Primary Capabilities Aweber Php Api
Aweber provides you with all the Following key attributes:
the ability to import / host an email database
a wide range of templates
some marketing automation functionality
responsive email designs
RSS / website to-email performance
telephone, email and live chat support
integrations with third party apps Aweber Php Api
Aweber’s service is one of The stand-out features of the product.
Phone assistance, email service and Live chat service is available – this contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer email and/or live chat support.
Additionally, there’s no hoops to Go through to get support – related phone number and email details can be viewed quite easily on the company’s contact page, without any requirement to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the Business won a Gold award in 2016 the US’ National Client Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you’ll receive if you contact them.
If you are a novice to email Marketing, then this type of simple accessibility to good-quality service is a powerful argument in favour of using Aweber as your email marketing supplier.
In relation to The availability of support, you can contact Aweber’s phone support team from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its own Competitors, Aweber provide one of the largest sets of e-newsletters templates available: there are over 700 accessible.
To provide a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be truthful, I do not love all of The designs – some of them seem slightly dated. I would believe them to be slightly better compared to Getresponse ones, but not as excellent as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer volume of templates accessible means that with just a little bit of tweaking you should be able to find a suitable one for your e-newsletters. There’s, of course, always the option of communicating your own too. Aweber Php Api
Like similar e-marketing products, Aweber can take your site’s RSS feed and turn it into e-newsletters which get sent out according to your schedule that you define. In Aweber, this is known as’Blog broadcasts’, although technically you can take advantage of this attribute with any content that has an RSS feed.
This operation is Particularly handy for bloggers that want subscribers in their mailing lists to automatically receive e-newsletters containing their latest posts (or, really, a monthly digest of blog posts). Essentially, it means you can force your newsletters from the website – this can be a large time-saver.
It is worth noting however that You can’t use the standard Aweber template layouts for RSS-to-email functions – you need to choose from a set of templates which are specifically designed for this purpose.
On the plus side, there are quite Some of these to choose from – over most other e-marketing alternatives I have tried.
On the down Side, a number look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to have the ability to find something that works ok, but I think there’s definitely some massive space for improvement here.
1 thing that you can not use in Aweber templates which you can in some other rival platforms (such as Mailchimp and Campaign Monitor) is net fonts. You’re restricted to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of web fonts – for example, your emails are very likely to appear more consistently and display more faithfully across email clients – but only using web safe fonts may make templates look a tiny bit blander than they otherwise could.
In general, I’d give Aweber a Thumbs up in the template section, but it would be great to find a few of the templates freshened up a bit, and the inclusion of some appealing web fonts.
Importing an existing database To Aweber is a fairly straightforward affair.
You can upload the next file Kinds:
As an Alternative, You can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you export your information, you are Given the choice to add your readers to a particular set of autoresponders, and label them. Not all competing goods permit the addition of imported data directly into autoresponder cycles so this is a nice feature to have.
For anti-spam motives, you may Have to answer some questions about how you gathered the data you’re importing. If your list is on the bigger side, you may also need to wait until it’s reviewed by Aweber’s anti-spam compliance team (as is the case with other email advertising tools).
In essence, Aweber’s importing functionality is great – no complaints .
Marketing automation is a feature Which is increasingly offered by email advertising solutions like Aweber.
I tend to think of it as ‘Autoresponders 2.0′ – where you go beyond conventional’drip’ campaigns and create complex user journeys with’IFTT’ – if this, then that – fashion workflows.
With Marketing automation, you generally look for a flowchart where mails are sent based on user activities: email opens, connect clicks, website visits, purchases made and so on.
Aweber recently introduced a new marketing Automation feature which to some level provides this functionality:’Aweber Campaigns.’ With this attribute, you may use certain user activities — namely opens and clickthroughs — and the program of tags to determine what should be sent to whom and when (see above).
But I Think this operation should go a bit further really – tools such as Getresponse and Mailchimp provide considerably more flexibility when it comes to which kinds of user behaviour can trigger mailouts.
By way of instance, at Getresponse, you may use triggers like buy, specific page visits, subscriber’score’ and sales pipeline platform to send messages.
Thus Aweber is definitely playing a bit of catch up with its rivals here. Aweber Php Api
Autoresponders – a series of Follow up emails which are automatically triggered by either time or user actions – are a key part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly excellent. Oddly, it is merely’okay’.
On the other hand It’s very Straightforward To set up follow up emails based on time period – for example, automatically sending subscribers an e-mail email instantly after sign up, a promo code two days afterwards and a’follow us on social media’ email a week after is extremely easy. This is a typical use of autoresponders and it’s a cinch with Aweber.
