Primary Capabilities Convertkit Autoresponder
Aweber provides you with all the Following key features:
the capacity to import / server the email database
a vast assortment of templates
some marketing automation functionality
responsive email designs
RSS / blog to-email functionality
telephone, email and live chat support
integrations with third-party apps Convertkit Autoresponder
Aweber’s support is one of The stand-out features of the goods.
Phone support, email service and Live chat support is available – that contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that only offer email and/or live chat service.
Furthermore, there’s no magic to Go through to get support – related phone number and email details may be seen very easily on the company’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the company won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (and a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you’ll receive if you contact them.
If you are a novice to email Advertising, then this sort of easy access to good-quality support is a strong argument in favour of using Aweber as your email marketing supplier.
In relation to The availability of support, you can contact Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and also their email and live/chat service is available 24/7.
In contrast to its Competitors, Aweber supply one of the largest sets of e-newsletters templates accessible: there are more than 700 accessible.
To provide a bit of circumstance, There are around 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I do not love all of The designs – some of them seem slightly dated. I would believe them to be slightly better than the Getresponse ones, but maybe not as good as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates available means that with a little bit of tweaking you should be able to obtain a suitable one for the e-newsletters. There is, of course, always the choice of communicating your own too. Convertkit Autoresponder
Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters which get sent out based on a schedule that you specify. In Aweber, this can be known as’Blog broadcasts’, though you can use this feature with any material which has an RSS feed.
This operation is Particularly useful for bloggers who want subscribers on their mailing lists to automatically receive e-newsletters comprising their newest articles (or, really, a monthly digest of blog posts). Essentially, it means that you can power your newsletters from the website – this is a big time-saver.
It is worth noting that You can not use the normal Aweber template designs for RSS-to-email purposes – you need to choose from a set of templates that are specifically designed for this function.
On the plus side, you will find quite A few of these to pick from – more than most other e-marketing solutions I have tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to have the ability to find something that works fine, but I believe there’s definitely some large room for improvement here.
1 thing that you can not use in Aweber templates which you can in certain other competing platforms (such as Mailchimp and Campaign Monitor) is web fonts. You’re restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of web fonts – for example, your emails are very likely to seem more consistently and exhibit more reliably across email clients – however only using web safe fonts can make templates look a tiny bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it would be nice to see a few of the templates freshened up a little, and the addition of some attractive web fonts.
Importing an existing database Into Aweber is a pretty straightforward affair.
You can upload the following file Kinds:
As an Alternative, You can add Individual subscribers, or copy and paste rows of subscribers into Aweber.
As you export your data, you are Given the option to add your subscribers to a certain set of autoresponders, and tag them. Not all competing goods permit the inclusion of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam motives, you will Need to answer some questions regarding how you collected the data you’re importing. If your listing is on the bigger side, you may also have to wait until it’s reviewed by Aweber’s anti-spam compliance group (as is the case with other email marketing tools).
In essence, Aweber’s importing performance is great – no complaints .
Marketing automation is a characteristic Which is offered by email marketing solutions like Aweber.
I often think of it as ‘Autoresponders 2.0′ – in which you go beyond conventional’trickle’ campaigns and create sophisticated user journeys with’IFTT’ – if this, then – style workflows.
With Marketing automation, you typically design a flowchart where emails are routed based on consumer actions: email opens, link clicks, website visits, purchases made and so on.
Aweber recently introduced a new marketing Automation feature that to a level provides this performance:’Aweber Campaigns.’ With this feature, you can use certain user activities — namely opens and clickthroughs — and the application of tags to ascertain what should be routed to whom and when (see previously ).
However, I Think this operation needs to go a bit further really – tools such as Getresponse and Mailchimp provide much more flexibility in regards to which types of user behaviour can trigger mailouts.
For example, in Getresponse, you can use triggers such as buy, specific page visits, subscriber’score’ and sales pipeline stage to send messages.
Thus Aweber is definitely playing a little bit of catch up with its competitors here. Convertkit Autoresponder
Autoresponders – a Collection of Follow up emails which are automatically triggered by either time or user actions – are an integral part of a e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly good. Oddly, it is merely’alright’.
On the plus side it is very easy To install follow up mails based on time interval – for example, automatically sending subscribers an onboarding email immediately after sign up, a promo code 2 days afterwards and a’follow us on social websites’ email a week later is extremely easy. This is a typical use of autoresponders and it is a cinch with Aweber.
