Description of Getresponse Contact Form 7 Getresponse Extension
Getresponse is primarily an email marketing app that allows you to: Contact Form 7 Getresponse Extension
Import and host a mailing list and catch data onto it
generate newsletters that can be sent to the subscribers in your mailing list
automate your mails to subscribers via utilization of’autoresponders’
perspective and analyse data related to your email marketing campaigns — open rate, click through, forward etc..
Recently however, Getresponse’s attribute set has developed quite a bit, to the point where it is getting more of an’all-in-one’ marketing solution.
Besides email marketing, it now also supplies training hosting, landing pages, and some CRM (customer relationship management) functionality.
We’ll discuss all these features in depth below, but first, let us look at pricing.
Getresponse’s feature set is possibly among the most comprehensive out there.
Not only does it provide all of the key stuff you’d expect from an email marketing platform – record hosting, templates, autoresponders, analytics and so forth, but as mentioned previously, it’s recently been expanding the feature set to the point at which it’s morphing into an all-in-one / CRM-style advertising and marketing platform.
The inquiry is whether Getresponse is a jack of all trades and master of not – let us drill down to the crucial features to find out.
Up until quite recently Getresponse service was one of the most comprehensive available for email marketing tools: the company offered phone support alongside live chat support, email support and various online tutorials / resources.
Sadly, the telephone service has been discontinued. Instead you are going to need to use live chat (24/7) or email support. To be honest, many similar e-marketing platform suppliers only offer you these two channels – if phone service is a deal-breaker for you you might wish to contemplate Aweber, which still supplies it (you can read our Aweber review ).
In terms of the quality of Getresponse service, I’ve not had to use it quite often (a fantastic thing) but when I have I’ve discovered it for a small mixed bag (less of a good thing). A number of those live chat support I’ve received was outstanding, and I haven’t had to wait too much time to talk to an agent; the email service .
Some of the comments I have from our readers will suggest that there do have to be improvements made concerning the quality of service Getresponse offer. As with a number of these types of businesses, I expect it often boils down to who you get daily. Contact Form 7 Getresponse Extension
Getresponse provides some very comprehensive analytics and reporting options. You get all the basics of track – open speed, click-through, unsubscribe Prices and so on – but also to that there are some very nifty features Which Are worth a Specific mention, specifically:
‘one-click segmentation’: the choice to spot people who didn’t participate with an e-newsletter you shipped and put them in a section of subscribers which you can then email again using a different variant of the e-newsletter
‘metrics over time’: you can discover just when a lot of your readers take action in your emails, and time your future mailouts based on this information
’email ROI’: by adding some tracking code to your post-sales webpage on your site, you can find out how efficiently (or not!) Your email campaigns are driving sales, and workout your return on investment in email advertising.
Per-user info – you can click on one of your subscribers and see where they signed up from, where they are found and which emails they have opened in the past.
Mailchimp and Aweber provide some similar reporting functionality (especially around sales monitoring ) however Getresponse’s reporting application is definitely one of most fully featured on the market (it surely trounces the stats choices offered by Mad Mimi and Campaign Monitor).
So far so good with Getresponse, however, when it comes to templates, Getresponse arguably drops down a little.
Unfortunately, the templates provided from the box look a bit dated; they aren’t as attractive as the ones provided by Mailchimp or Campaign Monitor (and that I marginally prefer Aweber’s offering here also ).
On the plus side, the templates are very tweakable – you can alter fonts, layouts and imagery easily enough with all the controls supplied; and naturally there’s nothing to prevent you simply designing your own HTML email template and minding the code for this.
Additionally, there are a lot of templates to choose from — around 500 — and they’re introduced in easy-to-understand classes, so it is generally pretty straightforward to find a good beginning point for a template and edit it until you are delighted with the plan.
If you’re really not pleased with the templates provided by Getresponse, there’s also the choice of buying a template by a third party provider such as Theme Forest.
