Main Capabilities Aweber Rss To Email
Aweber provides you with all the Following key features:
the ability to import / server an email database
a wide range of templates
some marketing automation functionality
responsive email designs
RSS / website to-email functionality
phone, email and live chat support
integrations with third-party apps Aweber Rss To Email
Aweber’s support is one of The stand-out features of the product.
Phone support, email support and Live chat support is available – this compares very favourably with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just provide live or email chat service.
Additionally, there’s no hoops to Proceed through to contact support – relevant phone number and email details can be seen very easily on the company’s contact page, without any necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the company won a Gold award in 2016 the US’ National Customer Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you will receive when you contact them.
If you are a newcomer to email Advertising, then this sort of simple accessibility to good-quality service is a powerful argument in favour of using Aweber as your email marketing supplier.
In relation to The availability of support, you can contact Aweber’s phone support staff from 8am-8pm ET Monday to Friday, and also their email and live/chat support is available 24/7.
By comparison to its Competitions, Aweber supply one of the largest collections of e-newsletters templates available: you will find over 700 available.
To provide a bit of context, There are around 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I don’t love all of The layouts – some of them seem slightly dated. I would believe them to be slightly better than the Getresponse ones, but maybe not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates available means that with just a little bit of tweaking you should be able to obtain a suitable one for your e-newsletters. There is, of course, always the choice of coding your own too. Aweber Rss To Email
Like similar e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters that get sent out based on a schedule that you define. Back in Aweber, this can be known as’Blog broadcasts’, though you can use this feature with any content that has an RSS feed.
This functionality is Particularly handy for bloggers that need subscribers in their mailing lists to automatically receive e-newsletters containing their latest articles (or, indeed, a monthly digest of blog posts). In essence, it means you can force your newsletters from your website – this is a large time-saver.
It’s worth noting that You can’t use the standard Aweber template layouts for RSS-to-email functions – you need to choose from a set of templates which are made specifically for this function.
On the other hand, you will find quite Some of them to choose from – over most other e-marketing solutions I’ve tried.
On the down Side, a number look pretty dreadful. And annoyingly, you can not use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you’ll probably have the ability to find something that works ok, but I think there is definitely some large space for improvement here.
1 thing that you can not use in Aweber templates that you can in some other competing platforms (like Mailchimp and Campaign Monitor) is web fonts. You’re restricted to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of web fonts – for example, your mails are very likely to appear more consistently and exhibit more reliably across email clients – but merely using web safe fonts can make templates look a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template department, but it would be nice to find some of the templates freshened up a little, and the addition of some appealing web fonts.
Importing an Current database Into Aweber is a pretty straightforward affair.
You can upload the following file Types:
As an Alternative, You can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you import your data, you’re Given the option to add your readers to a certain pair of autoresponders, and label them. Not all competing goods allow the inclusion of imported data into autoresponder cycles so this really is a nice feature to have.
For anti-spam motives, you may Have to answer a few questions regarding how you gathered the information you are importing. If your list is on the larger side, you may also need to wait until it is assessed by Aweber’s anti-spam compliance team (as is the case with other email advertising tools).
In essence, Aweber’s importing functionality is great – no complaints .
Marketing automation is a feature Which is increasingly offered by email advertising solutions like Aweber.
I often consider it as ‘Autoresponders 2.0′ – where you go beyond conventional’trickle’ campaigns and create complex user journeys using’IFTT’ – if this, then – fashion workflows.
With Marketing automation, you generally design a flowchart where emails are routed based on consumer actions: email opens, connect clicks, site visits, purchases made and so on.
Aweber lately introduced a new advertising Automation feature which to some level provides this performance:’Aweber Campaigns.’ With this feature, you can use certain user activities — specifically opens and clickthroughs — along with the application of tags to ascertain what should be sent to whom and when (see previously ).
But I Think this operation should go somewhat further actually – tools like Getresponse and Mailchimp provide much more flexibility in regards to which kinds of user behavior can activate mailouts.
By way of instance, at Getresponse, you can use triggers like buy, special page visits, subscriber’score’ and sales pipeline platform to send messages.
Thus Aweber is playing a bit of catch up with its competitors here. Aweber Rss To Email
Autoresponders – a Collection of Follow up emails that are automatically triggered by time or user activities – are a key part of a e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder functionality to be mind-blowingly good. Oddly, it’s merely’alright’.
On the plus side It’s very Straightforward To install follow up emails based on time interval – for example, automatically sending readers an e-mail email instantly after sign up, a promo code two days later and a’follow us on social websites’ email a week after is extremely easy. This is a typical use of autoresponders and it’s a breeze with Aweber.
