Primary Features Autoresponder Price Comparison
Aweber provides you with all the Following key attributes:
the ability to import / host the email database
a vast range of templates
a few marketing automation performance
responsive email designs
RSS / website to-email functionality
telephone, email and live chat service
integrations with third-party apps Autoresponder Price Comparison
Aweber’s service is one of The stand-out features of the product.
Phone assistance, email service and Live chat support is all available – this contrasts very well with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just provide live or email chat support.
Additionally, there’s no magic to Proceed through to get service – relevant phone number and email details may be seen very easily on the organization’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the company won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (and a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you will receive when you contact them.
If you are a novice to email Advertising, then this sort of simple access to good-quality service is a strong argument in favour of using Aweber as your email marketing provider.
In terms of The access to support, you can get in touch with Aweber’s phone support staff from 8am-8pm ET Monday to Friday, and their email and live/chat service is available 24/7.
By comparison to its Competitions, Aweber provide one of the biggest sets of e-newsletters templates accessible: you will find more than 700 accessible.
To provide a bit of context, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be honest, I do not adore all of The designs – some of them seem slightly dated. I would consider them to be slightly better than the Getresponse ones, but maybe not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates accessible means that using a little bit of tweaking you should be able to obtain a proper one for your e-newsletters. There is, of course, always the option of coding your own also. Autoresponder Price Comparison
Like similar e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters which get sent out according to a schedule that you specify. Back in Aweber, this is called’Blog broadcasts’, although you can use this feature with any content that has an RSS feed.
This operation is Particularly handy for bloggers who want subscribers in their mailing lists to automatically receive e-newsletters comprising their newest articles (or, indeed, a monthly digest of blog posts). Essentially, it means you can power your newsletters from the site – this can be a large time-saver.
It is worth noting that You can’t use the normal Aweber template layouts for RSS-to-email functions – you have to pick from a set of templates which are made specifically for this function.
On the plus side, there are quite Some of them to choose from – over most other e-marketing solutions I’ve tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can not use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you are probably going to be able to find something that works fine, but I think there’s definitely some large room for improvement here.
One thing that you can not use in Aweber templates which you can in certain other competing platforms (like Mailchimp and Campaign Monitor) is net fonts. You’re restricted to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of web fonts – for example, your emails are very likely to seem more consistently and exhibit more reliably across email customers – however merely using web safe fonts may make templates seem a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it’d be great to see a few of the templates freshened up a little, and the addition of some appealing web fonts.
Importing an existing database Into Aweber is a fairly straightforward affair.
You can upload the following file Kinds:
As an Alternative, You can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you import your data, you are Given the option to add your readers to a particular set of autoresponders, and label them. Not all competing goods permit the inclusion of imported data into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam reasons, you will Need to answer a few questions about how you collected the data you’re importing. If your list is on the larger side, you can also have to wait until it’s assessed by Aweber’s anti-spam compliance group (as is the case with other email marketing tools).
In essence, Aweber’s importing functionality is great – no complaints .
Marketing automation is a characteristic Which is offered by email advertising solutions like Aweber.
I often consider it as ‘Autoresponders 2.0′ – in which you go beyond conventional’trickle’ campaigns and create sophisticated user journeys with’IFTT’ – if this, then – style workflows.
With Marketing automation, you generally design a flowchart where mails are sent based on consumer activities: email opens, link clicks, site visits, purchases made and so on.
Aweber lately introduced a new marketing Automation feature which to some degree provides this performance:’Aweber Campaigns.’ With this attribute, you may use certain user actions — specifically opens and clickthroughs — and the application of tags to ascertain what should be routed to whom and when (see previously ).
But I Think this operation should go a bit further really – tools such as Getresponse and Mailchimp provide considerably more flexibility in regards to which types of user behaviour can activate mailouts.
By way of example, at Getresponse, you may use triggers such as purchase, specific page visits, subscriber’score’ and revenue pipeline platform to send messages.
So Aweber is playing a bit of catch up with its competitors here. Autoresponder Price Comparison
Autoresponders – a Collection of Follow up emails that are automatically triggered by either time or user actions – are an integral part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder functionality to be mind-blowingly excellent. Oddly, it is merely’okay’.
On the plus side It’s very easy To install follow up emails based on time period – for instance, automatically sending subscribers an onboarding email immediately after sign up, a promo code two days later and also a’follow us on social websites’ email a week after is extremely easy. This is a typical use of autoresponders and it’s a breeze with Aweber.
