its responsive email design functionality, which automatically adjusts your e-newsletter’s template so that if a user is reading it onto a mobile device, the design and fonts will be automatically optimised for the device in question.
Most competing products have captured up on this today, and extend responsive email templates, but Getresponse is far better than most similar products as soon as it comes to displaying a responsive preview of your e-newsletter – you simply hit on a’cellphone preview’ button for a quick snapshot of your email looks like on a smartphone (see image right).
Not just this but you can’flip’ the smartphone preview around, so you may preview what your own email looks like when the display is used in either portrait or landscape style. Getresponse Com Affiliate Program
Customer Relationship Management
One of the most frustrating aspects of utilizing many well-known CRM tools is the necessity to export information to CSV and straight back to your email marketing instrument in order to do mailouts (or the necessity to export data from your email marketing tool into your CRM to add leads to it).
So when I watched Getresponse lately introducing a brand new CRM attribute into their plans I had been intrigued – this could possibly do away with all that info exporting and exporting, and keep everything neatly in one area.
Initially I wasn’t that impressed with the Getresponse CRM tool as you could only use it to carry out rather basic jobs: you can create sales pipelines, add contacts to these and track activity (emails, phone calls etc.) with those contacts manually.
But lately Getresponse have upped their game somewhat on this front. The CRM is now integrated with all of Getresponse’s email marketing functionality and you can add users into a CRM pipeline according to their activity (form completions, email opens, purchases etc.) or activate autoresponders based on the accession of a new contact into a pipeline phase.
An example of how you could use this operation is as follows:
It is possible to add a contact to a particular stage on a sales pipeline based on the page of your site they finished a form ;
you could then send a automated email tailored to that pipeline stage a couple of days later;
and dependent on the action they took in regards to this email (clicking on a particular link etc) you could automatically move them onto another stage of the pipeline and automatically invite them into a webinar.
It is very clever stuff, and I can’t think of any email marketing product offering such a tight integration between autoresponders and CRM pipelines. For this type of performance you normally need to look at dedicated — and more expensive — CRM products like Salesforce and Infusionsoft.
However, it is not all fantastic news about the CRM front there are some big things missing from Getresponse’s CRM attribute set.
The most glaring omission is e mail activity monitoring. Additional CRM packages permit you to bcc a dropbox email address any time you send an email to some lead or customer; doing this keeps a list of the communication from the contact’s history. There is currently no way of doing so with the Getresponse CRM, nor is there an easy way to send one-to-one mails to prospects or clients.
And strangely, when you click on a contact within a deal pipeline, you can’t see their contact action — i.e., the actions they’ve taken (open, clicks etc.) with regard to previous communications which you have delivered to your prospects aren’t displayed. To observe this, you need to go from the CRM section of Getresponse, search for your own contact in the contacts section and then click on their details. But guess what? Doing this does not display their deal history.
Task management is non-existent too: unlike dedicated CRM tools, there’s no way to assign tasks to other team members.
Eventually, adding contacts to your pipeline stage is difficult. You have to add contacts to a list first, then visit the CRM pipeline, include a bargain and hunt your lists for the contact you just added. From a usability point of view this is extremely clunky and time consuming. You should just be able to put in a deal directly to a pipeline and input the contact information of your guide or customer at the point.
So as things stand, the Getresponse CRM is a bit half-baked. But that said, it is a new attribute and the stuff it could perform on the automation aspect is remarkable. I am hopeful that this feature becomes developed over time because done right, it is potentially a game-changer for entrepreneurs and SMEs.
Getresponse recently introduced the capability to host webinars on the platform.
Given that webinars are usually utilized as a lead-generation strategy, the notion of having your email database along with your webinar tool under the same roof is extremely appealing.
The pricing is also very competitive too compared to based webinar solutions. For instance, one of the leading webinar providers, Gotowebinar, charges $199 a month to sponsor webinars with as much as 500 attendees; you can actually do exactly the same (and a great deal more) with Getresponse for $165 (as long as your list size is under 25,000).
With respect to attendee limits, the Getresponse’Guru’ plan permits you to host a webinar with around 100 participants; the’Max’ program’s limit is 500.
