Description of Getresponse Get Response Json Object Ajax
Getresponse is primarily an email marketing app Which Allows you to: Get Response Json Object Ajax
Import and host a mailing list and catch data on it
create newsletters that could be delivered to the subscribers in your mailing list
automate your emails to subscribers via utilization of’autoresponders’
view and analyse data related to your email marketing campaigns — open rate, click through, forward etc..
Lately however, Getresponse’s attribute set has developed quite a bit, to the point where it’s becoming more of an’all-purpose’ marketing solution.
In addition to email advertising, it now also supplies training hosting, landing pages, and a few CRM (client relationship management) functionality.
We are going to discuss all these attributes in depth below, but first, let’s look at pricing.
Getresponse’s feature set is arguably one of the most comprehensive on the market.
Not only does this provide all of the crucial stuff you’d expect from an email marketing platform – record hosting, templates, autoresponders, analytics and so on, but as mentioned previously, it’s been expanding the feature set to the point where it’s morphing into an all-in-one / CRM-style marketing platform.
The question is whether Getresponse is a jack of all trades and master of not – let us drill down to the key features to learn.
Up until quite recently Getresponse support was amongst the most comprehensive available for email marketing tools: the firm offered phone service alongside live chat support, email service and various online tutorials / resources.
Regrettably, the phone support has now been discontinued. Instead you’ll have to use live chat (24/7) or email support. To be honest, most similar e-marketing platform providers only offer both of these channels – if phone service is a deal-breaker for you you might wish to consider Aweber, which still supplies it (you can read our Aweber review here).
Concerning the caliber of Getresponse support, I have not had to use it very often (a good thing) but when I have I’ve discovered it to be a small mixed bag (less of a good thing). A number of those live chat service I have received has been excellent, and I haven’t needed to wait too long to chat with an agent; the email support less so.
Some of the feedback I’ve got from our readers will indicate that there do need to be improvements made in terms of the caliber of service Getresponse offer. Much like a lot of these types of businesses, I anticipate it boils down to who you get on the day. Get Response Json Object Ajax
Getresponse provides some very comprehensive reporting and analytics options. You get all the basics of course – open rate, click-through, unsubscribe Prices and so forth – but in addition to that there are some very nifty features that are worth a particular mention, specifically:
‘one-click segmentation’: the option to spot people who didn’t participate with an e-newsletter that you sent and set them in a segment of readers which you can then email again with a different version of the e-newsletter
‘metrics over time’: you can find out exactly when most of your subscribers do it on your emails, and period your prospective mailouts based on this info
’email ROI’: by adding some monitoring code to your post-sales webpage on your site, it is possible to discover how effectively (or not!) Your email campaigns are driving sales, and work out your return on investment in electronic mail marketing.
Per-user information – you can click on one of your readers and see where they signed up from, where they are located and which emails they’ve opened in the past.
Mailchimp and Aweber offer some comparable reporting performance (particularly around sales tracking) but Getresponse’s reporting tool is decidedly one of most featured on the market (it certainly trounces the stats options provided by Mad Mimi and Campaign Monitor).
So far so good with Getresponse, but in regards to templates, Getresponse arguably drops down a bit.
Unfortunately, the templates provided from the box seem somewhat dated; they are not as attractive as those provided by Mailchimp or even Campaign Monitor (and that I marginally prefer Aweber’s offering here also ).
On the other hand, the templates are extremely tweakable – you can change fonts, layouts and imagery easily enough with all the controls supplied; and of course there’s nothing to prevent you simply designing your HTML email template and importing the code for this.
Furthermore, you will find tons of templates to choose from — over 500 — and they’re presented in easy-to-understand classes, therefore it’s generally pretty simple to find a good beginning point to get a template and then edit it until you’re happy with the plan.
If you are really not pleased with the templates offered by Getresponse, there is also the choice of purchasing a template from a third party provider such as Theme Forest.
