Primary Capabilities Autoresponder Gmail Filter
Aweber provides you with all the Following key features:
the capacity to import / host an email database
a wide range of templates
some marketing automation functionality
responsive email designs
RSS / blog to-email performance
telephone, email and live chat service
integrations with third party apps Autoresponder Gmail Filter
Aweber’s service is one of The stand-out features of the goods.
Phone support, email support and Live chat service is all available – that contrasts very well with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who only provide live or email chat support.
Additionally, there’s no magic to Proceed through to contact service – relevant phone number and email details can be seen very easily on the organization’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the Business won a Gold award in 2016 that the US’ National Customer Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you’ll receive if you contact them.
If you are a newcomer to email Marketing, then this type of simple access to good-quality support is a powerful argument in favour of using Aweber as your email marketing provider.
In terms of The availability of support, you can contact Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its own Competitions, Aweber provide one of the largest collections of e-newsletters templates accessible: you will find over 700 available.
To provide a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I don’t adore all of The designs – some of them seem slightly dated. I would consider them to be slightly better compared to Getresponse ones, but maybe not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer volume of templates accessible means that with just a little bit of tweaking you should be able to find a proper one for your e-newsletters. There’s, of course, always the option of coding your own also. Autoresponder Gmail Filter
Like comparable e-marketing products, Aweber may take your site’s RSS feed and turn it in to e-newsletters that get sent out based on your schedule that you specify. In Aweber, this is known as’Blog broadcasts’, though you can use this attribute with any material which has an RSS feed.
This operation is Particularly handy for bloggers that want subscribers in their mailing lists to automatically receive e-newsletters comprising their latest posts (or, indeed, a monthly digest of blog posts). In essence, it means that you can force your newsletters from your website – this can be a large time-saver.
It’s worth noting that You can not use the normal Aweber template layouts for RSS-to-email functions – you need to choose from a set of templates which are made specifically for this purpose.
On the plus side, there are quite Some of them to pick from – more than most other e-marketing solutions I’ve tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a little bit of tweaking, you are probably going to have the ability to find something that works fine, but I think there’s definitely some massive space for improvement here.
One thing that you can not use in Aweber templates which you can in certain other competing platforms (like Mailchimp and Campaign Monitor) is web fonts. You are restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of internet fonts – for instance, your mails are likely to seem more consistently and exhibit more reliably across email clients – but only using web safe fonts can make templates seem a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it would be great to see a few of the templates freshened up a little, and also the addition of some appealing web fonts.
Importing an existing database To Aweber is a pretty straightforward affair.
You can upload the next file Kinds:
As an Alternative, You can add Individual subscribers, or copy and paste rows of subscribers into Aweber.
As you import your data, you are Given the option to add your subscribers to a certain set of autoresponders, and tag them. Not all competing goods permit the addition of imported data into autoresponder cycles so this really is a nice feature to have.
For anti-spam motives, you may Have to answer some questions regarding how you collected the information you’re importing. If your listing is on the larger side, you can also have to wait until it’s assessed by Aweber’s anti-spam compliance group (as is the case with other email advertising tools).
In essence, Aweber’s importing functionality is great – no complaints here.
Marketing automation is a characteristic Which is offered by email marketing options like Aweber.
I often consider it as ‘Autoresponders 2.0′ – in which you go beyond conventional’drip’ campaigns and create sophisticated user journeys with’IFTT’ – if this, then that – style workflows.
With Marketing automation, you typically design a flowchart where emails are routed based on consumer activities: email opens, connect clicks, website visits, purchases made and so forth.
Aweber lately introduced a new marketing Automation feature that to a degree provides this performance:’Aweber Campaigns.’ With this attribute, you can use certain user activities — specifically opens and clickthroughs — along with the program of tags to determine what should be sent to whom and when (see above).
However, I Think this functionality needs to go a bit further actually – tools such as Getresponse and Mailchimp provide much more flexibility in regards to which kinds of user behaviour can activate mailouts.
By way of example, in Getresponse, you can use triggers like buy, special page visits, subscriber’score’ and sales pipeline stage to send messages.
So Aweber is playing a bit of catch up with its rivals here. Autoresponder Gmail Filter
Autoresponders – a Collection of Follow up emails which are automatically triggered by either time or user activities – are an integral part of a e-marketing solution.
Aweber assert to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder performance to be mind-blowingly good. Oddly, it is just’alright’.
On the other hand It’s very Straightforward To install follow up emails based on time period – for instance, automatically sending readers an e-mail email instantly after sign up, a promo code 2 days later and also a’follow us on social media’ email a week after is extremely easy. This is a regular use of autoresponders and it is a cinch with Aweber.
