Description of Getresponse Get Response Using Curl In Php
Getresponse is primarily an email marketing app that allows you to: Get Response Using Curl In Php
Import and host a mailing list and capture data on it
create newsletters that could be sent to the subscribers on your mailing list
automate your mails to subscribers via utilization of’autoresponders’
perspective and analyse data related to your email advertising campaigns — open rate, click through, forwards etc..
Recently however, Getresponse’s attribute set has evolved quite a bit, to the point at which it is getting more of an’all-purpose’ marketing solution.
Besides email advertising, it also supplies training hosting, landing pages, and some CRM (customer relationship management) performance.
We are going to discuss all these features in depth below, but first, let’s look in pricing.
Getresponse’s attribute set is possibly among the most comprehensive out there.
Not only does it provide all of the crucial stuff you would expect from an email advertising platform – record hosting, templates, autoresponders, analytics and so on, but as mentioned previously, it’s been expanding the attribute set to the point at which it’s morphing into an all-in-one / CRM-style advertising and marketing platform.
The question is whether Getresponse is a jack of all trades and master of none – let’s drill down to the key features to learn.
Up until quite recently Getresponse support was amongst the most comprehensive available for email advertising tools: the firm offered phone service alongside live chat support, email service and assorted online tutorials / resources.
Sadly, the phone service has now been discontinued. Instead you’ll have to use live chat (24/7) or email service. To be honest, most similar e-marketing platform providers only offer you both of these stations – if telephone service is a deal-breaker for you you may want to consider Aweber, which still provides it (you can read our Aweber review ).
In terms of the caliber of Getresponse support, I’ve never needed to use it quite frequently (a good thing) but when I have I have found it to be a bit of a mixed bag (less of a good thing). A number of the live chat support I have received has been outstanding, and I haven’t needed to wait too much time to talk to an agent; the email support less so.
Some of the feedback I’ve got from our readers will suggest that there do need to be improvements made concerning the caliber of service Getresponse offer. Much like a lot of these types of companies, I anticipate it often boils down to who you get on the day. Get Response Using Curl In Php
Getresponse offers some very comprehensive analytics and reporting choices. You get all the Fundamentals of course – open speed, click-through, unsubscribe rates and so forth – but also to that there are some very nifty features that are worth a Specific mention, specifically:
‘one-click segmentation’: the choice to spot individuals who did not engage with an e-newsletter that you sent and put them in a section of readers which you may then email again using a different version of the e-newsletter
‘metrics over time’: you can discover just when most of your subscribers do it on your mails, and period your future mailouts based on this info
’email ROI’: by incorporating some monitoring code to your post-sales webpage on your site, it is possible to discover how effectively (or not!) Your email campaigns are driving earnings, and workout your return on investment in electronic mail marketing.
Per-user information – you could click on one of your readers and see where they signed from, where they’re found and which emails they’ve opened in the past.
Mailchimp and Aweber offer some similar reporting performance (especially around sales tracking) however Getresponse’s reporting application is definitely one of most fully featured out there (it certainly trounces the stats choices provided by Mad Mimi and Campaign Monitor).
Thus far so good with Getresponse, but in regards to templates, Getresponse arguably falls down a bit.
Unfortunately, the templates supplied out of the box look somewhat dated; they aren’t as attractive as those provided by Mailchimp or Campaign Monitor (and I slightly prefer Aweber’s offering here also ).
On the other hand, the templates are extremely tweakable – you can alter fonts, designs and vision easily enough using the controls supplied; and naturally there is nothing to stop you simply designing your HTML email template and importing the code for this.
Additionally, you will find tons of templates to choose from — over 500 — and they are introduced in easy-to-understand classes, therefore it is generally pretty simple to locate a good starting point for a template and edit it before you’re happy with the design.
If you’re really unhappy with the templates offered by Getresponse, there’s also the choice of purchasing a template by a third party provider such as Theme Forest.
