Primary Features Best Email Autoresponder 2015
Aweber provides you with all the Following key features:
the capacity to import / host the email database
a vast assortment of templates
a few marketing automation performance
responsive email layouts
RSS / blog to-email performance
telephone, email and live chat support
integrations with third-party programs Best Email Autoresponder 2015
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email support and Live chat service is all available – that compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer live or email chat service.
Additionally, there’s no magic to Proceed through to get service – related phone number and email details may be seen very easily on the company’s contact page, without any requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the company won a Gold award in 2016 the US’ National Client Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you will receive when you contact them.
If you are a novice to email Marketing, then this type of easy access to good-quality service is a powerful argument in favour of using Aweber as your email marketing provider.
In terms of The availability of support, you can contact Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
By comparison to its Competitions, Aweber supply one of the largest sets of e-newsletters templates available: you will find over 700 available.
To Supply a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I don’t love all of The layouts – some of them seem slightly dated. I’d consider them to be slightly better than the Getresponse ones, but maybe not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates accessible means that with just a little bit of tweaking you should be able to obtain a proper one for your e-newsletters. There’s, of course, always the option of coding your own also. Best Email Autoresponder 2015
Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters that get sent out based on a schedule that you specify. In Aweber, this can be known as’Blog broadcasts’, although you can take advantage of this feature with any material that has an RSS feed.
This functionality is Particularly useful for bloggers who want subscribers on their mailing lists to automatically receive e-newsletters containing their latest posts (or, indeed, a monthly digest of blog posts). Essentially, it means you can force your newsletters from the website – this is a large time-saver.
It’s worth noting however that You can’t use the normal Aweber template designs for RSS-to-email purposes – you have to choose from a set of templates which are specifically designed for this purpose.
On the plus side, you will find quite A few of them to pick from – over most other e-marketing solutions I’ve tried.
On the down Side, many of them look pretty dreadful. And annoyingly, you can not use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to be able to find something which works ok, but I believe there’s definitely some massive space for improvement here.
One thing that you can’t use in Aweber templates which you can in some other rival platforms (like Mailchimp and Campaign Monitor) is web fonts. You are restricted to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of web fonts – for example, your emails are very likely to seem more consistently and exhibit more reliably across email customers – but only using web safe fonts can make templates seem a tiny bit blander than they otherwise could.
Generally, I’d give Aweber a Thumbs up in the template section, but it’d be nice to find a few of the templates freshened up a bit, and the addition of some appealing web fonts.
Importing an Current database Into Aweber is a pretty straightforward affair.
You can upload the next file Types:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you export your information, you are Given the option to add your subscribers to a particular set of autoresponders, and label them. Not all competing goods permit the addition of imported data directly into autoresponder cycles so this is a nice feature to have.
For anti-spam motives, you will Need to answer a few questions about how you collected the data you are importing. If your listing is on the bigger side, you may also have to wait until it’s reviewed by Aweber’s anti-spam compliance team (as is true with other email advertising tools).
In essence, Aweber’s importing functionality is great – no complaints here.
Marketing automation is a feature Which is increasingly offered by email marketing solutions like Aweber.
I often consider it as ‘Autoresponders 2.0′ – where you go beyond conventional’trickle’ campaigns and create complex user journeys using’IFTT’ – if this, then that – fashion workflows.
With Marketing automation, you generally look for a flowchart where mails are routed based on user actions: email opens, connect clicks, site visits, purchases made and so forth.
Aweber recently introduced a new advertising Automation feature which to a degree provides this performance:’Aweber Campaigns.’ With this feature, you can use certain user actions — namely opens and clickthroughs — and the program of tags to determine what needs to be sent to whom and when (see previously ).
But I Think this functionality needs to go a bit further actually – tools such as Getresponse and Mailchimp supply much more flexibility in regards to which types of user behavior can activate mailouts.
For example, in Getresponse, you can use triggers like purchase, special page visits, subscriber’score’ and sales pipeline platform to send messages.
Thus Aweber is definitely playing a bit of catch up with its competitors here. Best Email Autoresponder 2015
Autoresponders – a Collection of Follow up emails which are automatically triggered by time or user activities – are an integral part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly excellent. Oddly, it is merely’alright’.
On the plus side it is very Straightforward To install follow up mails based on time period – for example, automatically sending subscribers an onboarding email immediately after sign up, a promo code two days later and also a’follow us on social media’ email a week later is extremely easy. This is a regular use of autoresponders and it’s a breeze with Aweber.