On the down side, triggering Autoresponders based on user actions and buys is a little more complicated than with key opponents Mailchimp and Getresponse.
Using Aweber, you can make ‘targets’ or combine automation rules with tagging to create autoresponders behave in quite funky ways. . .but if you would like to make use of autoresponders in actually advanced ways, you’ll probably need to appear at other products, especially Getresponse, which supplies’marketing automation’ functionality that pops up to a built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – notably, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they’re being viewed on. In this day and age of tablets and smartphones, this can be a good feature.
One minor Gripe I have however regarding the responsive designs is that to preview them you will actually have to send a test email to your smartphone. On other platforms you can usually just hit a’preview on phone’ button or comparable. The lack of this operation isn’t a dealbreaker by any means, but it will slow you down a little, particularly if you are sending a lot of campaigns every month.
Divide testing (also known as A/B testing) entails sending variations of your e-newsletters to some of your mailing list, monitoring the operation of every , and sending the’best’ variant to the remainder of your list.
Most e-marketing tools manage This automatically for you: you create a few different versions of your email (using either different content or theme headers), send them to a sample of your information, along with your e-marketing option will roll out the best performing version automatically to the rest of your mailing list.
Split testing USED to be great In Aweber: until quite recently, you could create and test four variations of an email (making Awber’s split testing operation better than most major competitors; Getresponse being a notable exception).
For a few Reason split testing is presently completely unavailable in Aweber – I have been assured by their sales team that it is coming back over the upcoming few months, but if you believe you are going to want this functionality desperately you might be best off considering an alternative email advertising solution.
Email analytics in Aweber are good. Along with being able to monitor crucial stats such as open Pace, clickthroughs and bounces, You May Also look at a lot of other useful analytics / advice, such as
the Increase of lists over the years
an overview of sign up methods
where individuals are opening your email (i.e., geographical location)
the history of an individual’s action – you can see past opens and clicks etc. at a per-subscriber level
And more besides.
With regards to how this contrasts With competing products, I’d say that Aweber’s reporting is much more comprehensive than what is available in Campaign Monitor or Mad Mimi; howeverI would argue that Mailchimp and Getresponse both provide better reporting ports.
With the latter two goods you Appear to have the ability to acquire more of an overview of information in 1 place, particularly when considering the performance of individual e-newsletters.
By contrast, With Aweber you have got to flick between three segments -“Broadcasts”,”Clients” and”Reports” to find an overall picture of information, whereas Getresponse and Mailchimp present most of the reporting data onto a single dashboard (that you can then use to drill down to particulars ). Aweber Php Api
A Great feature of Aweber is that the Flexibility it provides you around how you need to deal with the opt-in procedure.
You Can Opt to sign up your Users on either one opt-in or a dual opt-in basis (single opt-in is when a consumer is subscribed immediately after completing a form; dual opt-in is if they have to click on a link in a confirmation email to complete their subscription).
The two Approaches have their merits, so it is good to see Aweber being flexible in this respect – not all competing solutions provide their customers with this selection.
Aweber Provides an adequate range of integrations with other solutions. You will find over 400 integrations available which allow you to connect Aweber to various kinds of cloud-based software – web builders like Wix or WordPress; CRM tools such as Salesforce; landing pages such as Instapage and so forth.
A number of these involve committed widgets; others demand adding a snippet of code into a website; others demand a sync tool like Zapier.
It’s uncommon that Aweber will plug to other applications quite as easily as Mailchimp (that appears to be the default option’standard’ email marketing choice for a lot of apps), but you also should not have too much trouble getting Aweber to operate with a broad selection of other SaaS (software as a service) programs.
Segmenting data in Aweber is Pretty straightforward. You may produce segments not only depending on the contents of any field in your database, but also on consumer activity too – emails opened, web pages visited, links clicked, goods purchased and so on. It is all very flexible and simple to use.
It’s a bit tricky however To figure out how to get to the screen where you make the segments – you essentially have to visit a’handle subscribers’ section, search for some readers and save the search as a segment.
To be fair, some options (such As Getresponse) use a similar strategy to section creation – but others (like Campaign Monitor and Mailchimp) supply a much more findable’sections’ section.
Unfortunately Aweber does not let You broadcast mails to multiple segments at once, however. This may cause problems for some users who have a need to’pick and mix’ segments in mailouts on a regular basis.
For instance, say you’re a dealership with a mailing list comprising a field called’car version.’ You have used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly relevant to Polo, Golf and Passat owners, and you wish to send a message about it to all those three sections in one go.