Another thing worth pointing out seeing Getresponse’s templates is that the range of RSS-to-email software options aren’t very extensive (only 11 templates are provided – well short of their 700+ available for routine newsletters!) And some of them played up a bit for me when I tested them (2010). I finally found something that worked for me, but I think there are definitely some improvements that could be created in this region. Get Response Json Object Ajax
Autoresponders are e-newsletters that are sent to your readers at intervals depending on you — you can set them up so that instantly after someone signals up to your mailing list, they receive a welcome message in the company; a week after they could receive a discount deal for some of your goods or services; three weeks later they could obtain an invitation to accompany you on social media. And so Forth.
Getresponse’s autoresponder functionality is a key selling point – it offers among the most comprehensive feature sets available.
You can send time-based or action-based messages; time-based options comprise cycles such as the illustration above, and action-based messages may be triggered by user actions or advice, for example:
subscriptions to certain lists
changes connected preferences
finished transactions / goals
changes in user data
Recently Getresponse launched a new version of their new autoresponder functionality, known as’Marketing Automation.’
This allows you to create automation workflows with a drag and drop builder – you essentially install an’automation flowchart’ that instructs Getresponse what to do if a user opens a particular deal, clicks on a specific link etc..
This kind of performance goes far beyond what has traditionally been available from autoresponders, and lets you make an individual journey that may be customised to the nth level.
For a quick overview I would suggest taking a look in Getresponse’s video review for Marketing Automation.
It is important to note, however, these more innovative marketing automation features are only available on the pricier plans – the’Pro’ plan and up. Get Response Json Object Ajax
Landing page Builder
Online advertising campaigns which make use of landing pages will typically create far more leads if, rather than simply directing individuals to some (cluttered!) Website, they point users to appealing’squeeze pages’ containing clear info and a clean, well-designed data capture type.
Getresponse provides something quite beneficial in this regard that most of its competitors do not: a landing page founder (and one that is mobile-friendly to boot).
Products like Campaign Monitor and Aweber require you to make use of a third party (and paid-for) landing page creating tool like Unbounce or Instapage; Mailchimp lately introduced some landing page performance but it is yet to become sophisticated at Getresponse’s.
But unless you’re on a Getresponse’Pro’,’Max’ or’Enterprise’ plan, the Getresponse landing page functionality is rather limited: you can just create 1 landing page, which can simply be displayed 1,000 times a month.
Also, and very importantly, you can’t utilize the landing page A/B testing performance on the least expensive Getresponse program (where the machine shows a sample of your users different variations of your landing page, calculates conversion speeds, and ultimately rolls out the top performing landing page automatically).
If you’re serious about landing pages – plus they are unquestionably a helpful feature – then it’s definitely worth considering one of the costlier Getresponse plans.
You can buy the Landing Pages feature as an add-on to get an additional $15 per month, however quite frustratingly, even though the add-on permits you to show an unlimited amount of landing pages to potential subscribers, it does not consist of A/B testing.
Therefore, if I had been considering the Getresponse landing page performance, I wouldn’t bother with this fairly half-baked add-on: I would just go for a few of the pricier plans (which I guess is what Getresponse would like you to do) .
Getresponse was before its competitors for quite some time using its responsive email layout performance, which automatically adjusts your e-newsletter’s template so that when a user is reading it on a mobile device, the design and fonts will be automatically optimised for the device in question.
Most competing products have caught up on this today, and extend responsive email templates, but Getresponse is better than most similar goods as soon as it comes to displaying a responsive record of your e-newsletter – you simply hit on a’mobile preview’ button for an instant snapshot of what your email looks like on a smartphone (see picture right).
Not just that but you can’reverse’ the smartphone preview around, so that you can preview what your own email looks like when the display is used in either portrait or landscape style. Get Response Json Object Ajax
Customer Relationship Management
One of the most frustrating aspects of using many famous CRM tools is the need to export data to CSV and straight back to your email marketing instrument in order to do mailouts (or the need to export info from your email marketing tool in your CRM to include prospects to it).
