Primary Features Autoresponder Script
Aweber provides you with the Following key attributes:
the capacity to import / host the email database
a wide assortment of templates
a few marketing automation performance
responsive email designs
RSS / website to-email functionality
phone, email and live chat support
integrations with third party apps Autoresponder Script
Aweber’s support is one of The stand-out features of the product.
Phone support, email support and Live chat support is all available – that contrasts very well with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just offer live or email chat support.
Furthermore, there’s no hoops to Proceed through to contact support – relevant phone number and email details can be seen quite easily on the organization’s contact page, without any necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the company won a Gold award in 2016 the US’ National Client Association’s Stevie Awards (along with a bronze and silver awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you’ll receive when you contact them.
If you are a newcomer to email Marketing, then this type of simple accessibility to good-quality service is a strong argument in favour of using Aweber as your e mail marketing provider.
In relation to The access to support, you can contact Aweber’s phone support team from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its Competitors, Aweber provide one of the largest sets of e-newsletters templates accessible: there are more than 700 accessible.
To Supply a bit of context, There are around 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I do not adore all of The layouts – some of them seem slightly dated. I would believe them to be slightly better than the Getresponse ones, but maybe not as excellent as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates available means that using just a little bit of tweaking you should be able to find a proper one for your e-newsletters. There’s, of course, always the option of coding your own also. Autoresponder Script
Like similar e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters which get sent out according to a schedule that you define. In Aweber, this is called’Blog broadcasts’, although you can use this attribute with any material that has an RSS feed.
This functionality is Particularly useful for bloggers that need subscribers on their mailing lists to automatically receive e-newsletters containing their newest articles (or, really, a monthly digest of blog posts). In essence, it means you can force your newsletters from the website – this is a big time-saver.
It’s worth noting however that You can not use the normal Aweber template layouts for RSS-to-email functions – you have to choose from a set of templates which are made specifically for this purpose.
On the plus side, there are quite A few of them to choose from – over most other e-marketing solutions I have tried.
On the down Side, a number look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to be able to find something that works ok, but I think there’s definitely some large room for improvement here.
1 thing that you can not use in Aweber templates which you can in certain other rival platforms (such as Mailchimp and Campaign Monitor) is web fonts. You are restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Permitting use of web fonts – for instance, your mails are very likely to appear more consistently and exhibit more faithfully across email clients – but only using web safe fonts can make templates look a little bit blander than they otherwise could.
In general, I’d give Aweber a Thumbs up in the template section, but it would be great to see some of the templates freshened up a little, and the inclusion of some appealing web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the following file Types:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you import your data, you’re Given the option to add your readers to a particular set of autoresponders, and tag them. Not all competing products permit the addition of imported data into autoresponder cycles so this is a wonderful feature to have.
For anti-spam motives, you will Have to answer a few questions regarding how you collected the information you are importing. If your listing is on the larger side, you can also have to wait until it’s assessed by Aweber’s anti-spam compliance team (as is true with other email marketing tools).
In essence, Aweber’s importing performance is good – no complaints .
Marketing automation is a feature Which is offered by email marketing solutions like Aweber.
I tend to consider it as ‘Autoresponders 2.0′ – where you go beyond conventional’drip’ campaigns and create complex user journeys with’IFTT’ – if this, then that – style workflows.
With Marketing automation, you generally design a flowchart where emails are sent based on consumer actions: email opens, link clicks, site visits, purchases made and so on.
Aweber recently introduced a new marketing Automation feature which to some level provides this performance:’Aweber Campaigns.’ With this attribute, you can use certain user actions — namely opens and clickthroughs — along with the application of tags to determine what needs to be sent to whom and when (see previously ).
But I Think this operation needs to go somewhat further actually – tools such as Getresponse and Mailchimp supply much more flexibility in regards to which kinds of user behavior can activate mailouts.
By way of instance, at Getresponse, you may use triggers like buy, specific page visits, subscriber’score’ and revenue pipeline platform to send messages.
So Aweber is playing a little bit of catch up with its competitors here. Autoresponder Script
Autoresponders – a series of Follow up emails which are automatically triggered by time or user activities – are a key part of a e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly good. Oddly, it’s just’alright’.
On the plus side It’s very Straightforward To set up follow up emails based on time period – for instance, automatically sending subscribers an e-mail email instantly after sign up, a promo code 2 days afterwards and a’follow us on social websites’ email a week later is extremely straightforward. This is a regular use of autoresponders and it’s a cinch with Aweber.