On the down side, triggering Autoresponders according to user activities and buys is a bit more complicated than with key opponents Mailchimp and Getresponse.
Using Aweber, you can create ‘goals’ or unite automation principles with tagging to make autoresponders act in quite funky ways. . .but if you would like to take advantage of autoresponders in actually advanced manners, you’ll probably should look at other products, especially Getresponse, which provides’marketing automation’ performance that pops up to some built-in CRM.
And speaking Of marketing automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they’re being viewed on. In this day and age of tablets and smartphones, this definitely is a good feature.
1 minor Gripe I have yet regarding the responsive designs is that to preview them you will actually have to send a test email to a smartphone. On other platforms you can normally just hit a’preview on telephone’ button or similar. The lack of the operation isn’t a dealbreaker by any means, but it will slow you down a little, particularly if you are sending a great deal of campaigns every month.
Divide testing (also called A/B testing) involves sending variants of your e-newsletters to some of your mailing list, tracking the performance of every and every sending the’best’ variant to the remainder of your list.
Most e-marketing tools handle This automatically for you: you produce a couple of distinct versions of your email (using either differing content or subject headers), send them to a sample of your information, and your e-marketing solution will roll the very best performing version mechanically to the rest of your mailing list.
Divide testing USED to be great In Aweber: until very recently, you were able to make and examine four variants of an email (making Awber’s split testing operation better than most major competitors; Getresponse being a noteworthy exception).
For a few Reason split testing is presently completely inaccessible in Aweber – I have been assured by their sales team that it is coming back over the upcoming few months, but if you believe you are going to want this functionality desperately you could be best off considering an alternative email advertising solution.
Email analytics in Aweber have been good. In addition to being able to monitor key stats like open Pace, clickthroughs and bounces, you can also look at a lot of other Helpful analytics / advice, including
the growth of lists over time
an overview of sign up approaches
where individuals are opening your email (i.e., geographical place )
the background of an individual’s action – you can see past clicks and opens etc. in a per-subscriber level
And much else besides.
In terms of how this compares With competing products, I’d say that Aweber’s reporting is much more comprehensive than what is available in Campaign Monitor or even Mad Mimi; nonetheless I would assert that Mailchimp and Getresponse both provide better reporting ports.
With the latter two goods you Seem to be able to acquire more of an overview of information in 1 spot, particularly when looking at the performance of individual e-newsletters.
By comparison, With Aweber you have got to flick between three sections -“Broadcasts”,”Clients” and”Reports” to find an overall picture of information, whereas Getresponse and Mailchimp present most of their reporting data onto a single dashboard (that you can then use to drill down to particulars ). Autoresponder Gmail Filter
A Great feature of Aweber is that the Flexibility it gives you about how you want to handle the opt-in process.
You Can Opt to sign up your Users on either a single opt-in or a dual opt-in basis (single opt-in is when a consumer is dispersed instantly after finishing a form; double opt-in is when they need to click a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it is good to see Aweber being flexible in this regard – not all competing solutions provide their clients with this choice.
Aweber Offers a decent range of integrations with other options. You will find over 400 integrations available which allow you to connect Aweber to various types of cloud-based applications – web builders such as Wix or WordPress; CRM tools such as Salesforce; landing pages such as Instapage and so forth.
Some of them involve dedicated widgets; others demand including a snippet of code into a website; others involve a sync tool such as Zapier.
It’s uncommon that Aweber will plug to other applications quite as easily as Mailchimp (that appears to be the default’standard’ email advertising choice for a lot of apps), but you also should not have too much difficulty getting Aweber to operate with a broad range of other SaaS (software as a service) apps.
Segmenting information in Aweber is Fairly straightforward. You can create segments not only based on the contents of any field in your database, but also on consumer activity too – emails opened, web pages visited, links clicked, goods purchased and in the future. It is all very flexible and simple to use.
It is a little bit tricky however To figure out how to get to the screen where you create the segments – you basically have to visit some’manage subscribers’ section, search for a number of subscribers and then save the search for a segment.
To be fair, some options (such As Getresponse) use a similar approach to segment creation – but others (like Campaign Monitor and Mailchimp) provide a much more findable’segments’ section.
Unfortunately Aweber does not let You broadcast mails to multiple sections at the same time, however. This will cause problems for many users that have a need to’pick and mix’ sections in mailouts on a normal basis.
For example, say you are a car dealer having a mailing list containing a field known as’car model.’ You’ve used this area to section your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly pertinent to Polo, Golf and Passat owners, and you also wish to send a message about it to those three sections in 1 go.