Another thing worth pointing out regarding Getresponse’s templates is the range of RSS-to-email applications options are not so extensive (just 11 templates are provided – well short of their 700+ available for routine newsletters!) And a few of them played a bit for me when I tested them (2010). I finally found something that worked for me, but I think that there are definitely a few improvements that could be made in this area. Contact Form 7 Getresponse Extension
Autoresponders are e-newsletters that are sent to your readers at intervals depending on you personally — you can put them up so that immediately after somebody signs up to a mailing list, they get a welcome message from your company; a week after they could get a discount offer for a number of your goods or services; three weeks after they could receive an invitation to follow you on social media. And so Forth.
Getresponse’s autoresponder functionality is a key selling point – it provides one of the most extensive feature sets available.
You can send time-based or action-based messages; time-based choices comprise cycles like the illustration above, and action-based messages may be triggered by user actions or information, for example:
contributors to certain lists
changes in contact tastes
completed transactions / goals
changes in user data
Recently Getresponse launched a new version of the new autoresponder functionality, known as’Marketing Automation.’
This allows you to make automation workflows with a drag and drop builder – you basically install an’automation flowchart’ that educates Getresponse what to do if a user opens a particular deal, clicks on a specific link .
This type of functionality goes way beyond what’s traditionally been on offer from autoresponders, and allows you to make a user journey which may be customised to the nth level.
For a quick overview I would suggest having a look at Getresponse’s video review for Marketing Automation.
It’s important to note, however, these more advanced marketing automation features are only available to the pricier plans – the’Pro’ plan and upward. Contact Form 7 Getresponse Extension
Landing page Builder
Online advertising campaigns which make use of landing pages will usually create far more leads if, instead of simply directing individuals to some (cluttered!) Website, they point users to attractive’squeeze pages’ containing clear information and a tidy, well-designed data capture type.
Getresponse provides something quite beneficial in this regard that most of its competitors don’t: a landing page founder (and one that is mobile-friendly to boot).
Products like Campaign Monitor and Aweber ask you to make use of a third party (and paid-for) landing page generating tool such as Unbounce or Instapage; Mailchimp lately introduced a landing page performance but it’s yet to become as sophisticated at Getresponse’s.
But unless you are on a Getresponse’Pro’,’Max’ or’Enterprise’ plan, the Getresponse landing page functionality is fairly limited: you can just create one landing page, that could simply be displayed 1,000 times a month.
Also, and very importantly, you can’t utilize the landing page A/B testing performance on the cheapest Getresponse plan (whereby the machine indicates a sample of your customers different variations of your landing page, computes conversion rates, and finally rolls out the top performing landing page automatically).
If you’re serious about landing pages – plus they’re certainly a useful attribute – then it’s definitely worth considering among the more expensive Getresponse plans.
You may buy the Landing Pages attribute as an add-on to get an extra $15 per month, however very frustratingly, although the add-on permits you to display an unlimited number of landing pages to potential subscribers, it doesn’t include A/B testing.
Therefore, if I had been considering the Getresponse landing page functionality, I wouldn’t bother with this rather half-baked add-on: I’d just go for a few of the pricier programs (which I suppose is exactly what Getresponse want one to do!) .
Getresponse was before its competitors for quite a while with its responsive email design performance, which automatically corrects your e-newsletter’s template so that if an individual is reading it on a mobile device, the design and fonts will be optimized for the device in question.
Most competing products have caught up on this today, and offer responsive email templates, but Getresponse is far better than many similar goods when it comes to displaying a responsive preview of your e-newsletter – you simply hit a’mobile preview’ button for a quick snapshot of what your email resembles on a smartphone (see image right).
Not just this but you can’flip’ the smartphone trailer around, so you may preview what your own email looks like when the display is employed in either portrait or landscape style. Contact Form 7 Getresponse Extension
Customer Relationship Management
Among the most frustrating aspects of using many well-known CRM tools is that the need to export information to CSV and straight back to your email marketing tool as a way to perform mailouts (or the need to export data from the email marketing tool in your CRM to include prospects to it).