On the other hand, triggering Autoresponders based on user actions and purchases is a bit more complicated than with key opponents Mailchimp and Getresponse.
Utilizing Aweber, you are able to create ‘goals’ or combine automation principles with tagging to create autoresponders behave in quite funky ways. . .but if you want to take advantage of autoresponders in actually advanced manners, you’re likely going to need to look at other goods, particularly Getresponse, which supplies’marketing automation’ functionality that hooks up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to match the device they are being viewed on. In this day and age of smartphones and tablets, this can be a good feature.
1 minor Gripe I have however seeing the reactive designs is that to preview them you’ll actually have to send a test email to a smartphone. On other platforms you can normally just hit a’preview on phone’ button or comparable. The lack of the functionality isn’t a dealbreaker by any means, but it will slow you down a bit, especially if you are sending a lot of campaigns every month.
Divide testing (also known as A/B testing) entails sending variations of your e-newsletters to a number of your mailing list, tracking the operation of every , and sending the’best’ version to the remainder of your list.
Most e-marketing tools handle This automatically for you: you create a few distinct variations of your email (using either differing content or subject headers), send them to a sample of your information, along with your e-marketing option will roll the very best performing version mechanically to the rest of your mailing list.
Split testing USED to be good In Aweber: until quite recently, you were able to make and examine four variants of an email (making Awber’s split testing operation better than most major competitors; Getresponse being a noteworthy exception).
For some Reason split testing is currently completely inaccessible in Aweber – I’ve been assured by their sales team that it is coming back during the upcoming few months, but if you think you are likely to want this operation desperately you could be best off considering an alternative email marketing solution.
Email analytics in Aweber are good. In addition to being able to monitor crucial stats like open Pace, clickthroughs and bounces, you can also look at a lot of other Helpful analytics / advice, such as
that the Increase of lists over time
an Summary of sign up approaches
where people are opening your own email (i.e., geographical place )
the history of an individual’s action – you can see past clicks and opens etc. in a per-subscriber level
And more besides.
In terms of how this compares With competing products, I’d say that Aweber’s reporting is much more comprehensive than that which is offered in Campaign Monitor or even Mad Mimi; however, I would argue that Mailchimp and Getresponse both offer better reporting ports.
Together with the latter two goods you Appear to have the ability to acquire more of an overview of information in 1 place, particularly when considering the operation of individual e-newsletters.
By contrast, With Aweber you’ve got to flick between three sections -“Broadcasts”,”Subscribers” and”Reports” to get a general picture of information, whereas Getresponse and Mailchimp current all the reporting data on a single dashboard (which you can then use to drill down to particulars ). Best Email Autoresponder 2015
A Great feature of Aweber is that the Flexibility it gives you about how you want to deal with the opt-in procedure.
You can choose to sign up your Users on either one opt-in or a double opt-in basis (single opt-in is when a user is subscribed immediately after completing a form; double opt-in is if they have to click a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it’s good to see Aweber being flexible in this respect – not all of competing solutions provide their clients with this choice.
Aweber Offers an adequate range of integrations with different options. You will find over 400 integrations available which allow you to join Aweber to different types of cloud-based software – web builders like Wix or WordPress; CRM tools such as Salesforce; landing pages like Instapage and so forth.
Some of these involve committed widgets; others demand including a snippet of code into a website; others demand a sync tool such as Zapier.
It’s rare that Aweber will plug into other software quite as seamlessly as Mailchimp (that seems to be the default’standard’ email marketing option for a lot of programs ), but you shouldn’t have too much trouble getting Aweber to work with a broad range of other SaaS (software as a service) apps.
Segmenting information in Aweber is Pretty straightforward. You can create sections not only based on the contents of any field in your database, but also on user action also – emails opened, web pages visited, links clicked, goods bought and in the future. It’s all very flexible and easy to use.
It’s a little bit tricky however To figure out how to get to the screen where you make the sections – you essentially have to visit some’handle subscribers’ section, search for some readers and then save the search for a segment.
To be honest, some options (such As Getresponse) use a similar strategy to section creation – although others (like Campaign Monitor and Mailchimp) provide a more findable’segments’ section.
Regrettably Aweber does not let You broadcast mails to multiple sections at the same time, however. This will cause problems for some users that have a need to’pick and mix’ sections in mailouts on a regular basis.
For instance, say you are a dealership with a mailing list comprising a field called’car model.’ You’ve used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly pertinent to Polo, Golf and Passat owners, and you also want to send a message about it to all those three sections in one go.