On the down side, triggering Autoresponders based on user actions and purchases is a bit more complicated compared to key opponents Mailchimp and Getresponse.
Utilizing Aweber, you can create ‘targets’ or combine automation rules with tagging to make autoresponders act in very funky ways. . .but if you would like to make use of autoresponders in actually advanced ways, you’ll probably should look at other products, especially Getresponse, which supplies’marketing automation’ functionality that pops up to a built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – notably, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they are being viewed on. In this time of smartphones and tablets, this can be a good feature.
One minor Gripe I have however regarding the reactive designs is that to preview them you will actually have to send a test email to your smartphone. On other platforms you can normally just hit on a’preview on phone’ button or similar. The absence of the functionality is not a dealbreaker by any means, but it does slow you down a bit, particularly if you are sending a lot of campaigns each month.
Divide testing (also known as A/B testing) entails sending variants of your e-newsletters to a number of your mailing list, tracking the performance of every and every sending the’best’ variant to the remainder of your list.
Many e-marketing tools handle This automatically for you: you produce a couple of different versions of your email (using either differing content or theme headers), send them to a sample of your information, and your e-marketing option will roll out the best performing version automatically to the rest of your mailing list.
Divide testing USED to be good In Aweber: until quite recently, you could create and test four variations of an email (making Awber’s split testing operation better than many leading competitors; Getresponse being a noteworthy exception).
For a few Reason split testing is currently completely inaccessible in Aweber – I have been assured by their own sales staff that it’s coming back during the next few months, but if you believe you’re likely to want this operation desperately you could be best off considering an alternate email marketing solution.
Email analytics in Aweber are good. In addition to Having the Ability to monitor key stats such as open Pace, clickthroughs and bounces, you can also look in a lot of other Helpful analytics / information, such as
that the Increase of lists over the years
an Summary of sign up methods
where individuals are opening your own email (i.e., geographical place )
the background of an individual’s action – you can see past opens and clicks etc. in a per-subscriber degree
And more besides.
In terms of how this contrasts With competing products, I would say that Aweber’s reporting is more comprehensive than what is available in Campaign Monitor or even Mad Mimi; nonetheless , I would argue that Mailchimp and Getresponse both offer better reporting ports.
Together with the latter two products you Appear to have the ability to get more of an overview of information in 1 spot, particularly when looking at the performance of individual e-newsletters.
By contrast, With Aweber you’ve got to flick involving three segments -“Broadcasts”,”Clients” and”Reports” to find a general picture of information, whereas Getresponse and Mailchimp present most of the reporting information on one dashboard (that you can then use to drill down to specifics). Convertkit Autoresponder
A nice feature of Aweber is that the Flexibility it provides you around how you want to deal with the opt-in process.
You Can Opt to subscribe your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a user is dispersed instantly after completing a form; dual opt-in is when they have to click a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it’s good to see Aweber being flexible in this respect – not all of competing solutions provide their clients with this choice.
Aweber Provides a decent selection of integrations with other options. You will find over 400 integrations available which allow you to join Aweber to various kinds of cloud-based software – web builders like Wix or WordPress; CRM tools like Salesforce; landing pages like Instapage and so forth.
A number of them involve dedicated widgets; others demand adding a snippet of code into a website; others demand a sync tool like Zapier.
It is rare that Aweber will plug to other software quite as easily as Mailchimp (which seems to be the default’standard’ email marketing option for a great deal of apps), but you shouldn’t have too much trouble getting Aweber to operate with a broad range of other SaaS (software as a service) apps.
Data in Aweber is Fairly straightforward. You may produce segments not only based on the contents of any field in your database, but also on user activity too – mails opened, web pages visited, links clicked, goods purchased and in the future. It’s all very flexible and simple to use.
It is a bit tricky however To work out how to reach the screen where you make the segments – you basically have to visit a’handle subscribers’ section, search for some subscribers and then save the search for a section.
To be fair, some solutions (such As Getresponse) use a similar approach to segment creation – but others (such as Campaign Monitor and Mailchimp) provide a more findable’sections’ section.
Regrettably Aweber does not let You broadcast emails to multiple sections at the same time, however. This may cause problems for some users who have a need to’pick and mix’ sections in mailouts on a regular basis.
By way of example, say you are a car dealer having a mailing list containing a field called’car version.’ You’ve used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Specifically relevant to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three sections in one go.
In an ideal world you’d only be Able to select the applicable segments and deliver the message to those three classes. With Aweber however – that isn’t possible. You’d have to send three separate messages or create a new segment targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You would like to exclude certain segments from the broadcast; so ultimately it’s a bit of thumbs-down for the segmenting functionality in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a far better manner.