So when I saw Getresponse lately introducing a new CRM feature into their plans I had been intrigued – this could possibly eliminate all that data exporting and exporting, and keep everything neatly in 1 area.
Initially I was not that impressed with all the Getresponse CRM tool since you can only use it in order to perform quite basic jobs: you can create sales pipelines, add contacts to these and monitor activity (mails, telephone calls etc.) with those contacts manually.
But lately Getresponse have upped their game somewhat on this front. The CRM is currently integrated with all of Getresponse’s email marketing functionality and you can add users into a CRM pipeline based on their activity (form completions, email opens, purchases etc.) or trigger autoresponders depending on the addition of a new contact into a pipeline stage.
An example of how you could use this functionality is as follows:
It is possible to add a contact to a particular stage on a revenue pipeline based on the page of your website they finished a form on;
you can then send a automated email tailored to that pipeline period a few days later;
and based on the action they took with regard to that email (clicking on a particular link ) you can automatically move them onto another phase of the pipeline and automatically invite them into a webinar.
It’s very clever stuff, and I can’t think of any email marketing product offering this kind of tight integration between autoresponders and CRM pipelines. For this type of performance you normally must appear at committed — and more expensive — CRM products such as Salesforce and Infusionsoft.
However, it is not all good news about the CRM front there are some big things missing out of Getresponse’s CRM feature collection.
The most glaring omission is e mail activity monitoring. Other CRM packages allow you to bcc a dropbox email address whenever you send an email to a lead or client; doing so keeps a record of the communication in the contact’s history. There’s now no method of doing this with the Getresponse CRM, nor is there an easy way to send one-to-one emails to prospects or clients.
And oddly, if you click a contact within a bargain pipeline, you can not see their contact activity — i.e., the activities they have taken (open, clicks etc.) with regard to previous communications which you’ve delivered to your prospects are not displayed. To see this, you need to go out of the CRM section of Getresponse, hunt for your contact in the contacts section and click in their details. But guess what? Doing this does not display their deal history.
Task management is non-existent also: unlike dedicated CRM tools, there’s no way to assign tasks to other group members.
Eventually, adding contacts into your pipeline stage is tough. You have to add contacts to a list first, then go to the CRM pipeline, include a deal and hunt your lists for the contact you just added. From a usability standpoint this is extremely clunky and time consuming. You should just be able to put in a bargain directly to a pipeline and input the contact details of your guide or client at that point.
So as things stand, the Getresponse CRM is a bit half-baked. However, it’s a new attribute and the stuff it could perform on the automation side is impressive. I am optimistic that this feature becomes developed over time because done right, it is potentially a game-changer for entrepreneurs and SMEs.
Getresponse recently introduced the capability to host webinars on the stage.
Given that webinars are generally utilized as a lead-generation strategy, the idea of having your email database along with your webinar tool under precisely the exact same roof is very attractive.
The pricing is also very aggressive too compared to established webinar solutions. For instance, one of the leading webinar providers, Gotowebinar, fees $199 per month to sponsor webinars with up to 500 attendees; you can actually do the same (and a whole lot more) with Getresponse for $165 (so long as your list size is under 25,000).
With respect to attendee limits, the Getresponse’Pro’ plan permits you to sponsor a webinar with around 100 participants; the’Max’ program’s limit is 500.
You can also buy webinars performance as a add on to a cheaper plan: $40 per month buys you a 100 attendees limitation, $99 per month buys you a 500 attendees restrict. It’s not clear what your options are if you will need to host bigger scale distributions than that however.
Two or Three Getresponse webinar features worth flagging up as being particularly useful are:
The fact that your attendees don’t have to install any applications to attend the webinars
one-click record of your webinars
free online storage for playback files
Ultimately webinar functionality is potentially a very helpful feature to have sitting on your e-marketing arsenal and its addition as a characteristic gives Getresponse a very significant advantage over its key rivals, particularly when you consider you could link it in using a built in CRM tool (more on that in a minute ). Contact Form 7 Getresponse Extension
The email deliverability rate – the percentage of e-newsletters sent that successfully reach inboxes – is always an important thing to look at when choosing an email marketing tool.
