Primary Features Autoresponder Email Examples
Aweber provides you with all the Following key attributes:
the capacity to import / server the email database
a vast range of templates
some marketing automation functionality
responsive email layouts
RSS / blog to-email performance
telephone, email and live chat support
integrations with third party programs Autoresponder Email Examples
Aweber’s support is one of The stand-out features of the product.
Phone support, email service and Live chat service is available – this contrasts very well with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just provide email and/or live chat support.
Furthermore, there’s no hoops to Proceed through to get support – related phone number and email details may be seen very easily on the company’s contact page, with no requirement to trawl’knowledge bases’ or fill in any forms ahead.
On top of that, the company won a Gold award in 2016 the US’ National Customer Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you will receive when you contact them.
If you are a newcomer to email Marketing, then this sort of easy accessibility to good-quality support is a strong argument in favour of using Aweber as your email marketing supplier.
In relation to The availability of support, you can contact Aweber’s phone service staff from 8am-8pm ET Monday to Friday, and their email and live/chat service is available 24/7.
In contrast to its Competitions, Aweber supply one of the biggest sets of e-newsletters templates available: there are over 700 available.
To provide a bit of context, There are around 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be truthful, I do not adore all of The designs – some of them look slightly dated. I would consider them to be marginally better than the Getresponse ones, but maybe not as good as Mailchimp’s or Campaign Monitor’s.
However, the Sheer volume of templates accessible means that using a bit of tweaking you should be able to obtain a proper one for your e-newsletters. There is, of course, always the option of coding your own also. Autoresponder Email Examples
Like comparable e-marketing products, Aweber can take your site’s RSS feed and turn it in to e-newsletters that get sent out based on your schedule that you define. Back in Aweber, this is known as’Blog broadcasts’, although technically you can use this feature with any content that has an RSS feed.
This operation is Particularly useful for bloggers that need subscribers on their mailing lists to automatically receive e-newsletters containing their newest articles (or, indeed, a monthly digest of blog posts). In essence, it means that you can force your newsletters from your site – this can be a large time-saver.
It’s worth noting that You can not use the normal Aweber template designs for RSS-to-email purposes – you have to choose from a set of templates which are specifically designed for this function.
On the other hand, you will find quite Some of them to choose from – over most other e-marketing solutions I have tried.
On the down Side, a number look pretty dreadful. And annoyingly, you can not use the normal Aweber email drag and drop interface to edit them. With a little bit of tweaking, you’ll probably be able to find something which works fine, but I think there is definitely some large space for improvement here.
1 thing that you can’t use in Aweber templates which you can in some other rival platforms (such as Mailchimp and Campaign Monitor) is web fonts. You’re restricted to using the usual’secure fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of internet fonts – for instance, your mails are very likely to seem more consistently and display more faithfully across email customers – but only using web safe fonts can make templates seem a little bit blander than they otherwise could.
In general, I would give Aweber a Thumbs up in the template section, but it would be nice to find a few of the templates freshened up a little, and also the inclusion of some appealing web fonts.
Importing an Current database To Aweber is a fairly straightforward affair.
You can upload the next file Types:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you import your information, you are Given the choice to add your readers to a certain pair of autoresponders, and tag them. Not all competing goods permit the addition of imported data directly into autoresponder cycles so this is a wonderful feature to have.
For anti-spam motives, you may Have to answer a few questions regarding how you collected the data you are importing. If your listing is on the bigger side, you can also have to wait until it’s assessed by Aweber’s anti-spam compliance group (as is the case with other email marketing tools).
In essence, Aweber’s importing performance is good – no complaints here.
Marketing automation is a feature Which is offered by email advertising options like Aweber.
I often consider it as ‘Autoresponders 2.0′ – where you go beyond traditional’drip’ campaigns and create complex user journeys using’IFTT’ – if this, then that – style workflows.
With Marketing automation, you generally design a flowchart where mails are routed based on user activities: email opens, connect clicks, site visits, purchases made and so on.
Aweber lately introduced a new marketing Automation feature that to some degree provides this performance:’Aweber Campaigns.’ With this feature, you can use certain user actions — namely opens and clickthroughs — along with the application of tags to determine what should be sent to whom and when (see above).
But I Think this functionality should go a bit further actually – tools like Getresponse and Mailchimp supply considerably more flexibility when it comes to which kinds of user behavior can trigger mailouts.
