Main Capabilities Free Autoresponder Review
Aweber provides you with all the Following key features:
the ability to import / server the email database
a wide assortment of templates
some marketing automation functionality
responsive email layouts
RSS / website to-email performance
phone, email and live chat service
integrations with third-party apps Free Autoresponder Review
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email support and Live chat service is all available – that compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only provide live or email chat support.
Furthermore, there’s no hoops to Proceed through to get service – related phone number and email details can be viewed very easily on the organization’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the company won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you will receive if you contact them.
If you are a novice to email Marketing, then this type of simple access to good-quality service is a powerful argument in favour of using Aweber as your e mail marketing supplier.
In relation to The access to support, you can get in touch with Aweber’s phone service team from 8am-8pm ET Monday to Friday, and their email and live/chat service is available 24/7.
By comparison to its Competitions, Aweber provide one of the biggest collections of e-newsletters templates available: there are more than 700 available.
To Supply a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I do not adore all of The layouts – some of them look slightly dated. I would consider them to be marginally better compared to Getresponse ones, but maybe not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates accessible means that with just a little bit of tweaking you should be able to obtain a proper one for your e-newsletters. There’s, of course, always the option of coding your own too. Free Autoresponder Review
Like similar e-marketing products, Aweber can take your site’s RSS feed and turn it into e-newsletters which get sent out according to a schedule that you specify. In Aweber, this is known as’Blog broadcasts’, though you can take advantage of this attribute with any content that has an RSS feed.
This functionality is Particularly handy for bloggers who want subscribers on their mailing lists to automatically receive e-newsletters containing their latest articles (or, really, a monthly digest of blog posts). In essence, it means that you can force your newsletters from the website – this can be a big time-saver.
It is worth noting that You can’t use the normal Aweber template layouts for RSS-to-email purposes – you need to pick from a set of templates which are specifically designed for this function.
On the plus side, there are quite Some of them to pick from – over most other e-marketing alternatives I have tried.
On the down Side, many of them look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably be able to find something which works ok, but I believe there is definitely some massive space for improvement here.
One thing that you can’t use in Aweber templates that you can in certain other rival platforms (such as Mailchimp and Campaign Monitor) is web fonts. You are limited to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of internet fonts – for example, your emails are likely to seem more consistently and exhibit more faithfully across email customers – but merely using web safe fonts may make templates seem a little bit blander than they otherwise could.
Generally, I’d give Aweber a Thumbs up in the template department, but it’d be nice to find a few of the templates freshened up a bit, and the inclusion of some appealing web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the following file Kinds:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you import your information, you’re Given the choice to add your subscribers to a particular set of autoresponders, and tag them. Not all competing goods permit the addition of imported data into autoresponder cycles so this is a nice feature to have.
For anti-spam motives, you may Have to answer a few questions about how you collected the information you are importing. If your listing is on the larger side, you can also have to wait until it’s assessed by Aweber’s anti-spam compliance team (as is the case with other email marketing tools).
In essence, Aweber’s importing performance is good – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email marketing solutions like Aweber.
I often think of it as ‘Autoresponders 2.0′ – in which you go beyond conventional’drip’ campaigns and create complex user journeys using’IFTT’ – if this, then that – style workflows.
With Marketing automation, you typically design a flowchart where mails are routed based on user actions: email opens, connect clicks, website visits, purchases made and so on.
Aweber lately introduced a new advertising Automation feature that to some level provides this performance:’Aweber Campaigns.’ With this feature, you can use certain user actions — namely opens and clickthroughs — along with the program of tags to determine what needs to be sent to whom and when (see previously ).
However, I Think this functionality needs to go somewhat further actually – tools like Getresponse and Mailchimp provide much more flexibility in regards to which types of user behaviour can activate mailouts.
For example, at Getresponse, you may use triggers like buy, specific page visits, subscriber’score’ and sales pipeline platform to send messages.
So Aweber is playing a bit of catch up with its rivals here. Free Autoresponder Review
Autoresponders – a series of Follow up emails which are automatically triggered by either time or user actions – are an integral part of a e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder functionality to be mind-blowingly good. Oddly, it’s just’okay’.
On the plus side It’s very Straightforward To set up follow up emails based on time interval – for instance, automatically sending readers an onboarding email immediately after sign up, a promo code two days later and also a’follow us on social media’ email a week later is extremely easy. This is a typical use of autoresponders and it is a cinch with Aweber.
