Main Features Aweber Thinkific
Aweber provides you with all the Following key attributes:
the ability to import / server an email database
a vast range of templates
a few marketing automation performance
responsive email designs
RSS / blog to-email functionality
phone, email and live chat service
integrations with third-party apps Aweber Thinkific
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email support and Live chat service is available – that compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just provide email and/or live chat support.
Furthermore, there’s no magic to Go through to contact support – related phone number and email details may be seen very easily on the company’s contact page, without any requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you’ll receive if you contact them.
If you are a newcomer to email Marketing, then this sort of simple access to good-quality service is a powerful argument in favour of using Aweber as your email marketing provider.
In relation to The access to support, you can get in touch with Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and their email and live/chat service is available 24/7.
In contrast to its own Competitions, Aweber provide one of the biggest sets of e-newsletters templates accessible: there are over 700 accessible.
To Supply a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I do not adore all of The layouts – some of them seem slightly dated. I would consider them to be marginally better compared to Getresponse ones, but maybe not as excellent as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer volume of templates available means that using just a little bit of tweaking you should be able to find a proper one for your e-newsletters. There’s, of course, always the option of coding your own too. Aweber Thinkific
Like comparable e-marketing products, Aweber can take your website’s RSS feed and turn it in to e-newsletters which get sent out according to your schedule that you specify. Back in Aweber, this is known as’Blog broadcasts’, though technically you can take advantage of this feature with any content that has an RSS feed.
This functionality is Particularly handy for bloggers that need subscribers on their mailing lists to automatically receive e-newsletters containing their newest posts (or, really, a monthly digest of blog posts). In essence, it means you can power your newsletters from the site – this can be a big time-saver.
It is worth noting however that You can’t use the standard Aweber template layouts for RSS-to-email functions – you have to choose from a set of templates that are specifically designed for this function.
On the plus side, there are quite Some of them to pick from – more than most other e-marketing solutions I have tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can not use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably be able to find something which works fine, but I believe there is definitely some large space for improvement here.
One thing that you can’t use in Aweber templates which you can in certain other competing platforms (like Mailchimp and Campaign Monitor) is net fonts. You are restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of web fonts – for instance, your emails are very likely to seem more consistently and exhibit more reliably across email customers – however merely using web safe fonts can make templates look a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template department, but it’d be nice to see some of the templates freshened up a bit, and the inclusion of some appealing web fonts.
Importing an existing database To Aweber is a pretty straightforward affair.
You can upload the next file Types:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you import your information, you’re Given the choice to add your subscribers to a certain set of autoresponders, and label them. Not all competing products permit the inclusion of imported data into autoresponder cycles so this is a nice feature to have.
For anti-spam reasons, you will Have to answer some questions regarding how you gathered the information you are importing. If your list is on the bigger side, you may also need to wait until it’s reviewed by Aweber’s anti-spam compliance team (as is the case with other email marketing tools).
In essence, Aweber’s importing performance is good – no complaints here.
Marketing automation is a characteristic Which is offered by email marketing solutions like Aweber.
I often think of it as ‘Autoresponders 2.0′ – in which you go beyond traditional’trickle’ campaigns and create sophisticated user journeys using’IFTT’ – if this, then that – style workflows.
With Marketing automation, you generally look for a flowchart where emails are sent based on consumer activities: email opens, connect clicks, website visits, purchases made and so on.
Aweber lately introduced a new advertising Automation feature that to some degree provides this functionality:’Aweber Campaigns.’ With this feature, you can use certain user activities — specifically opens and clickthroughs — along with the program of tags to ascertain what needs to be routed to whom and when (see above).
But I Think this operation needs to go somewhat further actually – tools such as Getresponse and Mailchimp provide considerably more flexibility when it comes to which types of user behavior can activate mailouts.
For instance, at Getresponse, you can use triggers like buy, special page visits, subscriber’score’ and sales pipeline stage to send messages.
Thus Aweber is playing a bit of catch up with its competitors here. Aweber Thinkific
Autoresponders – a Collection of Follow up emails which are automatically triggered by time or user actions – are an integral part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly good. Oddly, it is merely’okay’.
On the other hand It’s very easy To install follow up emails based on time period – for example, automatically sending readers an e-mail email instantly after sign up, a promo code two days later and a’follow us on social websites’ email a week after is extremely easy. This is a typical use of autoresponders and it is a breeze with Aweber.
