Primary Capabilities Cheap Autoresponder Software
Aweber provides you with the Following key features:
the ability to import / host the email database
a wide assortment of templates
a few marketing automation functionality
responsive email designs
RSS / blog to-email performance
phone, email and live chat support
integrations with third party apps Cheap Autoresponder Software
Aweber’s support is one of The stand-out features of the goods.
Phone assistance, email support and Live chat support is all available – this contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer email and/or live chat service.
Furthermore, there’s no hoops to Go through to get service – relevant phone number and email details may be viewed quite easily on the company’s contact page, without any necessity to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the Business won a Gold award in 2016 the US’ National Customer Association’s Stevie Awards (and a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you’ll receive when you contact them.
If you are a newcomer to email Advertising, then this sort of simple access to good-quality service is a strong argument in favour of using Aweber as your email marketing provider.
In relation to The access to support, you can get in touch with Aweber’s phone support staff from 8am-8pm ET Monday to Friday, and their email and live/chat service is available 24/7.
By comparison to its own Competitions, Aweber supply one of the biggest collections of e-newsletters templates available: you will find over 700 available.
To Supply a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I don’t love all of The layouts – some of them look slightly dated. I’d consider them to be slightly better than the Getresponse ones, but maybe not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer volume of templates available means that with just a bit of tweaking you should be able to obtain a suitable one for the e-newsletters. There is, of course, always the choice of coding your own too. Cheap Autoresponder Software
Like similar e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters that get sent out based on a schedule that you specify. In Aweber, this is called’Blog broadcasts’, though you can use this feature with any content that has an RSS feed.
This operation is Particularly useful for bloggers who need subscribers on their mailing lists to automatically receive e-newsletters comprising their latest articles (or, indeed, a monthly digest of blog posts). Essentially, it means that you can power your newsletters from the website – this can be a large time-saver.
It’s worth noting that You can not use the standard Aweber template designs for RSS-to-email functions – you have to pick from a set of templates that are specifically designed for this function.
On the other hand, you will find quite A few of them to choose from – over most other e-marketing alternatives I’ve tried.
On the down Side, a number look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to have the ability to find something which works ok, but I believe there is definitely some large room for improvement here.
One thing that you can’t use in Aweber templates which you can in some other rival platforms (like Mailchimp and Campaign Monitor) is web fonts. You’re restricted to using the usual’safe fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of internet fonts – for example, your emails are very likely to appear more consistently and exhibit more faithfully across email clients – but only using web safe fonts can make templates look a tiny bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it would be great to see some of the templates freshened up a bit, and also the inclusion of some appealing web fonts.
Importing an Current database Into Aweber is a pretty straightforward affair.
You can upload the next file Types:
Alternatively, you can add Individual subscribers, or copy and paste rows of readers into Aweber.
As you export your information, you are Given the option to add your readers to a particular pair of autoresponders, and label them. Not all competing goods permit the addition of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam reasons, you will Need to answer a few questions regarding how you collected the data you are importing. If your listing is on the larger side, you may also have to wait until it’s reviewed by Aweber’s anti-spam compliance group (as is true with other email marketing tools).
In essence, Aweber’s importing performance is great – no complaints here.
Marketing automation is a characteristic Which is increasingly offered by email marketing solutions like Aweber.
I tend to consider it as ‘Autoresponders 2.0′ – in which you go beyond traditional’trickle’ campaigns and create complex user journeys using’IFTT’ – if this, then – fashion workflows.
With Marketing automation, you generally design a flowchart where mails are sent based on consumer actions: email opens, connect clicks, site visits, purchases made and so forth.
Aweber recently introduced a new advertising Automation feature which to a level provides this functionality:’Aweber Campaigns.’ With this attribute, you may use certain user activities — specifically opens and clickthroughs — and the application of tags to determine what needs to be routed to whom and when (see previously ).
But I Think this operation should go a bit further really – tools like Getresponse and Mailchimp provide much more flexibility when it comes to which kinds of user behavior can activate mailouts.
By way of instance, in Getresponse, you can use triggers such as buy, specific page visits, subscriber’score’ and sales pipeline stage to send messages.
Thus Aweber is definitely playing a bit of catch up with its rivals here. Cheap Autoresponder Software
Autoresponders – a series of Follow up emails that are automatically triggered by time or user actions – are a key part of a e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder functionality to be mind-blowingly good. Oddly, it’s merely’okay’.
On the plus side it is very Straightforward To set up follow up mails based on time period – for instance, automatically sending subscribers an e-mail email instantly after sign up, a promo code two days later and a’follow us on social media’ email a week after is extremely easy. This is a typical use of autoresponders and it is a breeze with Aweber.