On the other hand, triggering Autoresponders based on user actions and buys is a bit more complex than with key opponents Mailchimp and Getresponse.
Using Aweber, you are able to make ‘goals’ or combine automation rules with tagging to make autoresponders behave in very funky ways. . .but if you would like to make use of autoresponders in actually advanced manners, you’ll probably should look at other products, especially Getresponse, which provides’advertising automation’ functionality that hooks up to a built-in CRM.
And talking Of marketing automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to match the device they are being seen on. In this day and age of tablets and smartphones, this can be a fantastic feature.
1 minor Gripe I have however regarding the reactive designs is that to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can usually just hit on a’preview on telephone’ button or comparable. The lack of this functionality is not a dealbreaker by any means, but it does slow you down a little, particularly if you’re sending a great deal of campaigns every month.
Split testing (also called A/B testing) involves sending variations of your e-newsletters to a number of your mailing list, tracking the operation of every and every sending the’best’ variant to the rest of your list.
Many e-marketing tools manage This automatically for you: you create a few distinct versions of your email (using either differing content or subject headers), send them to a sample of your data, along with your e-marketing solution will roll the very best performing version automatically to the rest of your mailing list.
Split testing USED to be good In Aweber: until very recently, you were able to make and test four variants of an email (making Awber’s split testing functionality better than many leading competitors; Getresponse being a noteworthy exception).
For some Reason split testing is currently completely unavailable in Aweber – I have been assured by their sales team that it is coming back over the upcoming few months, but if you think you are likely to need this operation urgently you could be best off considering an alternative email marketing solution.
Email analytics in Aweber are good. In addition to Having the Ability to monitor key stats such as open rate, clickthroughs and bounces, You May Also look in a lot of additional useful analytics / advice, such as
the growth of lists over the years
an overview of sign up approaches
where people are opening your own email (i.e., geographical place )
the background of an individual’s activity – you can view past clicks and opens etc. in a per-subscriber degree
And much else besides.
In terms of how this contrasts With competing products, I’d say that Aweber’s reporting is more comprehensive than what is available in Campaign Monitor or Mad Mimi; howeverI would assert that Mailchimp and Getresponse both provide better reporting ports.
With the latter two products you Seem to have the ability to get more of an overview of information in one spot, especially when considering the performance of individual e-newsletters.
By comparison, With Aweber you have got to flick involving three sections -“Broadcasts”,”Subscribers” and”Reports” to find a general picture of information, whereas Getresponse and Mailchimp present all their reporting information on a single dashboard (that you can then use to drill down to particulars ). Autoresponder Script
A Great feature of Aweber is that the Flexibility it provides you around how you need to handle the opt-in process.
You Can Opt to subscribe your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a consumer is subscribed instantly after finishing a form; dual opt-in is if they need to click a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it’s fantastic to see Aweber being flexible in this respect – not all of competing solutions provide their customers with this selection.
Aweber Offers a decent range of integrations with other solutions. You will find over 400 integrations available which allow you to connect Aweber to different types of cloud-based applications – web builders such as Wix or Hotmail; CRM tools like Salesforce; landing pages such as Instapage and so on.
Some of them involve dedicated widgets; others demand adding a snippet of code into a website; others demand a sync tool like Zapier.
It’s uncommon that Aweber will plug into other software quite as easily as Mailchimp (which appears to be the default option’standard’ email marketing option for a lot of programs ), but you should not have too much difficulty getting Aweber to work with a broad range of other SaaS (software as a service) programs.
Data in Aweber is Pretty straightforward. You can create segments not only based on the contents of any field in your database, but also on consumer activity too – mails opened, web pages visited, links clicked, goods purchased and so on. It’s all very flexible and easy to use.
It’s a little bit tricky however To work out how to reach the screen where you create the segments – you basically have to go to a’handle subscribers’ section, search for a number of subscribers and save the search for a segment.
To be honest, some solutions (such As Getresponse) use a similar strategy to section creation – but others (like Campaign Monitor and Mailchimp) supply a more findable’sections’ section.
Regrettably Aweber doesn’t let You broadcast mails to multiple segments at the same time, however. This will cause problems for some users who have a need to’pick and mix’ sections in mailouts on a normal basis.
For instance, say you are a car dealer having a mailing list comprising a field called’car version.’ You have used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly pertinent to Polo, Golf and Passat owners, and you want to send a message about it to those three sections in one go.
