Primary Capabilities Dynobot Autoresponder
Aweber provides you with all the Following key attributes:
the ability to import / server an email database
a vast assortment of templates
some marketing automation performance
responsive email designs
RSS / website to-email functionality
telephone, email and live chat support
integrations with third-party apps Dynobot Autoresponder
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email support and Live chat service is available – that contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer live or email chat support.
Furthermore, there’s no hoops to Proceed through to contact support – relevant phone number and email details can be viewed very easily on the company’s contact page, without any necessity to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the company won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you’ll receive if you contact them.
If you are a novice to email Marketing, then this sort of easy access to good-quality support is a powerful argument in favour of using Aweber as your e mail marketing provider.
In relation to The availability of support, you can get in touch with Aweber’s phone service team from 8am-8pm ET Monday to Friday, and their email and live/chat service is available 24/7.
In contrast to its Competitors, Aweber provide one of the biggest sets of e-newsletters templates available: there are over 700 accessible.
To provide a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I do not love all of The layouts – some of them look slightly dated. I would believe them to be marginally better than the Getresponse ones, but maybe not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates available means that using a bit of tweaking you should be able to obtain a proper one for the e-newsletters. There’s, of course, always the option of coding your own too. Dynobot Autoresponder
Like comparable e-marketing products, Aweber can take your website’s RSS feed and turn it in to e-newsletters which get sent out according to your schedule that you define. Back in Aweber, this is called’Blog broadcasts’, although technically you can use this attribute with any content that has an RSS feed.
This functionality is Particularly useful for bloggers that need subscribers on their mailing lists to automatically receive e-newsletters comprising their latest articles (or, really, a monthly digest of blog posts). Essentially, it means that you can force your newsletters from your website – this can be a big time-saver.
It’s worth noting however that You can not use the standard Aweber template layouts for RSS-to-email functions – you have to choose from a set of templates which are specifically designed for this purpose.
On the other hand, you will find quite Some of these to pick from – over most other e-marketing alternatives I’ve tried.
On the down Side, many look pretty dreadful. And annoyingly, you can not use the standard Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to have the ability to find something that works ok, but I believe there’s definitely some massive space for improvement here.
1 thing that you can not use in Aweber templates that you can in certain other competing platforms (such as Mailchimp and Campaign Monitor) is net fonts. You are restricted to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of internet fonts – for example, your emails are likely to seem more consistently and exhibit more reliably across email customers – but merely using web safe fonts may make templates look a tiny bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it would be great to see a few of the templates freshened up a bit, and also the addition of some appealing web fonts.
Importing an Current database To Aweber is a fairly straightforward affair.
You can upload the next file Types:
Alternatively, you can add Individual subscribers, or copy and paste rows of subscribers into Aweber.
As you export your data, you’re Given the choice to add your subscribers to a particular set of autoresponders, and label them. Not all competing products permit the addition of imported data into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam motives, you will Need to answer a few questions about how you gathered the data you are importing. If your list is on the larger side, you can also have to wait until it is reviewed by Aweber’s anti-spam compliance group (as is true with other email advertising tools).
In essence, Aweber’s importing performance is good – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email marketing solutions like Aweber.
I tend to think of it as ‘Autoresponders 2.0′ – in which you go beyond conventional’drip’ campaigns and create sophisticated user journeys using’IFTT’ – if this, then – fashion workflows.
With Marketing automation, you generally look for a flowchart where emails are sent based on consumer activities: email opens, link clicks, site visits, purchases made and so forth.
Aweber lately introduced a new marketing Automation feature that to some level provides this functionality:’Aweber Campaigns.’ With this attribute, you can use certain user activities — specifically opens and clickthroughs — and the program of tags to determine what should be sent to whom and when (see previously ).
But I Think this functionality needs to go somewhat further really – tools like Getresponse and Mailchimp supply much more flexibility in regards to which types of user behaviour can trigger mailouts.
For example, at Getresponse, you can use triggers like buy, special page visits, subscriber’score’ and sales pipeline stage to send messages.
Thus Aweber is definitely playing a bit of catch up with its competitors here. Dynobot Autoresponder
Autoresponders – a series of Follow up emails that are automatically triggered by time or user actions – are a key part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly excellent. Oddly, it’s merely’alright’.
On the other hand It’s very Straightforward To set up follow up emails based on time interval – for example, automatically sending subscribers an onboarding email immediately after sign up, a promo code two days afterwards and a’follow us on social media’ email a week later is extremely straightforward. This is a typical use of autoresponders and it is a breeze with Aweber.
