Primary Features Aweber Import
Aweber provides you with the Following key features:
the ability to import / host an email database
a vast range of templates
a few marketing automation performance
responsive email layouts
RSS / blog to-email functionality
phone, email and live chat service
integrations with third party apps Aweber Import
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email service and Live chat support is all available – that contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer live or email chat service.
Additionally, there’s no magic to Go through to contact service – related phone number and email details can be seen very easily on the company’s contact page, without any necessity to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the company won a Gold award in 2016 the US’ National Customer Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you will receive when you contact them.
If you are a newcomer to email Marketing, then this type of easy accessibility to good-quality support is a powerful argument in favour of using Aweber as your e mail marketing supplier.
In relation to The access to support, you can get in touch with Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and their email and live/chat service is available 24/7.
In contrast to its Competitions, Aweber provide one of the biggest sets of e-newsletters templates available: you will find more than 700 accessible.
To provide a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be honest, I don’t adore all of The layouts – some of them look slightly dated. I would consider them to be slightly better compared to Getresponse ones, but maybe not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer volume of templates available means that using a bit of tweaking you should be able to obtain a suitable one for your e-newsletters. There is, of course, always the choice of communicating your own also. Aweber Import
Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it into e-newsletters which get sent out according to your schedule that you define. Back in Aweber, this can be known as’Blog broadcasts’, though technically you can take advantage of this attribute with any content that has an RSS feed.
This functionality is Particularly handy for bloggers who want subscribers on their mailing lists to automatically receive e-newsletters comprising their newest articles (or, really, a monthly digest of blog posts). Essentially, it means that you can force your newsletters from the website – this is a large time-saver.
It is worth noting however that You can not use the standard Aweber template layouts for RSS-to-email purposes – you need to pick from a set of templates which are made specifically for this purpose.
On the other hand, there are quite Some of these to pick from – more than most other e-marketing alternatives I’ve tried.
On the down Side, many of them look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you’ll probably be able to find something which works ok, but I think there is definitely some massive room for improvement here.
One thing that you can not use in Aweber templates which you can in some other competing platforms (like Mailchimp and Campaign Monitor) is net fonts. You’re limited to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of web fonts – for instance, your mails are very likely to seem more consistently and display more faithfully across email clients – but merely using web safe fonts may make templates look a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it would be great to see a few of the templates freshened up a bit, and the inclusion of some attractive web fonts.
Importing an Current database Into Aweber is a pretty straightforward affair.
You can upload the next file Types:
As an Alternative, You can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you import your information, you’re Given the option to add your readers to a certain set of autoresponders, and label them. Not all competing goods allow the addition of imported data into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam motives, you will Have to answer a few questions regarding how you gathered the information you are importing. If your listing is on the bigger side, you may also need to wait until it’s reviewed by Aweber’s anti-spam compliance team (as is true with other email marketing tools).
In essence, Aweber’s importing performance is good – no complaints .
Marketing automation is a characteristic Which is offered by email advertising solutions like Aweber.
I often think of it as ‘Autoresponders 2.0′ – where you go beyond conventional’trickle’ campaigns and create complex user journeys using’IFTT’ – if this, then – style workflows.
With Marketing automation, you generally look for a flowchart where emails are sent based on consumer actions: email opens, connect clicks, site visits, purchases made and so on.
Aweber lately introduced a new marketing Automation feature that to a level provides this performance:’Aweber Campaigns.’ With this attribute, you can use certain user activities — namely opens and clickthroughs — along with the application of tags to ascertain what needs to be sent to whom and when (see above).
But I Think this functionality should go somewhat further really – tools like Getresponse and Mailchimp supply much more flexibility in regards to which types of user behaviour can activate mailouts.
For example, in Getresponse, you may use triggers such as purchase, specific page visits, subscriber’score’ and revenue pipeline stage to send messages.
Thus Aweber is definitely playing a little bit of catch up with its rivals here. Aweber Import
Autoresponders – a Collection of Follow up emails which are automatically triggered by time or user actions – are a key part of a e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly good. Oddly, it’s just’okay’.
On the other hand it is very easy To install follow up emails based on time interval – for example, automatically sending subscribers an e-mail email instantly after sign up, a promo code two days afterwards and also a’follow us on social websites’ email a week later is extremely easy. This is a typical use of autoresponders and it is a breeze with Aweber.