By way of example, in Getresponse, you may use triggers such as buy, special page visits, subscriber’score’ and revenue pipeline platform to send messages.
Thus Aweber is definitely playing a bit of catch up with its rivals here. Autoresponder Email Examples
Autoresponders – a Collection of Follow up emails which are automatically triggered by either time or user activities – are a key part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you would expect their autoresponder functionality to be mind-blowingly excellent. Oddly, it’s just’okay’.
On the plus side It’s very easy To set up follow up mails based on time period – for example, automatically sending subscribers an onboarding email immediately after sign up, a promo code two days afterwards and also a’follow us on social media’ email a week later is extremely straightforward. This is a typical use of autoresponders and it’s a breeze with Aweber.
On the down side, triggering Autoresponders according to user actions and purchases is a bit more complicated compared to key competitors Mailchimp and Getresponse.
Using Aweber, you can create ‘targets’ or combine automation rules with tagging to make autoresponders behave in quite funky ways. . .but if you want to make use of autoresponders in actually advanced manners, you’re likely going to should look at other goods, particularly Getresponse, which provides’advertising automation’ functionality that hooks up to some built-in CRM.
And speaking Of advertising automation…
Mobile Responsive Design
Unlike Another e-marketing Tools – especially, Mad Mimi – all Aweber’s email templates are all’responsive’.
This means that they Automatically resize themselves to match the device they are being viewed on. In this time of tablets and smartphones, this definitely is a fantastic feature.
1 minor Gripe I have however seeing the reactive designs is that to preview them you’ll actually have to send a test email to your smartphone. On other platforms you can usually just hit a’preview on phone’ button or similar. The lack of the operation isn’t a dealbreaker by any means, but it does slow you down a little, especially if you are sending a lot of campaigns each month.
Split testing (also known as A/B testing) involves sending variations of your e-newsletters to a number of your mailing list, monitoring the performance of every , and sending the’best’ variant to the remainder of your list.
Most e-marketing tools handle This automatically for you: you produce a few distinct versions of your email (using either different content or subject headers), send them to a sample of your information, and your e-marketing solution will roll the very best performing version mechanically to the rest of your mailing list.
Split testing USED to be great In Aweber: until quite recently, you could make and examine four variations of an email (making Awber’s split testing operation better than many major rivals; Getresponse being a notable exception).
For a few Reason split testing is presently completely inaccessible in Aweber – I have been assured by their sales staff that it’s coming back during the next few months, but if you think you are likely to need this functionality desperately you might be best off considering an alternative email advertising solution.
Email analytics in Aweber have been good. Along with Having the Ability to monitor crucial stats such as open Pace, clickthroughs and bounces, You May Also look at a lot of other useful analytics / information, including
that the growth of lists over time
an overview of sign up approaches
where individuals are opening your email (i.e., geographical location)
the history of an individual’s activity – you can view past opens and clicks etc. in a per-subscriber level
And more besides.
With regards to how this compares With competing products, I would say that Aweber’s reporting is more comprehensive than that which is offered in Campaign Monitor or Mad Mimi; nonetheless , I would argue that Mailchimp and Getresponse both offer better reporting ports.
Together with the latter two products you Seem to have the ability to acquire more of an summary of information in 1 place, especially when considering the operation of individual e-newsletters.
By comparison, With Aweber you have got to flick involving three segments -“Broadcasts”,”Subscribers” and”Reports” to find an overall picture of analytics, whereas Getresponse and Mailchimp present all the reporting information onto one dashboard (which you can then use to drill down to specifics). Autoresponder Email Examples
A Great feature of Aweber is that the Flexibility it gives you about how you need to deal with the opt-in process.
You Can Opt to subscribe your Users on either one opt-in or a dual opt-in basis (single opt-in is when a consumer is dispersed immediately after finishing a form; double opt-in is when they need to click a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it’s fantastic to see Aweber being flexible in this respect – not all of competing options provide their clients with this choice.
Aweber Provides a decent selection of integrations with different options. You will find more than 400 integrations available which allow you to join Aweber to different types of cloud-based applications – web builders like Wix or WordPress; CRM tools like Salesforce; landing pages like Instapage and so on.
Some of them involve dedicated widgets; others involve adding a snippet of code into a website; others involve a sync tool such as Zapier.