On the down side, triggering Autoresponders according to user activities and purchases is a little more complicated compared to key competitors Mailchimp and Getresponse.
Using Aweber, you are able to create ‘targets’ or combine automation principles with tagging to create autoresponders behave in quite funky ways. . .but if you would like to take advantage of autoresponders in really advanced ways, you’ll probably should appear at other products, particularly Getresponse, which supplies’marketing automation’ functionality that pops up to some built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they are being viewed on. In this time of smartphones and tablets, this definitely is a fantastic feature.
1 minor Gripe I have yet seeing the responsive designs is that to preview them you will actually have to send a test email to your smartphone. On other platforms you can usually just hit a’preview on telephone’ button or similar. The absence of the functionality is not a dealbreaker by any means, but it will slow you down a little, particularly if you’re sending a lot of campaigns each month.
Split testing (also known as A/B testing) involves sending variants of your e-newsletters to a number of your mailing list, tracking the performance of each, and sending the’best’ version to the remainder of your list.
Many e-marketing tools manage This automatically for you: you produce a couple of distinct variations of your email (using either different content or subject headers), send them to a sample of your data, and your e-marketing option will roll out the best performing version mechanically to the remainder of your mailing list.
Divide testing USED to be great In Aweber: until quite recently, you could create and test four variants of an email (making Awber’s split testing functionality better than many leading rivals; Getresponse being a notable exception).
For some Reason split testing is presently completely inaccessible in Aweber – I’ve been assured by their sales staff that it’s coming back over the upcoming few months, but if you think you are going to want this functionality desperately you might be best off considering an alternative email marketing solution.
Email analytics in Aweber have been good. Along with Having the Ability to monitor key stats such as open Pace, clickthroughs and bounces, you can also look in a lot of additional useful analytics / advice, such as
the Increase of lists over the years
an overview of sign up methods
where individuals are opening your email (i.e., geographical location)
the history of an individual’s activity – you can view past clicks and opens etc. in a per-subscriber level
And much else besides.
In terms of how this contrasts With competing products, I’d say that Aweber’s reporting is more comprehensive than that which is offered in Campaign Monitor or Mad Mimi; however, I would assert that Mailchimp and Getresponse both offer better reporting interfaces.
With the latter two products you Appear to be able to acquire more of an overview of information in 1 place, especially when looking at the operation of individual e-newsletters.
By contrast, With Aweber you’ve got to flick involving three sections -“Broadcasts”,”Subscribers” and”Reports” to get a general picture of information, whereas Getresponse and Mailchimp present all their reporting information on one dashboard (which you can then use to drill down to specifics). Dynobot Autoresponder
A nice feature of Aweber is the Flexibility it provides you around how you need to handle the opt-in procedure.
You can choose to subscribe your Users on either a single opt-in or a double opt-in basis (single opt-in is when a consumer is dispersed immediately after finishing a form; dual opt-in is when they have to click a link in a confirmation email to complete their subscription).
The two Approaches have their merits, so it is good to see Aweber being flexible in this regard – not all of competing options provide their clients with this choice.
Aweber Provides an adequate range of integrations with different options. There are over 400 integrations available which enable you to join Aweber to various kinds of cloud-based applications – web builders like Wix or Hotmail; CRM tools such as Salesforce; landing pages like Instapage and so on.
A number of them involve committed widgets; others demand including a snippet of code into a site; others involve a sync tool such as Zapier.
It’s rare that Aweber will plug to other software quite as easily as Mailchimp (which appears to be the default’standard’ email marketing option for a great deal of programs ), but you also should not have too much trouble getting Aweber to work with a broad selection of other SaaS (software as a service) apps.
Segmenting data in Aweber is Fairly straightforward. You can create segments not only depending on the contents of any field in your database, but also on user action too – mails opened, web pages visited, links clicked, products bought and in the future. It’s all very flexible and simple to use.
It is a bit tricky however To figure out how to reach the screen where you make the segments – you essentially have to visit some’manage subscribers’ section, search for a number of subscribers and then save the search as a segment.
To be fair, some solutions (such As Getresponse) use a similar approach to section creation – although others (like Campaign Monitor and Mailchimp) supply a more findable’sections’ section.
Unfortunately Aweber doesn’t let You broadcast mails to multiple sections at the same time, however. This may cause problems for some users who have a need to’pick and mix’ segments in mailouts on a normal basis.