On the down side, triggering Autoresponders based on user actions and buys is a little more complex than with key competitors Mailchimp and Getresponse.
Using Aweber, you are able to create ‘goals’ or unite automation rules with tagging to create autoresponders act in quite funky ways. . .but if you would like to take advantage of autoresponders in actually advanced manners, you’ll probably need to look at other goods, especially Getresponse, which supplies’advertising automation’ functionality that pops up to a built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they’re being seen on. In this time of tablets and smartphones, this definitely is a fantastic feature.
1 minor Gripe I have yet seeing the reactive designs is the way to preview them you’ll actually have to send a test email to a smartphone. On other platforms you can normally just hit a’preview on telephone’ button or comparable. The lack of the operation isn’t a dealbreaker by any means, but it will slow you down a bit, particularly if you’re sending a lot of campaigns every month.
Split testing (also known as A/B testing) involves sending variants of your e-newsletters to some of your mailing list, tracking the performance of eachand every sending the’best’ variant to the rest of your list.
Many e-marketing tools handle This automatically for you: you create a few different versions of your email (using either differing content or subject headers), send them to a sample of your data, along with your e-marketing solution will roll out the best performing version mechanically to the remainder of your mailing list.
Divide testing USED to be great In Aweber: until very recently, you could create and examine four variants of an email (making Awber’s split testing operation better than most major rivals; Getresponse being a noteworthy exception).
For some Reason split testing is presently completely unavailable in Aweber – I have been assured by their sales staff that it’s coming back over the upcoming few months, but if you believe you’re going to need this functionality urgently you could be best off considering an alternative email marketing solution.
Email analytics in Aweber are good. In addition to being able to monitor key stats such as open Pace, clickthroughs and bounces, You May Also look at a lot of other Helpful analytics / information, including
that the Increase of lists over time
an overview of sign up methods
where people are opening your email (i.e., geographical place )
the history of an individual’s activity – you can see past clicks and opens etc. at a per-subscriber degree
And more besides.
In terms of how this contrasts With competing products, I’d say that Aweber’s reporting is more comprehensive than what is available in Campaign Monitor or Mad Mimi; however, I would argue that Mailchimp and Getresponse both offer better reporting interfaces.
With the latter two products you Appear to be able to get more of an summary of information in 1 spot, particularly when looking at the performance of individual e-newsletters.
By comparison, With Aweber you’ve got to flick between three sections -“Broadcasts”,”Subscribers” and”Reports” to find a general picture of analytics, whereas Getresponse and Mailchimp present most of the reporting data on a single dashboard (that you can then use to drill down to specifics). Aweber Thinkific
A nice feature of Aweber is the Flexibility it gives you around how you want to deal with the opt-in process.
You can choose to sign up your Users on either a single opt-in or a double opt-in basis (single opt-in is when a consumer is dispersed instantly after finishing a form; double opt-in is when they have to click on a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it is good to see Aweber being flexible in this respect – not all of competing options provide their clients with this selection.
Aweber Provides a decent selection of integrations with different solutions. There are over 400 integrations available which allow you to join Aweber to different kinds of cloud-based software – web builders such as Wix or WordPress; CRM tools like Salesforce; landing pages such as Instapage and so forth.
Some of them involve committed widgets; others involve including a snippet of code into a site; others involve a sync tool like Zapier.
It’s uncommon that Aweber will plug into other software quite as easily as Mailchimp (that seems to be the default’standard’ email marketing choice for a lot of apps), but you should not have too much difficulty getting Aweber to operate with a wide selection of other SaaS (software as a service) apps.
Data in Aweber is Fairly simple. You can create sections not only depending on the contents of any field in your database, but also on consumer action too – emails opened, web pages visited, links clicked, goods purchased and in the future. It’s all very flexible and easy to use.
It is a little bit tricky however To work out how to reach the screen where you make the sections – you basically have to visit a’manage subscribers’ section, search for a number of readers and save the search as a section.
To be honest, some solutions (such As Getresponse) use a similar strategy to segment creation – although others (like Campaign Monitor and Mailchimp) supply a more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast mails to multiple sections at once, however. This will cause problems for some users that have a need to’pick and mix’ sections in mailouts on a normal basis.
For instance, say you are a dealership having a mailing list comprising a field called’car version.’ You’ve used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Specifically relevant to Polo, Golf and Passat owners, and you wish to send a message about it to those three sections in one go.
