Main Capabilities Divi Aweber
Aweber provides you with the Following key attributes:
the capacity to import / host an email database
a vast assortment of templates
some marketing automation functionality
responsive email layouts
RSS / blog to-email functionality
phone, email and live chat service
integrations with third-party programs Divi Aweber
Aweber’s service is one of The stand-out features of the goods.
Phone support, email service and Live chat support is all available – that compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that only offer live or email chat service.
Additionally, there’s no magic to Go through to get service – relevant phone number and email details may be viewed quite easily on the organization’s contact page, without any requirement to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the company won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you’ll receive when you contact them.
If you are a newcomer to email Marketing, then this sort of simple access to good-quality support is a powerful argument in favour of using Aweber as your email marketing provider.
In relation to The access to support, you can contact Aweber’s phone support team from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
By comparison to its Competitions, Aweber supply one of the largest sets of e-newsletters templates accessible: there are more than 700 accessible.
To Supply a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I don’t love all of The designs – some of them seem slightly dated. I would consider them to be marginally better compared to Getresponse ones, but maybe not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer volume of templates available means that with a little bit of tweaking you should be able to find a suitable one for your e-newsletters. There’s, of course, always the option of coding your own too. Divi Aweber
Like similar e-marketing products, Aweber can take your website’s RSS feed and turn it into e-newsletters that get sent out according to your schedule that you define. In Aweber, this can be called’Blog broadcasts’, though you can use this attribute with any material that has an RSS feed.
This functionality is Particularly useful for bloggers that need subscribers on their mailing lists to automatically receive e-newsletters comprising their newest posts (or, indeed, a monthly digest of blog posts). In essence, it means that you can force your newsletters from the site – this can be a large time-saver.
It’s worth noting however that You can not use the standard Aweber template layouts for RSS-to-email purposes – you need to pick from a set of templates which are specifically designed for this function.
On the plus side, you will find quite Some of them to choose from – more than most other e-marketing alternatives I’ve tried.
On the down Side, a number look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to have the ability to find something which works ok, but I think there’s definitely some massive room for improvement here.
1 thing that you can not use in Aweber templates which you can in some other rival platforms (such as Mailchimp and Campaign Monitor) is net fonts. You are limited to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of web fonts – for example, your emails are very likely to seem more consistently and display more faithfully across email customers – but only using web safe fonts may make templates seem a little bit blander than they otherwise could.
Generally, I would give Aweber a Thumbs up in the template department, but it would be nice to find a few of the templates freshened up a little, and also the inclusion of some attractive web fonts.
Importing an existing database To Aweber is a fairly straightforward affair.
You can upload the next file Kinds:
As an Alternative, You can add Individual subscribers, or copy and paste rows of subscribers into Aweber.
As you import your information, you are Given the choice to add your subscribers to a particular pair of autoresponders, and tag them. Not all competing products allow the inclusion of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam motives, you will Have to answer some questions regarding how you gathered the data you are importing. If your list is on the larger side, you can also need to wait until it is reviewed by Aweber’s anti-spam compliance team (as is true with other email advertising tools).
In essence, Aweber’s importing functionality is great – no complaints here.
Marketing automation is a characteristic Which is offered by email advertising solutions like Aweber.
I often consider it as ‘Autoresponders 2.0′ – in which you go beyond conventional’drip’ campaigns and create sophisticated user journeys using’IFTT’ – if this, then – style workflows.
With Marketing automation, you typically design a flowchart where mails are sent based on user actions: email opens, connect clicks, site visits, purchases made and so forth.
Aweber lately introduced a new marketing Automation feature which to some degree provides this functionality:’Aweber Campaigns.’ With this attribute, you may use certain user activities — specifically opens and clickthroughs — along with the program of tags to ascertain what should be routed to whom and when (see previously ).
But I Think this functionality should go a bit further really – tools such as Getresponse and Mailchimp provide considerably more flexibility in regards to which kinds of user behaviour can activate mailouts.
By way of example, in Getresponse, you may use triggers like purchase, specific page visits, subscriber’score’ and revenue pipeline stage to send messages.
So Aweber is playing a bit of catch up with its competitors here. Divi Aweber
Autoresponders – a series of Follow up emails that are automatically triggered by either time or user activities – are an integral part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder functionality to be mind-blowingly good. Oddly, it’s merely’alright’.
