Main Capabilities Free Email Autoresponder Service
Aweber provides you with all the Following key attributes:
the capacity to import / host an email database
a vast range of templates
some marketing automation performance
responsive email layouts
RSS / website to-email performance
telephone, email and live chat service
integrations with third-party apps Free Email Autoresponder Service
Aweber’s support is one of The stand-out features of the goods.
Phone assistance, email service and Live chat service is available – this compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that just provide email and/or live chat service.
Additionally, there’s no hoops to Go through to contact service – related phone number and email details can be seen quite easily on the company’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the company won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (and a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you will receive when you contact them.
If you are a novice to email Advertising, then this sort of simple access to good-quality service is a powerful argument in favour of using Aweber as your email marketing supplier.
In relation to The access to support, you can get in touch with Aweber’s phone support staff from 8am-8pm ET Monday to Friday, and also their email and live/chat service is available 24/7.
In contrast to its own Competitors, Aweber provide one of the biggest collections of e-newsletters templates accessible: there are over 700 available.
To provide a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I don’t love all of The designs – some of them look slightly dated. I’d believe them to be slightly better compared to Getresponse ones, but maybe not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer volume of templates available means that with a bit of tweaking you should be able to find a suitable one for your e-newsletters. There is, of course, always the option of coding your own also. Free Email Autoresponder Service
Like similar e-marketing products, Aweber can take your website’s RSS feed and turn it into e-newsletters that get sent out based on a schedule that you define. Back in Aweber, this is called’Blog broadcasts’, though technically you can take advantage of this feature with any content which has an RSS feed.
This operation is Particularly handy for bloggers that want subscribers in their mailing lists to automatically receive e-newsletters comprising their latest articles (or, really, a monthly digest of blog posts). Essentially, it means you can power your newsletters from the website – this can be a big time-saver.
It is worth noting however that You can not use the standard Aweber template layouts for RSS-to-email purposes – you have to choose from a set of templates that are made specifically for this purpose.
On the other hand, you will find quite A few of these to pick from – over most other e-marketing alternatives I’ve tried.
On the down Side, many look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a little bit of tweaking, you’ll probably be able to find something which works fine, but I believe there’s definitely some massive space for improvement here.
One thing that you can not use in Aweber templates which you can in certain other rival platforms (like Mailchimp and Campaign Monitor) is web fonts. You’re restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of internet fonts – for example, your mails are likely to appear more consistently and exhibit more faithfully across email clients – but only using web safe fonts may make templates look a little bit blander than they otherwise could.
In general, I’d give Aweber a Thumbs up in the template section, but it would be great to find a few of the templates freshened up a bit, and the inclusion of some attractive web fonts.
Importing an Current database Into Aweber is a pretty straightforward affair.
You can upload the following file Kinds:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you export your information, you are Given the choice to add your subscribers to a particular set of autoresponders, and tag them. Not all competing goods allow the inclusion of imported data directly into autoresponder cycles so this really is a nice feature to have.
For anti-spam motives, you may Need to answer a few questions regarding how you gathered the information you are importing. If your listing is on the bigger side, you can also have to wait until it is assessed by Aweber’s anti-spam compliance group (as is the case with other email marketing tools).
In essence, Aweber’s importing performance is great – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email advertising solutions like Aweber.
I often think of it as ‘Autoresponders 2.0′ – in which you go beyond traditional’trickle’ campaigns and create sophisticated user journeys using’IFTT’ – if this, then that – fashion workflows.
With Marketing automation, you generally design a flowchart where emails are routed based on consumer actions: email opens, connect clicks, site visits, purchases made and so on.
Aweber lately introduced a new marketing Automation feature that to a degree provides this functionality:’Aweber Campaigns.’ With this feature, you can use certain user activities — specifically opens and clickthroughs — and the application of tags to ascertain what needs to be sent to whom and when (see above).
But I Think this operation needs to go a bit further actually – tools like Getresponse and Mailchimp supply considerably more flexibility when it comes to which kinds of user behavior can trigger mailouts.
For instance, in Getresponse, you may use triggers like buy, special page visits, subscriber’score’ and revenue pipeline stage to send messages.
Thus Aweber is definitely playing a little bit of catch up with its rivals here. Free Email Autoresponder Service
Autoresponders – a series of Follow up emails which are automatically triggered by time or user actions – are an integral part of a e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly good. Oddly, it’s merely’okay’.