In an ideal world you’d just be Able to choose the applicable segments and send the message to those three groups. With Aweber however – this is not possible. You would need to send three separate messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You would like to exclude particular segments from the air; therefore ultimately it is a little bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a much better manner.
Overall I’d say Aweber is a Solid email marketing tool.
It is not exactly the best product of its own Kind accessible, but it’s reasonably priced, simple to use and comprises most of the main features you’d expect from an email marketing alternative.
The primary aspects of the product That would nudge me in Aweber’s direction are its own ease-of-use and comprehensive support. The latter might be especially critical for some potential customers, especially those starting out in e-marketing with no truckload of specialized skills (you probably won’t get stuck, but if you do, you can speak with an actual person being on a real telephone line about your issue ).
Additionally, it’s not overly Expensive by comparison to some competing products, especially Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its comparatively basic automation features.
I hope you’ve found this Aweber review Helpful so much, but if you have not made up your mind on whether this is actually the e-marketing alternative for you, here’s a brief breakdown of the key advantages and disadvantages of utilizing it: Aweber Php Api
Benefits of using Aweber
Split testing is presently disabled.
There are cheaper options out there that offer considerably more features in the marketing automation section – Getresponse being a prime example.
A number of the templates look somewhat dated.
The RSS to email templates are bad and they can’t be edited using Aweber’s standard drag and drop email builder.
You can’t include or exclude a number of sections at once when sending an e-newsletter.
Advantages of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is true with some essential competing products and according to Aweber’s Stevie awards for client support, should be high.
It’s reasonably priced – whilst not the most expensive product of its type out there, it’s cheaper than several similar options.
It lets you choose whether to join people to your list on a single or double opt-in basis.
It has good import performance, with the choice to import a wide range of file types and add the email addresses you’re importing directly into an abysmal cycle.
It integrates neatly using a fantastic range of third party applications and programs.
It comes with an extremely large assortment of templates – more than its key rivals.
Setting up easy time-based autoresponders is extremely simple to accomplish.
All email templates are all responsive.
Reporting attributes are strong.
Segmenting information is relatively easy and you can use both area contents and consumer activity (email opens, hyperlinks clicked etc.) to create your sections.
You can Find a free trial of Aweber here.
You will find 5 Aweber plans on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 subscribers: $69 monthly
10,001 to 25,000 readers: $149 per month
If you have 25,000+ subscribers, You will need to call Aweber for a quote.
A 14% reduction can be obtained If you pay quarterly; a 14.9% discount is available if you pay yearly. Additionally, there are some discounts available for students and not-for-profit organisations.
One Part of Aweber’s pricing Construction that prospective users may enjoy is that all attributes are available on all plans – unlike any competing goods you do not have to be on more costly plans to unlock certain functionality.
That said, The functionality on Aweber – as we will see below – is not necessarily as extensive as you may find in competing email marketing solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
much cheaper than iContact
roughly the exact same cost as Mailchimp
marginally more expensive than Getresponse
much more costly than Mad Mimi (note: Mad Mimi’s feature set is more basic however).
It is worth noting that the aforementioned Comparisons do not actually apply to very little lists nonetheless – if you have a little email database, several of the competing goods are greater value.
By Way of Example, hosting a listing Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month using Mad Mimi
$15 monthly with Mailchimp
$15 monthly using Getresponse
$29 per month with Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a larger list comprising 10,000 documents, it is going to cost $69 using Aweber and…
$149 monthly using Campaign Monitor *
$79 monthly using iContact
$75 monthly with Mailchimp
$65 monthly having Getresponse
$42 per month using Mad Mimi
* A brief note about Campaign Monitor: you will find some cheaper Campaign Monitor plans available which permit you to host the very same quantities of email addresses outlined above, but they restrict the number of e-newsletters that you can send them. For the interest of a comparison, I have referenced the prices for Campaign Monitor programs that allow unlimited broadcasts as these programs are similar in terms of ship volumes allowed to the Aweber ones.
That’s just two examples of Course, and Aweber’s competitors have different pricing tiers which will occasionally make Aweber more economical, occasionally more expensive. But generally I’d say Aweber is priced about in the middle of the e-marketing solution scale.
Obviously, pricing is not exactly the Only factor you need to base your decision on. . .the more important consideration to work out is what bang you get for your dollar.
So let’s Look at several Aweber features.
Aweber Free Trial
One of those Best ways to choose whether Aweber is for you naturally would be to avail of its free trial. Aweber Php Api