In an Perfect world you would only be Able to choose the relevant segments and send the message to those 3 groups. With Aweber however – this is not possible. You’d need to send three individual messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You want to exclude certain segments from the air; therefore finally it is a bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, especially Getresponse and Campaign Monitor, manage this in a much greater way.
Overall I’d say Aweber is a Solid email marketing tool.
It’s not exactly the best product of its own Kind accessible, but it is reasonably priced, easy to use and contains many of the key features you’d expect from an email marketing solution.
The main aspects of the product That would nudge me in Aweber’s direction are its ease-of-use and thorough support. The latter may be especially important for some potential users, particularly those starting out in e-marketing with no truckload of specialized skills (you likely won’t have stuck, but if you do, you are able to speak with an actual human being on a real phone line about your problem).
In Addition, It’s not overly Expensive compared to a competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing functionality and its comparatively basic automation features.
I hope you’ve found this Aweber review Helpful so far, but if you haven’t made up your mind on if this is actually the e-marketing alternative for you, here is a simple breakdown of the important advantages and disadvantages of utilizing it: Autoresponder Gmail Filter
Disadvantages of using Aweber
Divide testing is presently disabled.
You can find cheaper options on the market which offer considerably more attributes in the marketing automation section – Getresponse being a prime example.
A number of the templates look a bit dated.
The RSS to email templates are bad and they can not be edited with Aweber’s regular drag and drop email builder.
You can not include or exclude multiple sections simultaneously when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support alternatives are more extensive than is the case with some key competing products and based on Aweber’s Stevie awards for customer support, ought to be high.
It is reasonably priced – whilst not the most expensive product of its type on the market, it’s cheaper than many similar options.
It enables you to select whether to join people to your listing on a single or double opt-in basis.
It’s good import performance, together with the choice to import a wide range of file types and also add the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly with a good assortment of third party tools and apps.
It comes with an extremely large assortment of templates – over its key competitors.
Setting up simple time-based autoresponders is very simple to accomplish.
All email templates are responsive.
Reporting features are powerful.
Segmenting information is relatively easy and you can use both field contents and consumer action (email opens, links clicked etc.) to make your segments.
You can get a free trial of Aweber here.
You will find 5 Aweber plans on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 readers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 subscribers: $69 monthly
10,001 to 25,000 readers: $149 per month
If you have 25,000+ subscribers, You’ll have to call Aweber to get a quote.
A 14% discount is available In case you pay quarterly; a 14.9% discount is available if you pay yearly. Additionally, there are some discounts available for students and non-profit organisations.
One aspect of Aweber’s pricing Construction that prospective users might like is that all features are available on all plans – unlike some competing goods you do not need to be on more costly plans to unlock certain functionality.
Nevertheless, The performance available on Aweber – as we will see below – is not always as extensive as you might find in rival email advertising solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly more affordable than Campaign Monitor
considerably cheaper than iContact
roughly the exact same cost as Mailchimp
marginally more costly than Getresponse
much more expensive than Mad Mimi (note: Mad Mimi’s feature set is significantly more basic however).
It’s worth noting that the aforementioned Comparisons don’t actually apply to very small lists however – if you have a small email database, a number of the competing products are greater value.
For example, hosting a listing Comprising 1000 records will cost you $29 using Aweber, and…
$12 monthly with Mad Mimi
$15 per month with Mailchimp
$15 per month with Getresponse
$29 per month with Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a bigger list comprising 10,000 records, it is going to cost $69 with Aweber and…
$149 monthly using Campaign Monitor *
$79 per month with iContact
$75 monthly with Mailchimp
$65 monthly having Getresponse
$42 per month using Mad Mimi
* A quick note about Campaign Monitor: there are some cheaper Campaign Monitor plans available which allow you to host the same quantities of email addresses as outlined above, but they limit the amount of e-newsletters that you can send to them. For the sake of a fair comparison, I’ve referenced the prices for Campaign Monitor plans that allow unlimited broadcasts as these plans are similar in terms of ship volumes allowed to the Aweber ones.
That is just two examples of Course, and Aweber’s opponents have different pricing tiers which will sometimes make Aweber more economical, occasionally more expensive. But generally I’d say Aweber is priced roughly in the center of this e-marketing solution scale.
Obviously, pricing Isn’t the Only factor you should base your decision on. . .the more important thing to work out is exactly what bang you get for your buck.
So let us Look at some Aweber attributes.
Aweber Free Trial
One of the Best ways to decide whether Aweber is to you of course would be to avail of its free trial. Autoresponder Gmail Filter