Main Capabilities Aweber Multiple Lists
Aweber provides you with all the Following key features:
the ability to import / host an email database
a wide assortment of templates
a few marketing automation performance
responsive email designs
RSS / website to-email functionality
telephone, email and live chat support
integrations with third-party apps Aweber Multiple Lists
Aweber’s support is one of The stand-out features of the goods.
Phone assistance, email support and Live chat service is all available – this contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just provide email and/or live chat support.
Furthermore, there’s no hoops to Proceed through to contact service – relevant phone number and email details can be viewed quite easily on the organization’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the company won a Gold award in 2016 the US’ National Client Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the service you will receive if you contact them.
If you are a newcomer to email Marketing, then this type of easy accessibility to good-quality support is a strong argument in favour of using Aweber as your email marketing supplier.
In relation to The access to support, you can get in touch with Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and also their email and live/chat service is available 24/7.
In contrast to its own Competitors, Aweber supply one of the biggest collections of e-newsletters templates available: there are more than 700 accessible.
To provide a bit of circumstance, There are around 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I do not adore all of The layouts – some of them seem slightly dated. I would believe them to be slightly better compared to Getresponse ones, but maybe not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates available means that with just a bit of tweaking you should be able to obtain a proper one for your e-newsletters. There is, of course, always the choice of coding your own too. Aweber Multiple Lists
Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters which get sent out based on a schedule that you specify. In Aweber, this can be known as’Blog broadcasts’, though you can use this attribute with any material that has an RSS feed.
This functionality is Particularly useful for bloggers who want subscribers in their mailing lists to automatically receive e-newsletters comprising their latest articles (or, really, a monthly digest of blog posts). In essence, it means you can power your newsletters from your site – this can be a big time-saver.
It’s worth noting that You can not use the standard Aweber template layouts for RSS-to-email purposes – you need to pick from a set of templates which are specifically designed for this purpose.
On the plus side, you will find quite Some of them to choose from – over most other e-marketing alternatives I have tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a little bit of tweaking, you’ll probably have the ability to find something that works fine, but I believe there’s definitely some large space for improvement here.
1 thing that you can’t use in Aweber templates which you can in some other rival platforms (like Mailchimp and Campaign Monitor) is web fonts. You are restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of internet fonts – for example, your mails are very likely to seem more consistently and display more reliably across email customers – but only using web safe fonts can make templates seem a tiny bit blander than they otherwise could.
In general, I’d give Aweber a Thumbs up in the template department, but it would be great to find a few of the templates freshened up a little, and the addition of some appealing web fonts.
Importing an Current database To Aweber is a pretty straightforward affair.
You can upload the following file Kinds:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you import your information, you are Given the option to add your subscribers to a certain pair of autoresponders, and tag them. Not all competing products allow the addition of imported data into autoresponder cycles so this is a wonderful feature to have.
For anti-spam motives, you may Need to answer some questions regarding how you gathered the information you are importing. If your list is on the bigger side, you may also have to wait until it is assessed by Aweber’s anti-spam compliance team (as is the case with other email marketing tools).
In essence, Aweber’s importing performance is great – no complaints here.
Marketing automation is a feature Which is increasingly offered by email advertising options like Aweber.
I often think of it as ‘Autoresponders 2.0′ – in which you go beyond conventional’trickle’ campaigns and create sophisticated user journeys with’IFTT’ – if this, then – style workflows.
With Marketing automation, you typically design a flowchart where emails are sent based on user activities: email opens, link clicks, site visits, purchases made and so on.
Aweber lately introduced a new marketing Automation feature that to some degree provides this performance:’Aweber Campaigns.’ With this attribute, you can use certain user actions — specifically opens and clickthroughs — and the program of tags to ascertain what should be routed to whom and when (see above).
However, I Think this functionality needs to go a bit further really – tools such as Getresponse and Mailchimp provide much more flexibility in regards to which types of user behavior can trigger mailouts.
By way of example, in Getresponse, you can use triggers such as purchase, specific page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is definitely playing a little bit of catch up with its rivals here. Aweber Multiple Lists
Autoresponders – a series of Follow up emails that are automatically triggered by time or user actions – are a key part of a e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you would expect their autoresponder functionality to be mind-blowingly excellent. Oddly, it is merely’alright’.
On the other hand it is very easy To set up follow up emails based on time period – for instance, automatically sending readers an e-mail email instantly after sign up, a promo code two days afterwards and a’follow us on social media’ email a week later is extremely straightforward. This is a typical use of autoresponders and it’s a cinch with Aweber.