On the other hand, triggering Autoresponders according to user activities and purchases is a little more complex than with key competitors Mailchimp and Getresponse.
Utilizing Aweber, you can make ‘goals’ or combine automation principles with tagging to create autoresponders act in quite funky ways. . .but if you would like to take advantage of autoresponders in actually advanced ways, you’ll probably need to appear at other products, especially Getresponse, which supplies’advertising automation’ functionality that hooks up to a built-in CRM.
And talking Of marketing automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to suit the device they are being seen on. In this time of smartphones and tablets, this definitely is a good feature.
One minor Gripe I have however seeing the reactive designs is that to preview them you will actually have to send a test email to your smartphone. On other platforms you can normally just hit on a’preview on phone’ button or similar. The lack of this operation isn’t a dealbreaker by any means, but it will slow you down a little, especially if you’re sending a great deal of campaigns every month.
Split testing (also called A/B testing) involves sending variations of your e-newsletters to some of your mailing list, tracking the performance of each, and sending the’best’ version to the remainder of your list.
Most e-marketing tools manage This automatically for you: you create a few distinct variations of your email (using either different content or theme headers), send them to a sample of your data, and your e-marketing solution will roll the very best performing version mechanically to the rest of your mailing list.
Split testing USED to be great In Aweber: until quite recently, you could make and examine four variations of an email (making Awber’s split testing functionality better than most leading competitors; Getresponse being a noteworthy exception).
For some Reason split testing is presently completely unavailable in Aweber – I’ve been assured by their sales team that it’s coming back during the next few months, but if you believe you’re going to want this operation desperately you might be best off considering an alternative email advertising solution.
Email analytics in Aweber are good. Along with Having the Ability to monitor key stats such as open rate, clickthroughs and bounces, you can also look in a lot of additional useful analytics / information, including
that the Increase of lists over time
an overview of sign up approaches
where individuals are opening your email (i.e., geographical location)
the background of an individual’s activity – you can see past clicks and opens etc. at a per-subscriber level
And much else besides.
In terms of how this contrasts With competing products, I would say that Aweber’s reporting is much more comprehensive than what is available in Campaign Monitor or Mad Mimi; however, I would argue that Mailchimp and Getresponse both offer better reporting interfaces.
Together with the latter two goods you Appear to be able to get more of an summary of information in 1 place, particularly when looking at the operation of individual e-newsletters.
By contrast, With Aweber you’ve got to flick between three segments -“Broadcasts”,”Subscribers” and”Reports” to find a general picture of information, whereas Getresponse and Mailchimp current all the reporting data on one dashboard (which you can then use to drill down to specifics). Autoresponder Price Comparison
A Great feature of Aweber is that the Flexibility it gives you around how you want to handle the opt-in procedure.
You Can Opt to subscribe your Users on either one opt-in or a dual opt-in basis (single opt-in is when a consumer is subscribed instantly after completing a form; double opt-in is when they have to click on a link in a confirmation email to complete their subscription).
The two Approaches have their own merits, so it’s fantastic to see Aweber being flexible in this respect – not all competing solutions provide their customers with this choice.
Aweber Provides a decent selection of integrations with other options. You will find more than 400 integrations available which enable you to join Aweber to various types of cloud-based applications – web builders like Wix or WordPress; CRM tools such as Salesforce; landing pages such as Instapage and so on.
A number of them involve dedicated widgets; others involve adding a snippet of code into a site; others demand a sync tool like Zapier.
It is uncommon that Aweber will plug to other software quite as seamlessly as Mailchimp (that appears to be the default’standard’ email advertising choice for a lot of programs ), but you also should not have too much trouble getting Aweber to work with a broad selection of other SaaS (software as a service) programs.
Data in Aweber is Pretty straightforward. You can create segments not only based on the contents of any field in your database, but also on user activity too – mails opened, web pages visited, links clicked, goods purchased and so on. It is all very flexible and easy to use.
It’s a bit tricky however To figure out how to reach the screen where you create the sections – you basically have to visit a’handle subscribers’ section, search for a number of subscribers and save the search for a section.
To be honest, some options (such As Getresponse) use a similar strategy to segment creation – but others (such as Campaign Monitor and Mailchimp) supply a more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast emails to multiple segments at the same time, however. This will cause problems for many users who have a need to’pick and mix’ segments in mailouts on a regular basis.
For instance, say you’re a dealership having a mailing list containing a field known as’car version.’ You have used this field to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly relevant to Polo, Golf and Passat owners, and you also wish to send a message about it to those three segments in one go.
