Description of Getresponse Get Response Object In Spring Controller
Getresponse is primarily an email marketing program that allows you to: Get Response Object In Spring Controller
Import and host a mailing list and also catch data onto it
generate newsletters that could be sent to the subscribers in your mailing list
automate your emails to subscribers via use of’autoresponders’
perspective and analyse statistics linked to your email advertising campaigns — open rate, click through, forward etc..
Recently however, Getresponse’s attribute set has developed quite a bit, to the point where it is getting more of an’all-in-one’ marketing alternative.
In addition to email advertising, it now also provides webinar hosting, landing pages, and some CRM (customer relationship management) performance.
We’ll discuss all these attributes in depth below, but first, let’s look in pricing.
Getresponse’s feature set is arguably one of the most comprehensive on the market.
Not only does this provide all of the key stuff you would expect from an email marketing platform – record hosting, templates, autoresponders, analytics and so forth, but as mentioned above, it’s been expanding the attribute set to the point where it’s morphing into an all-in-one / CRM-style advertising and marketing platform.
The question is whether Getresponse is a jack of all trades and master of not – let us drill down to the key qualities to find out.
Up until quite recently Getresponse service was one of the most comprehensive available for email advertising tools: the company offered phone service alongside live chat support, email support and assorted online tutorials / resources.
Regrettably, the phone service has now been discontinued. Instead you are going to have to use live chat (24/7) or email service. To be fair, many similar e-marketing platform providers only offer you both of these channels – if telephone service is a deal-breaker for you you might want to consider Aweber, which nonetheless provides it (you can read our Aweber review here).
In terms of the caliber of Getresponse service, I have never needed to use it very frequently (a good thing) but once I have I’ve found it for a small mixed bag (less of a fantastic thing). A number of the live chat service I’ve received has been excellent, and I haven’t had to wait too much time to talk to an agent; the email service less so.
Some of the feedback I’ve got from our readers will suggest that there do need to be improvements made concerning the quality of service Getresponse offer. Much like a lot of these types of companies, I anticipate it often boils down to who you get daily. Get Response Object In Spring Controller
Getresponse provides some very comprehensive analytics and reporting options. You get all the Fundamentals of track – open speed, click-through, unsubscribe Prices and so forth – but also to that you will find some very nifty features Which Are worth a particular mention, specifically:
‘one-click segmentation’: the choice to spot individuals who didn’t engage with an e-newsletter that you sent and put them in a section of subscribers which you can then email again using a different variant of the e-newsletter
‘metrics over time’: you can discover just when a lot of your readers take action on your emails, and period your future mailouts based on this information
’email ROI’: by adding some monitoring code into your post-sales webpage on your site, you can discover how effectively (or not!) Your email campaigns are driving sales, and work out your return on investment in electronic mail marketing.
Per-user info – you can click one of your subscribers and see in which they signed up from, where they’re located and which emails they’ve opened in the past.
Mailchimp and Aweber offer some similar reporting performance (particularly around sales monitoring ) however Getresponse’s reporting tool is definitely one of most fully featured on the market (it certainly trounces the stats choices offered by Mad Mimi and Campaign Monitor).
So far so good with Getresponse, however, when it comes to templates, Getresponse arguably falls down a little.
Regrettably, the templates provided from the box seem a bit dated; they are not as attractive as those provided by Mailchimp or Campaign Monitor (and that I marginally prefer Aweber’s offering here too).
On the plus side, the templates are very tweakable – you can alter fonts, designs and vision easily enough with all the controls supplied; and of course there’s nothing to prevent you designing your HTML email template and minding the code for this.
Additionally, you will find tons of templates to choose from — over 500 — and they’re presented in easy-to-understand classes, therefore it’s generally pretty simple to find a good starting point for a template and then edit it until you are delighted with the design.
If you’re really not pleased with the templates provided by Getresponse, there’s also the choice of purchasing a template from a third party provider such as Theme Forest.
