Primary Features Aweber Alternative
Aweber provides you with the Following key attributes:
the capacity to import / server the email database
a wide range of templates
some marketing automation performance
responsive email designs
RSS / blog to-email functionality
phone, email and live chat support
integrations with third-party apps Aweber Alternative
Aweber’s service is one of The stand-out features of the product.
Phone assistance, email service and Live chat service is all available – this compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only offer live or email chat service.
Furthermore, there’s no magic to Proceed through to get service – related phone number and email details can be viewed quite easily on the company’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the service you’ll receive if you contact them.
If you are a novice to email Advertising, then this sort of simple accessibility to good-quality support is a powerful argument in favour of using Aweber as your e mail marketing supplier.
In relation to The access to support, you can get in touch with Aweber’s phone support team from 8am-8pm ET Monday to Friday, and also their email and live/chat support is available 24/7.
By comparison to its own Competitions, Aweber provide one of the largest sets of e-newsletters templates available: you will find over 700 available.
To Supply a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I don’t adore all of The designs – some of them seem slightly dated. I would consider them to be slightly better compared to Getresponse ones, but not as excellent as Mailchimp’s or Campaign Monitor’s.
However, the Sheer volume of templates available means that using a bit of tweaking you should be able to find a proper one for your e-newsletters. There’s, of course, always the choice of coding your own also. Aweber Alternative
Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it into e-newsletters which get sent out based on your schedule that you specify. Back in Aweber, this is known as’Blog broadcasts’, although you can use this attribute with any content which has an RSS feed.
This functionality is Particularly useful for bloggers that want subscribers on their mailing lists to automatically receive e-newsletters comprising their newest articles (or, indeed, a monthly digest of blog posts). In essence, it means you can force your newsletters from your website – this can be a large time-saver.
It is worth noting however that You can’t use the normal Aweber template layouts for RSS-to-email purposes – you have to pick from a set of templates which are made specifically for this function.
On the plus side, there are quite A few of these to pick from – more than most other e-marketing solutions I have tried.
On the down Side, many look pretty dreadful. And annoyingly, you can not use the standard Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to be able to find something which works fine, but I believe there is definitely some massive space for improvement here.
One thing that you can not use in Aweber templates that you can in some other rival platforms (like Mailchimp and Campaign Monitor) is web fonts. You are limited to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Permitting use of web fonts – for example, your mails are very likely to seem more consistently and exhibit more faithfully across email clients – however merely using web safe fonts can make templates look a tiny bit blander than they otherwise could.
In general, I’d give Aweber a Thumbs up in the template section, but it’d be great to see a few of the templates freshened up a bit, and also the inclusion of some appealing web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the following file Types:
As an Alternative, You can add Individual subscribers, or copy and paste rows of readers into Aweber.
As you export your data, you are Given the option to add your readers to a certain pair of autoresponders, and label them. Not all competing goods permit the addition of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam reasons, you may Have to answer a few questions about how you collected the data you’re importing. If your listing is on the larger side, you may also need to wait until it is assessed by Aweber’s anti-spam compliance team (as is true with other email marketing tools).
In essence, Aweber’s importing functionality is good – no complaints .
Marketing automation is a feature Which is offered by email marketing solutions like Aweber.
I often consider it as ‘Autoresponders 2.0′ – where you go beyond traditional’drip’ campaigns and create sophisticated user journeys with’IFTT’ – if this, then that – fashion workflows.
With Marketing automation, you generally design a flowchart where emails are sent based on user actions: email opens, link clicks, website visits, purchases made and so forth.
Aweber recently introduced a new advertising Automation feature that to a level provides this functionality:’Aweber Campaigns.’ With this attribute, you can use certain user actions — specifically opens and clickthroughs — along with the application of tags to ascertain what needs to be routed to whom and when (see above).
But I Think this functionality should go somewhat further actually – tools like Getresponse and Mailchimp supply much more flexibility in regards to which types of user behavior can activate mailouts.
For instance, at Getresponse, you can use triggers like buy, specific page visits, subscriber’score’ and revenue pipeline stage to send messages.
So Aweber is definitely playing a little bit of catch up with its rivals here. Aweber Alternative
Autoresponders – a series of Follow up emails that are automatically triggered by time or user activities – are an integral part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder functionality to be mind-blowingly good. Oddly, it is just’alright’.