On the other hand It’s very easy To install follow up mails based on time period – for instance, automatically sending readers an e-mail email instantly after sign up, a promo code 2 days later and a’follow us on social websites’ email a week later is extremely easy. This is a typical use of autoresponders and it’s a breeze with Aweber.
On the other hand, triggering Autoresponders based on user actions and purchases is a little more complex than with key competitors Mailchimp and Getresponse.
Using Aweber, you are able to make ‘goals’ or unite automation rules with tagging to create autoresponders act in very funky ways. . .but if you would like to take advantage of autoresponders in actually advanced manners, you’ll probably should appear at other products, especially Getresponse, which supplies’marketing automation’ functionality that pops up to some built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they are being seen on. In this time of smartphones and tablets, this can be a fantastic feature.
One minor Gripe I have yet seeing the responsive designs is the way to preview them you will actually have to send a test email to your smartphone. On other platforms you can usually just hit on a’preview on telephone’ button or comparable. The absence of the functionality is not a dealbreaker by any means, but it will slow you down a little, especially if you’re sending a lot of campaigns every month.
Split testing (also called A/B testing) involves sending variations of your e-newsletters to some of your mailing list, monitoring the performance of every and every sending the’best’ variant to the remainder of your list.
Many e-marketing tools manage This automatically for you: you create a couple of distinct variations of your email (using either different content or subject headers), send them to a sample of your information, and your e-marketing option will roll the best performing version mechanically to the remainder of your mailing list.
Divide testing USED to be good In Aweber: until very recently, you were able to make and test four variants of an email (making Awber’s split testing operation better than many major rivals; Getresponse being a notable exception).
For a few Reason split testing is presently completely inaccessible in Aweber – I’ve been assured by their sales staff that it’s coming back during the next few months, but if you think you are likely to need this operation desperately you might be best off considering an alternate email advertising solution.
Email analytics in Aweber are good. In addition to being able to monitor key stats such as open rate, clickthroughs and bounces, You May Also look at a lot of other Helpful analytics / advice, such as
that the Increase of lists over the years
an overview of sign up methods
where individuals are opening your own email (i.e., geographical location)
the history of an individual’s action – you can see past opens and clicks etc. at a per-subscriber degree
And much else besides.
In terms of how this compares With competing products, I would say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or even Mad Mimi; nonetheless I would argue that Mailchimp and Getresponse both offer better reporting interfaces.
Together with the latter two products you Appear to be able to get more of an overview of information in one place, particularly when looking at the operation of individual e-newsletters.
By comparison, With Aweber you’ve got to flick involving three segments -“Broadcasts”,”Clients” and”Reports” to find a general picture of analytics, whereas Getresponse and Mailchimp current all the reporting information onto a single dashboard (which you can then use to drill down to specifics). Divi Aweber
A Great feature of Aweber is that the Flexibility it provides you about how you want to handle the opt-in procedure.
You can choose to sign up your Users on either one opt-in or a dual opt-in basis (single opt-in is when a consumer is dispersed instantly after completing a form; double opt-in is when they have to click on a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it’s good to see Aweber being flexible in this regard – not all competing solutions provide their clients with this selection.
Aweber Offers an adequate selection of integrations with other solutions. You will find more than 400 integrations available which allow you to join Aweber to different types of cloud-based applications – web builders like Wix or WordPress; CRM tools like Salesforce; landing pages such as Instapage and so on.
Some of these involve committed widgets; others involve adding a snippet of code into a site; others demand a sync tool like Zapier.
It is rare that Aweber will plug into other software quite as easily as Mailchimp (which appears to be the default’standard’ email marketing choice for a lot of apps), but you should not have too much difficulty getting Aweber to operate with a broad selection of other SaaS (software as a service) apps.
Segmenting data in Aweber is Pretty simple. You may produce segments not only depending on the contents of any field in your database, but also on user activity also – emails opened, web pages visited, links clicked, goods bought and so on. It is all very flexible and easy to use.
It’s a bit tricky however To work out how to reach the screen where you make the sections – you essentially have to go to some’handle subscribers’ section, search for some readers and then save the search as a section.
To be honest, some solutions (such As Getresponse) use a similar strategy to segment creation – but others (such as Campaign Monitor and Mailchimp) supply a more findable’segments’ section.
Unfortunately Aweber does not let You broadcast emails to multiple segments at the same time, however. This may cause problems for some users that have a need to’pick and mix’ sections in mailouts on a normal basis.
