Main Features Aweber Address
Aweber provides you with all the Following key attributes:
the ability to import / host the email database
a wide assortment of templates
some marketing automation performance
responsive email designs
RSS / website to-email functionality
phone, email and live chat service
integrations with third-party apps Aweber Address
Aweber’s support is one of The stand-out features of the product.
Phone assistance, email service and Live chat support is available – that contrasts very well with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only offer live or email chat service.
Furthermore, there’s no hoops to Go through to get support – related phone number and email details can be viewed quite easily on the organization’s contact page, without any necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the company won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you will receive if you contact them.
If you are a novice to email Advertising, then this sort of simple access to good-quality support is a strong argument in favour of using Aweber as your e mail marketing provider.
In terms of The access to support, you can get in touch with Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
By comparison to its own Competitors, Aweber provide one of the biggest collections of e-newsletters templates available: there are over 700 available.
To provide a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I don’t adore all of The designs – some of them look slightly dated. I’d believe them to be slightly better than the Getresponse ones, but not as excellent as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates accessible means that with just a bit of tweaking you should be able to find a suitable one for the e-newsletters. There’s, of course, always the choice of communicating your own too. Aweber Address
Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters which get sent out according to a schedule that you define. Back in Aweber, this is called’Blog broadcasts’, though you can use this attribute with any material that has an RSS feed.
This operation is Particularly handy for bloggers that want subscribers on their mailing lists to automatically receive e-newsletters containing their newest articles (or, indeed, a monthly digest of blog posts). In essence, it means that you can power your newsletters from the website – this is a big time-saver.
It’s worth noting that You can not use the standard Aweber template designs for RSS-to-email functions – you have to pick from a set of templates which are made specifically for this function.
On the other hand, you will find quite A few of them to choose from – more than most other e-marketing solutions I’ve tried.
On the down Side, many look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably be able to find something that works fine, but I think there is definitely some large space for improvement here.
1 thing that you can’t use in Aweber templates which you can in some other rival platforms (like Mailchimp and Campaign Monitor) is net fonts. You are restricted to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Allowing use of internet fonts – for example, your emails are likely to seem more consistently and display more faithfully across email clients – however only using web safe fonts can make templates look a tiny bit blander than they otherwise could.
Generally, I would give Aweber a Thumbs up in the template department, but it would be great to see some of the templates freshened up a little, and the addition of some attractive web fonts.
Importing an existing database Into Aweber is a pretty straightforward affair.
You can upload the next file Kinds:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you export your data, you are Given the option to add your readers to a particular set of autoresponders, and label them. Not all competing products permit the addition of imported data into autoresponder cycles so this really is a nice feature to have.
For anti-spam reasons, you will Have to answer a few questions about how you collected the information you are importing. If your listing is on the bigger side, you may also have to wait until it’s assessed by Aweber’s anti-spam compliance group (as is true with other email advertising tools).
In essence, Aweber’s importing functionality is good – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email marketing solutions like Aweber.
I tend to think of it as ‘Autoresponders 2.0′ – where you go beyond conventional’drip’ campaigns and create complex user journeys with’IFTT’ – if this, then – fashion workflows.
With Marketing automation, you typically design a flowchart where emails are routed based on consumer actions: email opens, link clicks, site visits, purchases made and so on.
Aweber lately introduced a new advertising Automation feature which to a level provides this functionality:’Aweber Campaigns.’ With this feature, you can use certain user activities — namely opens and clickthroughs — and the application of tags to determine what needs to be routed to whom and when (see above).
However, I Think this operation should go somewhat further actually – tools like Getresponse and Mailchimp supply considerably more flexibility in regards to which kinds of user behavior can activate mailouts.
By way of instance, at Getresponse, you can use triggers such as purchase, specific page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is playing a little bit of catch up with its rivals here. Aweber Address
Autoresponders – a Collection of Follow up emails that are automatically triggered by either time or user activities – are an integral part of a e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you would expect their autoresponder performance to be mind-blowingly good. Oddly, it is just’okay’.
On the plus side It’s very Straightforward To install follow up emails based on time interval – for instance, automatically sending readers an e-mail email instantly after sign up, a promo code 2 days later and a’follow us on social media’ email a week after is extremely straightforward. This is a regular use of autoresponders and it is a cinch with Aweber.
On the down side, triggering Autoresponders based on user actions and purchases is a bit more complex compared to key opponents Mailchimp and Getresponse.