Another thing worth pointing out regarding Getresponse’s templates is the range of RSS-to-email software options aren’t very extensive (only 11 templates are supplied – well short of their 700+ accessible for routine newsletters!) And some of them played a bit for me when I tested them (2010). I finally found something that worked for me personally, but I think that there are definitely some improvements that could be created in this area. Get Response Object In Spring Controller
Autoresponders are e-newsletters which are delivered to your subscribers at intervals depending on you personally — you can set them up so that instantly after somebody signs up to a mailing list, they receive a welcome message in the business; a week later they could receive a discount offer for some of your goods or services; three months later they could receive an encouragement to accompany you on social media. And so on.
Getresponse’s autoresponder functionality is an integral selling point – it provides one of the most comprehensive feature sets available.
You can send time-based or action-based messages; time-based options comprise cycles such as the example above, and also action-based messages can be triggered by user actions or information, such as:
subscriptions to particular lists
changes connected preferences
finished trades / goals
changes in user information
Recently Getresponse launched a new version of their new autoresponder performance, called’Marketing Automation.’
This permits you to create automation workflows with a drag and drop builder – you basically set up an’automation flowchart’ that instructs Getresponse what to do if a user opens a particular offer, clicks on a specific link etc..
This kind of functionality goes way beyond what has traditionally been available from autoresponders, and allows you to create an individual travel which may be customised to the nth degree.
To get a quick overview I would suggest taking a look at Getresponse’s video overview for Marketing Automation.
It’s important to note, however, these more advanced marketing automation features are only available to the more expensive plans – the’Pro’ program and upward. Get Response Object In Spring Controller
Landing page Builder
Online advertising campaigns that use landing pages will typically generate far more leads if, instead of simply directing individuals to some (cluttered!) Website, they tip users to appealing’squeeze pages’ containing clear info and a tidy, well-designed data capture form.
Getresponse offers something quite beneficial in this regard that most of its rivals don’t: a landing page founder (and one that is mobile-friendly to boot).
Products like Campaign Monitor and Aweber require you to make use of a third party (and paid-for) landing page creating tool such as Unbounce or Instapage; Mailchimp recently introduced some landing page functionality but it is yet to become as sophisticated at Getresponse’s.
However, unless you’re on a Getresponse’Guru’,’Max’ or’Enterprise’ program, the Getresponse landing page performance is rather limited: you can just create one landing page, which could simply be displayed 1,000 times per month.
Additionally, and very importantly, you can not use the landing page A/B testing performance on the cheapest Getresponse program (where the machine shows a sample of your customers different versions of your landing page, calculates conversion speeds, and finally rolls out the top performing landing page mechanically ).
If you are serious about landing pages – and they are unquestionably a useful attribute – then it’s definitely worth considering among the more expensive Getresponse plans.
You can buy the Landing Pages attribute as an add-on for an extra $15 a month, however quite frustratingly, although the add-on permits you to display an infinite number of landing pages to prospective subscribers, it doesn’t include A/B testing.
Accordingly, if I was interested in the Getresponse landing page performance, I wouldn’t bother with this fairly half-baked add-on: I’d just go for a few of the more expensive programs (which I suppose is exactly what Getresponse would like you to do) .
Getresponse was ahead of its rivals for quite some time using its responsive email design performance, which automatically corrects your e-newsletter’s template so that when an individual is reading it on a mobile device, the layout and fonts will be automatically optimised for the device in question.
Most competing products have caught up on this now, and extend responsive email templates, but Getresponse is far better than many similar products as soon as it comes to displaying a responsive preview of your e-newsletter – you simply hit a’cellphone preview’ button to get an instant snapshot of your email looks like on a smartphone (see picture right).