Not all email marketing suppliers are that forthright about their deliverability prices; however, Getresponse seems pretty open about that, with this to say about it on their website:
At GetResponse we’re frequently asked about the quality of the deliverability speed. Because deliverability is dependent upon a number of things, including the content of your messages, the deliverability rate may vary for each mailing. For all our clients jointly, nevertheless, we’re proud to say our overall deliverability rate now stands at 99%.
Clearly you’re going to need to choose the organization’s term for this, but assuming it’s true, it is a fantastic speed and inspires confidence that the vast majority of emails that you send using Getresponse will reach their intended recipients.
What’s more, Getresponse actually provides you the deliverability rate of each message on your email analytics – that is something that I haven’t encountered on competing products’ metrics. A thumbs up for it.
I do have to pull Getresponse up on something concerning deliverability however: to guarantee a high deliverability speed, it’s a good idea to use a system named DKIM email authentication. You can use DKIM with Getresponse – but just on the costlier Getresponse’Max’ programs.
Although I’ve not encountered any deliverability problems utilizing the cheaper plans, competing goods don’t force you to invest in a more expensive strategy to avail of this feature — it would be useful to see Getresponse being more generous here.
There are two methods you can use to add subscribers to a mailing list: using a’single opt-in’ or a’double click’ process.
If you use use a single opt-in process, the individual signing up to your own mailing list is added to a mailing list the minute they hit the submit button on your sign up form.
Using a double opt-in process, the individual signing up to your record is sent an email containing a confirmation link that s/he must click before being subscribed.
The most important advantage of a single sampling procedure is that it makes it really easy for users to subscribe to your mailing list; additionally, it generally increases conversion speed and so the number of subscribers on your record. A dual opt-in process is best for verifying that the folks subscribing to a record are using actual email addresses and leads to cleaner data and more precise stats (because receptive rates etc. ) are calculated according to a list containing just real email addresses).
The fantastic news here is that Getresponse permits you to make use of either opt-in approach – this isn’t the case with all competing goods. So a thumbs up for Getresponse for being flexible on this.
You are probably thinking that this sounds quite good — but to tell the truth, I think there’s a great deal of room for improvement with respect to Getresponse form templates.
For a start, they’re not responsive (i.e., they won’t resize themselves automatically to match the device they’re being watched on).
Furthermore, no controllers are provided by Getresponse to switch forms off or on on specific devices or pages of your site. In the light of Google’s new strategy to pop-ups (where sites can have a hit in search results if they exhibit’intrusive interstitials’ on cellular devices) this is a bit of a concern.
To get around this, I normally avoid using Getresponse form templates, and make do using HTML embeded forms that I style myself, and for popups I connect my Getresponse into some growth-hacking tool named Sumo (that allows me to switch pop-ups off for cellular users, in addition to display forms precisely as I’d love to and onto the pages I want). Contact Form 7 Getresponse Extension
On the whole, Getresponse is really straightforward to use. It is certainly easy enough to perform all the basics: import contacts, create campaigns, set up autoresponders and check numbers and the interface is pretty intuitive and clean.
In terms of how it stacks up against its competitors in this regard, I’d argue that Campaign Monitor is a tiny bit more user friendly, and Mailchimp has a slicker user interface (though one that makes finding certain functionality just a bit tricky at times).
1 area I think that might be significantly better from a user-friendliness standpoint is that the Getresponse e-newsletter editor.
Whilst its drag-and-drop strategy does in theory provide a very flexible way to make blocks of content and move them about an e-newsletter, in practice it’s fairly user friendly to use and may cause accidental deletion of content, or positioning of it in the incorrect portion of the e-newsletter.
If you’re able to get your head around it, and practice using it a bit, it does make for a helpful instrument – it is only that the execution of it might be somewhat better.
