Main Features Aweber Spam Score
Aweber provides you with the Following key features:
the capacity to import / host an email database
a wide range of templates
a few marketing automation performance
responsive email layouts
RSS / blog to-email functionality
telephone, email and live chat service
integrations with third-party programs Aweber Spam Score
Aweber’s service is one of The stand-out features of the product.
Phone support, email support and Live chat service is available – that compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just provide email and/or live chat support.
Furthermore, there’s no magic to Proceed through to contact support – related phone number and email details can be viewed quite easily on the organization’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the company won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you’ll receive when you contact them.
If you are a novice to email Marketing, then this type of easy access to good-quality support is a strong argument in favour of using Aweber as your e mail marketing supplier.
In relation to The access to support, you can contact Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and also their email and live/chat support is available 24/7.
By comparison to its Competitors, Aweber provide one of the biggest collections of e-newsletters templates available: you will find more than 700 available.
To Supply a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I don’t adore all of The designs – some of them look slightly dated. I’d consider them to be slightly better compared to Getresponse ones, but maybe not as good as Mailchimp’s or Campaign Monitor’s.
However, the Sheer volume of templates available means that with a little bit of tweaking you should be able to find a proper one for the e-newsletters. There is, of course, always the option of coding your own too. Aweber Spam Score
Like similar e-marketing products, Aweber can take your site’s RSS feed and turn it in to e-newsletters that get sent out based on your schedule that you specify. In Aweber, this is called’Blog broadcasts’, although you can take advantage of this attribute with any material that has an RSS feed.
This functionality is Particularly handy for bloggers that need subscribers on their mailing lists to automatically receive e-newsletters comprising their latest articles (or, indeed, a monthly digest of blog posts). Essentially, it means you can power your newsletters from the site – this can be a big time-saver.
It is worth noting that You can’t use the standard Aweber template designs for RSS-to-email functions – you need to choose from a set of templates which are specifically designed for this purpose.
On the other hand, there are quite A few of them to pick from – more than most other e-marketing solutions I’ve tried.
On the down Side, a number look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to be able to find something which works ok, but I think there is definitely some large room for improvement here.
1 thing that you can not use in Aweber templates which you can in certain other rival platforms (like Mailchimp and Campaign Monitor) is web fonts. You’re restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of web fonts – for example, your mails are likely to seem more consistently and display more reliably across email customers – but merely using web safe fonts can make templates seem a little bit blander than they otherwise could.
In general, I’d give Aweber a Thumbs up in the template section, but it’d be great to see a few of the templates freshened up a bit, and also the addition of some attractive web fonts.
Importing an Current database Into Aweber is a fairly straightforward affair.
You can upload the next file Kinds:
As an Alternative, You can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you export your data, you are Given the choice to add your readers to a certain set of autoresponders, and tag them. Not all competing products permit the addition of imported data directly into autoresponder cycles so this really is a nice feature to have.
For anti-spam reasons, you may Need to answer some questions about how you gathered the information you’re importing. If your listing is on the bigger side, you may also have to wait until it’s assessed by Aweber’s anti-spam compliance group (as is true with other email advertising tools).
In essence, Aweber’s importing performance is good – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email advertising solutions like Aweber.
I tend to think of it as ‘Autoresponders 2.0′ – where you go beyond conventional’trickle’ campaigns and create sophisticated user journeys with’IFTT’ – if this, then that – style workflows.
With Marketing automation, you generally design a flowchart where mails are routed based on consumer activities: email opens, connect clicks, site visits, purchases made and so forth.
Aweber recently introduced a new advertising Automation feature which to a level provides this functionality:’Aweber Campaigns.’ With this feature, you may use certain user activities — namely opens and clickthroughs — and the program of tags to determine what needs to be routed to whom and when (see previously ).
But I Think this operation should go a bit further really – tools like Getresponse and Mailchimp provide considerably more flexibility when it comes to which types of user behaviour can activate mailouts.
For instance, at Getresponse, you may use triggers such as buy, special page visits, subscriber’score’ and sales pipeline platform to send messages.
Thus Aweber is playing a bit of catch up with its competitors here. Aweber Spam Score
Autoresponders – a Collection of Follow up emails that are automatically triggered by either time or user activities – are a key part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you would expect their autoresponder functionality to be mind-blowingly good. Oddly, it’s just’okay’.
On the plus side it is very Straightforward To set up follow up mails based on time period – for example, automatically sending subscribers an onboarding email immediately after sign up, a promo code two days afterwards and a’follow us on social websites’ email a week after is extremely easy. This is a regular use of autoresponders and it is a breeze with Aweber.
