Primary Features Aweber Rest Api
Aweber provides you with all the Following key attributes:
the ability to import / host an email database
a wide assortment of templates
some marketing automation performance
responsive email layouts
RSS / website to-email performance
telephone, email and live chat service
integrations with third party apps Aweber Rest Api
Aweber’s support is one of The stand-out features of the goods.
Phone support, email service and Live chat service is all available – that contrasts very well with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just provide live or email chat support.
Furthermore, there’s no hoops to Go through to get service – relevant phone number and email details may be viewed very easily on the company’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 the US’ National Client Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you’ll receive when you contact them.
If you are a novice to email Marketing, then this type of simple accessibility to good-quality support is a powerful argument in favour of using Aweber as your e mail marketing provider.
In terms of The availability of support, you can contact Aweber’s phone support team from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its Competitions, Aweber supply one of the biggest collections of e-newsletters templates available: you will find more than 700 available.
To provide a bit of context, There are around 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be truthful, I don’t adore all of The designs – some of them seem slightly dated. I would believe them to be marginally better than the Getresponse ones, but not as excellent as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer volume of templates accessible means that using just a little bit of tweaking you should be able to obtain a suitable one for your e-newsletters. There is, of course, always the choice of coding your own too. Aweber Rest Api
Like similar e-marketing products, Aweber can take your site’s RSS feed and turn it in to e-newsletters that get sent out based on your schedule that you specify. In Aweber, this is known as’Blog broadcasts’, though you can take advantage of this feature with any content which has an RSS feed.
This functionality is Particularly handy for bloggers who need subscribers in their mailing lists to automatically receive e-newsletters containing their newest articles (or, indeed, a monthly digest of blog posts). Essentially, it means you can power your newsletters from the site – this is a big time-saver.
It is worth noting however that You can not use the standard Aweber template designs for RSS-to-email purposes – you need to pick from a set of templates which are made specifically for this function.
On the plus side, there are quite Some of them to pick from – more than most other e-marketing alternatives I’ve tried.
On the down Side, a number look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to be able to find something which works ok, but I think there is definitely some massive space for improvement here.
1 thing that you can’t use in Aweber templates which you can in certain other competing platforms (such as Mailchimp and Campaign Monitor) is web fonts. You’re limited to using the usual’safe fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of web fonts – for example, your emails are likely to seem more consistently and exhibit more reliably across email clients – however merely using web safe fonts may make templates look a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it’d be nice to find a few of the templates freshened up a little, and the addition of some attractive web fonts.
Importing an existing database To Aweber is a fairly straightforward affair.
You can upload the following file Types:
As an Alternative, You can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you import your information, you’re Given the choice to add your readers to a certain pair of autoresponders, and label them. Not all competing products allow the inclusion of imported data into autoresponder cycles so this is a nice feature to have.
For anti-spam reasons, you will Need to answer a few questions regarding how you gathered the data you are importing. If your list is on the bigger side, you can also need to wait until it is assessed by Aweber’s anti-spam compliance team (as is true with other email advertising tools).
In essence, Aweber’s importing functionality is great – no complaints .
Marketing automation is a characteristic Which is offered by email advertising options like Aweber.
I tend to consider it as ‘Autoresponders 2.0′ – in which you go beyond conventional’trickle’ campaigns and create complex user journeys using’IFTT’ – if this, then that – fashion workflows.
With Marketing automation, you typically look for a flowchart where emails are routed based on user activities: email opens, connect clicks, site visits, purchases made and so forth.
Aweber recently introduced a new advertising Automation feature that to some degree provides this functionality:’Aweber Campaigns.’ With this feature, you may use certain user activities — namely opens and clickthroughs — along with the application of tags to ascertain what should be routed to whom and when (see previously ).
But I Think this operation needs to go somewhat further really – tools like Getresponse and Mailchimp supply considerably more flexibility in regards to which kinds of user behaviour can activate mailouts.
For example, in Getresponse, you can use triggers like buy, special page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is playing a little bit of catch up with its rivals here. Aweber Rest Api
Autoresponders – a series of Follow up emails which are automatically triggered by time or user actions – are a key part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly good. Oddly, it is merely’alright’.
On the plus side it is very easy To install follow up emails based on time period – for instance, automatically sending readers an onboarding email immediately after sign up, a promo code two days afterwards and also a’follow us on social websites’ email a week after is extremely straightforward. This is a regular use of autoresponders and it is a cinch with Aweber.