On the other hand, triggering Autoresponders based on user actions and purchases is a little more complex compared to key opponents Mailchimp and Getresponse.
Using Aweber, you can create ‘targets’ or combine automation principles with tagging to make autoresponders act in very funky ways. . .but if you want to make use of autoresponders in actually advanced ways, you’ll probably should look at other goods, especially Getresponse, which supplies’advertising automation’ functionality that hooks up to a built-in CRM.
And talking Of marketing automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to suit the device they are being seen on. In this day and age of tablets and smartphones, this can be a fantastic feature.
1 minor Gripe I have however regarding the responsive designs is the way to preview them you will actually have to send a test email to a smartphone. On other platforms you can usually just hit on a’preview on telephone’ button or similar. The absence of this operation is not a dealbreaker by any means, but it will slow you down a bit, especially if you’re sending a great deal of campaigns every month.
Split testing (also called A/B testing) involves sending variants of your e-newsletters to a number of your mailing list, monitoring the performance of each, and sending the’best’ variant to the remainder of your list.
Many e-marketing tools manage This automatically for you: you create a couple of distinct variations of your email (using either different content or theme headers), send them to a sample of your information, and your e-marketing option will roll the very best performing version automatically to the remainder of your mailing list.
Divide testing USED to be good In Aweber: until very recently, you were able to create and examine four variants of an email (making Awber’s split testing functionality better than many major rivals; Getresponse being a noteworthy exception).
For some Reason split testing is presently completely inaccessible in Aweber – I have been assured by their sales team that it is coming back over the next few months, but if you think you’re likely to want this operation desperately you might be best off considering an alternative email advertising solution.
Email analytics in Aweber are good. Along with being able to monitor crucial stats such as open rate, clickthroughs and bounces, you can also look in a lot of other Helpful analytics / information, including
the Increase of lists over the years
an Summary of sign up methods
where people are opening your email (i.e., geographical place )
the background of an individual’s activity – you can view past clicks and opens etc. at a per-subscriber degree
And more besides.
With regards to how this compares With competing products, I’d say that Aweber’s reporting is much more comprehensive than that which is offered in Campaign Monitor or Mad Mimi; however, I would argue that Mailchimp and Getresponse both provide better reporting ports.
With the latter two products you Appear to have the ability to get more of an overview of information in one spot, particularly when considering the performance of individual e-newsletters.
By comparison, With Aweber you’ve got to flick between three sections -“Broadcasts”,”Subscribers” and”Reports” to get a general picture of analytics, whereas Getresponse and Mailchimp present all their reporting information onto a single dashboard (that you can then use to drill down to particulars ). Cheap Autoresponder Software
A Great feature of Aweber is the Flexibility it provides you about how you need to handle the opt-in process.
You can choose to subscribe your Users on either a single opt-in or a double opt-in basis (single opt-in is when a consumer is dispersed immediately after finishing a form; dual opt-in is when they need to click a link in a confirmation email to complete their subscription).
The two Approaches have their merits, so it is fantastic to see Aweber being flexible in this respect – not all of competing options provide their clients with this selection.
Aweber Offers a decent selection of integrations with different options. You will find over 400 integrations available which enable you to join Aweber to various kinds of cloud-based applications – web builders like Wix or WordPress; CRM tools such as Salesforce; landing pages like Instapage and so on.
Some of them involve dedicated widgets; others demand including a snippet of code into a site; others demand a sync tool like Zapier.
It’s rare that Aweber will plug into other software quite as seamlessly as Mailchimp (that seems to be the default’standard’ email marketing option for a lot of programs ), but you shouldn’t have too much trouble getting Aweber to work with a broad selection of other SaaS (software as a service) apps.
Information in Aweber is Fairly straightforward. You may produce segments not only based on the contents of any field in your database, but also on consumer action too – emails opened, web pages visited, links clicked, products bought and in the future. It’s all very flexible and simple to use.
It’s a bit tricky however To work out how to reach the screen where you create the sections – you basically have to visit a’manage subscribers’ section, search for a number of subscribers and then save the search as a segment.
To be honest, some solutions (such As Getresponse) use a similar approach to segment creation – although others (like Campaign Monitor and Mailchimp) provide a more findable’segments’ section.
Regrettably Aweber does not let You broadcast mails to multiple sections at the same time, however. This will cause problems for many users who have a need to’pick and mix’ sections in mailouts on a normal basis.
For instance, say you’re a car dealer having a mailing list containing a field called’car version.’ You’ve used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Specifically pertinent to Polo, Golf and Passat owners, and you also want to send a message about it to all those three sections in one go.