When I saw Getresponse recently introducing a brand new CRM feature in their plans I had been intrigued – this could potentially do away with all that info exporting and importing, and keep everything neatly in one place.
Initially I wasn’t that impressed with all the Getresponse CRM tool as you can only use it to perform rather basic jobs: you can create sales pipelines, add contacts to them and monitor activity (mails, phone calls etc.) with those contacts manually.
But recently Getresponse have upped their game a bit on this front. The CRM is now integrated with all of Getresponse’s email marketing functionality and you can add users to a CRM pipeline according to their activity (form completions, email opens, purchases etc.) or trigger autoresponders based on the addition of a new contact into a pipeline stage.
An example of how to use this functionality is as follows:
You can add a contact to a specific stage on a sales pipeline depending on the page of your website they completed a form ;
you can then send them a automated email tailored to this pipeline stage a couple of days afterwards;
and based on the actions they took with regard to this email (clicking on a particular link ) you could automatically move them on another phase of the pipeline and automatically invite them into a webinar.
It is very clever stuff, and that I can’t think of any similar email marketing product offering this kind of tight integration between autoresponders and CRM pipelines. For this kind of performance you normally need to look at committed — and more expensive — CRM products such as Salesforce and Infusionsoft.
However, it’s not all good news on the CRM front — there are a few big things missing from Getresponse’s CRM feature set.
The most glaring omission is email activity monitoring. Other CRM packages allow you to bcc a dropbox email address any time you send an email to a lead or customer; doing so keeps a record of this communication in the contact’s history. There’s currently no way of doing this together with the Getresponse CRM, nor is there an easy way to send one-to-one mails to prospects or customers.
And oddly, when you click on a contact in a bargain pipeline, you can’t see their contact activity — i.e., the activities they have taken (open, clicks etc.) in regards to previous communications which you’ve sent to your prospects are not displayed. To see this, you have to go out of the CRM part of Getresponse, hunt for your own contact in the contacts section and click in their details. But guess what? Doing this does not display their history.
Task management is non-existent too: Unlike committed CRM tools, there is no way to assign tasks to other group members.
Finally, adding contacts into a pipeline stage is difficult. You need to add contacts to a list first, then visit the CRM pipeline, include a deal and search your lists for the contact you just added. From a usability standpoint this is extremely clunky and time consuming. You should just have the ability to put in a deal right to a pipeline and input the contact details of your guide or client at that point.
So as things stand, the Getresponse CRM is somewhat half-baked. However, it’s a new feature and the stuff it can perform on the automation aspect is impressive. I am hopeful that this attribute becomes developed over time because done right, it’s possibly a game-changer for entrepreneurs and SMEs.
Getresponse recently introduced the capability to host webinars on the platform.
Given that webinars are generally utilized as a lead-generation strategy, the notion of getting your email database and your webinar tool under precisely the exact same roof is very appealing.
The pricing is also very competitive also by comparison to based webinar solutions. For instance, one of the primary webinar providers, Gotowebinar, charges $199 a month to sponsor webinars with up to 500 attendees; you can really do exactly the same (and a great deal more) with Getresponse for $165 (as long as your listing size is below 25,000).
With regard to attendee limitations, the Getresponse’Guru’ plan permits you to sponsor a webinar with up to 100 participants; the’Max’ plan’s limit is 500.
You can even purchase webinars performance as a add on to a cheaper plan: $40 a month buys you a 100 attendees limit, $99 per month buys you a 500 attendees limit. It isn’t clear what your options are if you need to host larger scale distributions compared to that however.