Another thing worth pointing out regarding Getresponse’s templates is the assortment of RSS-to-email software options are not so extensive (only 11 templates are provided – well short of their 700+ accessible for routine newsletters!) And some of them played up a bit for me when I tested them in Outlook (2010). I eventually found something that worked for me, but I think that there are definitely a few improvements which could be created in this region. Get Response Using Curl In Php
Autoresponders are e-newsletters which are delivered to your readers at intervals depending on you personally — you can put them up so that instantly after somebody signs up to a mailing list, they get a welcome message in your business; a week after they can get a discount offer for some of your goods or services; 3 weeks after they could receive an invitation to follow you on social media. And so Forth.
Getresponse’s autoresponder functionality is a key selling point – it offers among the most comprehensive feature sets available.
You can send time-based or action-based messages; time-based choices include cycles like the example above, and action-based messages may be triggered by user actions or information, for example:
subscriptions to certain lists
changes in contact tastes
completed trades / targets
changes in consumer data
Lately Getresponse launched a new version of their new autoresponder functionality, known as’Marketing Automation.’
This permits you to make automation workflows with a drag and drop builder – you essentially set up an’automation flowchart’ that educates Getresponse what to do if a user opens a specific deal, clicks on a certain link etc..
This kind of functionality goes far beyond what has traditionally been available from autoresponders, and lets you create an individual travel which may be customised to the nth degree.
For a fast overview I’d suggest having a look at Getresponse’s video review for Marketing Automation.
It is important to notice, however, that these more innovative marketing automation features are only available to the pricier plans – the’Guru’ program and upward. Get Response Using Curl In Php
Landing page Builder
Online advertising campaigns which use landing pages will usually create far more leads in the event, instead of simply directing individuals to some (cluttered!) Site, they tip users to attractive’squeeze pages’ comprising clear information and a tidy, well-designed data capture type.
Getresponse offers something quite beneficial in this regard that the majority of its competitors don’t: a landing page creator (and one that is mobile-friendly to boot).
Products such as Campaign Monitor and Aweber require you to make use of a third party (and paid-for) landing page creating tool like Unbounce or Instapage; Mailchimp recently introduced a landing page performance but it is yet to become sophisticated at Getresponse’s.
However, unless you’re on a Getresponse’Guru’,’Max’ or’Enterprise’ program, the Getresponse landing page performance is fairly limited: you can just produce 1 landing page, that can only be displayed 1,000 times per month.
Additionally, and above all, you can not utilize the landing page A/B testing functionality on the least expensive Getresponse plan (whereby the machine shows a sample of your users different versions of your landing page, computes conversion rates, and finally rolls out the top performing landing page automatically).
If you’re serious about landing pages – and they’re certainly a helpful feature – then it’s definitely worth looking at one of the costlier Getresponse plans.
You can purchase the Landing Pages feature as an add-on to get an additional $15 per month, however quite frustratingly, even though the add-on allows you to show an infinite amount of landing pages to prospective subscribers, it doesn’t consist of A/B testing.
Accordingly, if I had been interested in the Getresponse landing page performance, I wouldn’t bother with this fairly half-baked add-on: I would just go for one of the pricier programs (which I suppose is exactly what Getresponse want you to do) .
Getresponse was before its competitors for quite some time with its responsive email design performance, which automatically adjusts your e-newsletter’s template so that when a user is reading it onto a mobile device, the layout and fonts will be automatically optimised for the device in question.
Most competing products have caught up on this now, and extend responsive email templates, but Getresponse is far better than many similar products when it comes to displaying a responsive preview of your e-newsletter – you simply hit a’mobile preview’ button to get a quick snapshot of what your email resembles on a smartphone (see picture right).
Not just that but you can’flip’ the smartphone preview around, so you can preview what your email looks like when the display is employed in either portrait or landscape mode. Get Response Using Curl In Php
Customer Relationship Management
Among the most frustrating facets of using many well-known CRM tools is that the necessity to export information to CSV and back to your email marketing tool in order to perform mailouts (or the need to export info from your email marketing tool into your CRM to include prospects to it).