You might also purchase webinars functionality as an add-on to a more affordable plan: $40 per month buys you a 100 attendees limit, $99 a month buys you a 500 attendees limit. It’s not clear what your choices are if you need to host bigger scale webinars than that however.
A couple of Getresponse webinar features worth flagging up as being particularly useful are:
The fact that your attendees don’t have to install any applications to attend the webinars
one-click list of your webinars
free online storage for playback files
Ultimately webinar performance is potentially an extremely helpful feature to have sitting in your e-marketing arsenal and its addition as a feature gives Getresponse a very significant advantage over its key rivals, especially once you consider you could link it in using a built in CRM tool (more on that in a moment). Getresponse Com Affiliate Program
The email deliverability rate – the proportion of e-newsletters delivered that successfully hit inboxes – is obviously a very important point to check at when choosing an email marketing tool.
Not all email advertising suppliers are that forthright about their deliverability prices; but Getresponse seems pretty open about that, with this to say about it on their website:
At GetResponse we are often asked about the quality of our deliverability speed. Since deliverability is dependent upon a number of things, including the content of your messages, the deliverability rate could vary for every mailing. For all our clients jointly, however, we are proud to say our general deliverability rate now stands at 99%.
Clearly you’re going to have to choose the company’s word for this, but assuming it is true, it is a fantastic rate and inspires confidence that the vast majority of emails you send using Getresponse will reach their receivers.
Furthermore, Getresponse really gives you the deliverability rate of each message in your email analytics – that is something that I have not encountered on rival goods’ metrics. A thumbs up for it.
I really do have to pull Getresponse on something relating to deliverability however: to guarantee a high deliverability speed, it is advisable to use a platform named DKIM email authentication. You are able to use DKIM using Getresponse – but only on the costlier Getresponse’Max’ programs.
Although I’ve not encountered any deliverability problems utilizing the cheaper plans, competing goods don’t make you invest in a more expensive plan to avail of the feature — it’d be useful to see Getresponse being more generous here.
There are two approaches you can employ to add subscribers to a mailing list: using a’single opt-in’ or even a’double opt-in’ process.
If you utilize a single opt-in process, the individual signing up to your own mailing list is added to your mailing list the moment they hit the submit button on your sign up form.
With a double opt-in process, the person signing up to your list is sent an email containing a confirmation link that s/he must click before being subscribed.
The most important advantage of one opt-in process is that it makes it really easy for users to subscribe to your mailing list; it also generally increases conversion rate and so the number of readers on your record. A double opt-in process is best for verifying the people subscribing to a list are using actual email addresses and contributes to cleaner information and more accurate stats (because open rates etc. ) are calculated based on a list comprising only real email addresses).
The fantastic news is that Getresponse permits you to take advantage of either opt-in approach – this is not the case with all competing products. So a thumbs up for Getresponse for being flexible on this.
You’re probably thinking that all this sounds pretty fine — but to be honest, I think there is a great deal of room for improvement with regard to Getresponse form templates.
For a start, they are not responsive (i.e., they won’t resize themselves automatically to suit the device they are being viewed on).
Furthermore, no controls are offered by Getresponse to change forms on or off on particular devices or individual pages of your website. In the light of Google’s new strategy to pop-ups (where websites can have a hit in search results if they display’intrusive interstitials’ on cellular devices) this really is a bit of a concern.
To circumvent this, I normally avoid using Getresponse form templates, and make do with HTML embeded forms which I style myself, and also for popups I connect my Getresponse to a growth-hacking tool named Sumo (this allows me to switch pop-ups off for mobile users, as well as display forms precisely as I’d like to and on the pages I want). Getresponse Com Affiliate Program
On the whole, Getresponse is pretty straightforward to use. It is certainly easy enough to do all of the basics: import contacts, create campaigns, set up autoresponders and check numbers and the interface is really clean and intuitive.
With regards to how it stacks up against its rivals in this respect, I would assert that Campaign Monitor is a tiny bit more user friendly, and Mailchimp has a slicker user interface (though one which makes finding certain performance a little bit tricky at times).