Not just this but you can’reverse’ the smartphone trailer around, so you can preview what your email looks like when the display is employed in either portrait or landscape style. Get Response Object In Spring Controller
Customer Relationship Management
One of the most frustrating facets of utilizing many well-known CRM tools is that the need to export information to CSV and back to your email marketing tool as a way to do mailouts (or the necessity to export data from your email marketing tool into your CRM to add leads to it).
When I watched Getresponse recently introducing a brand new CRM feature in their plans I was intrigued – that could potentially eliminate all that info exporting and exporting, and keep everything neatly in 1 area.
Initially I was not that impressed with the Getresponse CRM tool since you can only use it in order to carry out rather basic jobs: you can create sales pipelines, add contacts to them and monitor activity (mails, phone calls etc.) with these contacts manually.
But recently Getresponse have upped their video game a bit on this front. The CRM is currently integrated with all Getresponse’s email marketing functionality and you can add users into a CRM pipeline according to their activity (form completions, email opens, purchases etc.) or trigger autoresponders based on the accession of a new contact to a pipeline stage.
An example of how to use this functionality is as follows:
You can add a contact to a specific point on a sales pipeline based on the page of your website that they finished a form ;
you can then send a automated email tailored to this pipeline stage a couple of days afterwards;
and based on the action they took in regards to that email (clicking on a particular link ) you could automatically move them on another phase of the pipeline and automatically invite them into a webinar.
It’s very smart stuff, and that I can not think of any similar email advertising product offering such a tight integration between autoresponders and CRM pipelines. For this kind of functionality you normally must look at dedicated — and more costly — CRM products such as Salesforce and Infusionsoft.
However, it is not all fantastic news about the CRM front — there are some big things missing out of Getresponse’s CRM feature set.
The most glaring omission is e mail activity tracking. Additional CRM packages allow you to bcc a dropbox email address whenever you send an email to some lead or customer; doing so keeps a record of the communication from the contact’s history. There’s now no way of doing this with all the Getresponse CRM, nor is there an simple way to send one-to-one mails to prospects or clients.
And strangely, when you click a contact within a deal pipeline, you can not see their contact action — i.e., the actions they have taken (open, clicks etc.) in regards to previous communications which you’ve sent to your leads aren’t displayed. To observe this, you have to go out of the CRM section of Getresponse, hunt for your contact in the contacts section and click in their details. But guess what? Doing this does not display their history.
Task management is non-existent also: unlike committed CRM tools, there’s no way to assign tasks to other group members.
Eventually, adding contacts to a pipeline stage is difficult. You need to add contacts to a list , then go to the CRM pipeline, include a deal and search your lists to receive the contact you just added. From a usability standpoint this is extremely clunky and time consuming. You should just have the ability to put in a deal right to a pipeline and then input the contact information of your guide or customer at the point.
So as things stand, the Getresponse CRM is a bit half-baked. However, it is a new attribute and the things it can perform on the automation aspect is impressive. I am hopeful that this feature becomes developed over time since done right, it is potentially a game-changer for entrepreneurs and SMEs.
Getresponse recently introduced the ability to host webinars on the platform.
Given that webinars are usually utilized as a lead-generation tactic, the notion of having your email database along with your webinar tool under precisely the exact same roof is very appealing.
The pricing is also very competitive too by comparison to based webinar solutions. By way of example, among the leading webinar providers, Gotowebinar, fees $199 per month to host webinars with as much as 500 attendees; you can really do the same (and a great deal more) with Getresponse for $165 (as long as your list size is below 25,000).
With regard to attendee limitations, the Getresponse’Pro’ program allows you to host a webinar with around 100 participants; the’Max’ program’s cap is 500.
You might even buy webinars performance as a add on to a more affordable plan: $40 per month buys you a 100 attendees limitation, $99 per month buys you a 500 attendees restrict. It’s not clear what your options are if you need to host larger scale distributions than that however.