On the other hand, triggering Autoresponders according to user actions and buys is a little more complex compared to key competitors Mailchimp and Getresponse.
Using Aweber, you are able to make ‘targets’ or combine automation principles with tagging to create autoresponders behave in very funky ways. . .but if you want to make use of autoresponders in actually advanced manners, you’re likely going to should appear at other goods, especially Getresponse, which provides’marketing automation’ performance that hooks up to a built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to suit the device they’re being seen on. In this day and age of tablets and smartphones, this can be a fantastic feature.
1 minor Gripe I have yet seeing the reactive designs is that to preview them you will actually have to send a test email to your smartphone. On other platforms you can normally just hit a’preview on phone’ button or comparable. The absence of this operation isn’t a dealbreaker by any means, but it does slow you down a bit, particularly if you are sending a lot of campaigns each month.
Divide testing (also called A/B testing) entails sending variants of your e-newsletters to some of your mailing list, tracking the operation of every and every sending the’best’ variant to the rest of your list.
Many e-marketing tools manage This automatically for you: you produce a couple of different variations of your email (using either differing content or subject headers), send them into a sample of your information, and your e-marketing option will roll out the best performing version automatically to the rest of your mailing list.
Split testing USED to be good In Aweber: until very recently, you were able to create and test four variants of an email (making Awber’s split testing operation better than many leading rivals; Getresponse being a noteworthy exception).
For a few Reason split testing is currently completely inaccessible in Aweber – I have been assured by their sales team that it’s coming back over the upcoming few months, but if you think you are going to need this functionality urgently you could be best off considering an alternate email marketing solution.
Email analytics in Aweber have been good. In addition to being able to monitor crucial stats such as open rate, clickthroughs and bounces, You May Also look at a lot of other Helpful analytics / advice, such as
the Increase of lists over time
an Summary of sign up methods
where people are opening your own email (i.e., geographical location)
the history of an individual’s activity – you can view past opens and clicks etc. at a per-subscriber degree
And more besides.
In terms of how this contrasts With competing products, I would say that Aweber’s reporting is much more comprehensive than that which is offered in Campaign Monitor or even Mad Mimi; howeverI would argue that Mailchimp and Getresponse both provide better reporting ports.
Together with the latter two products you Appear to have the ability to get more of an overview of information in 1 place, especially when looking at the operation of individual e-newsletters.
By contrast, With Aweber you’ve got to flick involving three sections -“Broadcasts”,”Clients” and”Reports” to find an overall picture of analytics, whereas Getresponse and Mailchimp current all their reporting information onto a single dashboard (which you can then use to drill down to particulars ). Aweber Multiple Lists
A Great feature of Aweber is the Flexibility it provides you about how you want to deal with the opt-in process.
You can choose to subscribe your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a user is subscribed immediately after finishing a form; dual opt-in is if they need to click a link in a confirmation email to complete their subscription).
The two Approaches have their own merits, so it is fantastic to see Aweber being flexible in this respect – not all of competing options provide their clients with this choice.
Aweber Offers an adequate range of integrations with other solutions. There are more than 400 integrations available which enable you to join Aweber to various types of cloud-based software – web builders such as Wix or Hotmail; CRM tools like Salesforce; landing pages such as Instapage and so forth.
Some of them involve dedicated widgets; others demand including a snippet of code into a website; others demand a sync tool such as Zapier.
It’s rare that Aweber will plug to other software quite as seamlessly as Mailchimp (which appears to be the default’standard’ email advertising choice for a lot of apps), but you should not have too much trouble getting Aweber to operate with a wide range of other SaaS (software as a service) programs.
Segmenting information in Aweber is Fairly simple. You may produce segments not only based on the contents of any field in your database, but also on consumer activity also – mails opened, web pages visited, links clicked, products bought and so on. It is all very flexible and easy to use.
It’s a little bit tricky however To work out how to get to the screen where you make the sections – you essentially have to visit a’manage subscribers’ section, search for a number of subscribers and then save the search for a segment.
To be fair, some solutions (such As Getresponse) use a similar strategy to segment creation – although others (such as Campaign Monitor and Mailchimp) supply a much more findable’sections’ section.
Regrettably Aweber does not let You broadcast mails to multiple segments at once, however. This may cause problems for some users that have a need to’pick and mix’ sections in mailouts on a normal basis.
By way of example, say you’re a dealership having a mailing list comprising a field called’car version.’ You’ve used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly relevant to Polo, Golf and Passat owners, and you wish to send a message about it to those three sections in one go.