Two or Three Getresponse webinar features worth flagging up as being especially useful are:
The fact Your attendees do not have to install any applications to attend the webinars
one-click record of your webinars
free online storage for playback documents
Ultimately webinar performance is potentially an extremely useful feature to have sitting in your e-marketing arsenal and its inclusion as a feature provides Getresponse a very significant edge over its key rivals, especially once you believe you could link it in with a built-in CRM tool (more on that in a moment). Get Response Json Object Ajax
The email deliverability rate – the proportion of e-newsletters delivered that successfully hit inboxes – is always an important point to look at when selecting an email marketing tool.
Not all email marketing suppliers are that forthright in their deliverability prices; however, Getresponse seems pretty open about this, with this to say about it on their own site:
At GetResponse we are often asked about the quality of our deliverability speed. Since deliverability depends on many factors, including the content of your messages, the deliverability rate may vary for each mailing. For our clients jointly, nevertheless, we are proud to say our overall deliverability rate currently stands at 99%.
Clearly you are going to have to choose the organization’s word for this, but supposing it is accurate, it’s a good rate and inspires confidence that the vast majority of emails that you send using Getresponse will reach their receivers.
Furthermore, Getresponse actually provides you the deliverability rate of each message in your email analytics – this is something that I haven’t struck on competing goods’ metrics. A thumbs up for this.
I do need to pull Getresponse up on one thing concerning deliverability nevertheless: to guarantee a high deliverability speed, it’s a good idea to use a system called DKIM email authentication. You are able to use DKIM with Getresponse – but only on the more expensive Getresponse’Max’ plans.
Though I have not struck any deliverability difficulties using the cheaper plans, competing goods don’t make you invest in a more expensive plan to avail of the feature — it’d be good to see Getresponse becoming more generous here.
There are two approaches you can use to add subscribers to a mailing list: having a’only opt-in’ or even a’double opt-in’ process.
If you utilize one opt-in process, the individual signing up to your own mailing list is added to a mailing list the minute they hit the submit button on your sign up form.
With a double opt-in procedure, the individual signing up to your record is sent via an email containing a confirmation link that s/he have to click before being subscribed.
The main advantage of one opt-in process is that it makes it very simple for users to subscribe to your mailing list; it also generally increases conversion rate and so the amount of subscribers on your record. A double opt-in process is best for verifying the people subscribing to your record are using actual email addresses and contributes to cleaner data and more accurate stats (because open rates etc. ) are calculated based on a list comprising only email addresses).
The fantastic news is that Getresponse permits you to take advantage of either opt-in approach – this isn’t true with all competing goods. So a thumbs up for Getresponse to be flexible about this.
You are probably thinking that this sounds pretty fine — but to tell the truth, I think there is a lot of room for improvement with respect to Getresponse kind templates.
To begin with, they are not responsive (i.e.they won’t resize themselves automatically to suit the device they’re being viewed on).
Furthermore, no controllers are offered by Getresponse to change forms off or on on particular devices or pages of your site. At the light of Google’s new approach to pop-ups (where websites can take a hit in search results if they exhibit’intrusive interstitials’ on cellular devices) this really is a bit of a concern.
To circumvent this, I generally avoid using Getresponse form templates, and make do using HTML embeded forms which I design myself, and also for popups I connect my Getresponse to some growth-hacking tool named Sumo (this allows me to change pop-ups off for mobile users, in addition to display forms exactly as I’d love to and onto the pages I need ). Get Response Json Object Ajax
Overall, Getresponse is pretty straightforward to use. It is certainly easy enough to perform all of the fundamentals: import contacts, create campaigns, setup autoresponders and check statistics and the interface is really intuitive and clean.
With regards to how it stacks up against its competitors in this respect, I’d assert that Campaign Monitor is a little bit more user friendly, and Mailchimp includes a slicker user interface (although one which makes locating certain performance a little bit tricky at times).
One area I think that might be significantly better from a user-friendliness point of view is the Getresponse e-newsletter editor.
Whilst its drag-and-drop strategy does in theory provide a very flexible approach to create blocks of articles and transfer them around an e-newsletter, in practice it’s quite user friendly to use and may cause accidental deletion of content, or placement of it at the incorrect portion of the e-newsletter.