On the other hand, triggering Autoresponders based on user activities and buys is a bit more complex compared to key opponents Mailchimp and Getresponse.
Utilizing Aweber, you are able to make ‘goals’ or combine automation rules with tagging to make autoresponders act in quite funky ways. . .but if you want to make use of autoresponders in actually advanced manners, you’re likely going to should look at other products, especially Getresponse, which provides’marketing automation’ performance that pops up to some built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they’re being viewed on. In this day and age of smartphones and tablets, this can be a good feature.
One minor Gripe I have yet regarding the responsive designs is that to preview them you will actually have to send a test email to a smartphone. On other platforms you can normally just hit a’preview on phone’ button or similar. The absence of this functionality isn’t a dealbreaker by any means, but it will slow you down a little, especially if you’re sending a great deal of campaigns each month.
Divide testing (also known as A/B testing) entails sending variations of your e-newsletters to a number of your mailing list, tracking the operation of each, and sending the’best’ variant to the rest of your list.
Many e-marketing tools manage This automatically for you: you create a couple of distinct versions of your email (using either different content or subject headers), send them to a sample of your data, and your e-marketing option will roll the very best performing version automatically to the rest of your mailing list.
Divide testing USED to be great In Aweber: until very recently, you could create and examine four variants of an email (making Awber’s split testing operation better than many major rivals; Getresponse being a notable exception).
For a few Reason split testing is presently completely inaccessible in Aweber – I’ve been assured by their sales team that it is coming back during the upcoming few months, but if you believe you are likely to want this operation urgently you could be best off considering an alternative email marketing solution.
Email analytics in Aweber are good. Along with Having the Ability to monitor crucial stats such as open Pace, clickthroughs and bounces, You May Also look at a lot of other useful analytics / advice, such as
that the growth of lists over the years
an Summary of sign up methods
where people are opening your email (i.e., geographical place )
the background of an individual’s action – you can view past clicks and opens etc. at a per-subscriber degree
And much else besides.
With regards to how this compares With competing products, I’d say that Aweber’s reporting is more comprehensive than what is available in Campaign Monitor or Mad Mimi; nonetheless , I would assert that Mailchimp and Getresponse both provide better reporting ports.
Together with the latter two goods you Seem to have the ability to get more of an summary of information in 1 place, especially when looking at the operation of individual e-newsletters.
By contrast, With Aweber you’ve got to flick between three sections -“Broadcasts”,”Subscribers” and”Reports” to get a general picture of information, whereas Getresponse and Mailchimp current all the reporting information onto a single dashboard (which you can then use to drill down to particulars ). Aweber Import
A Great feature of Aweber is that the Flexibility it gives you about how you want to handle the opt-in process.
You can choose to subscribe your Users on either one opt-in or a double opt-in basis (single opt-in is when a consumer is dispersed immediately after finishing a form; dual opt-in is if they need to click a link in a confirmation email to complete their subscription).
The two Approaches have their own merits, so it’s fantastic to see Aweber being flexible in this regard – not all competing solutions provide their customers with this selection.
Aweber Provides a decent range of integrations with different options. There are over 400 integrations available which allow you to join Aweber to various types of cloud-based applications – web builders such as Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so on.
Some of these involve dedicated widgets; others involve adding a snippet of code into a website; others involve a sync tool such as Zapier.
It’s uncommon that Aweber will plug to other software quite as seamlessly as Mailchimp (that seems to be the default option’standard’ email marketing choice for a great deal of programs ), but you should not have too much difficulty getting Aweber to operate with a wide range of other SaaS (software as a service) programs.
Information in Aweber is Pretty simple. You can create sections not only based on the contents of any field in your database, but also on user action too – mails opened, web pages visited, links clicked, products bought and in the future. It’s all very flexible and simple to use.
It is a bit tricky however To figure out how to get to the screen where you create the segments – you basically have to go to a’manage subscribers’ section, search for some readers and save the search for a segment.
To be honest, some solutions (such As Getresponse) use a similar approach to section creation – but others (like Campaign Monitor and Mailchimp) provide a more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast mails to multiple segments at once, however. This may cause problems for many users that have a need to’pick and mix’ segments in mailouts on a regular basis.
For instance, say you are a dealership having a mailing list containing a field called’car version.’ You’ve used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Specifically pertinent to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three sections in one go.
