Primary Features Best Self Hosted Autoresponder
Aweber provides you with all the Following key attributes:
the ability to import / host an email database
a vast assortment of templates
some marketing automation performance
responsive email designs
RSS / blog to-email functionality
phone, email and live chat support
integrations with third-party apps Best Self Hosted Autoresponder
Aweber’s service is one of The stand-out features of the product.
Phone support, email service and Live chat support is available – this compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that just provide live or email chat service.
Furthermore, there’s no hoops to Go through to contact service – relevant phone number and email details may be seen very easily on the organization’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the company won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (along with a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you’ll receive if you contact them.
If you are a novice to email Marketing, then this sort of easy access to good-quality service is a strong argument in favour of using Aweber as your e mail marketing provider.
In relation to The availability of support, you can get in touch with Aweber’s phone service team from 8am-8pm ET Monday to Friday, and also their email and live/chat service is available 24/7.
By comparison to its Competitions, Aweber supply one of the largest collections of e-newsletters templates accessible: you will find more than 700 available.
To provide a bit of circumstance, There are around 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I do not love all of The layouts – some of them look slightly dated. I would believe them to be marginally better compared to Getresponse ones, but not as good as Mailchimp’s or Campaign Monitor’s.
However, the Sheer volume of templates accessible means that using just a bit of tweaking you should be able to find a proper one for the e-newsletters. There’s, of course, always the option of coding your own also. Best Self Hosted Autoresponder
Like similar e-marketing products, Aweber can take your website’s RSS feed and turn it into e-newsletters which get sent out based on a schedule that you define. In Aweber, this is called’Blog broadcasts’, though technically you can use this feature with any material which has an RSS feed.
This functionality is Particularly handy for bloggers that need subscribers in their mailing lists to automatically receive e-newsletters comprising their latest posts (or, indeed, a monthly digest of blog posts). Essentially, it means that you can force your newsletters from your site – this can be a large time-saver.
It’s worth noting however that You can not use the normal Aweber template designs for RSS-to-email functions – you need to choose from a set of templates that are specifically designed for this purpose.
On the plus side, there are quite A few of these to choose from – over most other e-marketing solutions I have tried.
On the down Side, many look pretty dreadful. And annoyingly, you can not use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to have the ability to find something which works ok, but I think there’s definitely some massive space for improvement here.
1 thing that you can’t use in Aweber templates which you can in some other rival platforms (such as Mailchimp and Campaign Monitor) is net fonts. You’re limited to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of web fonts – for instance, your mails are likely to appear more consistently and display more reliably across email customers – but merely using web safe fonts can make templates seem a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template department, but it’d be nice to find a few of the templates freshened up a bit, and also the addition of some attractive web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the next file Types:
Alternatively, you can add Individual subscribers, or copy and paste rows of subscribers into Aweber.
As you import your data, you’re Given the option to add your subscribers to a certain set of autoresponders, and tag them. Not all competing products permit the inclusion of imported data into autoresponder cycles so this really is a nice feature to have.
For anti-spam reasons, you may Have to answer some questions regarding how you collected the information you are importing. If your listing is on the larger side, you may also need to wait until it’s assessed by Aweber’s anti-spam compliance group (as is true with other email advertising tools).
In essence, Aweber’s importing performance is great – no complaints here.
Marketing automation is a feature Which is offered by email advertising solutions like Aweber.
I often think of it as ‘Autoresponders 2.0′ – where you go beyond conventional’drip’ campaigns and create complex user journeys using’IFTT’ – if this, then – fashion workflows.
With Marketing automation, you typically design a flowchart where mails are routed based on consumer actions: email opens, connect clicks, website visits, purchases made and so on.
Aweber recently introduced a new marketing Automation feature which to some degree provides this performance:’Aweber Campaigns.’ With this feature, you can use certain user actions — specifically opens and clickthroughs — along with the application of tags to ascertain what needs to be sent to whom and when (see previously ).
But I Think this functionality needs to go somewhat further actually – tools like Getresponse and Mailchimp supply considerably more flexibility in regards to which types of user behaviour can trigger mailouts.
For example, in Getresponse, you can use triggers like purchase, special page visits, subscriber’score’ and sales pipeline platform to send messages.
Thus Aweber is definitely playing a bit of catch up with its competitors here. Best Self Hosted Autoresponder
Autoresponders – a series of Follow up emails which are automatically triggered by time or user actions – are a key part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder functionality to be mind-blowingly good. Oddly, it’s merely’alright’.