If you can get your head around it, and practice using it a bit, it will result in a useful instrument – it is just that the implementation of it could be somewhat better.
Additionally, as described above, the CRM tool could be better from a usability point of view — adding contacts to deals can be difficult.
The 30-day complimentary trial that Getresponse supplies is fully operational and the free trial isn’t contingent upon providing credit card details.
This helps you avoid that annoying”oops I forgot I signed up for that trial and today I’m getting charged for a commodity that I don’t use” scenario.
The only down side to the free trial is that it restricts the number of readers it is possible to send to 1000. It would be good if that could be raised a little, as it would help potential users try the tool out in more’real-world’ situations.
There are three main sorts of Getresponse pricing strategy -‘Email’,’Pro’ and’Max’ — and inside each of them, many additional types of plan to choose from (all based on list size).
Up to 1,000 subscribers: $15 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
1,001 to 2,500 subscribers: $25 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
2,501 to 5,000 subscribers: $45 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
5,001 to 10,000 readers: $65 (‘Email’)/ $75 (‘Guru’) / $165 (‘Max’)
10,001 to 25,000 readers: $145 (‘Email’) / $165 (‘Pro’) / $255 (‘Max’)
25,001 to 50,000 subscribers: $250 (‘Email’) / $280 (‘Guru’) / $370 (‘Max’)
50,001 to 100,000 subscribers: $450 (‘Email’) / $490 (‘Guru’) / $580 (‘Max’
Additionally there’s an”Enterprise” program for consumers whose lists exceed 100,000 email addresses: that starts at $1199, with accurate pricing based on prerequisites (if you are considering the”Enterprise” program, you’ll need to contact Getresponse to schedule a demo, outline your needs and share pricing).
Substantial discounts are available if you pay upfront for 12 or 24 weeks of support (18% and 30% respectively) — these are considerably more generous than most competing platforms. Get Response Json Object Ajax
Distinctions of Every Plan
All the Getresponse plans cover the important fundamentals — key features include:
The ability to import, develop and host an email database
a wide range of templates
responsive email layouts
RSS / site to-email performance
comprehensive segmentation alternatives
social sharing tools
There are a number of differences between the’Email’,’Pro’ and’Max’ plans but for me the key ones are:
CRM – Getresponse provides a client relationship manager tool on its’Pro’ programs up
landing pages – you can simply avail of all landing pages which enable split testing and boundless views if you’re on a’Pro’ program or higher
Webinars – this functionality is not accessible at all around the’Email’ plan and the number of webinar attendees is capped for the’Guru’ and’Max’ programs at 100, 500 respectively (it’s uncertain what the limitation is on the’Enterprise’ program ).
Users – you can have just one user account on the’Email’ plan; by comparison you receive 3 on’Guru’, 5 on’Max’ and 10 on’Enterprise’.
Pricing Vs Competitors
Provided that you are happy to use one of the entry-level’Email’ plans, the pay-per-month Getresponse plans are on the whole more affordable than those provided by many of its key competitors, particularly if you’ve got a fairly large number of email addresses onto your database.
For example, if you’ve got a mailing list comprising between 9,000 and 10,000 records which you wish to send an infinite number of emails per month to, you’ll find that hosting it using Getresponse prices $65 monthly.
$4 per month cheaper compared to Aweber
$10 cheaper a month than Mailchimp
$84 a month cheaper than Campaign Monitor*
* Campaign Monitor’s pricing structure depends not just the number of email addresses in your own database but on how many emails you send per month too. If you are delighted to set a limit on the number of emails delivered via Campaign Monitor (in the case above, to 50k emails), you can expect to pay a monthly fee of $89, still considerably greater than Getresponse’s.
