Primary Features Autoresponder Webmail
Aweber provides you with all the Following key attributes:
the capacity to import / host an email database
a vast assortment of templates
a few marketing automation performance
responsive email designs
RSS / blog to-email performance
phone, email and live chat support
integrations with third-party apps Autoresponder Webmail
Aweber’s support is one of The stand-out features of the product.
Phone support, email support and Live chat support is all available – that contrasts very well with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that only offer live or email chat service.
Furthermore, there’s no hoops to Proceed through to get service – relevant phone number and email details can be viewed very easily on the company’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (and a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the service you will receive if you contact them.
If you are a newcomer to email Advertising, then this type of simple accessibility to good-quality support is a powerful argument in favour of using Aweber as your email marketing supplier.
In terms of The access to support, you can get in touch with Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its Competitions, Aweber provide one of the largest collections of e-newsletters templates accessible: there are more than 700 accessible.
To Supply a bit of circumstance, There are around 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I do not love all of The designs – some of them look slightly dated. I’d believe them to be marginally better compared to Getresponse ones, but not as good as Mailchimp’s or Campaign Monitor’s.
However, the Sheer quantity of templates available means that using just a bit of tweaking you should be able to obtain a suitable one for your e-newsletters. There is, of course, always the choice of communicating your own too. Autoresponder Webmail
Like comparable e-marketing products, Aweber can take your site’s RSS feed and turn it into e-newsletters which get sent out according to a schedule that you specify. Back in Aweber, this is known as’Blog broadcasts’, though technically you can use this attribute with any material which has an RSS feed.
This functionality is Particularly handy for bloggers that need subscribers on their mailing lists to automatically receive e-newsletters containing their latest articles (or, indeed, a monthly digest of blog posts). In essence, it means that you can force your newsletters from the site – this can be a big time-saver.
It is worth noting however that You can’t use the normal Aweber template layouts for RSS-to-email functions – you need to choose from a set of templates which are made specifically for this function.
On the other hand, there are quite A few of these to choose from – over most other e-marketing alternatives I have tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably be able to find something which works ok, but I think there’s definitely some large space for improvement here.
One thing that you can not use in Aweber templates that you can in some other rival platforms (like Mailchimp and Campaign Monitor) is web fonts. You’re restricted to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Permitting use of internet fonts – for example, your emails are very likely to appear more consistently and exhibit more reliably across email clients – however merely using web safe fonts can make templates seem a little bit blander than they otherwise could.
Generally, I’d give Aweber a Thumbs up in the template section, but it would be great to find a few of the templates freshened up a little, and the inclusion of some appealing web fonts.
Importing an Current database To Aweber is a fairly straightforward affair.
You can upload the next file Kinds:
As an Alternative, You can add Individual subscribers, or copy and paste rows of readers into Aweber.
As you import your data, you’re Given the option to add your readers to a certain pair of autoresponders, and label them. Not all competing products permit the inclusion of imported data into autoresponder cycles so this is a wonderful feature to have.
For anti-spam reasons, you may Have to answer some questions about how you gathered the information you’re importing. If your list is on the larger side, you can also need to wait until it’s reviewed by Aweber’s anti-spam compliance team (as is true with other email advertising tools).
In essence, Aweber’s importing performance is great – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email marketing solutions like Aweber.
I often think of it as ‘Autoresponders 2.0′ – where you go beyond conventional’trickle’ campaigns and create complex user journeys using’IFTT’ – if this, then that – fashion workflows.
With Marketing automation, you typically look for a flowchart where emails are routed based on user activities: email opens, connect clicks, site visits, purchases made and so forth.
Aweber recently introduced a new advertising Automation feature that to some level provides this performance:’Aweber Campaigns.’ With this feature, you may use certain user actions — namely opens and clickthroughs — along with the application of tags to ascertain what needs to be sent to whom and when (see previously ).
But I Think this functionality should go somewhat further actually – tools such as Getresponse and Mailchimp provide much more flexibility in regards to which kinds of user behavior can activate mailouts.
For example, in Getresponse, you may use triggers such as buy, special page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is definitely playing a little bit of catch up with its competitors here. Autoresponder Webmail
Autoresponders – a Collection of Follow up emails that are automatically triggered by time or user actions – are a key part of any e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly excellent. Oddly, it is just’alright’.
On the other hand It’s very easy To set up follow up emails based on time interval – for example, automatically sending subscribers an onboarding email immediately after sign up, a promo code two days later and a’follow us on social websites’ email a week later is extremely easy. This is a typical use of autoresponders and it’s a breeze with Aweber.