On the other hand, triggering Autoresponders according to user activities and buys is a bit more complicated compared to key opponents Mailchimp and Getresponse.
Utilizing Aweber, you can create ‘targets’ or unite automation principles with tagging to create autoresponders behave in quite funky ways. . .but if you want to take advantage of autoresponders in actually advanced ways, you’ll probably should look at other goods, especially Getresponse, which provides’advertising automation’ functionality that pops up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – especially, Mad Mimi – all of Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to suit the device they are being seen on. In this day and age of tablets and smartphones, this definitely is a good feature.
1 minor Gripe I have however regarding the responsive designs is that to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can normally just hit on a’preview on phone’ button or comparable. The absence of this operation isn’t a dealbreaker by any means, but it will slow you down a little, especially if you are sending a great deal of campaigns every month.
Divide testing (also called A/B testing) involves sending variants of your e-newsletters to some of your mailing list, tracking the operation of every , and sending the’best’ variant to the rest of your list.
Many e-marketing tools manage This automatically for you: you create a couple of distinct versions of your email (using either differing content or subject headers), send them into a sample of your information, and your e-marketing option will roll out the very best performing version automatically to the rest of your mailing list.
Split testing USED to be good In Aweber: until quite recently, you could create and examine four variants of an email (making Awber’s split testing operation better than most major rivals; Getresponse being a noteworthy exception).
For a few Reason split testing is presently completely inaccessible in Aweber – I have been assured by their own sales staff that it’s coming back over the next few months, but if you think you’re going to need this operation desperately you could be best off considering an alternate email marketing solution.
Email analytics in Aweber have been good. Along with being able to monitor crucial stats such as open Pace, clickthroughs and bounces, You May Also look in a lot of additional Helpful analytics / advice, including
the growth of lists over the years
an Summary of sign up methods
where individuals are opening your email (i.e., geographical place )
the history of an individual’s action – you can see past opens and clicks etc. at a per-subscriber degree
And much else besides.
In terms of how this compares With competing products, I would say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or even Mad Mimi; nonetheless I would assert that Mailchimp and Getresponse both provide better reporting ports.
With the latter two goods you Appear to have the ability to acquire more of an summary of information in one spot, particularly when considering the operation of individual e-newsletters.
By contrast, With Aweber you’ve got to flick between three segments -“Broadcasts”,”Clients” and”Reports” to get a general picture of analytics, whereas Getresponse and Mailchimp current most of the reporting information onto one dashboard (which you can then use to drill down to specifics). Free Autoresponder Review
A Great feature of Aweber is that the Flexibility it gives you around how you need to deal with the opt-in process.
You can choose to sign up your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a consumer is dispersed instantly after completing a form; dual opt-in is when they have to click on a link in a confirmation email to complete their subscription).
The two Approaches have their merits, so it is fantastic to see Aweber being flexible in this respect – not all of competing options provide their customers with this choice.
Aweber Offers a decent range of integrations with other solutions. There are more than 400 integrations available which allow you to join Aweber to various types of cloud-based software – web builders such as Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so forth.
A number of these involve dedicated widgets; others demand adding a snippet of code into a site; others demand a sync tool like Zapier.
It is rare that Aweber will plug into other software quite as easily as Mailchimp (that seems to be the default’standard’ email marketing option for a lot of apps), but you shouldn’t have too much trouble getting Aweber to operate with a broad range of other SaaS (software as a service) programs.
Data in Aweber is Pretty simple. You can create sections not only based on the contents of any field in your database, but also on consumer action also – emails opened, web pages visited, links clicked, products purchased and so on. It is all very flexible and easy to use.
It is a bit tricky however To figure out how to get to the screen where you create the sections – you essentially have to go to some’manage subscribers’ section, search for a number of subscribers and then save the search as a section.
To be fair, some solutions (such As Getresponse) use a similar strategy to section creation – although others (like Campaign Monitor and Mailchimp) supply a much more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast mails to multiple segments at once, however. This may cause problems for some users that have a need to’pick and mix’ segments in mailouts on a regular basis.
By way of instance, say you’re a dealership having a mailing list comprising a field called’car version.’ You have used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Specifically relevant to Polo, Golf and Passat owners, and you also wish to send a message about it to those three segments in one go.