In an ideal world you would only be Able to select the applicable segments and send the message to all those three groups. With Aweber however – this is not possible. You’d have to either send three individual messages or create a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You would like to exclude certain segments from the air; so ultimately it is a little bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a much better way.
Overall I’d say Aweber is a Strong email marketing tool.
It is not the best product of its own Kind available, but it’s reasonably priced, simple to use and contains many of the key features you’d expect from an email marketing solution.
The main aspects of the product That would nudge me in Aweber’s leadership are its own ease-of-use and thorough support. The latter may be particularly important for some potential customers, particularly those starting out in e-marketing with no truckload of technical skills (you likely won’t have stuck, but if you do, you can speak with an actual human being on an actual phone line about your issue ).
In Addition, It’s not overly Expensive by comparison to a competing products, especially Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing operation and its relatively basic automation features.
I hope you have found this Aweber review Helpful so far, but in case you haven’t made up your mind on if this is the e-marketing alternative for you, here’s a simple breakdown of the key pros and cons of using it: Aweber Import
Disadvantages of using Aweber
Divide testing is currently disabled.
There are cheaper options out there which offer considerably more attributes in the marketing automation section – Getresponse being a prime example.
A number of the templates look somewhat dated.
The RSS to email templates are poor and they can not be edited with Aweber’s standard drag and drop email builder.
You can’t include or exclude multiple segments simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is true with some essential competing products and according to Aweber’s Stevie awards for client support, should be high.
It’s reasonably priced – whilst not the cheapest product of its type out there, it is cheaper than several similar options.
It enables you to choose whether to join people to your list on a single or double click basis.
It’s good export functionality, with the choice to import a wide assortment of file types and add the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly using a fantastic assortment of third party applications and programs.
It includes an extremely large range of templates – more than its key rivals.
Setting up easy time-based autoresponders is extremely easy to do.
All email templates are all responsive.
Reporting features are powerful.
Segmenting data is relatively easy and you may use both area contents and user action (email opens, links clicked etc.) to create your segments.
You can get a free trial of Aweber here.
You will find 5 Aweber plans on Provide:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 readers: $69 monthly
10,001 to 25,000 readers: $149 per month
If you have 25,000+ subscribers, You’ll need to call Aweber to get a quotation.
A 14% reduction can be obtained In case you pay quarterly; a 14.9% discount is available if you pay annually. Additionally, there are some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Structure that potential users might like is that all of attributes are available on all plans – unlike any competing goods you don’t have to be on more costly plans to unlock certain functionality.
That said, The functionality available on Aweber – as we will see below – isn’t necessarily as extensive as you might find in rival email advertising solutions.
Pricing Vs. Competition
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
considerably more affordable than iContact
roughly the exact same cost as Mailchimp
slightly more costly than Getresponse
much more costly than Mad Mimi (notice: Mad Mimi’s feature set is more basic however).
It’s worth noting that the above Comparisons do not really apply to very small lists however – if you have a small email database, several of the competing goods are better value.
For example, hosting a listing Comprising 1000 records will cost you $29 with Aweber, and…
$12 per month with Mad Mimi
$15 per month with Mailchimp
$15 monthly using Getresponse
$29 per month using Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a bigger list comprising 10,000 documents, it will cost $69 using Aweber and…
$149 monthly using Campaign Monitor *
$79 monthly using iContact
$75 per month with Mailchimp
$65 per month having Getresponse
$42 monthly using Mad Mimi
* A quick note about Campaign Monitor: you will find some cheaper Campaign Monitor plans available which allow you to host the very same amounts of email addresses outlined above, but they limit the amount of e-newsletters that it is possible to send to them. For the interest of a comparison, I’ve referenced the costs for Campaign Monitor programs that allow unlimited broadcasts since these programs are similar in terms of ship volumes permitted to the Aweber ones.
That is just two examples of Course, and Aweber’s opponents have different pricing tiers which will sometimes make Aweber cheaper, occasionally more expensive. But normally I’d say Aweber is priced about in the middle of this e-marketing solution scale.
Of course, pricing Isn’t the Only factor you should base your choice on. . .the more important thing to work out is what bang you get for your buck.
So let’s Look at some Aweber features.
Aweber Free Trial
One of the Best ways to choose whether Aweber is for you naturally would be to avail of its free trial. Aweber Import