One place I feel that might be significantly better from a user-friendliness standpoint is the Getresponse e-newsletter editor.
Whilst its drag-and-drop approach does in theory provide a very flexible way to create blocks of content and transfer them around an e-newsletter, in practice it’s quite user friendly to use and can lead to accidental deletion of material, or positioning of it in the wrong part of the e-newsletter.
If you can get your head about it, and practice using it a little bit, it will make for a useful instrument – it is only that the execution of it could be somewhat better.
Additionally, as described above, the CRM tool might be better from a usability point of view adding contacts to deals can be unnecessarily difficult.
The 30-day free trial which Getresponse supplies is completely operational and the free trial isn’t contingent upon providing credit card information.
This makes it possible to avoid that annoying”oops I forgot I signed up for this particular trial and now I’m getting charged for a product I do not use” scenario.
The only down side to this free trial is that it limits the number of readers you can send to 1000. It would be useful if this could be raised a bit, as it would help potential users try the tool out in more’real world’ scenarios.
There are 3 chief types of Getresponse pricing plan -‘Email’,’Guru’ and’Max’ — and within each of them, several additional types of strategy to pick from (all based on record size).
As much as 1,000 subscribers: $15 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
1,001 to 2,500 readers: $25 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
2,501 to 5,000 subscribers: $45 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
5,001 to 10,000 readers: $65 (‘Email’)/ $75 (‘Pro’) / $165 (‘Max’)
10,001 to 25,000 readers: $145 (‘Email’) / $165 (‘Guru’) / $255 (‘Max’)
25,001 to 50,000 subscribers: $250 (‘Email’) / $280 (‘Pro’) / $370 (‘Max’)
50,001 to 100,000 subscribers: $450 (‘Email’) / $490 (‘Pro’) / $580 (‘Max’
Additionally there’s an”Enterprise” program for consumers whose lists exceed 100,000 email addresses: that begins at $1199, using accurate pricing based on requirements (if you’re considering the”Enterprise” program, you will need to contact Getresponse to schedule a demo, outline your requirements and share pricing).
Significant discounts are available if you pay upfront for 12 or 24 months of service (18% and 30% respectively) — those are considerably more generous than many competing platforms. Getresponse Com Affiliate Program
Distinctions of Every Plan
Each of the Getresponse plans cover the important basics — key characteristics include:
The ability to export, develop and host an email database
a wide range of templates
responsive email layouts
RSS / blog to-email functionality
comprehensive segmentation options
societal sharing tools
There are a number of differences between the’Email’,’Guru’ and’Max’ plans but for me the key ones are:
CRM – Getresponse provides a customer relationship manager tool on its’Guru’ programs up
landing pages – you can only avail of all landing pages that allow split testing and boundless views if you are on a’Guru’ plan or higher
Webinars – that functionality isn’t available at all on the’Email’ plan and the amount of webinar attendees is capped for the’Guru’ and’Max’ programs at 100, 500 respectively (it is unclear what the limit is on the’Enterprise’ program ).
Users – you can have just one user account on the’Email’ program; by contrast you get 3 on’Pro’, 5 on’Max’ and 10 on’Enterprise’.
Pricing Vs Competitors
Provided that you’re pleased to use one of those entry-level’Email’ plans, the pay-per-month Getresponse plans are on the whole more affordable than those provided by many of its key competitors, particularly if you’ve got a fairly high number of email addresses onto your own database.
By way of instance, if you’ve got a mailing list containing between 9,000 and 10,000 records which you want to send an unlimited number of emails per month to, then you might discover that hosting it using Getresponse costs $65 monthly.
$4 per month more affordable than with Aweber
$10 cheaper per month than Mailchimp
$84 a month cheaper than Campaign Monitor*
Decision Campaign Monitor’s pricing structure depends not just the number of email addresses in your database but on the number of emails you send per month too. If you’re delighted to set a limit on the number of mails delivered via Campaign Monitor (in the example above, to 50k emails), you can expect to pay a monthly fee of $89, nevertheless substantially greater than Getresponse’s.