By way of instance, say you are a dealership having a mailing list containing a field known as’car version.’ You’ve used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly relevant to Polo, Golf and Passat owners, and you want to send a message about it to those three sections in one go.
In an ideal world you would just be Able to choose the applicable segments and deliver the message to those 3 classes. With Aweber however – this isn’t possible. You’d have to send three separate messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar issue if You would like to exclude particular segments from the air; therefore finally it’s a bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a far greater way.
Overall I’d say Aweber is a Strong email marketing tool.
It is not exactly the best product of its own Kind available, but it’s reasonably priced, simple to use and contains many of the main features you’d expect from an email marketing alternative.
The main Facets of the product That will nudge me in Aweber’s leadership are its own ease-of-use and thorough support. The latter may be particularly critical for some potential users, especially those starting out in e-marketing with no truckload of specialized abilities (you probably won’t get stuck, but if you do, you are able to talk to a real person being on an actual phone line about your problem).
In Addition, It’s not overly Expensive by comparison to a competing products, especially Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing functionality and its relatively fundamental automation features.
I hope you’ve found this Aweber review Helpful so much, but if you haven’t made up your mind on whether this is actually the e-marketing alternative for you, here’s a brief breakdown of the important advantages and disadvantages of utilizing it: Dynobot Autoresponder
Disadvantages of using Aweber
Split testing is presently disabled.
You can find cheaper options on the market which offer much more attributes in the marketing automation section – Getresponse being a prime example.
A number of the templates seem a bit dated.
The RSS to email templates are poor and they can not be edited with Aweber’s regular drag and drop email builder.
You can’t include or exclude multiple segments at once when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support options are more extensive than is true with some essential competing goods and according to Aweber’s Stevie awards for customer service, should be high.
It’s reasonably priced – whilst not the cheapest product of its type out there, it is more affordable than many comparable options.
It lets you select whether to subscribe people to your listing on a single or double click basis.
It’s good export performance, with the option to import a broad range of file types and insert the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly using a fantastic assortment of third party tools and apps.
It comes with an extremely large range of templates – more than its key rivals.
Setting up simple time-based autoresponders is extremely easy to do.
All email templates are all responsive.
Reporting features are powerful.
Segmenting information is relatively simple and you can use both field contents and consumer action (email opens, links clicked etc.) to make your sections.
You can Find a free trial of Aweber here.
There are 5 Aweber plans on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ readers, You will need to call Aweber for a quotation.
A 14% reduction is available In case you pay quarterly; a 14.9% discount is available if you pay annually. Additionally, there are some discounts available for students and not-for-profit organisations.
One Part of Aweber’s pricing Structure that potential users may enjoy is that all attributes are available on all programs – unlike any competing products you do not have to be on more costly plans to unlock certain performance.
That said, The functionality available on Aweber – as we’ll see below – is not necessarily as extensive as you might find in rival email marketing solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly more affordable than Campaign Monitor
considerably cheaper than iContact
roughly the same price as Mailchimp
marginally more expensive than Getresponse
much more costly than Mad Mimi (notice: Mad Mimi’s feature set is more basic however).
It is worth noting that the aforementioned Comparisons don’t actually apply to very small lists however – if you have a small email database, several of these competing goods are greater value.
By Way of Example, hosting a list Containing 1000 records will cost you $29 with Aweber, and…
$12 per month using Mad Mimi
$15 monthly with Mailchimp
$15 monthly using Getresponse
$29 per month using Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a larger list comprising 10,000 records, it will cost $69 using Aweber and…
$149 monthly using Campaign Monitor *
$79 monthly using iContact
$75 per month with Mailchimp
$65 per month with Getresponse
$42 per month using Mad Mimi
* A quick note about Campaign Monitor: there are some cheaper Campaign Monitor plans available which permit you to host the very same quantities of email addresses outlined above, but they limit the amount of e-newsletters which you can send them. For the interest of a fair comparison, I’ve referenced the prices for Campaign Monitor plans that permit unlimited broadcasts as these programs are comparable in terms of ship volumes allowed to the Aweber ones.
That is just two examples of Course, and Aweber’s opponents have different pricing tiers which will sometimes make Aweber more economical, occasionally more expensive. But normally I would say Aweber is priced about in the center of this e-marketing solution scale.
Of course, pricing Isn’t the Only variable you should base your decision on. . .the more important consideration to work out is exactly what bang you get for your buck.
So let’s Look at several Aweber features.
Aweber Free Trial
One of those Best ways to choose whether Aweber is to you naturally would be to avail of its free trial. Dynobot Autoresponder