On the down side, triggering Autoresponders according to user actions and purchases is a little more complicated than with key opponents Mailchimp and Getresponse.
Utilizing Aweber, you can create ‘targets’ or unite automation principles with tagging to make autoresponders act in very funky ways. . .but if you want to make use of autoresponders in really advanced ways, you’ll probably need to look at other products, especially Getresponse, which supplies’marketing automation’ performance that pops up to some built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they are being viewed on. In this time of tablets and smartphones, this definitely is a fantastic feature.
One minor Gripe I have however regarding the reactive designs is that to preview them you will actually have to send a test email to your smartphone. On other platforms you can usually just hit on a’preview on telephone’ button or comparable. The lack of the functionality is not a dealbreaker by any means, but it will slow you down a bit, especially if you are sending a lot of campaigns every month.
Divide testing (also known as A/B testing) involves sending variants of your e-newsletters to a number of your mailing list, monitoring the operation of every , and sending the’best’ version to the remainder of your list.
Many e-marketing tools manage This automatically for you: you produce a couple of distinct variations of your email (using either different content or subject headers), send them into a sample of your data, along with your e-marketing option will roll out the best performing version mechanically to the rest of your mailing list.
Divide testing USED to be great In Aweber: until quite recently, you could make and test four variations of an email (making Awber’s split testing operation better than many leading competitors; Getresponse being a notable exception).
For some Reason split testing is presently completely inaccessible in Aweber – I have been assured by their sales team that it’s coming back over the upcoming few months, but if you believe you are likely to want this functionality urgently you might be best off considering an alternate email advertising solution.
Email analytics in Aweber are good. Along with being able to monitor crucial stats like open rate, clickthroughs and bounces, You May Also look in a lot of other useful analytics / advice, including
that the growth of lists over the years
an Summary of sign up approaches
where individuals are opening your email (i.e., geographical place )
the background of an individual’s activity – you can view past opens and clicks etc. at a per-subscriber degree
And more besides.
With regards to how this contrasts With competing products, I’d say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or Mad Mimi; nonetheless , I would assert that Mailchimp and Getresponse both provide better reporting interfaces.
With the latter two products you Appear to be able to acquire more of an overview of information in 1 spot, especially when looking at the performance of individual e-newsletters.
By comparison, With Aweber you have got to flick between three segments -“Broadcasts”,”Clients” and”Reports” to get a general picture of information, whereas Getresponse and Mailchimp present most of their reporting information onto one dashboard (that you can then use to drill down to specifics). Aweber Rest Api
A Great feature of Aweber is the Flexibility it gives you about how you need to deal with the opt-in process.
You can choose to sign up your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a user is subscribed immediately after finishing a form; double opt-in is if they have to click on a link in a confirmation email to complete their subscription).
The two Approaches have their merits, so it’s fantastic to see Aweber being flexible in this respect – not all competing solutions provide their customers with this selection.
Aweber Provides a decent selection of integrations with different options. There are over 400 integrations available which enable you to join Aweber to various types of cloud-based applications – web builders like Wix or Hotmail; CRM tools like Salesforce; landing pages such as Instapage and so forth.
Some of them involve committed widgets; others involve including a snippet of code into a site; others involve a sync tool like Zapier.
It is rare that Aweber will plug into other applications quite as seamlessly as Mailchimp (that appears to be the default’standard’ email marketing option for a lot of apps), but you also shouldn’t have too much trouble getting Aweber to work with a wide selection of other SaaS (software as a service) apps.
Information in Aweber is Fairly simple. You can create segments not only depending on the contents of any field in your database, but also on consumer action also – mails opened, web pages visited, links clicked, goods purchased and in the future. It is all very flexible and easy to use.
It’s a bit tricky however To figure out how to get to the screen where you create the segments – you basically have to visit a’manage subscribers’ section, search for a number of subscribers and save the search as a segment.
To be honest, some options (such As Getresponse) use a similar approach to segment creation – but others (such as Campaign Monitor and Mailchimp) provide a much more findable’segments’ section.
Regrettably Aweber does not let You broadcast emails to multiple segments at once, however. This may cause problems for many users that have a need to’pick and mix’ sections in mailouts on a normal basis.
For example, say you’re a car dealer having a mailing list containing a field called’car model.’ You’ve used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Specifically pertinent to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three sections in one go.