On the plus side it is very easy To install follow up emails based on time period – for example, automatically sending readers an e-mail email instantly after sign up, a promo code two days later and a’follow us on social websites’ email a week after is extremely easy. This is a typical use of autoresponders and it’s a cinch with Aweber.
On the other hand, triggering Autoresponders based on user activities and buys is a bit more complex compared to key competitors Mailchimp and Getresponse.
Using Aweber, you are able to create ‘targets’ or combine automation rules with tagging to make autoresponders behave in quite funky ways. . .but if you would like to make use of autoresponders in really advanced manners, you’re likely going to should look at other products, particularly Getresponse, which provides’marketing automation’ functionality that pops up to some built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they’re being viewed on. In this time of smartphones and tablets, this can be a good feature.
One minor Gripe I have yet regarding the reactive designs is that to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can usually just hit on a’preview on telephone’ button or similar. The absence of this functionality is not a dealbreaker by any means, but it does slow you down a bit, particularly if you are sending a lot of campaigns each month.
Split testing (also known as A/B testing) entails sending variations of your e-newsletters to some of your mailing list, monitoring the operation of every , and sending the’best’ variant to the rest of your list.
Most e-marketing tools manage This automatically for you: you create a few different versions of your email (using either differing content or subject headers), send them to a sample of your data, along with your e-marketing option will roll out the very best performing version automatically to the remainder of your mailing list.
Divide testing USED to be great In Aweber: until quite recently, you could make and test four variations of an email (making Awber’s split testing functionality better than many leading rivals; Getresponse being a notable exception).
For some Reason split testing is presently completely inaccessible in Aweber – I’ve been assured by their sales staff that it is coming back during the next few months, but if you think you’re likely to want this functionality desperately you might be best off considering an alternate email marketing solution.
Email analytics in Aweber have been good. In addition to being able to monitor crucial stats like open rate, clickthroughs and bounces, You May Also look at a lot of additional Helpful analytics / advice, including
that the growth of lists over the years
an overview of sign up approaches
where individuals are opening your email (i.e., geographical location)
the history of an individual’s activity – you can see past clicks and opens etc. in a per-subscriber degree
And more besides.
With regards to how this contrasts With competing products, I would say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or Mad Mimi; nonetheless , I would assert that Mailchimp and Getresponse both provide better reporting ports.
With the latter two products you Appear to have the ability to get more of an summary of information in 1 spot, especially when looking at the operation of individual e-newsletters.
By comparison, With Aweber you’ve got to flick between three sections -“Broadcasts”,”Clients” and”Reports” to get an overall picture of information, whereas Getresponse and Mailchimp current most of their reporting information onto a single dashboard (which you can then use to drill down to particulars ). Free Email Autoresponder Service
A nice feature of Aweber is the Flexibility it gives you about how you want to deal with the opt-in process.
You can choose to sign up your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a consumer is dispersed immediately after completing a form; dual opt-in is if they have to click on a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it is good to see Aweber being flexible in this regard – not all competing options provide their customers with this choice.
Aweber Provides an adequate range of integrations with other options. There are over 400 integrations available which enable you to join Aweber to various types of cloud-based applications – web builders like Wix or WordPress; CRM tools such as Salesforce; landing pages such as Instapage and so forth.
Some of these involve committed widgets; others involve adding a snippet of code into a site; others demand a sync tool like Zapier.
It’s rare that Aweber will plug into other applications quite as seamlessly as Mailchimp (which seems to be the default’standard’ email marketing option for a lot of apps), but you also shouldn’t have too much difficulty getting Aweber to work with a broad range of other SaaS (software as a service) programs.
Information in Aweber is Pretty straightforward. You may produce sections not only based on the contents of any field in your database, but also on user activity also – emails opened, web pages visited, links clicked, products purchased and so on. It is all very flexible and simple to use.
It’s a bit tricky however To work out how to get to the screen where you make the sections – you essentially have to go to a’manage subscribers’ section, search for some readers and save the search for a section.
To be honest, some options (such As Getresponse) use a similar approach to segment creation – although others (such as Campaign Monitor and Mailchimp) provide a more findable’sections’ section.
Regrettably Aweber does not let You broadcast mails to multiple sections at the same time, however. This may cause problems for some users that have a need to’pick and mix’ segments in mailouts on a normal basis.
For instance, say you’re a dealership having a mailing list containing a field called’car version.’ You’ve used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Specifically pertinent to Polo, Golf and Passat owners, and you also want to send a message about it to all those three sections in 1 go.