Two or Three Getresponse webinar features worth flagging up as being especially useful are:
The very fact Your attendees don’t have to install any software to attend the webinars
one-click list of your webinars
free online storage for playback files
Ultimately webinar functionality is potentially a very useful feature to have sitting on your e-marketing arsenal and its inclusion as a feature gives Getresponse a very significant edge over its key competitors, particularly once you consider that you can link it in using a built-in CRM tool (more on that in a minute ). Get Response Object In Spring Controller
The email deliverability rate – the proportion of e-newsletters sent that successfully hit inboxes – is always a very important thing to check at when choosing an email marketing tool.
Not all email marketing suppliers are that forthright in their deliverability rates; but Getresponse seems reasonably open about that, with this to say about it in their site:
At GetResponse we’re often asked about the quality of the deliverability rate. Since deliverability is dependent upon a number of factors, including the content of your messages, the deliverability rate may vary for every mailing. For all our clients collectively, however, we are proud to say our general deliverability rate now stands at 99%.
Clearly you are going to need to choose the company’s word for this, but assuming it’s accurate, it’s a fantastic rate and inspires confidence that the huge majority of emails you send using Getresponse will achieve their receivers.
What’s more, Getresponse actually gives you the deliverability rate of each message in your email analytics – this is something that I haven’t encountered on competing goods’ metrics. A thumbs up for this.
I really do need to pull Getresponse up on something relating to deliverability however: to ensure a high deliverability speed, it’s advisable to use a system named DKIM email authentication. You can use DKIM using Getresponse – but only on the more expensive Getresponse’Max’ plans.
Though I’ve not encountered any deliverability problems using the less costly plans, competing products do not make you invest in a more expensive plan to avail of the feature — it would be good to see Getresponse becoming more generous here.
There are two approaches you can use to add subscribers to a mailing list: using a’single opt-in’ or a’double click’ process.
If you use use one opt-in procedure, the individual registering to your mailing list is added to your mailing list the minute they hit the submit button on your sign up form.
With a double opt-in process, the person registering to your list is sent an email containing a confirmation link that s/he must click before being subscribed.
The most important benefit of a single sampling procedure is that it makes it very easy for users to sign up for your mailing list; it also generally increases conversion speed and so the number of readers on your list. A double opt-in process is better for verifying that the folks subscribing to your list are using actual email addresses and contributes to cleaner information and more accurate stats (because open rates etc. are calculated based on a list comprising only real email addresses).
The good news here is that Getresponse permits you to take advantage of either opt-in approach – this is not true with all competing goods. So a thumbs up for Getresponse to be flexible about this.
You’re probably thinking that this sounds pretty fine — but to be honest, I think there is a great deal of room for advancement with regard to Getresponse kind templates.
To begin with, they are not responsive (i.e.they won’t resize themselves automatically to suit the device they’re being viewed on).
Additionally, no controllers are offered by Getresponse to change forms off or on on specific devices or individual pages of your website. At the light of Google’s brand new strategy to pop-ups (where sites can take a hit in search results if they exhibit’intrusive interstitials’ on mobile devices) this is a bit of a concern.
To circumvent this, I normally avoid using Getresponse form templates, and make do using HTML embeded forms which I style myself, and for popups I connect my Getresponse to a growth-hacking instrument called Sumo (this enables me to switch pop-ups off for mobile users, in addition to display forms precisely as I’d like to and on the webpages I need ). Get Response Object In Spring Controller
Overall, Getresponse is really simple to use. It’s certainly easy enough to perform all the fundamentals: import contacts, create campaigns, setup autoresponders and check numbers and the interface is pretty clean and intuitive.
With regards to how it stacks up against its rivals in this regard, I would assert that Campaign Monitor is a little bit more user friendly, and Mailchimp has a slicker user interface (though one that makes locating certain functionality just a bit tricky at times).
1 area I think that could be significantly better in the user-friendliness standpoint is that the Getresponse e-newsletter editor.
Whilst its drag-and-drop strategy does in theory provide an extremely flexible approach to create blocks of articles and move them about an e-newsletter, in practice it’s quite clunky to use and can cause accidental deletion of material, or positioning of it in the wrong part of the e-newsletter.