On the down side, triggering Autoresponders according to user activities and purchases is a little more complex compared to key opponents Mailchimp and Getresponse.
Utilizing Aweber, you are able to make ‘goals’ or unite automation principles with tagging to create autoresponders act in very funky ways. . .but if you want to make use of autoresponders in really advanced manners, you’re likely going to need to appear at other goods, particularly Getresponse, which provides’advertising automation’ functionality that pops up to a built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – especially, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they are being seen on. In this time of smartphones and tablets, this can be a fantastic feature.
1 minor Gripe I have however regarding the responsive designs is the way to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can usually just hit a’preview on telephone’ button or similar. The lack of the functionality is not a dealbreaker by any means, but it does slow you down a little, particularly if you’re sending a great deal of campaigns every month.
Divide testing (also called A/B testing) entails sending variants of your e-newsletters to a number of your mailing list, tracking the performance of eachand every sending the’best’ variant to the remainder of your list.
Most e-marketing tools handle This automatically for you: you produce a couple of different variations of your email (using either different content or theme headers), send them into a sample of your data, along with your e-marketing solution will roll out the very best performing version mechanically to the rest of your mailing list.
Divide testing USED to be great In Aweber: until very recently, you were able to create and examine four variants of an email (making Awber’s split testing operation better than most leading rivals; Getresponse being a noteworthy exception).
For a few Reason split testing is presently completely unavailable in Aweber – I have been assured by their own sales team that it’s coming back over the upcoming few months, but if you believe you are going to need this operation desperately you might be best off considering an alternative email advertising solution.
Email analytics in Aweber are good. In addition to Having the Ability to monitor crucial stats such as open Pace, clickthroughs and bounces, you can also look in a lot of additional Helpful analytics / information, such as
that the growth of lists over the years
an Summary of sign up methods
where individuals are opening your email (i.e., geographical location)
the history of an individual’s activity – you can view past opens and clicks etc. at a per-subscriber degree
And much else besides.
With regards to how this contrasts With competing products, I would say that Aweber’s reporting is more comprehensive than what is offered in Campaign Monitor or even Mad Mimi; nonetheless , I would assert that Mailchimp and Getresponse both offer better reporting interfaces.
Together with the latter two products you Seem to have the ability to get more of an summary of information in one spot, particularly when considering the operation of individual e-newsletters.
By contrast, With Aweber you have got to flick involving three segments -“Broadcasts”,”Subscribers” and”Reports” to find a general picture of analytics, whereas Getresponse and Mailchimp current most of their reporting information on a single dashboard (that you can then use to drill down to particulars ). Aweber Rss To Email
A Great feature of Aweber is that the Flexibility it provides you about how you need to handle the opt-in process.
You Can Opt to sign up your Users on either a single opt-in or a double opt-in basis (single opt-in is when a user is dispersed immediately after completing a form; double opt-in is if they have to click on a link in a confirmation email to complete their subscription).
The two Approaches have their merits, so it’s good to see Aweber being flexible in this regard – not all of competing options provide their customers with this selection.
Aweber Offers a decent selection of integrations with different solutions. You will find more than 400 integrations available which enable you to join Aweber to different kinds of cloud-based applications – web builders like Wix or Hotmail; CRM tools such as Salesforce; landing pages like Instapage and so on.
Some of them involve committed widgets; others demand adding a snippet of code into a site; others involve a sync tool like Zapier.
It’s uncommon that Aweber will plug to other software quite as seamlessly as Mailchimp (which appears to be the default’standard’ email advertising option for a great deal of programs ), but you also should not have too much difficulty getting Aweber to operate with a wide selection of other SaaS (software as a service) programs.
Segmenting information in Aweber is Fairly straightforward. You may produce sections not only based on the contents of any field in your database, but also on consumer action too – mails opened, web pages visited, links clicked, products bought and so on. It’s all very flexible and easy to use.
It’s a little bit tricky however To work out how to get to the screen where you create the segments – you essentially have to visit a’handle subscribers’ section, search for a number of readers and then save the search as a segment.
To be honest, some solutions (such As Getresponse) use a similar approach to section creation – although others (such as Campaign Monitor and Mailchimp) provide a much more findable’segments’ section.
Regrettably Aweber does not let You broadcast emails to multiple segments at once, however. This will cause problems for many users that have a need to’pick and mix’ segments in mailouts on a normal basis.
For instance, say you’re a dealership having a mailing list comprising a field called’car model.’ You have used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Specifically pertinent to Polo, Golf and Passat owners, and you want to send a message about it to all those three segments in one go.