When I saw Getresponse lately introducing a brand new CRM attribute into their plans I was intrigued – that could potentially do away with all that data exporting and exporting, and keep everything neatly in 1 place.
Initially I was not that impressed with all the Getresponse CRM tool as you can only use it in order to carry out rather basic tasks: you can create sales pipelines, add contacts to these and track activity (mails, telephone calls etc.) with those contacts manually.
But recently Getresponse have upped their video game somewhat on this particular front. The CRM is currently integrated with all of Getresponse’s email marketing operation and you can add users into a CRM pipeline according to their activity (form completions, email opens, purchases etc.) or trigger autoresponders depending on the addition of a new contact into a pipeline stage.
An example of how to use this functionality is as follows:
You can add a contact to a particular point on a sales pipeline depending on the page of your site that they completed a form on;
you can then send them a automated email tailored to this pipeline stage a few days afterwards;
and dependent on the action they took in regards to this email (clicking on a certain link ) you can automatically move them onto another phase of the pipeline and automatically invite them into a webinar.
It’s very clever stuff, and I can’t think of any similar email marketing product offering such a tight integration between autoresponders and CRM pipelines. For this kind of performance you normally need to appear at dedicated — and more costly — CRM products such as Salesforce and Infusionsoft.
However, it is not all fantastic news about the CRM front — there are a few big things missing from Getresponse’s CRM feature collection.
The most glaring omission is e mail activity monitoring. Additional CRM packages allow you to bcc a dropbox email address whenever you send an email to some lead or client; doing so keeps a list of the communication in the contact’s history. There is now no way of doing this with the Getresponse CRM, nor is there an simple way to send one-to-one emails to prospects or customers.
And oddly, if you click a contact in a deal pipeline, you can not see their contact activity — i.e., the actions they have taken (open, clicks etc.) with regard to previous communications which you’ve delivered to your leads are not displayed. To observe this, you have to go from the CRM part of Getresponse, hunt for your contact in the contacts section and then click on their details. But guess what? Doing so does not display their deal history.
Task management is non-existent also: Unlike committed CRM tools, there’s no way to assign tasks to other group members.
Eventually, adding contacts to a pipeline stage is tough. You need to add contacts to a list , then visit the CRM pipeline, include a deal and search your lists for the contact you just added. From a usability standpoint this is extremely clunky and time consuming. You should just have the ability to put in a deal directly to a pipeline and then enter the contact information of your guide or customer at that point.
So as things stand, the Getresponse CRM is a bit half-baked. However, it’s a new attribute and the stuff it can do on the automation aspect is impressive. I’m hopeful that this attribute becomes developed over time since done right, it is potentially a game-changer for entrepreneurs and SMEs.
Getresponse recently introduced the capability to host webinars on the stage.
Given that webinars are usually utilized as a lead-generation strategy, the notion of getting your email database along with your webinar tool under the same roof is very attractive.
The pricing is also very competitive also compared to based webinar solutions. By way of example, among the leading webinar providers, Gotowebinar, fees $199 per month to sponsor webinars with as much as 500 attendees; you can really do exactly the same (and a great deal more) with Getresponse for $165 (as long as your list size is below 25,000).
With respect to attendee limits, the Getresponse’Pro’ program permits you to sponsor a webinar with around 100 participants; the’Max’ program’s limit is 500.
You might even buy webinars performance as an add-on to a more affordable plan: $40 per month buys you a 100 attendees limit, $99 per month buys you a 500 attendees limit. It isn’t clear what your options are if you need to host bigger scale webinars than that however.