If you can get your head about it, and practice using it a bit, it will result in a useful instrument – it is just that the implementation of it could be rather better.
Also, as described above, the CRM instrument could be better from a usability point of view adding contacts to deals could be difficult.
The 30-day complimentary trial that Getresponse provides is fully operational and the free trial is not contingent upon providing credit card information.
This makes it possible to avoid that annoying”oops I forgot I signed up for that trial and today I’m getting charged for a product that I do not use” scenario.
The only down side to the free trial is that it restricts the number of subscribers it is possible to send to to 1000. It would be useful if this could be increased a little, as it would help prospective users try the tool out in more’real world’ situations.
There are three main types of Getresponse pricing strategy -‘Email’,’Guru’ and’Max’ — and within each of them, many additional types of plan to pick from (all based on record size).
Up to 1,000 subscribers: $15 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
1,001 to 2,500 readers: $25 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
2,501 to 5,000 readers: $45 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
5,001 to 10,000 readers: $65 (‘Email’)/ $75 (‘Pro’) / $165 (‘Max’)
10,001 to 25,000 subscribers: $145 (‘Email’) / $165 (‘Pro’) / $255 (‘Max’)
25,001 to 50,000 readers: $250 (‘Email’) / $280 (‘Pro’) / $370 (‘Max’)
50,001 to 100,000 subscribers: $450 (‘Email’) / $490 (‘Pro’) / $580 (‘Max’
Additionally there is an”Enterprise” plan for users that our lists exceed 100,000 email addresses: that begins at $1199, with accurate pricing depending on requirements (if you are considering the”Enterprise” plan, you’ll need to contact Getresponse to schedule a presentation, outline your requirements and share pricing).
Significant discounts are available if you pay upfront for 12 or 24 months of support (18% and 30% respectively) — those are much more generous than many competing platforms. Get Response Object In Spring Controller
Distinctions of Each Plan
All the Getresponse plans cover the important fundamentals — key features include:
The capacity to import, grow and host an email database
a wide range of templates
responsive email designs
RSS / site to-email performance
comprehensive segmentation options
social sharing tools
There are a number of differences between the’Email’,’Pro’ and’Max’ programs but for me the key ones are:
CRM – Getresponse provides a client relationship manager tool on its own’Pro’ plans up
landing pages – you can simply avail of landing pages that enable split testing and unlimited views if you’re on a’Guru’ program or higher
Webinars – this performance is not accessible at all around the’Email’ strategy and the number of webinar attendees is restricted for the’Guru’ and’Max’ programs at 100, 500 respectively (it’s uncertain what the limitation is about the’Enterprise’ program ).
Users – you can have just one user account on the’Email’ program; by comparison you receive 3 on’Guru’, 5 ‘Max’ and 10 on’Enterprise’.
Pricing Vs Competitors
Provided that you’re pleased to use one of the entry-level’Email’ plans, the pay-per-month Getresponse plans are on the whole more affordable than those provided by many of its key competitors, especially in case you have a fairly large number of email addresses on your database.
For example, if you’ve got a mailing list comprising between 9,000 and 10,000 documents that you wish to send an unlimited number of mails each month to, you might discover that hosting it using Getresponse costs $65 per month.
$4 per month cheaper compared to Aweber
$10 cheaper a month than Mailchimp
$84 a month cheaper than Campaign Monitor*
Decision Campaign Monitor’s pricing structure is dependent not only the amount of email addresses in your database however on the number of emails you send a month also. If you’re happy to set a limit on the number of mails delivered via Campaign Monitor (from the case above, to 50k emails), you can expect to pay a monthly charge of $89, nevertheless considerably greater than Getresponse’s.
The sole well-known service that I can think of that comes in significantly cheaper is Mad Mimi, which costs $42 a month to sponsor up to 10,000 email addresses (note however that the performance provided by Mad Mimi is nowhere near as broad as Getresponse’s or really the other products mentioned above).