Also, as described above, the CRM tool could be better from a usability point of view — adding contacts to deals could be difficult.
The 30-day complimentary trial which Getresponse provides is completely functional and the free trial is not contingent upon providing credit card details.
This helps you avoid that annoying”oops I forgot I signed up for this particular trial and now I’m getting charged for a commodity that I don’t use” scenario.
The only down side to this free trial is that it restricts the number of subscribers you can send to to 1000. It would be good if that could be increased a little, as it would help potential users try the tool out in more’real-world’ scenarios.
There are three main types of Getresponse pricing strategy -‘Email’,’Pro’ and’Max’ — and within each of them, many additional kinds of strategy to pick from (all based on list size).
Up to 1,000 subscribers: $15 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
1,001 to 2,500 readers: $25 (‘Email’) / $49 (‘Guru’) / $165 (‘Max’)
2,501 to 5,000 subscribers: $45 (‘Email’) / $49 (‘Pro’) / $165 (‘Max’)
5,001 to 10,000 subscribers: $65 (‘Email’)/ $75 (‘Pro’) / $165 (‘Max’)
10,001 to 25,000 readers: $145 (‘Email’) / $165 (‘Guru’) / $255 (‘Max’)
25,001 to 50,000 subscribers: $250 (‘Email’) / $280 (‘Guru’) / $370 (‘Max’)
50,001 to 100,000 readers: $450 (‘Email’) / $490 (‘Guru’) / $580 (‘Max’
Additionally there is an”Enterprise” plan for consumers whose lists transcend 100,000 email addresses: this starts at $1199, with exact pricing based on prerequisites (if you’re interested in the”Enterprise” program, you will want to contact Getresponse to schedule a presentation, outline your needs and discuss pricing).
Substantial discounts are available if you pay upfront for 12 or 24 months of service (18% and 30% respectively) — these are considerably more generous than many competing platforms. Contact Form 7 Getresponse Extension
Distinctions of Each Plan
All the Getresponse plans cover the important basics — key characteristics include:
The capacity to import, develop and host an email database
a wide Assortment of templates
responsive email designs
RSS / site to-email functionality
comprehensive segmentation alternatives
social sharing tools
There are a number of differences between the’Email’,’Guru’ and’Max’ plans but for me the key ones are:
CRM – Getresponse provides a customer relationship manager tool on its own’Guru’ programs up
landing pages – you can only avail of all landing pages that allow split testing and boundless views if you’re on a’Guru’ program or higher
Webinars – this performance isn’t accessible at all around the’Email’ strategy and the amount of webinar attendees is restricted for the’Guru’ and’Max’ programs at 100, 500 respectively (it’s uncertain what the limit is on the’Enterprise’ program ).
Users – you can only have one user account on the’Email’ program; by contrast you receive 3 on’Guru’, 5 ‘Max’ and 10 on’Enterprise’.
Pricing Vs Competitors
So long as you are happy to use one of the entry-level’Email’ programs, the pay-per-month Getresponse programs are on the whole more affordable than those provided by many of its key competitors, especially in case you have a fairly high number of email addresses on your database.
By way of example, if you have a mailing list comprising between 9,000 and 10,000 records which you wish to send an infinite number of mails per month to, then you might discover that hosting it using Getresponse prices $65 monthly.
$4 per month more affordable than with Aweber
$10 cheaper per month than Mailchimp
$84 per month cheaper than Campaign Monitor*
* Campaign Monitor’s pricing structure depends not just the number of email addresses in your own database but on the number of emails you send a month also. If you’re delighted to set a limit on the amount of mails sent via Campaign Monitor (from the case above, to 50k emails), you can expect to pay a monthly fee of $89, still considerably greater than Getresponse’s.
The only well-known service I can think of that comes in significantly cheaper is Mad Mimi, which costs $42 a month to host up to 10,000 email addresses (note however that the performance offered by Mad Mimi is nowhere near as broad as Getresponse’s or really the other products mentioned above).