A couple of Getresponse webinar features worth flagging up as being particularly useful are:
The very fact that your attendees don’t need to install any software to attend the webinars
one-click list of your webinars
free online storage for playback documents
Ultimately webinar functionality is potentially a very helpful feature to have sitting on your e-marketing arsenal and its inclusion as a characteristic gives Getresponse a very significant advantage over its key competitors, especially when you consider you could connect it in with a built in CRM tool (more about that in a moment). Get Response Using Curl In Php
The email deliverability rate – the proportion of e-newsletters delivered that successfully hit inboxes – is always an important point to check at when selecting an email marketing tool.
Not all email advertising suppliers are that forthright in their deliverability rates; however, Getresponse seems pretty open about that, with this to say about it on their own website:
At GetResponse we’re often asked about the quality of our deliverability speed. Because deliverability is dependent upon a number of factors, including the content of your messages, the deliverability rate may vary for every mailing. For all our customers jointly, nevertheless, we are pleased to say our overall deliverability rate currently stands at 99%.
Obviously you’re going to need to choose the organization’s term for this, but assuming it’s true, it is a fantastic rate and inspires confidence that the vast majority of emails you send using Getresponse will reach their receivers.
Furthermore, Getresponse actually gives you the deliverability rate of each message in your email analytics – this is something I have not struck on rival products’ metrics. A thumbs up for it.
I do have to pull Getresponse up on something relating to deliverability however: to guarantee a high deliverability rate, it is a good idea to use a platform named DKIM email authentication. You can use DKIM using Getresponse – but only on the more expensive Getresponse’Max’ plans.
Although I have not encountered any deliverability difficulties utilizing the less costly plans, competing products don’t make you invest in a more expensive strategy to avail of this feature — it would be good to see Getresponse being more generous here.
There are two approaches you can employ to add subscribers to a mailing list: using a’single opt-in’ or even a’double opt-in’ process.
If you utilize a single opt-in procedure, the person registering to your mailing list is added to a mailing list the moment they hit the submit button on your sign up form.
Using a double opt-in process, the individual registering to your record is sent via an email containing a confirmation link that s/he must click before being subscribed.
The main advantage of one sampling procedure is that it makes it very easy for users to subscribe to a mailing list; additionally, it generally increases conversion speed and therefore the amount of readers on your list. A dual opt-in procedure is best for verifying the folks subscribing to a record are using actual email addresses and contributes to cleaner information and more accurate stats (because receptive rates etc. are calculated based on a list comprising only email addresses).
The good news here is that Getresponse permits you to take advantage of either opt-in approach – this is not true with all competing goods. So a thumbs up for Getresponse for being flexible on this.
You’re probably thinking that this sounds quite good — but to be honest, I think there is a great deal of room for advancement with regard to Getresponse form templates.
For a start, they’re not responsive (i.e., they won’t resize themselves automatically to match the device they are being viewed on).
Additionally, no controllers are provided by Getresponse to switch forms on or off on specific devices or individual pages of your website. In the light of Google’s new approach to pop-ups (where sites can have a hit in search results if they exhibit’intrusive interstitials’ on mobile devices) this really is a small concern.
To get around this, I generally avoid using Getresponse form templates, and make do with HTML embeded forms that I design myself, and for popups I link my Getresponse into some growth-hacking instrument named Sumo (this allows me to switch pop-ups off for mobile users, as well as display forms exactly as I’d love to and on the webpages I want). Get Response Using Curl In Php
On the whole, Getresponse is really straightforward to use. It’s certainly easy enough to do all of the basics: import contacts, create campaigns, setup autoresponders and check statistics and the interface is really clean and intuitive.
In terms of how it stacks up against its rivals in this regard, I would argue that Campaign Monitor is a tiny bit more user friendly, and Mailchimp has a slicker user interface (though one that makes locating certain functionality just a little bit tricky at times).
One place I feel that could be significantly better in the user-friendliness standpoint is the Getresponse e-newsletter editor.
Whilst its drag-and-drop strategy does in theory provide an extremely flexible approach to create blocks of articles and move them about an e-newsletter, in practice it’s fairly clunky to use and may cause accidental deletion of material, or placement of it in the incorrect part of the e-newsletter.