On the plus side it is very Straightforward To install follow up mails based on time period – for example, automatically sending subscribers an e-mail email instantly after sign up, a promo code two days later and a’follow us on social websites’ email a week after is extremely straightforward. This is a regular use of autoresponders and it’s a cinch with Aweber.
On the other hand, triggering Autoresponders according to user activities and purchases is a bit more complex compared to key opponents Mailchimp and Getresponse.
Utilizing Aweber, you are able to make ‘targets’ or unite automation rules with tagging to create autoresponders act in very funky ways. . .but if you want to make use of autoresponders in really advanced ways, you’ll probably need to appear at other products, particularly Getresponse, which provides’marketing automation’ functionality that hooks up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they’re being viewed on. In this day and age of tablets and smartphones, this definitely is a good feature.
One minor Gripe I have yet regarding the responsive designs is the way to preview them you will actually have to send a test email to a smartphone. On other platforms you can usually just hit on a’preview on telephone’ button or similar. The absence of the functionality isn’t a dealbreaker by any means, but it does slow you down a little, particularly if you’re sending a great deal of campaigns each month.
Split testing (also known as A/B testing) entails sending variants of your e-newsletters to a number of your mailing list, monitoring the performance of every , and sending the’best’ variant to the rest of your list.
Most e-marketing tools manage This automatically for you: you create a couple of different versions of your email (using either different content or subject headers), send them to a sample of your information, and your e-marketing option will roll the very best performing version mechanically to the rest of your mailing list.
Divide testing USED to be great In Aweber: until very recently, you could make and examine four variations of an email (making Awber’s split testing functionality better than many leading competitors; Getresponse being a notable exception).
For a few Reason split testing is presently completely unavailable in Aweber – I’ve been assured by their sales team that it’s coming back during the next few months, but if you believe you are likely to need this functionality urgently you might be best off considering an alternative email marketing solution.
Email analytics in Aweber are good. Along with Having the Ability to monitor crucial stats like open rate, clickthroughs and bounces, you can also look in a lot of additional Helpful analytics / information, such as
that the Increase of lists over the years
an Summary of sign up methods
where people are opening your email (i.e., geographical place )
the background of an individual’s action – you can view past opens and clicks etc. in a per-subscriber degree
And much else besides.
In terms of how this contrasts With competing products, I’d say that Aweber’s reporting is more comprehensive than that which is offered in Campaign Monitor or even Mad Mimi; nonetheless I would argue that Mailchimp and Getresponse both provide better reporting interfaces.
With the latter two products you Seem to be able to get more of an summary of information in 1 spot, particularly when considering the performance of individual e-newsletters.
By contrast, With Aweber you’ve got to flick involving three sections -“Broadcasts”,”Subscribers” and”Reports” to find a general picture of information, whereas Getresponse and Mailchimp current most of the reporting data on a single dashboard (which you can then use to drill down to particulars ). Best Self Hosted Autoresponder
A nice feature of Aweber is the Flexibility it provides you about how you want to deal with the opt-in process.
You Can Opt to subscribe your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a user is subscribed immediately after finishing a form; dual opt-in is when they need to click a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it’s good to see Aweber being flexible in this respect – not all competing solutions provide their clients with this selection.
Aweber Provides a decent range of integrations with other solutions. There are over 400 integrations available which enable you to join Aweber to various types of cloud-based applications – web builders such as Wix or Hotmail; CRM tools such as Salesforce; landing pages like Instapage and so on.
A number of them involve committed widgets; others involve adding a snippet of code into a website; others demand a sync tool like Zapier.
It’s uncommon that Aweber will plug into other software quite as seamlessly as Mailchimp (that seems to be the default’standard’ email advertising option for a great deal of programs ), but you also should not have too much difficulty getting Aweber to work with a wide range of other SaaS (software as a service) apps.
Information in Aweber is Fairly simple. You can create sections not only based on the contents of any field in your database, but also on user action too – mails opened, web pages visited, links clicked, products purchased and in the future. It is all very flexible and simple to use.
It is a bit tricky however To work out how to get to the screen where you make the segments – you basically have to go to a’handle subscribers’ section, search for some subscribers and then save the search as a section.
To be fair, some options (such As Getresponse) use a similar strategy to segment creation – although others (such as Campaign Monitor and Mailchimp) provide a much more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast emails to multiple sections at once, however. This may cause problems for many users who have a need to’pick and mix’ segments in mailouts on a regular basis.