In an ideal world you’d only be Able to select the applicable segments and send the message to those three groups. With Aweber however – that is not possible. You’d need to send three individual messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You want to exclude certain segments from the broadcast; therefore ultimately it’s a little bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a much greater way.
Overall I would say Aweber is a Strong email marketing tool.
It’s not the best product of its Kind available, but it is reasonably priced, simple to use and contains many of the main features you’d expect from an email marketing solution.
The primary aspects of the Item That would nudge me Aweber’s leadership are its own ease-of-use and thorough support. The latter may be particularly critical for some potential users, particularly those starting out in e-marketing without a truckload of technical abilities (you probably won’t get stuck, but if you do, you can speak with a real human being on a real phone line about your problem).
Additionally, it’s not overly Expensive compared to a competing products, especially Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing operation and its comparatively basic automation features.
I hope you’ve found this Aweber review Helpful so far, but in case you haven’t made your mind up on whether this is the e-marketing alternative for you, here is a simple breakdown of the key advantages and disadvantages of utilizing it: Autoresponder Price Comparison
Disadvantages of using Aweber
Divide testing is currently disabled.
There are cheaper options out there which offer considerably more attributes in the marketing automation section – Getresponse being a prime example.
Some of the templates seem somewhat dated.
The RSS to email templates are bad and they can’t be edited using Aweber’s standard drag and drop email builder.
You can not include or exclude multiple segments at once when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support alternatives are more extensive than is true with some key competing goods and based on Aweber’s Stevie awards for customer service, ought to be high.
It is reasonably priced – although not the cheapest product of its type on the market, it’s more affordable than several similar options.
It enables you to select whether to subscribe people to your list on a single or double opt-in basis.
It’s good import functionality, with the choice to import a wide assortment of file types and insert the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly using a fantastic range of third party applications and programs.
It includes a very large range of templates – over its key rivals.
Setting up easy time-based autoresponders is extremely easy to do.
All email templates are all responsive.
Reporting features are strong.
Segmenting information is relatively simple and you may use both field contents and user action (email opens, links clicked etc.) to create your segments.
You can Find a free trial of Aweber here.
There are 5 Aweber plans on Provide:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 readers: $149 per month
In Case You Have 25,000+ subscribers, You’ll have to call Aweber for a quote.
A 14% discount is available If you pay quarterly; a 14.9% reduction is available if you pay yearly. Additionally, there are some discounts available for students and non-profit organisations.
1 aspect of Aweber’s pricing Structure that potential users may enjoy is that all of features are available on all programs – unlike some competing goods you do not have to be on more costly plans to unlock certain functionality.
That said, The performance on Aweber – as we’ll see below – is not always as extensive as you might find in rival email advertising solutions.
Pricing Vs. Competition
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
much cheaper than iContact
roughly the same cost as Mailchimp
slightly more expensive than Getresponse
much more costly than Mad Mimi (notice: Mad Mimi’s feature set is more basic nonetheless ).
It is worth noting that the above Comparisons do not actually apply to very small lists nonetheless – if you’ve got a small email database, a number of these competing products are better value.
By Way of Example, hosting a listing Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month with Mad Mimi
$15 per month with Mailchimp
$15 monthly using Getresponse
$29 per month with Campaign Monitor *
$32 per month using iContact
Taking another example, if you Have a bigger list comprising 10,000 records, it is going to cost $69 using Aweber and…
$149 per month with Campaign Monitor *
$79 monthly using iContact
$75 monthly with Mailchimp
$65 monthly having Getresponse
$42 monthly using Mad Mimi
* A brief note about Campaign Monitor: you will find a few cheaper Campaign Monitor plans available which allow you to host the same amounts of email addresses outlined previously, but they limit the number of e-newsletters that it is possible to send to them. For the sake of a comparison, I have referenced the prices for Campaign Monitor programs that permit unlimited broadcasts as these programs are similar in terms of send volumes allowed to the Aweber ones.
That is just two examples of Course, and Aweber’s opponents have different pricing tiers which will sometimes make Aweber cheaper, sometimes more expensive. But generally I’d say Aweber is priced about in the center of this e-marketing solution scale.
Of course, pricing Isn’t the Only variable you should base your decision on. . .the more important thing to work out is exactly what bang you get for your buck.
So let’s Look at some Aweber features.
Aweber Free Trial
One of those Best ways to choose whether Aweber is for you of course would be to avail of its free trial. Autoresponder Price Comparison