If you can get your head around it, and practice using it a little bit, it does result in a useful tool – it is just that the execution of it might be rather better.
Also, as explained above, the CRM tool might be better from a usability point of view adding contacts to deals can be difficult.
The 30-day complimentary trial that Getresponse provides is fully operational and the free trial isn’t contingent upon supplying credit card details.
This helps you avoid that annoying”oops I forgot I signed up for this particular trial and today I’m getting charged for a product I do not use” scenario.
The only down side to the free trial is the fact that it restricts the amount of subscribers it is possible to send to 1000. It would be useful if that could be raised a bit, as it might help prospective users try out the tool in more’real-world’ scenarios.
There are three chief sorts of Getresponse pricing plan -‘Email’,’Guru’ and’Max’ — and within each of these, several additional kinds of plan to pick from (all based on list size).
Up to 1,000 subscribers: $15 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
1,001 to 2,500 subscribers: $25 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
2,501 to 5,000 readers: $45 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
5,001 to 10,000 subscribers: $65 (‘Email’)/ $75 (‘Guru’) / $165 (‘Max’)
10,001 to 25,000 subscribers: $145 (‘Email’) / $165 (‘Guru’) / $255 (‘Max’)
25,001 to 50,000 subscribers: $250 (‘Email’) / $280 (‘Guru’) / $370 (‘Max’)
50,001 to 100,000 subscribers: $450 (‘Email’) / $490 (‘Guru’) / $580 (‘Max’
Additionally there is an”Enterprise” plan for users that our lists transcend 100,000 email addresses: that begins at $1199, with accurate pricing based on requirements (if you are interested in the”Enterprise” program, you’ll want to contact Getresponse to schedule a demo, outline your needs and share pricing).
Substantial discounts are available if you pay upfront for 12 or 24 weeks of support (18% and 30% respectively) — those are much more generous than many competing platforms. Get Response Using Curl In Php
Distinctions of Every Strategy
Each of the Getresponse plans cover the significant fundamentals — key characteristics include:
The ability to import, develop and host an email database
a wide range of templates
responsive email designs
RSS / blog to-email performance
comprehensive segmentation options
societal sharing tools
There are a number of differences between the’Email’,’Pro’ and’Max’ programs but for me the main ones are:
CRM – Getresponse provides a customer relationship manager tool on its own’Guru’ programs up
landing pages – you can simply avail of all landing pages which allow split testing and boundless views if you’re on a’Pro’ program or greater
Webinars – this functionality is not available at all on the’Email’ strategy and the amount of webinar attendees is restricted for the’Guru’ and’Max’ programs at 100, 500 respectively (it’s uncertain what the limit is on the’Enterprise’ program ).
Users – you can have just one user account on the’Email’ program; by contrast you get 3 on’Guru’, 5 on’Max’ and 10 on’Enterprise’.
Pricing Vs Competitors
Provided that you’re pleased to use one of those entry-level’Email’ programs, the pay-per-month Getresponse plans are on the whole more affordable than those supplied by many of its key competitors, particularly if you have a reasonably high number of email addresses onto your own database.
By way of instance, if you’ve got a mailing list comprising between 9,000 and 10,000 documents that you wish to send an infinite number of emails per month to, then you’ll find that hosting it with Getresponse costs $65 monthly.
$4 per month more affordable compared to Aweber
$10 cheaper a month than Mailchimp
$84 per month cheaper than Campaign Monitor*
* Campaign Monitor’s pricing structure is dependent not just the amount of email addresses in your database however on how many emails you send a month too. If you’re happy to limit the number of mails sent via Campaign Monitor (in the example above, to 50k emails), you can expect to pay a monthly fee of $89, nevertheless considerably higher than Getresponse’s.