Overall I’d say Aweber is a Solid email marketing tool.
It’s not the best product of its own Kind accessible, but it’s reasonably priced, simple to use and comprises many of the key features you’d expect from an email marketing solution.
The primary Facets of the product That would nudge me in Aweber’s leadership are its own ease-of-use and thorough support. The latter might be especially critical for some potential users, especially those starting out in e-marketing with no truckload of technical abilities (you probably won’t get stuck, but if you do, you can talk to a real human being on an actual telephone line about your issue ).
In Addition, It’s not overly Expensive compared to some competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its comparatively basic automation features.
I hope you have found this Aweber review Helpful so much, but in case you have not made up your mind on whether this is actually the e-marketing solution for you, here’s a brief breakdown of the important advantages and disadvantages of using it: Convertkit Autoresponder
Disadvantages of using Aweber
Split testing is currently disabled.
You can find cheaper options on the market which offer much more features in the marketing automation department – Getresponse being a prime example.
A number of the templates seem a bit dated.
The RSS to email templates are poor and they can’t be edited with Aweber’s standard drag and drop email builder.
You can not include or exclude a number of sections at once when sending an e-newsletter.
Advantages of Aweber
It’s Simple to Use.
Support options are more extensive than is true with some essential competing products and according to Aweber’s Stevie awards for customer support, should be high.
It’s reasonably priced – although not the cheapest product of its kind out there, it’s cheaper than many similar options.
It lets you choose whether to subscribe people to your list on a single or double opt-in basis.
It has good import performance, together with the option to import a wide range of file types and add the email addresses you are importing directly into an abysmal cycle.
It integrates neatly with a fantastic assortment of third party tools and apps.
It includes an extremely large assortment of templates – over its key competitors.
Setting up easy time-based autoresponders is very easy to do.
All email templates are responsive.
Reporting features are powerful.
Segmenting data is relatively easy and you can use both field contents and user activity (email opens, hyperlinks clicked etc.) to create your segments.
You can Find a free trial of Aweber here.
You will find 5 Aweber strategies on Provide:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 subscribers: $49 a month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 readers: $149 per month
If you have 25,000+ subscribers, You’ll have to call Aweber for a quotation.
A 14% discount is available If you pay quarterly; a 14.9% discount is available if you pay annually. There are also some discounts available for students and non-profit organisations.
One Part of Aweber’s pricing Construction that potential users might enjoy is that all of features are available on all programs – unlike some competing products you don’t have to be on more expensive plans to unlock certain functionality.
That said, The performance available on Aweber – as we’ll see below – isn’t necessarily as extensive as you might find in rival email marketing solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly more affordable than Campaign Monitor
considerably cheaper than iContact
roughly the exact same cost as Mailchimp
slightly more expensive than Getresponse
much more costly than Mad Mimi (notice: Mad Mimi’s feature set is more basic nonetheless ).
It’s worth noting that the aforementioned Comparisons don’t really apply to very small lists however – if you have a small email database, a number of the competing products are better value.
For example, hosting a list Comprising 1000 records will cost you $29 using Aweber, and…
$12 monthly with Mad Mimi
$15 monthly with Mailchimp
$15 monthly using Getresponse
$29 per month with Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a larger list comprising 10,000 records, it will cost $69 using Aweber and…
$149 per month with Campaign Monitor *
$79 per month using iContact
$75 per month with Mailchimp
$65 monthly with Getresponse
$42 per month using Mad Mimi
* A brief note about Campaign Monitor: you will find some cheaper Campaign Monitor plans available which allow you to host the very same amounts of email addresses as outlined above, but they restrict the amount of e-newsletters which it is possible to send them. For the interest of a fair comparison, I’ve referenced the prices for Campaign Monitor programs that permit unlimited broadcasts since these plans are similar in terms of send volumes allowed to the Aweber ones.
That’s just two examples of Course, and Aweber’s competitors have different pricing tiers that will occasionally make Aweber more economical, occasionally more expensive. But generally I would say Aweber is priced roughly in the middle of the e-marketing solution scale.
Of course, pricing is not the Only factor you should base your choice on. . .the more important thing to work out is exactly what bang you get for your dollar.
So let us Look at several Aweber features.
Aweber Free Trial
One of the Best ways to choose whether Aweber is for you of course would be to avail of its free trial. Convertkit Autoresponder