In an Perfect world you would just be Able to select the applicable segments and send the message to all those 3 groups. With Aweber though – that is not possible. You’d have to send three individual messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You want to exclude particular segments from the broadcast; therefore finally it’s a little bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a far better manner.
Overall I’d say Aweber is a Strong email marketing instrument.
It is not exactly the best product of its Kind available, but it’s reasonably priced, simple to use and contains most of the key features you’d expect from an email marketing alternative.
The main Facets of the Item That would nudge me in Aweber’s direction are its own ease-of-use and thorough support. The latter might be especially critical for some potential customers, especially those starting out in e-marketing without a truckload of specialized abilities (you likely won’t have stuck, but if you do, you can speak with a real human being on a real phone line about your problem).
Additionally, it’s not too Expensive by comparison to some competing products, notably Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing operation and its comparatively basic automation features.
I hope you have found this Aweber review Helpful so much, but in case you have not made up your mind on if this is the e-marketing solution for you, here is a simple breakdown of the important pros and cons of utilizing it: Free Autoresponder Review
Disadvantages of using Aweber
Divide testing is currently disabled.
There are cheaper options on the market that offer considerably more attributes in the marketing automation department – Getresponse being a prime example.
Some of the templates look a bit dated.
The RSS to email templates are bad and they can not be edited using Aweber’s standard drag and drop email builder.
You can not include or exclude a number of segments simultaneously when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support alternatives are more extensive than is true with some key competing goods and according to Aweber’s Stevie awards for client service, ought to be high.
It is reasonably priced – although not the most expensive product of its type out there, it’s more affordable than several similar options.
It enables you to choose whether to join people to your list on a single or double click basis.
It’s good export functionality, with the choice to import a wide assortment of file types and also insert the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly with a good assortment of third party tools and programs.
It includes an extremely large assortment of templates – over its key rivals.
Setting up simple time-based autoresponders is extremely easy to do.
All email templates are responsive.
Reporting attributes are powerful.
Segmenting information is relatively simple and you can use both field contents and user activity (email opens, links clicked etc.) to make your sections.
You can get a free trial of Aweber here.
There are 5 Aweber strategies on Provide:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 subscribers: $69 per month
10,001 to 25,000 subscribers: $149 per month
In Case You Have 25,000+ subscribers, You’ll need to call Aweber to get a quotation.
A 14% discount is available In case you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and non-profit organisations.
One aspect of Aweber’s pricing Construction that prospective users might enjoy is that all attributes are available on all plans – unlike some competing products you do not need to be on more expensive plans to unlock certain functionality.
Nevertheless, The functionality on Aweber – as we will see below – is not always as extensive as you might find in rival email marketing solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly cheaper than Campaign Monitor
considerably more affordable than iContact
roughly the same cost as Mailchimp
slightly more costly than Getresponse
considerably more costly than Mad Mimi (note: Mad Mimi’s attribute set is more basic nonetheless ).
It is worth noting that the above Comparisons do not really apply to very small lists however – if you have a little email database, several of these competing products are better worth.
For example, hosting a list Comprising 1000 records will cost you $29 using Aweber, and…
$12 monthly using Mad Mimi
$15 monthly with Mailchimp
$15 monthly using Getresponse
$29 per month using Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a bigger list comprising 10,000 records, it is going to cost $69 using Aweber and…
$149 monthly with Campaign Monitor *
$79 per month with iContact
$75 monthly with Mailchimp
$65 monthly having Getresponse
$42 monthly with Mad Mimi
* A quick note about Campaign Monitor: you will find a few cheaper Campaign Monitor programs available which allow you to host the very same quantities of email addresses outlined above, but they restrict the amount of e-newsletters which you can send to them. For the sake of a comparison, I have referenced the costs for Campaign Monitor programs that allow unlimited broadcasts since these programs are comparable in terms of send volumes permitted to the Aweber ones.
That’s just two examples of Route, and Aweber’s competitors have different pricing tiers that will occasionally make Aweber more economical, sometimes more expensive. But generally I’d say Aweber is priced about in the center of the e-marketing solution scale.
Of course, pricing is not the Only variable you need to base your choice on. . .the more important consideration to work out is what bang you get for your buck.
So let’s Look at several Aweber attributes.
Aweber Free Trial
One of the Best ways to choose whether Aweber is to you of course is to avail of its free trial. Free Autoresponder Review