In an ideal world you would just be Able to choose the applicable segments and deliver the message to those three classes. With Aweber however – that isn’t possible. You’d have to send three separate messages or make a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You would like to exclude certain segments from the air; so finally it’s a bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a much greater manner.
Overall I would say Aweber is a Solid email marketing tool.
It’s not the best product of its own Kind available, but it’s reasonably priced, simple to use and comprises most of the main features you’d expect from an email marketing solution.
The primary aspects of the Item That will nudge me Aweber’s leadership are its ease-of-use and comprehensive support. The latter might be especially important for some potential customers, particularly those starting out in e-marketing with no truckload of technical abilities (you likely won’t have stuck, but if you do, you can talk to a real human being on an actual telephone line about your issue ).
Additionally, it’s not overly Expensive by comparison to a competing products, especially Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing functionality and its relatively fundamental automation features.
I hope you have found this Aweber review Helpful so far, but in case you have not made up your mind on if this is the e-marketing solution for you, here is a simple breakdown of the key pros and cons of utilizing it: Aweber Thinkific
Benefits of using Aweber
Divide testing is currently disabled.
You can find cheaper options out there which offer considerably more features in the marketing automation section – Getresponse being a prime example.
Some of the templates seem somewhat dated.
The RSS to email templates are bad and they can’t be edited with Aweber’s regular drag and drop email builder.
You can not include or exclude a number of segments at once when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is the case with some essential competing products and according to Aweber’s Stevie awards for client support, should be high.
It’s reasonably priced – whilst not the most expensive product of its kind out there, it is more affordable than several similar options.
It enables you to choose whether to subscribe people to your list on a single or double opt-in basis.
It’s good export functionality, with the choice to import a broad range of file types and add the email addresses you are importing directly into an abysmal cycle.
It integrates neatly with a good range of third party applications and apps.
It comes with a very large assortment of templates – over its key competitors.
Setting up easy time-based autoresponders is very simple to accomplish.
All email templates are responsive.
Reporting features are strong.
Segmenting data is relatively simple and you may use both area contents and consumer action (email opens, hyperlinks clicked etc.) to create your sections.
You can get a free trial of Aweber here.
You will find 5 Aweber plans on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 readers: $69 monthly
10,001 to 25,000 readers: $149 per month
In Case You Have 25,000+ readers, You will have to call Aweber for a quote.
A 14% reduction is available If you pay quarterly; a 14.9% discount is available if you pay yearly. There are also some discounts available for students and not-for-profit organisations.
1 Part of Aweber’s pricing Structure that potential users may like is that all attributes are available on all plans – unlike some competing products you do not have to be on more costly plans to unlock specific performance.
That said, The functionality available on Aweber – as we will see below – is not always as extensive as you may find in rival email marketing solutions.
Pricing Vs. Competitors
Aweber is, in general,
Significantly more affordable than Campaign Monitor
much more affordable than iContact
roughly the same price as Mailchimp
marginally more costly than Getresponse
much more expensive than Mad Mimi (note: Mad Mimi’s feature set is more basic however).
It’s worth noting that the aforementioned Comparisons don’t really apply to very small lists nonetheless – if you’ve got a little email database, a number of the competing goods are greater worth.
For example, hosting a listing Comprising 1000 records will cost you $29 using Aweber, and…
$12 monthly with Mad Mimi
$15 monthly with Mailchimp
$15 per month using Getresponse
$29 per month using Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a bigger list comprising 10,000 documents, it will cost $69 using Aweber and…
$149 monthly with Campaign Monitor *
$79 monthly using iContact
$75 monthly with Mailchimp
$65 per month with Getresponse
$42 monthly using Mad Mimi
* A brief note about Campaign Monitor: you will find a few cheaper Campaign Monitor plans available which allow you to host the same amounts of email addresses outlined above, but they restrict the amount of e-newsletters that you can send to them. For the sake of a comparison, I’ve referenced the costs for Campaign Monitor plans that permit unlimited broadcasts as these plans are comparable in terms of send volumes allowed to the Aweber ones.
That is just two examples of Course, and Aweber’s opponents have different pricing tiers which will occasionally make Aweber cheaper, sometimes more expensive. But generally I would say Aweber is priced about in the center of this e-marketing solution scale.
Of course, pricing Isn’t exactly the Only variable you should base your decision on. . .the more important consideration to work out is exactly what bang you get for your buck.
So let us Look at some Aweber features.
Aweber Free Trial
One of those Best strategies to choose whether Aweber is for you of course would be to avail of its free trial. Aweber Thinkific