The sole well-known service that I can think of that comes in considerably cheaper is Mad Mimi, which costs $42 per month to host up to 10,000 email addresses (note however that the functionality offered by Mad Mimi is nowhere near as broad as Getresponse’s or really another products mentioned previously ).
Additionally, it is worth pointing out that Mailchimp offers narrower pricing bands, meaning that based on the size of your list, it might sometimes be a slightly cheaper option than Getresponse.
At the database end of things, Getresponse’s pricing is pretty competitive too – you can host a database containing 1,000 email addresses for $15 a month using Getresponse, compared to $29 with Aweber; $59 on Campaign Monitor (infinite send).
Mailchimp’s monthly fee to get a 1,000 recording database will be the like Getresponse’s; and Mad Mimi provides a slightly cheaper, if much less operational offering for $12 a month.
Two final things to be Conscious of about the pricing :
Some competing providers — notably Mailchimp – provide free accounts for users with a small number of documents (but these don’t offer the full range of features that you get on a paid plan).
As mentioned earlier, if you’re prepared to pay upfront for 1 or two decades, you can avail of significant discounts the other competitors don’t yet provide.
So the most important thing is that Getresponse is fairly competitive in the pricing department. But what about features? Get Response Using Curl In Php
Getresponse represents one of the more cost-effective ways to host and speak using an email database.
It is also among the most interesting products of its kind – because it provides email marketing, landing pages, CRM and webinars all under one roof. It is difficult to think of any rival product that delivers this’all round’ proposal, and it’s what continues to convince us to utilize it to Style Factory’s email advertising.
Some improvements to Getresponse do need to be made nonetheless, particularly where the email programmer is concerned – its own drag and drop interface is much more fiddly and not as responsive than it should be. A good deal of improvements could be made to the data capture types also, especially for consumers wanting to display them on mobile devices.
And from what I gather from reader opinions, there are developments that could be made into the support offering.
Overall though I speed Getresponse very tremendously – you get considerable bang for your dollar with this product.
Listed below are a few pros and cons of using Getresponse overall:
Advantages of Getresponse
Superb marketing automation options.
The CRM functionality integrates neatly with Getresponse’s email automation functionality.
So long as you’re pleased to utilize an’Email’ plan, Getresponse is cheaper than most of its key competitors (in some situations, significantly so) whilst supplying as much, if not more performance as them.
The reductions you get when paying for one or two years of service are extremely generous – you will be hard pushed to find similar reductions in prices from key competitors.
Its webinar functionality is a USP – something which isn’t offered by any similar products.
Its own reporting and comprehensive split testing features are powerful.
Getresponse is clear about deliverability rates, publishing characters on its own website and providing deliverability statistics for individual e-newsletters that you send.
It offers a very flexible approach to information segmentation – more flexible than many competing products.
It permits you to add subscribers to a mailing list on either a single-opt in and also a dual opt-in basis.
It sends emails that are reactive and allows you to preview smartphone versions of your e-newsletters really easily.
It comes with a helpful landing page creator – but bear in mind you need to be on a more expensive plan to get the fully functional version of this.
You can test all of its features free for 30 days without the need to input credit card details.
Disadvantages of Getresponse
The drag and drop interface for designing emails may be a little bit on the side.
The information capture forms provided aren’t responsive and you can’t control when and where they’re displayed on your website.
CRM performance needs to be improved considerably before it could be thought of as a replacement for a standalone CRM product.
There is a limited range of RSS-to-HTML e-newsletter templates supplied.
You can just use’web-safe’ fonts from e-newsletters, which can make the templates look marginally less slick than those supplied by competing goods.
The pricing structure is a little perplexing, with customers having to cover something of a premium to get the landing page creator tool.
The free trial limits the amount of readers you’ll be able to send messages into 1000.
The landing page add-on does not let you execute A/B tests, meaning that in order to obtain this functionality you are forced to use a more expensive program than you might like.
DKIM authentication is only on the more expensive’Max’ plans.
No telephone support is provided. Get Response Using Curl In Php