Utilizing Aweber, you are able to create ‘targets’ or combine automation rules with tagging to create autoresponders behave in very funky ways. . .but if you want to take advantage of autoresponders in actually advanced manners, you’ll probably need to look at other products, especially Getresponse, which provides’advertising automation’ functionality that pops up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to suit the device they’re being viewed on. In this time of tablets and smartphones, this definitely is a good feature.
1 minor Gripe I have however regarding the reactive designs is the way to preview them you will actually have to send a test email to your smartphone. On other platforms you can normally just hit a’preview on phone’ button or comparable. The absence of this operation isn’t a dealbreaker by any means, but it does slow you down a little, particularly if you’re sending a great deal of campaigns every month.
Divide testing (also called A/B testing) entails sending variations of your e-newsletters to a number of your mailing list, monitoring the performance of each, and sending the’best’ version to the rest of your list.
Many e-marketing tools handle This automatically for you: you create a few distinct variations of your email (using either different content or subject headers), send them into a sample of your data, and your e-marketing solution will roll out the best performing version mechanically to the remainder of your mailing list.
Divide testing USED to be great In Aweber: until quite recently, you could make and examine four variations of an email (making Awber’s split testing operation better than many major competitors; Getresponse being a notable exception).
For some Reason split testing is currently completely inaccessible in Aweber – I’ve been assured by their own sales staff that it’s coming back over the upcoming few months, but if you believe you are going to want this operation desperately you might be best off considering an alternate email advertising solution.
Email analytics in Aweber have been good. Along with Having the Ability to monitor crucial stats such as open Pace, clickthroughs and bounces, You May Also look in a lot of other useful analytics / advice, including
that the Increase of lists over the years
an Summary of sign up methods
where individuals are opening your own email (i.e., geographical place )
the history of an individual’s action – you can see past clicks and opens etc. at a per-subscriber level
And much else besides.
In terms of how this compares With competing products, I’d say that Aweber’s reporting is much more comprehensive than what is offered in Campaign Monitor or Mad Mimi; however, I would argue that Mailchimp and Getresponse both provide better reporting interfaces.
With the latter two goods you Appear to have the ability to acquire more of an summary of information in one spot, especially when looking at the operation of individual e-newsletters.
By comparison, With Aweber you have got to flick involving three segments -“Broadcasts”,”Clients” and”Reports” to find an overall picture of information, whereas Getresponse and Mailchimp current all their reporting data onto one dashboard (that you can then use to drill down to specifics). Aweber Address
A Great feature of Aweber is the Flexibility it gives you around how you want to deal with the opt-in procedure.
You Can Opt to subscribe your Users on either a single opt-in or a double opt-in basis (single opt-in is when a consumer is dispersed immediately after completing a form; double opt-in is if they need to click a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it is good to see Aweber being flexible in this regard – not all competing solutions provide their customers with this selection.
Aweber Offers a decent range of integrations with other solutions. There are over 400 integrations available which enable you to join Aweber to various types of cloud-based software – web builders like Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so on.
A number of these involve committed widgets; others demand including a snippet of code into a site; others demand a sync tool like Zapier.
It’s rare that Aweber will plug into other applications quite as easily as Mailchimp (that seems to be the default’standard’ email marketing choice for a lot of programs ), but you shouldn’t have too much trouble getting Aweber to operate with a wide selection of other SaaS (software as a service) apps.
Data in Aweber is Fairly straightforward. You may produce sections not only depending on the contents of any field in your database, but also on user action too – mails opened, web pages visited, links clicked, goods purchased and in the future. It is all very flexible and simple to use.
It is a little bit tricky however To figure out how to get to the screen where you make the sections – you essentially have to go to some’handle subscribers’ section, search for some readers and save the search as a segment.
To be honest, some options (such As Getresponse) use a similar approach to section creation – although others (such as Campaign Monitor and Mailchimp) provide a more findable’sections’ section.
Unfortunately Aweber doesn’t let You broadcast mails to multiple segments at the same time, however. This may cause problems for some users who have a need to’pick and mix’ sections in mailouts on a regular basis.
By way of example, say you are a car dealer with a mailing list containing a field known as’car model.’ You’ve used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Specifically pertinent to Polo, Golf and Passat owners, and you also wish to send a message about it to those three segments in 1 go.