On the other hand It’s very easy To install follow up mails based on time interval – for instance, automatically sending readers an e-mail email instantly after sign up, a promo code 2 days afterwards and also a’follow us on social websites’ email a week after is extremely straightforward. This is a typical use of autoresponders and it is a breeze with Aweber.
On the down side, triggering Autoresponders according to user activities and buys is a bit more complex compared to key competitors Mailchimp and Getresponse.
Utilizing Aweber, you are able to create ‘goals’ or unite automation principles with tagging to create autoresponders act in very funky ways. . .but if you would like to take advantage of autoresponders in actually advanced manners, you’re likely going to should appear at other goods, especially Getresponse, which supplies’advertising automation’ performance that hooks up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they’re being seen on. In this time of tablets and smartphones, this definitely is a fantastic feature.
1 minor Gripe I have however regarding the responsive designs is the way to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can usually just hit a’preview on telephone’ button or comparable. The lack of the functionality isn’t a dealbreaker by any means, but it will slow you down a little, particularly if you are sending a great deal of campaigns every month.
Divide testing (also called A/B testing) entails sending variations of your e-newsletters to a number of your mailing list, monitoring the performance of eachand every sending the’best’ version to the rest of your list.
Most e-marketing tools handle This automatically for you: you produce a couple of different variations of your email (using either different content or theme headers), send them into a sample of your data, and your e-marketing solution will roll out the very best performing version mechanically to the remainder of your mailing list.
Split testing USED to be great In Aweber: until quite recently, you were able to make and examine four variants of an email (making Awber’s split testing functionality better than many major rivals; Getresponse being a notable exception).
For a few Reason split testing is currently completely unavailable in Aweber – I’ve been assured by their own sales team that it is coming back over the next few months, but if you think you are going to want this operation desperately you might be best off considering an alternative email advertising solution.
Email analytics in Aweber are good. Along with Having the Ability to monitor key stats such as open Pace, clickthroughs and bounces, you can also look at a lot of other useful analytics / advice, such as
that the Increase of lists over the years
an Summary of sign up methods
where individuals are opening your email (i.e., geographical location)
the background of an individual’s activity – you can see past opens and clicks etc. in a per-subscriber degree
And much else besides.
With regards to how this compares With competing products, I’d say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or even Mad Mimi; however, I would assert that Mailchimp and Getresponse both provide better reporting ports.
With the latter two goods you Appear to be able to get more of an overview of information in 1 place, especially when looking at the performance of individual e-newsletters.
By contrast, With Aweber you’ve got to flick involving three segments -“Broadcasts”,”Clients” and”Reports” to find an overall picture of information, whereas Getresponse and Mailchimp current all their reporting information on one dashboard (that you can then use to drill down to particulars ). Aweber Alternative
A nice feature of Aweber is the Flexibility it provides you around how you want to deal with the opt-in process.
You can choose to subscribe your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a user is dispersed immediately after completing a form; dual opt-in is if they need to click a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it’s fantastic to see Aweber being flexible in this respect – not all competing solutions provide their clients with this selection.
Aweber Provides a decent selection of integrations with other options. There are more than 400 integrations available which allow you to connect Aweber to various types of cloud-based applications – web builders such as Wix or WordPress; CRM tools like Salesforce; landing pages like Instapage and so forth.
Some of them involve committed widgets; others demand including a snippet of code into a site; others involve a sync tool such as Zapier.
It is uncommon that Aweber will plug into other software quite as easily as Mailchimp (which seems to be the default option’standard’ email marketing choice for a great deal of apps), but you also should not have too much trouble getting Aweber to work with a wide selection of other SaaS (software as a service) programs.
Segmenting data in Aweber is Pretty straightforward. You can create segments not only based on the contents of any field in your database, but also on user action too – mails opened, web pages visited, links clicked, goods bought and so on. It is all very flexible and easy to use.
It is a little bit tricky however To figure out how to get to the screen where you make the segments – you basically have to visit some’handle subscribers’ section, search for some subscribers and save the search as a section.
To be fair, some solutions (such As Getresponse) use a similar approach to segment creation – although others (such as Campaign Monitor and Mailchimp) provide a more findable’segments’ section.
Regrettably Aweber doesn’t let You broadcast emails to multiple sections at the same time, however. This may cause problems for some users that have a need to’pick and mix’ sections in mailouts on a normal basis.
For instance, say you’re a dealership having a mailing list comprising a field known as’car model.’ You’ve used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly relevant to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three segments in 1 go.