It’s also worth pointing out that Mailchimp offers thinner pricing rings, meaning that based on the size of your listing, it might occasionally be a slightly cheaper option than Getresponse.
At the smaller database end of things, Getresponse’s pricing is really competitive too – you can sponsor a database comprising 1,000 email addresses for $15 per month using Getresponse, compared to $29 with Aweber; $59 on Campaign Monitor (infinite send).
Mailchimp’s monthly fee to get a 1,000 recording database is the same as Getresponse’s; and Mad Mimi provides a marginally cheaper, if much less operational offering for $12 a month.
Two final things to be Conscious of on the pricing :
Some competing suppliers — especially Mailchimp – provide completely free account for users that have a few documents (but these don’t offer the full range of features that you get on a paid program ).
As mentioned before, if you’re prepared to pay upfront for 1 or 2 decades, you can avail of substantial discounts that the other competitors don’t yet provide.
So the most important thing is that Getresponse is pretty competitive in the pricing section. However, what about features? Get Response Object In Spring Controller
Getresponse represents one of the more cost-effective tactics to host and speak using an email .
It’s also among the most intriguing products of its kind – in that it provides email marketing, landing pages, CRM and webinars all under a single roof. It is difficult to consider any competing product that delivers this’all around’ proposal, and it’s what proceeds to convince us to utilize it to Style Factory’s email advertising.
Some improvements to Getresponse do need to be made however, especially where the email designer is concerned – its own drag and drop interface is more fiddly and not as responsive than it ought to be. A lot of improvements can be made into the data capture types too, particularly for users wanting to exhibit them on mobile devices.
And from what I gather from reader feedback, there are improvements which could be made to the support offering.
All in all though I rate Getresponse very tremendously – you get substantial bang for your buck with this product.
Here are a few pros and cons of using Getresponse overall:
Benefits of Getresponse
Superb marketing automation options.
The CRM performance integrates neatly with Getresponse’s email automation operation.
Provided that you’re happy to utilize an’Email’ program, Getresponse is more affordable than most of its key competitors (in some situations, significantly so) whilst offering just as much, if not more functionality as them.
The discounts you get when paying upfront for one or two decades of support are very generous – you’ll be hard pushed to find similar reductions in costs from key opponents.
Its webinar functionality is a USP – something which isn’t provided by any products that are similar.
Its reporting and thorough split testing features are powerful.
Getresponse is clear about deliverability rates, publishing characters on its site and providing deliverability statistics for individual e-newsletters that you send.
It provides a very flexible approach to information segmentation – more elastic than many competing goods.
It allows you to add subscribers to your mailing list on both a single-opt in and a double opt-in basis.
It sends responsive emails and permits you to preview smartphone variations of your e-newsletters really easily.
It comes with a useful landing page founder – but keep in mind that you have to be on a more expensive strategy to get the fully functional version of the.
You are able to test out all its features free for 30 days without needing to enter credit card information.
Disadvantages of Getresponse
The drag and drop interface for designing mails can be a little bit on the side.
The data capture forms provided are not responsive and you can not control when and where they’re displayed on your site.
CRM performance needs to be improved substantially before it can be considered a replacement for a standalone CRM product.
There’s a limited selection of RSS-to-HTML e-newsletter templates provided.
You can only use’web-safe’ fonts from e-newsletters, which can make the templates seem slightly less slick than those provided by competing products.
The pricing structure is a little perplexing, with customers having to cover something of a premium to access the landing page creator tool.
The free trial restricts the number of subscribers you’ll be able to send messages into 1000.
The landing page addition doesn’t allow you to perform A/B evaluations, meaning that in order to gain this functionality you’re forced to use a more expensive plan than you may like.
DKIM authentication is only available on the more expensive’Max’ plans.
No telephone service is provided. Get Response Object In Spring Controller