The sole well-known service I can think of that comes in significantly more affordable is Mad Mimi, which costs $42 a month to host up to 10,000 email addresses (note however that the functionality provided by Mad Mimi is nowhere near as broad as Getresponse’s or really another products mentioned above).
Additionally, it is worth pointing out that Mailchimp offers thinner pricing bands, meaning that based on the size of your listing, it might occasionally be a slightly cheaper option than Getresponse.
At the database end of things, Getresponse’s pricing is really competitive too – you can host a database containing 1,000 email addresses for $15 a month with Getresponse, compared to $29 with Aweber; $59 on Campaign Monitor (infinite send).
Mailchimp’s monthly fee for a 1,000 recording database is exactly the same as Getresponse’s; and Mad Mimi supplies a slightly cheaper, if less functional offering for $12 a month.
Two final things to be aware of on the pricing front:
Some competing suppliers — notably Mailchimp – provide completely free accounts for users that have a few records (but these don’t supply the full range of features that you get on a paid plan).
As mentioned before, if you are prepared to pay upfront for 1 or two decades, you can avail of substantial discounts the other competitors do not yet supply.
So the bottom line is that Getresponse is pretty competitive in the pricing department. But what about features? Get Response Json Object Ajax
Getresponse represents one of the more cost-effective ways to host and speak with an email .
It’s also one of the most intriguing products of its kind – in that it provides email marketing, landing pages, CRM and webinars all under one roof. It is difficult to consider any competing product that delivers this’all around’ proposition, and it is what proceeds to convince us to use it to Style Factory’s email advertising.
Some developments to Getresponse do have to be made nonetheless, particularly where the email programmer is concerned – its own drag and drop interface is more fiddly and not as responsive than it should be. A good deal of improvements could be made into the data capture forms also, especially for users wanting to display them on mobile devices.
And from what I gather from reader feedback, there are improvements that could be made to the service offering.
All in all though I speed Getresponse very tremendously – you receive considerable bang for your buck with this product.
Listed below are a few pros and cons of utilizing Getresponse overall:
Advantages of Getresponse
Superb marketing automation options.
The CRM performance integrates neatly with Getresponse’s email automation operation.
So long as you are happy to use an’Email’ plan, Getresponse is cheaper than many of its key competitors (in certain situations, significantly so) whilst offering just as much, or even more performance as them.
The reductions you receive when paying for one or two years of support are extremely generous – you’ll be hard pushed to find comparable reductions in costs from key competitors.
Its webinar functionality is a USP – something that isn’t offered by any similar products.
Its reporting and thorough split testing features are strong.
Getresponse is clear about deliverability rates, publishing figures on its website and supplying deliverability data for person e-newsletters you send.
It provides a very flexible approach to information segmentation – more flexible than many competing products.
It allows you to add subscribers to your mailing list on either a single-opt in and also a double opt-in basis.
It sends emails that are reactive and allows you to preview smartphone versions of your e-newsletters very readily.
It comes with a helpful landing page founder – but bear in mind you have to be on a more expensive plan to get the fully operational version of the.
You can test out all its features free for 30 days without the need to input credit card details.
Disadvantages of Getresponse
The drag and drop interface for designing emails may be a little bit on the side.
The information capture forms supplied are not responsive and you can’t control when and in which they are displayed on your site.
CRM performance needs to be improved considerably before it could be considered a replacement for a standalone CRM product.
There is a limited selection of RSS-to-HTML e-newsletter templates supplied.
You can only use’web-safe’ fonts from e-newsletters, which may make the templates seem marginally less slick than those supplied by competing goods.
The pricing structure is a bit perplexing, with users having to cover something of a premium to get the landing page creator tool.
The free trial restricts the number of subscribers you’ll be able to send messages into 1000.
The landing page add-on does not allow you to perform A/B evaluations, meaning that in order to gain this functionality you are forced to use a more expensive plan than you may like.
DKIM authentication is only available on the more expensive’Max’ plans.
No phone service is provided. Get Response Json Object Ajax