In an ideal world you’d only be Able to choose the relevant segments and deliver the message to those 3 classes. With Aweber however – this isn’t possible. You would need to either send three separate messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll Have a similar issue if You want to exclude particular segments from the air; therefore ultimately it’s a little bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a much greater manner.
Overall I would say Aweber is a Strong email marketing tool.
It’s not the best product of its Kind available, but it’s reasonably priced, simple to use and comprises many of the main features you’d expect from an email marketing alternative.
The primary aspects of the Item That would nudge me in Aweber’s direction are its ease-of-use and thorough support. The latter might be especially important for some potential customers, especially those starting out in e-marketing without a truckload of technical skills (you likely won’t have stuck, but if you do, you can talk to a real person being on a real telephone line about your issue ).
Additionally, it’s not too Expensive compared to some competing products, notably Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing operation and its comparatively fundamental automation features.
I hope you’ve found this Aweber review Helpful so far, but in case you have not made up your mind on if this is actually the e-marketing solution for you, here’s a simple breakdown of the important pros and cons of using it: Free Email Autoresponder Service
Disadvantages of using Aweber
Split testing is presently disabled.
You can find cheaper options on the market that offer much more attributes in the marketing automation section – Getresponse being a prime example.
Some of the templates seem somewhat dated.
The RSS to email templates are bad and they can not be edited using Aweber’s regular drag and drop email builder.
You can’t include or exclude a number of sections simultaneously when sending an e-newsletter.
Advantages of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is true with some key competing goods and according to Aweber’s Stevie awards for customer support, should be high.
It’s reasonably priced – whilst not the most expensive product of its kind on the market, it’s cheaper than many similar solutions.
It lets you select whether to join people to your listing on a single or double opt-in basis.
It has good export performance, with the choice to import a broad range of file types and also insert the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly with a good assortment of third party applications and programs.
It includes an extremely large range of templates – more than its key rivals.
Setting up simple time-based autoresponders is very easy to do.
All email templates are all responsive.
Reporting features are powerful.
Segmenting information is relatively easy and you may use both area contents and consumer action (email opens, links clicked etc.) to create your sections.
You can get a free trial of Aweber here.
There are 5 Aweber strategies on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
In Case You Have 25,000+ readers, You’ll need to call Aweber to get a quote.
A 14% discount is available In case you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and not-for-profit organisations.
One aspect of Aweber’s pricing Construction that potential users may enjoy is that all features are available on all plans – unlike any competing products you do not need to be on more costly plans to unlock specific performance.
Nevertheless, The performance on Aweber – as we will see below – is not necessarily as extensive as you may find in competing email marketing solutions.
Pricing Vs. Competitors
Aweber is, in general,
Significantly cheaper than Campaign Monitor
much more affordable than iContact
roughly the same price as Mailchimp
slightly more expensive than Getresponse
much more expensive than Mad Mimi (note: Mad Mimi’s feature set is more basic however).
It is worth noting that the above Comparisons don’t really apply to very little lists nonetheless – if you have a little email database, several of these competing products are greater worth.
By Way of Example, hosting a list Comprising 1000 records will cost you $29 with Aweber, and…
$12 per month using Mad Mimi
$15 monthly with Mailchimp
$15 monthly using Getresponse
$29 per month with Campaign Monitor *
$32 per month with iContact
Taking another example, if you Have a larger list comprising 10,000 records, it is going to cost $69 with Aweber and…
$149 monthly using Campaign Monitor *
$79 monthly using iContact
$75 monthly with Mailchimp
$65 monthly with Getresponse
$42 per month using Mad Mimi
* A quick note about Campaign Monitor: you will find some cheaper Campaign Monitor plans available which permit you to host the very same amounts of email addresses outlined previously, but they limit the number of e-newsletters which it is possible to send to them. For the interest of a fair comparison, I have referenced the costs for Campaign Monitor plans that allow unlimited broadcasts as these plans are similar in terms of ship volumes permitted to the Aweber ones.
That is just two examples of Route, and Aweber’s competitors have different pricing tiers which will sometimes make Aweber more economical, occasionally more expensive. But normally I’d say Aweber is priced about in the middle of this e-marketing solution scale.
Obviously, pricing Isn’t exactly the Only factor you should base your choice on. . .the more important consideration to work out is exactly what bang you get for your dollar.
So let’s Look at several Aweber features.
Aweber Free Trial
One of those Best ways to choose whether Aweber is for you naturally would be to avail of its free trial. Free Email Autoresponder Service