In an Perfect world you’d only be Able to select the relevant segments and send the message to all those three classes. With Aweber though – that isn’t possible. You’d have to send three separate messages or make a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar issue if You want to exclude particular segments from the broadcast; so ultimately it is a little bit of thumbs-down for the segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a much greater manner.
Overall I’d say Aweber is a Solid email marketing tool.
It’s not exactly the best product of its own Kind available, but it’s reasonably priced, easy to use and comprises many of the main features you’d expect from an email marketing alternative.
The primary Facets of the Item That will nudge me Aweber’s leadership are its ease-of-use and comprehensive support. The latter may be particularly critical for some potential users, particularly those starting out in e-marketing with no truckload of technical abilities (you likely won’t have stuck, but if you do, you are able to speak with a real person being on an actual phone line about your issue ).
Additionally, it’s not overly Expensive by comparison to some competing products, notably Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing functionality and its relatively fundamental automation features.
I hope you have found this Aweber review Helpful so far, but if you haven’t made your mind up on if this is the e-marketing alternative for you, here’s a brief breakdown of the important advantages and disadvantages of using it: Aweber Address
Disadvantages of using Aweber
Split testing is currently disabled.
There are cheaper options on the market that offer considerably more attributes in the marketing automation department – Getresponse being a prime example.
A number of the templates seem somewhat dated.
The RSS to email templates are poor and they can’t be edited with Aweber’s standard drag and drop email builder.
You can not include or exclude a number of segments simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s easy to use.
Support options are more extensive than is true with some key competing products and according to Aweber’s Stevie awards for customer support, should be high.
It is reasonably priced – whilst not the most expensive product of its type on the market, it is cheaper than several similar solutions.
It lets you select whether to subscribe people to your list on a single or double click basis.
It’s good export functionality, together with the choice to import a wide range of file types and also add the email addresses you are importing directly into an abysmal cycle.
It integrates neatly with a good assortment of third party tools and programs.
It comes with a very large range of templates – over its key competitors.
Setting up simple time-based autoresponders is extremely easy to do.
All email templates are all responsive.
Reporting attributes are powerful.
Segmenting data is relatively simple and you may use both area contents and consumer activity (email opens, hyperlinks clicked etc.) to make your segments.
You can get a free trial of Aweber here.
You will find 5 Aweber plans on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 subscribers: $69 monthly
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ subscribers, You will need to call Aweber to get a quote.
A 14% reduction can be obtained If you pay quarterly; a 14.9% reduction is available if you pay annually. There are also some discounts available for students and non-profit organisations.
1 Part of Aweber’s pricing Structure that potential users might like is that all of attributes are available on all programs – unlike some competing goods you do not have to be on more costly plans to unlock specific functionality.
That said, The performance on Aweber – as we’ll see below – is not always as extensive as you might find in rival email advertising solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly cheaper than Campaign Monitor
much cheaper than iContact
roughly the same price as Mailchimp
slightly more costly than Getresponse
much more costly than Mad Mimi (note: Mad Mimi’s feature set is significantly more basic however).
It’s worth noting that the aforementioned Comparisons don’t actually apply to very small lists nonetheless – if you have a small email database, a number of the competing goods are better worth.
By Way of Example, hosting a listing Containing 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 monthly with Mailchimp
$15 monthly with Getresponse
$29 per month using Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a bigger list containing 10,000 documents, it is going to cost $69 using Aweber and…
$149 per month with Campaign Monitor *
$79 monthly with iContact
$75 monthly with Mailchimp
$65 monthly with Getresponse
$42 monthly with Mad Mimi
* A quick note about Campaign Monitor: there are a few cheaper Campaign Monitor plans available which allow you to host the same quantities of email addresses outlined above, but they restrict the number of e-newsletters which you can send them. For the sake of a comparison, I have referenced the prices for Campaign Monitor programs that allow unlimited broadcasts as these plans are similar in terms of send volumes permitted to the Aweber ones.
That’s just two examples of Route, and Aweber’s opponents have different pricing tiers that will occasionally make Aweber cheaper, occasionally more expensive. But normally I would say Aweber is priced about in the middle of the e-marketing solution scale.
Obviously, pricing is not the Only variable you should base your decision on. . .the more important consideration to work out is what bang you get for your dollar.
So let us Look at some Aweber features.
Aweber Free Trial
One of the Best ways to choose whether Aweber is to you naturally is to avail of its free trial. Aweber Address