It’s also worth pointing out that Mailchimp offers thinner pricing rings, meaning that based on the size of your listing, it might sometimes be a slightly cheaper alternative than Getresponse.
In the database end of things, Getresponse’s pricing is really competitive too – you can sponsor a database containing 1,000 email addresses for $15 a month using Getresponse, compared to $29 with Aweber; $59 on Campaign Monitor (unlimited send).
Mailchimp’s monthly fee to get a 1,000 recording database is exactly the like Getresponse’s; and Mad Mimi supplies a marginally more affordable, if less functional offering for $12 per month.
Two final things to be aware of about the pricing :
Some competing suppliers — especially Mailchimp – provide completely free accounts for users that have a small number of records (but these don’t offer the entire range of features that you get on a paid plan).
As stated earlier, if you are prepared to pay upfront for 1 or 2 decades, you can avail of significant discounts that the other competitors do not yet supply.
So the bottom line is that Getresponse is fairly competitive in the pricing section. However, what about features? Contact Form 7 Getresponse Extension
Getresponse represents among the more cost-effective ways to host and speak using an email .
It is also one of the most intriguing products of its kind – in that it provides email marketing, landing pages, CRM and webinars all under a single roof. It is hard to think of any rival product that delivers this’all round’ proposal, and it’s what proceeds to convince us to utilize it for Style Factory’s email advertising.
Some improvements to Getresponse do need to be made nonetheless, especially where the email programmer is concerned – its own drag and drop interface is much more fiddly and not as responsive than it ought to be. A good deal of improvements could be made to the data capture forms too, particularly for consumers wishing to display them on mobile devices.
And from what I gather from reader feedback, there are improvements which could be made into the support offering.
Overall though I speed Getresponse very tremendously – you receive substantial bang for your buck with this product.
Here are a Couple of pros and cons of utilizing Getresponse overall:
Advantages of Getresponse
Excellent marketing automation options.
The CRM functionality integrates neatly with Getresponse’s email automation operation.
So long as you’re happy to utilize an’Email’ program, Getresponse is cheaper than most of its key competitors (in certain situations, substantially so) whilst offering just as much, or even more functionality as them.
The discounts you receive when paying upfront for one or two years of support are extremely generous – you’ll be hard pressed to find similar reductions in costs from key opponents.
Its webinar functionality is a USP – something which is not provided by any products that are similar.
Its own reporting and comprehensive split testing attributes are powerful.
Getresponse is transparent about deliverability rates, publishing characters on its own site and providing deliverability data for person e-newsletters you send.
It offers an extremely flexible approach to information segmentation – more elastic than many competing goods.
It permits you to add subscribers to your mailing list on either a single-opt in and a dual opt-in basis.
It transmits emails that are reactive and allows you to preview smartphone variations of your e-newsletters really readily.
It comes with a useful landing page creator – but bear in mind you need to be on a more expensive strategy to get the fully operational version of the.
You are able to test out all of its features free for 30 days without needing to input credit card information.
Disadvantages of Getresponse
The drag and drop interface for designing mails may be a little bit on the fiddly side.
The data capture forms supplied aren’t responsive and you can not control when and in which they’re displayed on your website.
CRM performance needs to be improved substantially before it could be considered a replacement for a standalone CRM merchandise.
There is a limited selection of RSS-to-HTML e-newsletter templates supplied.
You can only use’web-safe’ fonts from e-newsletters, which may make the templates seem marginally less slick than those supplied by competing goods.
The pricing arrangement is a little perplexing, with users having to pay something of a superior to access the landing page creator tool.
The free trial restricts the amount of readers you can send messages into 1000.
The landing page add-on does not let you perform A/B evaluations, meaning that in order to obtain this functionality you’re forced to use a more expensive plan than you might like.
DKIM authentication is only on the more expensive’Max’ plans.
No telephone service is provided. Contact Form 7 Getresponse Extension