In an Perfect world you’d just be Able to select the relevant segments and deliver the message to all those three groups. With Aweber however – that isn’t possible. You’d have to either send three separate messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You would like to exclude certain segments from the broadcast; therefore ultimately it’s a little bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a far better way.
Overall I’d say Aweber is a Solid email marketing tool.
It is not the best product of its own Kind accessible, but it is reasonably priced, simple to use and comprises many of the main features you’d expect from an email marketing solution.
The primary Facets of the Item That would nudge me Aweber’s direction are its ease-of-use and thorough support. The latter may be particularly important for some potential users, particularly those starting out in e-marketing with no truckload of technical abilities (you likely won’t have stuck, but if you do, you can talk to an actual person being on a real phone line about your problem).
In Addition, It’s not overly Expensive by comparison to a competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its comparatively fundamental automation features.
I hope you’ve found this Aweber review Helpful so far, but in case you haven’t made up your mind on if this is the e-marketing solution for you, here’s a brief breakdown of the important advantages and disadvantages of using it: Best Email Autoresponder 2015
Benefits of using Aweber
Split testing is presently disabled.
You can find cheaper options on the market which offer much more attributes in the marketing automation section – Getresponse being a prime example.
A number of the templates look a bit dated.
The RSS to email templates are poor and they can’t be edited with Aweber’s regular drag and drop email builder.
You can not include or exclude a number of sections simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support options are more extensive than is true with some key competing products and based on Aweber’s Stevie awards for client service, ought to be high.
It’s reasonably priced – although not the most expensive product of its type on the market, it’s cheaper than several similar options.
It lets you select whether to subscribe people to your listing on a single or double opt-in basis.
It has good export functionality, with the choice to import a wide range of file types and also add the email addresses you’re importing directly into an abysmal cycle.
It integrates neatly using a fantastic assortment of third party tools and apps.
It comes with an extremely large range of templates – over its key competitors.
Setting up simple time-based autoresponders is very easy to do.
All email templates are responsive.
Reporting attributes are strong.
Segmenting information is relatively easy and you can use both field contents and user activity (email opens, hyperlinks clicked etc.) to make your sections.
You can Find a free trial of Aweber here.
There are 5 Aweber strategies on Provide:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 subscribers: $69 per month
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ readers, You will need to call Aweber for a quote.
A 14% discount is available In case you pay quarterly; a 14.9% discount is available if you pay yearly. There are also some discounts available for students and not-for-profit organisations.
1 aspect of Aweber’s pricing Construction that potential users may like is that all of attributes are available on all plans – unlike any competing products you do not need to be on more expensive plans to unlock certain functionality.
That said, The functionality available on Aweber – as we will see below – is not necessarily as extensive as you may find in competing email marketing solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly cheaper than Campaign Monitor
much cheaper than iContact
roughly the same price as Mailchimp
slightly more costly than Getresponse
much more costly than Mad Mimi (note: Mad Mimi’s attribute set is significantly more basic nonetheless ).
It’s worth noting that the aforementioned Comparisons do not really apply to very small lists nonetheless – if you have a small email database, a number of these competing goods are greater value.
For example, hosting a list Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 monthly with Mailchimp
$15 monthly with Getresponse
$29 per month using Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a larger list containing 10,000 documents, it will cost $69 using Aweber and…
$149 per month with Campaign Monitor *
$79 monthly with iContact
$75 monthly with Mailchimp
$65 per month having Getresponse
$42 per month with Mad Mimi
* A quick note about Campaign Monitor: there are some cheaper Campaign Monitor programs available which permit you to host the same amounts of email addresses as outlined previously, but they restrict the number of e-newsletters which it is possible to send to them. For the interest of a comparison, I’ve referenced the prices for Campaign Monitor plans that permit unlimited broadcasts as these plans are comparable in terms of send volumes allowed to the Aweber ones.
That’s just two examples of Course, and Aweber’s competitors have different pricing tiers that will sometimes make Aweber more economical, sometimes more expensive. But generally I’d say Aweber is priced roughly in the middle of this e-marketing solution scale.
Of course, pricing Isn’t exactly the Only variable you need to base your choice on. . .the more important consideration to work out is exactly what bang you get for your dollar.
So let us Look at some Aweber features.
Aweber Free Trial
One of those Best ways to decide whether Aweber is to you of course would be to avail of its free trial. Best Email Autoresponder 2015