On the other hand, triggering Autoresponders according to user activities and buys is a bit more complicated than with key competitors Mailchimp and Getresponse.
Utilizing Aweber, you can create ‘targets’ or unite automation principles with tagging to create autoresponders behave in very funky ways. . .but if you want to take advantage of autoresponders in really advanced ways, you’ll probably should appear at other products, particularly Getresponse, which provides’marketing automation’ performance that hooks up to some built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to suit the device they’re being seen on. In this time of smartphones and tablets, this definitely is a fantastic feature.
1 minor Gripe I have yet seeing the reactive designs is that to preview them you’ll actually have to send a test email to a smartphone. On other platforms you can usually just hit a’preview on telephone’ button or comparable. The lack of the operation isn’t a dealbreaker by any means, but it does slow you down a little, particularly if you’re sending a lot of campaigns every month.
Divide testing (also called A/B testing) entails sending variants of your e-newsletters to a number of your mailing list, monitoring the performance of every , and sending the’best’ variant to the rest of your list.
Many e-marketing tools manage This automatically for you: you produce a couple of distinct variations of your email (using either different content or theme headers), send them to a sample of your information, and your e-marketing solution will roll the best performing version mechanically to the remainder of your mailing list.
Split testing USED to be good In Aweber: until quite recently, you could make and test four variants of an email (making Awber’s split testing functionality better than most major competitors; Getresponse being a noteworthy exception).
For a few Reason split testing is currently completely unavailable in Aweber – I have been assured by their sales staff that it is coming back over the next few months, but if you believe you are going to need this functionality desperately you might be best off considering an alternate email advertising solution.
Email analytics in Aweber are good. In addition to being able to monitor key stats such as open rate, clickthroughs and bounces, you can also look at a lot of other useful analytics / information, such as
that the growth of lists over time
an overview of sign up methods
where people are opening your email (i.e., geographical place )
the background of an individual’s action – you can see past clicks and opens etc. at a per-subscriber degree
And more besides.
With regards to how this compares With competing products, I would say that Aweber’s reporting is much more comprehensive than that which is offered in Campaign Monitor or even Mad Mimi; however, I would assert that Mailchimp and Getresponse both provide better reporting ports.
With the latter two products you Appear to have the ability to get more of an summary of information in one place, especially when looking at the operation of individual e-newsletters.
By contrast, With Aweber you’ve got to flick involving three segments -“Broadcasts”,”Clients” and”Reports” to get a general picture of information, whereas Getresponse and Mailchimp present most of their reporting data onto one dashboard (which you can then use to drill down to particulars ). Autoresponder Webmail
A nice feature of Aweber is the Flexibility it provides you about how you need to handle the opt-in process.
You can choose to sign up your Users on either one opt-in or a dual opt-in basis (single opt-in is when a consumer is dispersed immediately after completing a form; dual opt-in is if they have to click a link in a confirmation email to complete their subscription).
The two Approaches have their own merits, so it’s good to see Aweber being flexible in this respect – not all competing solutions provide their customers with this selection.
Aweber Provides a decent selection of integrations with different options. You will find more than 400 integrations available which enable you to connect Aweber to different kinds of cloud-based software – web builders like Wix or WordPress; CRM tools such as Salesforce; landing pages like Instapage and so on.
Some of them involve committed widgets; others involve including a snippet of code into a website; others demand a sync tool like Zapier.
It’s uncommon that Aweber will plug into other applications quite as seamlessly as Mailchimp (that appears to be the default’standard’ email advertising option for a lot of apps), but you also shouldn’t have too much difficulty getting Aweber to work with a broad selection of other SaaS (software as a service) programs.
Segmenting information in Aweber is Pretty straightforward. You can create sections not only depending on the contents of any field in your database, but also on consumer activity too – emails opened, web pages visited, links clicked, products bought and in the future. It’s all very flexible and simple to use.
It is a little bit tricky however To figure out how to reach the screen where you create the sections – you basically have to visit some’handle subscribers’ section, search for some subscribers and then save the search as a section.
To be honest, some solutions (such As Getresponse) use a similar approach to section creation – although others (like Campaign Monitor and Mailchimp) supply a more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast mails to multiple sections at the same time, however. This may cause problems for some users who have a need to’pick and mix’ sections in mailouts on a normal basis.
For example, say you’re a dealership with a mailing list comprising a field known as’car version.’ You’ve used this field to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Specifically pertinent to Polo, Golf and Passat owners, and you wish to send a message about it to all those three segments in 1 go.