On the other hand, triggering Autoresponders according to user activities and purchases is a little more complex than with key competitors Mailchimp and Getresponse.
Using Aweber, you can make ‘targets’ or unite automation principles with tagging to create autoresponders behave in quite funky ways. . .but if you want to make use of autoresponders in really advanced manners, you’re likely going to should look at other goods, particularly Getresponse, which provides’marketing automation’ functionality that pops up to some built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – especially, Mad Mimi – all of Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to match the device they are being viewed on. In this day and age of tablets and smartphones, this definitely is a fantastic feature.
1 minor Gripe I have yet regarding the reactive designs is that to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can normally just hit a’preview on telephone’ button or similar. The lack of this operation is not a dealbreaker by any means, but it does slow you down a bit, particularly if you’re sending a great deal of campaigns each month.
Split testing (also called A/B testing) entails sending variations of your e-newsletters to some of your mailing list, monitoring the performance of every , and sending the’best’ variant to the remainder of your list.
Many e-marketing tools handle This automatically for you: you produce a few different variations of your email (using either different content or theme headers), send them to a sample of your information, and your e-marketing solution will roll the best performing version mechanically to the rest of your mailing list.
Divide testing USED to be good In Aweber: until very recently, you were able to make and test four variations of an email (making Awber’s split testing functionality better than most major rivals; Getresponse being a notable exception).
For some Reason split testing is currently completely inaccessible in Aweber – I’ve been assured by their own sales team that it is coming back during the next few months, but if you believe you are going to need this functionality urgently you could be best off considering an alternate email advertising solution.
Email analytics in Aweber are good. In addition to Having the Ability to monitor key stats such as open Pace, clickthroughs and bounces, You May Also look in a lot of additional useful analytics / information, including
that the Increase of lists over time
an overview of sign up approaches
where people are opening your email (i.e., geographical place )
the history of an individual’s action – you can view past clicks and opens etc. at a per-subscriber level
And much else besides.
With regards to how this contrasts With competing products, I’d say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or even Mad Mimi; nonetheless , I would argue that Mailchimp and Getresponse both offer better reporting ports.
Together with the latter two products you Seem to be able to get more of an overview of information in one place, especially when considering the operation of individual e-newsletters.
By contrast, With Aweber you’ve got to flick between three segments -“Broadcasts”,”Subscribers” and”Reports” to get an overall picture of information, whereas Getresponse and Mailchimp present all the reporting information onto a single dashboard (that you can then use to drill down to particulars ). Aweber Spam Score
A nice feature of Aweber is that the Flexibility it gives you around how you need to handle the opt-in procedure.
You can choose to sign up your Users on either a single opt-in or a double opt-in basis (single opt-in is when a consumer is subscribed instantly after finishing a form; dual opt-in is when they need to click on a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it is good to see Aweber being flexible in this respect – not all competing solutions provide their customers with this choice.
Aweber Provides a decent selection of integrations with other options. You will find more than 400 integrations available which enable you to connect Aweber to different kinds of cloud-based applications – web builders such as Wix or WordPress; CRM tools such as Salesforce; landing pages like Instapage and so on.
A number of them involve committed widgets; others involve adding a snippet of code into a website; others demand a sync tool like Zapier.
It’s uncommon that Aweber will plug to other applications quite as easily as Mailchimp (which seems to be the default’standard’ email advertising option for a lot of apps), but you also shouldn’t have too much trouble getting Aweber to operate with a wide range of other SaaS (software as a service) programs.
Segmenting data in Aweber is Pretty simple. You may produce segments not only depending on the contents of any field in your database, but also on user activity also – mails opened, web pages visited, links clicked, products purchased and in the future. It is all very flexible and simple to use.
It’s a bit tricky however To figure out how to reach the screen where you create the sections – you essentially have to visit a’handle subscribers’ section, search for a number of subscribers and then save the search as a segment.
To be fair, some solutions (such As Getresponse) use a similar strategy to section creation – although others (such as Campaign Monitor and Mailchimp) provide a more findable’segments’ section.
Unfortunately Aweber does not let You broadcast mails to multiple sections at once, however. This may cause problems for many users who have a need to’pick and mix’ segments in mailouts on a normal basis.
For instance, say you’re a car dealer having a mailing list containing a field called’car model.’ You have used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Specifically pertinent to Polo, Golf and Passat owners, and you want to send a message about it to those three segments in one go.