By way of instance, say you’re a dealership with a mailing list comprising a field called’car version.’ You have used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Specifically relevant to Polo, Golf and Passat owners, and you also want to send a message about it to those three segments in one go.
In an ideal world you would just be Able to select the relevant segments and send the message to those three groups. With Aweber though – that is not possible. You’d need to either send three individual messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll Have a similar issue if You would like to exclude certain segments from the broadcast; therefore finally it is a bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a much better way.
Overall I’d say Aweber is a Solid email marketing instrument.
It is not exactly the best product of its Kind available, but it is reasonably priced, easy to use and contains many of the key features you’d expect from an email marketing solution.
The main Facets of the product That would nudge me Aweber’s leadership are its ease-of-use and thorough support. The latter might be particularly critical for some potential users, especially those starting out in e-marketing with no truckload of technical abilities (you likely won’t have stuck, but if you do, you are able to speak with an actual person being on an actual telephone line about your problem).
In Addition, It’s not overly Expensive by comparison to a competing products, especially Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing functionality and its relatively fundamental automation features.
I hope you have found this Aweber review Helpful so much, but in case you haven’t made up your mind on if this is the e-marketing solution for you, here’s a simple breakdown of the important advantages and disadvantages of using it: Divi Aweber
Benefits of using Aweber
Divide testing is presently disabled.
There are cheaper options out there that offer considerably more attributes in the marketing automation section – Getresponse being a prime example.
A number of the templates seem somewhat dated.
The RSS to email templates are bad and they can not be edited with Aweber’s regular drag and drop email builder.
You can’t include or exclude multiple sections simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support options are more extensive than is true with some key competing goods and according to Aweber’s Stevie awards for customer support, should be high.
It’s reasonably priced – although not the most expensive product of its kind on the market, it is more affordable than several comparable options.
It enables you to select whether to subscribe people to your listing on a single or double click basis.
It’s good export performance, with the option to import a wide range of file types and insert the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly with a fantastic range of third party applications and programs.
It includes an extremely large range of templates – more than its key rivals.
Setting up simple time-based autoresponders is very easy to do.
All email templates are responsive.
Reporting features are powerful.
Segmenting information is relatively simple and you can use both field contents and consumer activity (email opens, links clicked etc.) to make your segments.
You can Find a free trial of Aweber here.
You will find 5 Aweber plans on Provide:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 subscribers: $69 per month
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ subscribers, You will have to call Aweber for a quote.
A 14% reduction is available In case you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and non-profit organisations.
1 Part of Aweber’s pricing Structure that potential users may enjoy is that all features are available on all programs – unlike some competing goods you do not need to be on more expensive plans to unlock specific performance.
That said, The functionality available on Aweber – as we’ll see below – isn’t necessarily as extensive as you might find in competing email advertising solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
considerably cheaper than iContact
roughly the same price as Mailchimp
marginally more costly than Getresponse
considerably more expensive than Mad Mimi (note: Mad Mimi’s attribute set is more basic however).
It’s worth noting that the above Comparisons don’t actually apply to very small lists however – if you’ve got a little email database, a number of the competing goods are greater value.
For example, hosting a listing Containing 1000 records will cost you $29 using Aweber, and…
$12 per month using Mad Mimi
$15 per month with Mailchimp
$15 monthly using Getresponse
$29 per month with Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a bigger list comprising 10,000 documents, it will cost $69 using Aweber and…
$149 monthly with Campaign Monitor *
$79 per month using iContact
$75 monthly with Mailchimp
$65 monthly with Getresponse
$42 monthly with Mad Mimi
* A quick note about Campaign Monitor: there are a few cheaper Campaign Monitor programs available which allow you to host the very same quantities of email addresses as outlined previously, but they limit the number of e-newsletters which it is possible to send to them. For the interest of a fair comparison, I have referenced the prices for Campaign Monitor programs that allow unlimited broadcasts since these plans are similar in terms of send volumes allowed to the Aweber ones.
That’s just two examples of Route, and Aweber’s opponents have different pricing tiers that will occasionally make Aweber cheaper, sometimes more expensive. But generally I would say Aweber is priced roughly in the middle of the e-marketing solution scale.
Obviously, pricing is not exactly the Only factor you need to base your choice on. . .the more important consideration to work out is what bang you get for your buck.
So let us Look at some Aweber attributes.
Aweber Free Trial
One of those Best strategies to decide whether Aweber is for you naturally would be to avail of its free trial. Divi Aweber