In an Perfect world you’d just be Able to select the applicable segments and deliver the message to those three groups. With Aweber though – this isn’t possible. You would have to either send three separate messages or make a new section targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You would like to exclude certain segments from the air; so finally it is a little bit of thumbs-down for its segmenting functionality in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a far greater manner.
Overall I’d say Aweber is a Strong email marketing instrument.
It’s not exactly the best product of its Kind available, but it’s reasonably priced, easy to use and contains many of the key features you’d expect from an email marketing alternative.
The primary Facets of the product That would nudge me in Aweber’s direction are its ease-of-use and thorough support. The latter might be especially important for some potential customers, especially those starting out in e-marketing with no truckload of technical abilities (you likely won’t get stuck, but if you do, you are able to speak with an actual person being on a real telephone line about your problem).
In Addition, It’s not too Expensive by comparison to a competing products, especially Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing functionality and its comparatively basic automation features.
I hope you’ve found this Aweber review Helpful so much, but in case you haven’t made your mind up on whether this is actually the e-marketing alternative for you, here is a brief breakdown of the key pros and cons of utilizing it: Autoresponder Webmail
Benefits of using Aweber
Divide testing is presently disabled.
There are cheaper options out there which offer considerably more attributes in the marketing automation department – Getresponse being a prime example.
A number of the templates look a bit dated.
The RSS to email templates are bad and they can not be edited using Aweber’s standard drag and drop email builder.
You can not include or exclude a number of sections simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support options are more extensive than is true with some key competing products and according to Aweber’s Stevie awards for customer service, should be high.
It is reasonably priced – whilst not the most expensive product of its kind on the market, it is cheaper than several comparable options.
It enables you to select whether to subscribe people to your list on a single or double click basis.
It’s good export functionality, together with the choice to import a wide assortment of file types and also add the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly with a fantastic range of third party tools and programs.
It comes with a very large range of templates – over its key rivals.
Setting up easy time-based autoresponders is extremely easy to do.
All email templates are all responsive.
Reporting attributes are strong.
Segmenting data is relatively easy and you can use both area contents and consumer action (email opens, hyperlinks clicked etc.) to make your segments.
You can get a free trial of Aweber here.
There are 5 Aweber plans on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 readers: $69 monthly
10,001 to 25,000 readers: $149 per month
If you have 25,000+ readers, You will have to call Aweber to get a quote.
A 14% discount is available In case you pay quarterly; a 14.9% discount is available if you pay annually. There are also some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Construction that potential users might like is that all features are available on all plans – unlike some competing goods you don’t need to be on more costly plans to unlock certain functionality.
Nevertheless, The functionality on Aweber – as we will see below – is not necessarily as extensive as you may find in competing email advertising solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly more affordable than Campaign Monitor
considerably cheaper than iContact
roughly the exact same price as Mailchimp
slightly more costly than Getresponse
much more costly than Mad Mimi (note: Mad Mimi’s feature set is more basic however).
It is worth noting that the aforementioned Comparisons don’t really apply to very small lists nonetheless – if you have a little email database, a number of the competing products are better worth.
By Way of Example, hosting a listing Containing 1000 records will cost you $29 with Aweber, and…
$12 monthly using Mad Mimi
$15 per month with Mailchimp
$15 monthly with Getresponse
$29 per month using Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a larger list comprising 10,000 documents, it will cost $69 using Aweber and…
$149 per month with Campaign Monitor *
$79 per month using iContact
$75 monthly with Mailchimp
$65 per month with Getresponse
$42 monthly with Mad Mimi
* A quick note about Campaign Monitor: you will find some cheaper Campaign Monitor plans available which allow you to host the same amounts of email addresses outlined above, but they limit the number of e-newsletters that it is possible to send them. For the sake of a comparison, I’ve referenced the prices for Campaign Monitor plans that permit unlimited broadcasts as these programs are comparable in terms of ship volumes allowed to the Aweber ones.
That is just two examples of Route, and Aweber’s opponents have different pricing tiers that will occasionally make Aweber more economical, sometimes more expensive. But normally I’d say Aweber is priced about in the middle of the e-marketing solution scale.
Of course, pricing is not exactly the Only variable you should base your decision on. . .the more important thing to work out is what bang you get for your dollar.
So let’s Look at some Aweber attributes.
Aweber Free Trial
One of those Best ways to decide whether Aweber is to you of course would be to avail of its free trial. Autoresponder Webmail