In an Perfect world you’d just be Able to select the relevant segments and send the message to those 3 classes. With Aweber however – this isn’t possible. You’d need to either send three separate messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar issue if You want to exclude certain segments from the broadcast; therefore finally it is a bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a much greater way.
Overall I’d say Aweber is a Solid email marketing instrument.
It is not exactly the best product of its Kind available, but it is reasonably priced, simple to use and contains most of the key features you’d expect from an email marketing solution.
The primary aspects of the product That will nudge me Aweber’s direction are its ease-of-use and comprehensive support. The latter might be particularly critical for some potential users, particularly those starting out in e-marketing without a truckload of specialized abilities (you probably won’t get stuck, but if you do, you can speak with an actual human being on a real phone line about your problem).
Additionally, it’s not overly Expensive compared to a competing products, especially Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing functionality and its comparatively fundamental automation features.
I hope you’ve found this Aweber review Helpful so much, but if you have not made up your mind on if this is actually the e-marketing solution for you, here is a brief breakdown of the key advantages and disadvantages of using it: Cheap Autoresponder Software
Benefits of using Aweber
Split testing is presently disabled.
There are cheaper options on the market that offer considerably more attributes in the marketing automation section – Getresponse being a prime example.
A number of the templates look a bit dated.
The RSS to email templates are poor and they can’t be edited with Aweber’s regular drag and drop email builder.
You can not include or exclude multiple segments simultaneously when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support alternatives are more extensive than is true with some key competing goods and based on Aweber’s Stevie awards for customer support, ought to be high.
It is reasonably priced – whilst not the cheapest product of its type out there, it’s cheaper than many similar options.
It lets you select whether to subscribe people to your listing on a single or double opt-in basis.
It’s good export performance, with the choice to import a broad assortment of file types and also add the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly using a good assortment of third party applications and programs.
It comes with a very large range of templates – more than its key competitors.
Setting up simple time-based autoresponders is extremely easy to do.
All email templates are all responsive.
Reporting attributes are strong.
Segmenting information is relatively easy and you may use both area contents and user action (email opens, links clicked etc.) to create your segments.
You can get a free trial of Aweber here.
There are 5 Aweber strategies on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 subscribers: $49 a month
5,001 to 10,000 subscribers: $69 per month
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ readers, You will need to call Aweber to get a quote.
A 14% discount is available If you pay quarterly; a 14.9% reduction is available if you pay annually. Additionally, there are some discounts available for students and not-for-profit organisations.
One Part of Aweber’s pricing Structure that prospective users may enjoy is that all of attributes are available on all plans – unlike some competing goods you do not need to be on more costly plans to unlock certain functionality.
That said, The performance on Aweber – as we’ll see below – isn’t necessarily as extensive as you may find in competing email advertising solutions.
Pricing Vs. Competitors
Aweber is, in general,
Significantly more affordable than Campaign Monitor
much more affordable than iContact
roughly the exact same price as Mailchimp
slightly more expensive than Getresponse
considerably more costly than Mad Mimi (note: Mad Mimi’s attribute set is significantly more basic nonetheless ).
It is worth noting that the aforementioned Comparisons don’t actually apply to very little lists nonetheless – if you’ve got a little email database, a number of these competing goods are greater worth.
For example, hosting a listing Comprising 1000 records will cost you $29 with Aweber, and…
$12 monthly using Mad Mimi
$15 per month with Mailchimp
$15 monthly with Getresponse
$29 per month with Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a bigger list comprising 10,000 records, it will cost $69 with Aweber and…
$149 per month using Campaign Monitor *
$79 per month with iContact
$75 per month with Mailchimp
$65 per month with Getresponse
$42 per month with Mad Mimi
* A brief note about Campaign Monitor: there are a few cheaper Campaign Monitor programs available which permit you to host the same quantities of email addresses outlined previously, but they limit the number of e-newsletters which you can send them. For the sake of a fair comparison, I have referenced the prices for Campaign Monitor plans that permit unlimited broadcasts as these programs are similar in terms of ship volumes permitted to the Aweber ones.
That’s just two examples of Route, and Aweber’s competitors have different pricing tiers which will sometimes make Aweber cheaper, occasionally more expensive. But normally I’d say Aweber is priced about in the middle of this e-marketing solution scale.
Obviously, pricing is not the Only factor you should base your decision on. . .the more important consideration to work out is what bang you get for your buck.
So let’s Look at some Aweber features.
Aweber Free Trial
One of the Best ways to decide whether Aweber is to you of course is to avail of its free trial. Cheap Autoresponder Software