In an ideal world you’d only be Able to choose the relevant segments and send the message to all those three groups. With Aweber though – that is not possible. You’d need to send three individual messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll Have a similar issue if You want to exclude certain segments from the air; so ultimately it’s a bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a much greater manner.
Overall I’d say Aweber is a Strong email marketing tool.
It is not the best product of its own Kind available, but it’s reasonably priced, easy to use and comprises most of the main features you’d expect from an email marketing alternative.
The primary aspects of the product That will nudge me Aweber’s direction are its own ease-of-use and comprehensive support. The latter may be especially important for some potential users, especially those starting out in e-marketing without a truckload of technical skills (you probably won’t have stuck, but if you do, you can talk to an actual person being on a real phone line about your issue ).
Additionally, it’s not too Expensive compared to a competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing functionality and its relatively basic automation features.
I hope you have found this Aweber review Helpful so far, but in case you haven’t made up your mind on if this is actually the e-marketing alternative for you, here is a brief breakdown of the important advantages and disadvantages of using it: Aweber Alternative
Benefits of using Aweber
Split testing is currently disabled.
There are cheaper options on the market which offer considerably more attributes in the marketing automation section – Getresponse being a prime example.
A number of the templates look somewhat dated.
The RSS to email templates are poor and they can’t be edited using Aweber’s standard drag and drop email builder.
You can not include or exclude multiple segments at once when sending an e-newsletter.
Benefits of Aweber
It’s easy to use.
Support alternatives are more extensive than is the case with some essential competing goods and based on Aweber’s Stevie awards for client support, should be high.
It’s reasonably priced – whilst not the most expensive product of its type on the market, it’s cheaper than many comparable options.
It enables you to select whether to subscribe people to your list on a single or double opt-in basis.
It’s good export functionality, with the option to import a wide assortment of file types and add the email addresses you’re importing directly into an abysmal cycle.
It integrates neatly with a good assortment of third party applications and programs.
It comes with an extremely large assortment of templates – over its key competitors.
Setting up simple time-based autoresponders is extremely simple to accomplish.
All email templates are all responsive.
Reporting attributes are strong.
Segmenting data is relatively simple and you may use both field contents and user action (email opens, links clicked etc.) to create your segments.
You can Find a free trial of Aweber here.
There are 5 Aweber plans on Provide:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ readers, You’ll need to call Aweber for a quote.
A 14% reduction can be obtained If you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and non-profit organisations.
One Part of Aweber’s pricing Construction that potential users may like is that all of attributes are available on all programs – unlike some competing goods you don’t need to be on more costly plans to unlock certain performance.
That said, The functionality available on Aweber – as we will see below – is not always as extensive as you may find in rival email marketing solutions.
Pricing Vs. Competition
Aweber is, Generally Speaking,
Significantly more affordable than Campaign Monitor
much more affordable than iContact
roughly the same price as Mailchimp
slightly more expensive than Getresponse
much more expensive than Mad Mimi (notice: Mad Mimi’s attribute set is significantly more basic however).
It is worth noting that the above Comparisons do not really apply to very little lists nonetheless – if you’ve got a little email database, several of these competing products are greater value.
For example, hosting a list Comprising 1000 records will cost you $29 using Aweber, and…
$12 monthly with Mad Mimi
$15 per month with Mailchimp
$15 monthly with Getresponse
$29 per month with Campaign Monitor *
$32 per month with iContact
Taking another example, if you Have a larger list comprising 10,000 records, it is going to cost $69 with Aweber and…
$149 per month with Campaign Monitor *
$79 per month using iContact
$75 monthly with Mailchimp
$65 monthly having Getresponse
$42 monthly with Mad Mimi
* A quick note about Campaign Monitor: you will find some cheaper Campaign Monitor programs available which permit you to host the same quantities of email addresses outlined previously, but they limit the amount of e-newsletters which you can send to them. For the sake of a fair comparison, I have referenced the prices for Campaign Monitor programs that allow unlimited broadcasts as these plans are comparable in terms of ship volumes allowed to the Aweber ones.
That’s just two examples of Route, and Aweber’s competitors have different pricing tiers which will sometimes make Aweber more economical, sometimes more expensive. But normally I would say Aweber is priced about in the middle of this e-marketing solution scale.
Obviously, pricing is not exactly the Only variable you need to base your choice on. . .the more important consideration to work out is what bang you get for your dollar.
So let’s Look at several Aweber attributes.
Aweber Free Trial
One of the Best ways to decide whether Aweber is to you of course would be to avail of its free trial. Aweber Alternative