The only well-known service that I can think of that comes in considerably cheaper is Mad Mimi, which charges $42 per month to sponsor up to 10,000 email addresses (note however that the functionality offered by Mad Mimi is nowhere near as extensive as Getresponse’s or indeed another products mentioned previously ).
It’s also worth pointing out that Mailchimp offers narrower pricing bands, meaning that based on the size of your listing, it may sometimes be a slightly cheaper alternative than Getresponse.
At the smaller database end of things, Getresponse’s pricing is really competitive too – you can host a database containing 1,000 email addresses for $15 per month with Getresponse, compared to $29 with Aweber; $59 on Campaign Monitor (unlimited send).
Mailchimp’s monthly fee to get a 1,000 record database is the same as Getresponse’s; and Mad Mimi provides a marginally more affordable, if much less functional offering for $12 a month.
Two final things to be Conscious of about the pricing front:
Some competing suppliers — notably Mailchimp – offer completely free account for users that have a small number of records (but these do not supply the full assortment of features that you get on a paid program ).
As mentioned before, if you’re ready to pay upfront for 1 or two decades, you can avail of significant discounts the other competitors don’t yet supply.
So the bottom line is that Getresponse is fairly competitive in the pricing department. However, what about features? Getresponse Com Affiliate Program
Getresponse represents among the more cost-effective ways to host and communicate using an email .
It is also among the most intriguing products of its kind – in that it provides email marketing, landing pages, CRM and webinars all under one roof. It’s difficult to consider any rival product that offers this’all round’ proposition, and it’s what continues to persuade us to utilize it to Style Factory’s email marketing.
Some developments to Getresponse do have to be made however, especially where the email designer is concerned – its own drag and drop interface is much more fiddly and not as responsive than it ought to be. A lot of improvements could be made into the data capture forms also, particularly for consumers wishing to display them on mobile devices.
And from what I gather from reader feedback, there are developments which could be made to the support offering.
All in all though I rate Getresponse very highly – you get considerable bang for your buck with this item.
Listed below are a Couple of pros and cons of using Getresponse overall:
Advantages of Getresponse
Excellent marketing automation choices.
The CRM functionality integrates neatly with Getresponse’s email automation operation.
Provided that you are happy to use an’Email’ program, Getresponse is more affordable than many of its key competitors (in certain cases, significantly so) whilst supplying as much, if not more functionality as them.
The discounts you receive when paying upfront for a couple of decades of service are very generous – you’ll be hard pressed to find similar reductions in prices from key competitors.
Its webinar functionality is a USP – something that isn’t provided by any similar products.
Its reporting and thorough split testing attributes are strong.
Getresponse is clear regarding deliverability rates, publishing figures on its own site and supplying deliverability statistics for individual e-newsletters you send.
It offers an extremely flexible approach to information segmentation – more elastic than many competing goods.
It allows you to add subscribers to a mailing list on both a single-opt in and a dual opt-in basis.
It sends emails that are reactive and permits you to preview smartphone variations of your e-newsletters very easily.
It comes with a helpful landing page creator – but keep in mind you need to be on a more expensive plan to get the fully operational version of this.
You can try out all its features free for 30 days without the need to input credit card details.
Disadvantages of Getresponse
The drag and drop interface for designing mails can be a little bit on the fiddly side.
The information capture forms provided aren’t responsive and you can’t control when and where they’re displayed on your website.
CRM performance needs to be improved considerably before it can be considered a substitute for a standalone CRM merchandise.
There’s a limited range of RSS-to-HTML e-newsletter templates provided.
You can just use’web-safe’ fonts from e-newsletters, which can make the templates seem marginally less slick than those supplied by competing products.
The pricing arrangement is a bit confusing, with customers having to pay something of a premium to get the landing page creator tool.
The free trial limits the number of readers you’ll be able to send messages into 1000.
The landing page add-on doesn’t let you perform A/B tests, meaning that in order to obtain this functionality you are forced to use a more expensive program than you might like.
DKIM authentication is only available on the more expensive’Max’ plans.
No telephone support is provided. Getresponse Com Affiliate Program