In an Perfect world you’d only be Able to select the relevant segments and send the message to those 3 groups. With Aweber however – that isn’t possible. You’d need to either send three separate messages or make a new section targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You would like to exclude particular segments from the air; so finally it is a bit of thumbs-down for its segmenting functionality in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a far better manner.
Overall I would say Aweber is a Strong email marketing tool.
It is not exactly the best product of its own Kind available, but it is reasonably priced, easy to use and comprises many of the main features you’d expect from an email marketing alternative.
The primary Facets of the Item That would nudge me Aweber’s direction are its ease-of-use and comprehensive support. The latter may be particularly important for some potential users, particularly those starting out in e-marketing with no truckload of technical skills (you probably won’t have stuck, but if you do, you can speak with a real person being on a real telephone line about your issue ).
Additionally, it’s not too Expensive compared to a competing products, especially Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing functionality and its relatively basic automation features.
I hope you’ve found this Aweber review Helpful so much, but in case you have not made your mind up on whether this is the e-marketing solution for you, here’s a simple breakdown of the key advantages and disadvantages of utilizing it: Aweber Spam Score
Benefits of using Aweber
Split testing is currently disabled.
There are cheaper options out there which offer much more features in the marketing automation department – Getresponse being a prime example.
Some of the templates look somewhat dated.
The RSS to email templates are bad and they can’t be edited using Aweber’s standard drag and drop email builder.
You can’t include or exclude a number of segments at once when sending an e-newsletter.
Benefits of Aweber
It’s easy to use.
Support alternatives are more extensive than is true with some key competing products and according to Aweber’s Stevie awards for client support, ought to be high.
It’s reasonably priced – whilst not the cheapest product of its type out there, it’s cheaper than several comparable options.
It lets you select whether to join people to your listing on a single or double click basis.
It’s good export performance, with the choice to import a wide assortment of file types and add the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly using a good range of third party applications and programs.
It includes a very large assortment of templates – over its key competitors.
Setting up easy time-based autoresponders is very simple to accomplish.
All email templates are responsive.
Reporting features are powerful.
Segmenting data is relatively easy and you can use both field contents and user activity (email opens, links clicked etc.) to create your sections.
You can get a free trial of Aweber here.
You will find 5 Aweber strategies on Provide:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 readers: $69 monthly
10,001 to 25,000 subscribers: $149 per month
In Case You Have 25,000+ readers, You will need to call Aweber to get a quote.
A 14% discount is available If you pay quarterly; a 14.9% reduction is available if you pay yearly. There are also some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Construction that prospective users may like is that all features are available on all plans – unlike some competing goods you don’t need to be on more costly plans to unlock certain performance.
Nevertheless, The functionality available on Aweber – as we’ll see below – is not necessarily as extensive as you may find in competing email marketing solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly cheaper than Campaign Monitor
much cheaper than iContact
roughly the exact same price as Mailchimp
marginally more expensive than Getresponse
considerably more costly than Mad Mimi (notice: Mad Mimi’s attribute set is significantly more basic however).
It’s worth noting that the aforementioned Comparisons do not actually apply to very little lists nonetheless – if you’ve got a small email database, a number of these competing products are better value.
By Way of Example, hosting a listing Containing 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 monthly with Mailchimp
$15 monthly using Getresponse
$29 per month using Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a larger list comprising 10,000 records, it will cost $69 with Aweber and…
$149 monthly using Campaign Monitor *
$79 monthly with iContact
$75 monthly with Mailchimp
$65 monthly with Getresponse
$42 per month with Mad Mimi
* A brief note about Campaign Monitor: you will find some cheaper Campaign Monitor programs available which permit you to host the very same quantities of email addresses as outlined previously, but they restrict the amount of e-newsletters that you can send them. For the sake of a comparison, I have referenced the prices for Campaign Monitor plans that permit unlimited broadcasts since these programs are similar in terms of ship volumes permitted to the Aweber ones.
That’s just two examples of Route, and Aweber’s competitors have different pricing tiers that will occasionally make Aweber more economical, sometimes more expensive. But generally I’d say Aweber is priced about in the middle of the e-marketing solution scale.
Obviously, pricing is not exactly the Only variable you should base your decision on. . .the more important consideration to work out is what bang you get for your dollar.
So let’s Look at some Aweber features.
Aweber Free Trial
One of the Best ways to choose whether Aweber is for you of course would be to avail of its free trial. Aweber Spam Score