By way of instance, say you’re a car dealer with a mailing list comprising a field known as’car version.’ You have used this field to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Specifically pertinent to Polo, Golf and Passat owners, and you want to send a message about it to all those three sections in 1 go.
In an ideal world you would only be Able to choose the relevant segments and send the message to all those 3 classes. With Aweber though – this isn’t possible. You’d need to send three individual messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You would like to exclude particular segments from the air; therefore finally it’s a bit of thumbs-down for the segmenting functionality in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a much greater manner.
Overall I would say Aweber is a Solid email marketing instrument.
It’s not exactly the best product of its Kind accessible, but it’s reasonably priced, simple to use and comprises most of the key features you’d expect from an email marketing alternative.
The primary aspects of the Item That will nudge me in Aweber’s leadership are its own ease-of-use and thorough support. The latter may be especially critical for some potential customers, particularly those starting out in e-marketing without a truckload of specialized skills (you probably won’t have stuck, but if you do, you can talk to a real person being on a real phone line about your problem).
In Addition, It’s not too Expensive compared to some competing products, notably Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing operation and its relatively fundamental automation features.
I hope you have found this Aweber review Helpful so much, but if you have not made up your mind on if this is actually the e-marketing alternative for you, here’s a simple breakdown of the important advantages and disadvantages of utilizing it: Best Self Hosted Autoresponder
Disadvantages of using Aweber
Divide testing is currently disabled.
There are cheaper options out there which offer much more features in the marketing automation department – Getresponse being a prime example.
A number of the templates seem a bit dated.
The RSS to email templates are poor and they can not be edited using Aweber’s standard drag and drop email builder.
You can’t include or exclude a number of segments simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is the case with some essential competing goods and according to Aweber’s Stevie awards for customer support, should be high.
It is reasonably priced – whilst not the cheapest product of its kind on the market, it’s cheaper than several similar options.
It enables you to choose whether to subscribe people to your listing on a single or double click basis.
It’s good import functionality, together with the option to import a wide range of file types and also insert the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly with a fantastic range of third party tools and programs.
It comes with an extremely large assortment of templates – over its key rivals.
Setting up easy time-based autoresponders is very simple to accomplish.
All email templates are all responsive.
Reporting features are strong.
Segmenting data is relatively simple and you may use both field contents and user activity (email opens, links clicked etc.) to create your sections.
You can get a free trial of Aweber here.
There are 5 Aweber strategies on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 readers: $149 per month
If you have 25,000+ subscribers, You’ll have to call Aweber for a quote.
A 14% discount can be obtained In case you pay quarterly; a 14.9% reduction is available if you pay annually. Additionally, there are some discounts available for students and not-for-profit organisations.
1 aspect of Aweber’s pricing Structure that prospective users may enjoy is that all features are available on all programs – unlike some competing goods you do not need to be on more costly plans to unlock certain functionality.
Nevertheless, The performance available on Aweber – as we’ll see below – isn’t always as extensive as you might find in rival email marketing solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly more affordable than Campaign Monitor
much more affordable than iContact
roughly the same price as Mailchimp
marginally more expensive than Getresponse
considerably more costly than Mad Mimi (note: Mad Mimi’s attribute set is more basic nonetheless ).
It is worth noting that the aforementioned Comparisons don’t actually apply to very little lists however – if you have a small email database, a number of the competing goods are greater worth.
For example, hosting a list Containing 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 monthly with Mailchimp
$15 per month using Getresponse
$29 per month using Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a bigger list containing 10,000 documents, it will cost $69 using Aweber and…
$149 monthly with Campaign Monitor *
$79 monthly using iContact
$75 per month with Mailchimp
$65 monthly with Getresponse
$42 per month with Mad Mimi
* A brief note about Campaign Monitor: there are some cheaper Campaign Monitor plans available which permit you to host the same amounts of email addresses as outlined previously, but they limit the number of e-newsletters which you can send to them. For the interest of a fair comparison, I’ve referenced the costs for Campaign Monitor programs that permit unlimited broadcasts since these plans are comparable in terms of ship volumes allowed to the Aweber ones.
That’s just two examples of Route, and Aweber’s opponents have different pricing tiers which will occasionally make Aweber more economical, occasionally more expensive. But normally I’d say Aweber is priced about in the middle of the e-marketing solution scale.
Obviously, pricing is not the Only factor you should base your decision on. . .the more important consideration to work out is what bang you get for your dollar.
So let’s Look at some Aweber attributes.
Aweber Free Trial
One of the Best strategies to decide whether Aweber is to you naturally is to avail of its free trial. Best Self Hosted Autoresponder