In an Perfect world you’d just be Able to choose the applicable segments and send the message to all those 3 groups. With Aweber however – that is not possible. You’d need to either send three separate messages or make a new section targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You want to exclude certain segments from the broadcast; so ultimately it is a little bit of thumbs-down for the segmenting functionality in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a far greater way.
Overall I’d say Aweber is a Strong email marketing tool.
It is not exactly the best product of its Kind available, but it’s reasonably priced, easy to use and comprises many of the main features you’d expect from an email marketing alternative.
The primary Facets of the Item That would nudge me Aweber’s direction are its own ease-of-use and thorough support. The latter may be particularly critical for some potential users, particularly those starting out in e-marketing with no truckload of specialized skills (you probably won’t get stuck, but if you do, you are able to talk to a real person being on an actual phone line about your problem).
In Addition, It’s not too Expensive compared to a competing products, notably Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing operation and its relatively basic automation features.
I hope you have found this Aweber review Helpful so far, but if you haven’t made up your mind on whether this is the e-marketing alternative for you, here is a brief breakdown of the key advantages and disadvantages of utilizing it: Autoresponder Script
Disadvantages of using Aweber
Split testing is currently disabled.
You can find cheaper options out there that offer considerably more features in the marketing automation department – Getresponse being a prime example.
Some of the templates seem somewhat dated.
The RSS to email templates are bad and they can’t be edited with Aweber’s standard drag and drop email builder.
You can’t include or exclude a number of sections at once when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is true with some key competing products and according to Aweber’s Stevie awards for customer support, should be high.
It is reasonably priced – whilst not the most expensive product of its type out there, it is more affordable than several comparable solutions.
It enables you to select whether to join people to your listing on a single or double opt-in basis.
It has good import functionality, with the option to import a wide range of file types and also insert the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly with a good assortment of third party applications and programs.
It comes with an extremely large assortment of templates – more than its key rivals.
Setting up easy time-based autoresponders is extremely simple to accomplish.
All email templates are all responsive.
Reporting features are strong.
Segmenting data is relatively easy and you can use both area contents and user activity (email opens, hyperlinks clicked etc.) to create your sections.
You can Find a free trial of Aweber here.
You will find 5 Aweber strategies on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 subscribers: $69 monthly
10,001 to 25,000 subscribers: $149 per month
In Case You Have 25,000+ subscribers, You’ll have to call Aweber for a quotation.
A 14% reduction is available In case you pay quarterly; a 14.9% discount is available if you pay yearly. There are also some discounts available for students and not-for-profit organisations.
One aspect of Aweber’s pricing Construction that potential users might enjoy is that all of features are available on all programs – unlike any competing goods you do not need to be on more costly plans to unlock certain functionality.
Nevertheless, The functionality available on Aweber – as we will see below – is not always as extensive as you may find in rival email marketing solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly cheaper than Campaign Monitor
much more affordable than iContact
roughly the exact same cost as Mailchimp
slightly more expensive than Getresponse
considerably more costly than Mad Mimi (note: Mad Mimi’s attribute set is significantly more basic nonetheless ).
It’s worth noting that the above Comparisons don’t really apply to very small lists however – if you have a little email database, several of the competing goods are greater value.
For example, hosting a list Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 monthly with Mailchimp
$15 monthly with Getresponse
$29 per month using Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a bigger list containing 10,000 records, it will cost $69 using Aweber and…
$149 per month with Campaign Monitor *
$79 monthly using iContact
$75 monthly with Mailchimp
$65 monthly having Getresponse
$42 per month with Mad Mimi
* A quick note about Campaign Monitor: you will find some cheaper Campaign Monitor programs available which allow you to host the very same quantities of email addresses as outlined above, but they restrict the amount of e-newsletters that you can send them. For the sake of a comparison, I have referenced the prices for Campaign Monitor programs that allow unlimited broadcasts since these plans are similar in terms of send volumes permitted to the Aweber ones.
That’s just two examples of Course, and Aweber’s opponents have different pricing tiers which will sometimes make Aweber more economical, occasionally more expensive. But generally I would say Aweber is priced roughly in the middle of this e-marketing solution scale.
Of course, pricing Isn’t the Only factor you need to base your decision on. . .the more important consideration to work out is what bang you get for your buck.
So let’s Look at some Aweber features.
Aweber Free Trial
One of the Best ways to choose whether Aweber is to you naturally is to avail of its free trial. Autoresponder Script