In an Perfect world you’d only be Able to select the relevant segments and deliver the message to those 3 classes. With Aweber however – this isn’t possible. You would have to send three individual messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar issue if You want to exclude particular segments from the broadcast; so ultimately it’s a little bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a much greater manner.
Overall I’d say Aweber is a Strong email marketing instrument.
It is not exactly the best product of its own Kind available, but it is reasonably priced, simple to use and contains most of the key features you’d expect from an email marketing solution.
The main aspects of the product That will nudge me Aweber’s leadership are its ease-of-use and comprehensive support. The latter might be especially important for some potential users, particularly those starting out in e-marketing with no truckload of technical abilities (you likely won’t get stuck, but if you do, you are able to talk to an actual person being on an actual phone line about your problem).
Additionally, it’s not too Expensive compared to a competing products, especially Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing functionality and its comparatively fundamental automation features.
I hope you have found this Aweber review Helpful so far, but in case you haven’t made up your mind on whether this is the e-marketing alternative for you, here’s a brief breakdown of the important advantages and disadvantages of using it: Aweber Rss To Email
Benefits of using Aweber
Divide testing is presently disabled.
You can find cheaper options out there which offer considerably more attributes in the marketing automation department – Getresponse being a prime example.
Some of the templates look somewhat dated.
The RSS to email templates are poor and they can’t be edited using Aweber’s regular drag and drop email builder.
You can not include or exclude multiple sections at once when sending an e-newsletter.
Benefits of Aweber
It’s easy to use.
Support alternatives are more extensive than is true with some key competing products and based on Aweber’s Stevie awards for client support, should be high.
It’s reasonably priced – although not the most expensive product of its kind out there, it is more affordable than several comparable solutions.
It enables you to choose whether to join people to your list on a single or double opt-in basis.
It’s good import functionality, together with the option to import a wide assortment of file types and also insert the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly with a fantastic assortment of third party tools and programs.
It comes with a very large assortment of templates – over its key rivals.
Setting up easy time-based autoresponders is extremely easy to do.
All email templates are responsive.
Reporting features are strong.
Segmenting information is relatively simple and you may use both field contents and consumer action (email opens, hyperlinks clicked etc.) to make your segments.
You can Find a free trial of Aweber here.
You will find 5 Aweber strategies on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 subscribers: $69 monthly
10,001 to 25,000 subscribers: $149 per month
In Case You Have 25,000+ subscribers, You’ll need to call Aweber for a quote.
A 14% reduction is available In case you pay quarterly; a 14.9% reduction is available if you pay yearly. Additionally, there are some discounts available for students and non-profit organisations.
One Part of Aweber’s pricing Structure that prospective users might like is that all of features are available on all plans – unlike some competing goods you don’t need to be on more expensive plans to unlock certain performance.
Nevertheless, The functionality on Aweber – as we’ll see below – isn’t always as extensive as you may find in competing email advertising solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly more affordable than Campaign Monitor
much more affordable than iContact
roughly the same price as Mailchimp
slightly more costly than Getresponse
considerably more expensive than Mad Mimi (note: Mad Mimi’s feature set is significantly more basic however).
It’s worth noting that the aforementioned Comparisons do not really apply to very small lists however – if you’ve got a small email database, several of these competing goods are greater worth.
By Way of Example, hosting a list Containing 1000 records will cost you $29 using Aweber, and…
$12 per month using Mad Mimi
$15 monthly with Mailchimp
$15 monthly with Getresponse
$29 per month with Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a bigger list comprising 10,000 records, it will cost $69 using Aweber and…
$149 per month using Campaign Monitor *
$79 per month with iContact
$75 monthly with Mailchimp
$65 monthly having Getresponse
$42 monthly using Mad Mimi
* A quick note about Campaign Monitor: there are some cheaper Campaign Monitor programs available which allow you to host the very same quantities of email addresses as outlined previously, but they restrict the number of e-newsletters which you can send to them. For the sake of a comparison, I’ve referenced the costs for Campaign Monitor programs that allow unlimited broadcasts as these plans are comparable in terms of send volumes allowed to the Aweber ones.
That’s just two examples of Route, and Aweber’s competitors have different pricing tiers which will sometimes make Aweber more economical, sometimes more expensive. But normally I’d say Aweber is priced about in the center of this e-marketing solution scale.
Obviously, pricing Isn’t the Only factor you need to base your choice on. . .the more important consideration to work out is exactly what bang you get for your buck.
So let’s Look at some Aweber attributes.
Aweber Free Trial
One of the Best strategies to choose whether Aweber is for you of course is to avail of its free trial. Aweber Rss To Email