In an ideal world you would only be Able to select the applicable segments and send the message to those three groups. With Aweber though – this is not possible. You’d have to either send three individual messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You would like to exclude certain segments from the broadcast; therefore ultimately it’s a little bit of thumbs-down for its segmenting functionality in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a much better way.
Overall I’d say Aweber is a Solid email marketing instrument.
It is not exactly the best product of its Kind accessible, but it is reasonably priced, easy to use and contains most of the main features you’d expect from an email marketing alternative.
The main Facets of the Item That will nudge me Aweber’s leadership are its own ease-of-use and comprehensive support. The latter might be particularly critical for some potential users, especially those starting out in e-marketing with no truckload of technical skills (you probably won’t have stuck, but if you do, you can talk to a real person being on a real phone line about your problem).
In Addition, It’s not overly Expensive by comparison to a competing products, notably Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing operation and its relatively basic automation features.
I hope you have found this Aweber review Helpful so far, but if you have not made your mind up on whether this is actually the e-marketing alternative for you, here is a brief breakdown of the important pros and cons of utilizing it: Aweber Rest Api
Benefits of using Aweber
Split testing is currently disabled.
There are cheaper options out there that offer considerably more features in the marketing automation department – Getresponse being a prime example.
Some of the templates look somewhat dated.
The RSS to email templates are bad and they can not be edited with Aweber’s standard drag and drop email builder.
You can’t include or exclude multiple segments simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s easy to use.
Support options are more extensive than is the case with some key competing products and based on Aweber’s Stevie awards for customer support, ought to be high.
It’s reasonably priced – whilst not the most expensive product of its kind on the market, it is cheaper than several similar solutions.
It lets you choose whether to join people to your listing on a single or double click basis.
It’s good export performance, with the option to import a broad assortment of file types and insert the email addresses you are importing directly into an abysmal cycle.
It integrates neatly with a good assortment of third party tools and apps.
It includes an extremely large range of templates – over its key competitors.
Setting up easy time-based autoresponders is extremely simple to accomplish.
All email templates are responsive.
Reporting features are strong.
Segmenting data is relatively simple and you can use both area contents and consumer activity (email opens, links clicked etc.) to make your segments.
You can Find a free trial of Aweber here.
You will find 5 Aweber plans on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
In Case You Have 25,000+ subscribers, You’ll have to call Aweber to get a quote.
A 14% reduction is available If you pay quarterly; a 14.9% reduction is available if you pay annually. Additionally, there are some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Structure that prospective users may like is that all of features are available on all programs – unlike some competing goods you do not have to be on more costly plans to unlock certain functionality.
That said, The performance available on Aweber – as we’ll see below – is not necessarily as extensive as you might find in rival email advertising solutions.
Pricing Vs. Competition
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
much cheaper than iContact
roughly the exact same price as Mailchimp
marginally more costly than Getresponse
considerably more expensive than Mad Mimi (note: Mad Mimi’s feature set is significantly more basic however).
It’s worth noting that the aforementioned Comparisons don’t actually apply to very little lists nonetheless – if you’ve got a small email database, several of these competing goods are better worth.
For example, hosting a listing Comprising 1000 records will cost you $29 with Aweber, and…
$12 per month using Mad Mimi
$15 monthly with Mailchimp
$15 monthly with Getresponse
$29 per month with Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a bigger list comprising 10,000 documents, it will cost $69 with Aweber and…
$149 per month with Campaign Monitor *
$79 per month with iContact
$75 per month with Mailchimp
$65 monthly having Getresponse
$42 monthly with Mad Mimi
* A quick note about Campaign Monitor: you will find a few cheaper Campaign Monitor plans available which permit you to host the same amounts of email addresses outlined above, but they limit the number of e-newsletters that it is possible to send them. For the interest of a fair comparison, I have referenced the prices for Campaign Monitor programs that allow unlimited broadcasts as these programs are similar in terms of send volumes permitted to the Aweber ones.
That is just two examples of Course, and Aweber’s opponents have different pricing tiers that will occasionally make Aweber more economical, sometimes more expensive. But normally I’d say Aweber is priced roughly in the center of this e-marketing solution scale.
Obviously, pricing Isn’t the Only variable you should base your decision on. . .the more important consideration to work out is exactly what bang you get for your dollar.
So let us Look at several Aweber attributes.
Aweber Free Trial
One of those Best ways to choose whether Aweber is to you of course is to avail of its free trial. Aweber Rest Api