In an ideal world you’d only be Able to choose the applicable segments and deliver the message to all those 3 classes. With Aweber however – that is not possible. You’d need to send three separate messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar problem if You would like to exclude certain segments from the broadcast; so ultimately it is a little bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a much greater way.
Overall I’d say Aweber is a Solid email marketing tool.
It’s not the best product of its own Kind accessible, but it is reasonably priced, easy to use and contains most of the main features you’d expect from an email marketing alternative.
The main Facets of the Item That would nudge me Aweber’s direction are its ease-of-use and comprehensive support. The latter may be especially important for some potential customers, especially those starting out in e-marketing with no truckload of technical abilities (you likely won’t get stuck, but if you do, you can talk to a real person being on a real phone line about your issue ).
Additionally, it’s not overly Expensive compared to some competing products, especially Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing operation and its relatively basic automation features.
I hope you have found this Aweber review Helpful so far, but if you haven’t made your mind up on if this is actually the e-marketing solution for you, here is a brief breakdown of the key pros and cons of utilizing it: Aweber Multiple Lists
Disadvantages of using Aweber
Split testing is presently disabled.
There are cheaper options out there that offer considerably more attributes in the marketing automation section – Getresponse being a prime example.
Some of the templates look somewhat dated.
The RSS to email templates are poor and they can not be edited with Aweber’s standard drag and drop email builder.
You can’t include or exclude multiple segments at once when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support options are more extensive than is the case with some key competing goods and based on Aweber’s Stevie awards for client service, ought to be high.
It’s reasonably priced – although not the most expensive product of its kind out there, it’s more affordable than several comparable options.
It lets you select whether to join people to your list on a single or double click basis.
It has good export functionality, together with the option to import a wide assortment of file types and add the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly using a good assortment of third party applications and apps.
It comes with an extremely large range of templates – over its key competitors.
Setting up easy time-based autoresponders is very easy to do.
All email templates are all responsive.
Reporting attributes are powerful.
Segmenting data is relatively easy and you can use both area contents and user activity (email opens, hyperlinks clicked etc.) to create your segments.
You can get a free trial of Aweber here.
You will find 5 Aweber plans on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 a month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 readers: $149 per month
In Case You Have 25,000+ subscribers, You’ll need to call Aweber for a quotation.
A 14% reduction is available In case you pay quarterly; a 14.9% discount is available if you pay annually. There are also some discounts available for students and non-profit organisations.
1 Part of Aweber’s pricing Structure that prospective users might enjoy is that all of attributes are available on all programs – unlike any competing goods you don’t have to be on more expensive plans to unlock specific functionality.
That said, The performance on Aweber – as we will see below – isn’t always as extensive as you may find in competing email advertising solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly more affordable than Campaign Monitor
much cheaper than iContact
roughly the same cost as Mailchimp
marginally more expensive than Getresponse
considerably more expensive than Mad Mimi (note: Mad Mimi’s attribute set is significantly more basic however).
It is worth noting that the aforementioned Comparisons don’t really apply to very small lists nonetheless – if you’ve got a small email database, a number of these competing products are greater value.
By Way of Example, hosting a listing Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month using Mad Mimi
$15 per month with Mailchimp
$15 per month with Getresponse
$29 per month using Campaign Monitor *
$32 per month with iContact
Taking another example, if you Have a larger list comprising 10,000 documents, it will cost $69 with Aweber and…
$149 monthly using Campaign Monitor *
$79 monthly using iContact
$75 per month with Mailchimp
$65 monthly with Getresponse
$42 per month using Mad Mimi
* A quick note about Campaign Monitor: you will find some cheaper Campaign Monitor programs available which allow you to host the very same amounts of email addresses outlined previously, but they restrict the amount of e-newsletters that it is possible to send to them. For the sake of a fair comparison, I have referenced the prices for Campaign Monitor programs that allow unlimited broadcasts as these plans are comparable in terms of ship volumes allowed to the Aweber ones.
That’s just two examples of Route, and Aweber’s opponents have different pricing tiers that will occasionally make Aweber cheaper, occasionally more expensive. But normally I would say Aweber is priced roughly in the middle of the e-marketing solution scale.
Of course, pricing Isn’t the Only variable you should base your choice on. . .the more important thing to work out is exactly what bang you get for your dollar.
So let’s Look at several Aweber attributes.
Aweber Free Trial
One of those Best ways to decide whether Aweber is to you naturally would be to avail of its free trial. Aweber Multiple Lists