It’s uncommon that Aweber will plug to other software quite as seamlessly as Mailchimp (that appears to be the default’standard’ email advertising option for a great deal of apps), but you also should not have too much trouble getting Aweber to work with a broad selection of other SaaS (software as a service) apps.
Data in Aweber is Pretty straightforward. You may produce segments not only depending on the contents of any field in your database, but also on consumer action also – emails opened, web pages visited, links clicked, products purchased and in the future. It’s all very flexible and simple to use.
It’s a bit tricky however To work out how to get to the screen where you make the sections – you basically have to go to some’handle subscribers’ section, search for a number of subscribers and then save the search for a section.
To be honest, some options (such As Getresponse) use a similar approach to segment creation – although others (such as Campaign Monitor and Mailchimp) provide a much more findable’sections’ section.
Unfortunately Aweber does not let You broadcast emails to multiple sections at the same time, however. This may cause problems for many users who have a need to’pick and mix’ sections in mailouts on a normal basis.
For instance, say you’re a car dealer having a mailing list comprising a field called’car model.’ You’ve used this field to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly relevant to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three sections in one go.
In an ideal world you’d only be Able to choose the relevant segments and deliver the message to all those three groups. With Aweber however – that isn’t possible. You’d need to send three individual messages or make a new section targeting’Polo OR Golf OR Passat.’
You’ll have a similar issue if You want to exclude certain segments from the broadcast; therefore finally it is a little bit of thumbs-down for its segmenting functionality in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, handle this in a far better way.
Overall I’d say Aweber is a Solid email marketing instrument.
It is not exactly the best product of its own Kind accessible, but it is reasonably priced, simple to use and contains many of the main features you’d expect from an email marketing solution.
The primary aspects of the Item That would nudge me in Aweber’s leadership are its own ease-of-use and comprehensive support. The latter might be especially critical for some potential users, particularly those starting out in e-marketing without a truckload of specialized abilities (you probably won’t have stuck, but if you do, you are able to speak with an actual person being on an actual telephone line about your problem).
Additionally, it’s not overly Expensive by comparison to a competing products, especially Campaign Monitor and iContact.
The primary things that would Dissuade me are its lack of split testing operation and its comparatively fundamental automation features.
I hope you have found this Aweber review Helpful so far, but in case you have not made your mind up on whether this is the e-marketing alternative for you, here is a brief breakdown of the important pros and cons of using it: Autoresponder Email Examples
Benefits of using Aweber
Divide testing is presently disabled.
There are cheaper options out there which offer considerably more features in the marketing automation section – Getresponse being a prime example.
A number of the templates look a bit dated.
The RSS to email templates are bad and they can’t be edited using Aweber’s standard drag and drop email builder.
You can’t include or exclude a number of sections simultaneously when sending an e-newsletter.
Benefits of Aweber
It’s Simple to Use.
Support options are more extensive than is the case with some key competing goods and according to Aweber’s Stevie awards for client support, ought to be high.
It is reasonably priced – although not the most expensive product of its type on the market, it is more affordable than many similar solutions.
It enables you to choose whether to subscribe people to your list on a single or double click basis.
It has good export performance, together with the option to import a broad assortment of file types and also insert the email addresses you’re importing directly to an autoresponder cycle.
It integrates neatly using a fantastic assortment of third party applications and apps.
It comes with an extremely large assortment of templates – over its key competitors.
Setting up simple time-based autoresponders is extremely simple to accomplish.
All email templates are responsive.
Reporting features are strong.
Segmenting data is relatively simple and you may use both field contents and consumer action (email opens, links clicked etc.) to make your segments.
You can Find a free trial of Aweber here.
There are 5 Aweber plans on Provide:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 readers: $49 a month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ subscribers, You’ll have to call Aweber for a quotation.
A 14% reduction is available If you pay quarterly; a 14.9% discount is available if you pay annually. Additionally, there are some discounts available for students and non-profit organisations.
One aspect of Aweber’s pricing Construction that prospective users might like is that all of features are available on all plans – unlike some competing products you don’t have to be on more expensive plans to unlock certain performance.
That said, The functionality on Aweber – as we’ll see below – is not always as extensive as you may find in rival email marketing solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
much more affordable than iContact
roughly the same price as Mailchimp
slightly more costly than Getresponse
considerably more costly than Mad Mimi (note: Mad Mimi’s feature set is more basic nonetheless ).
It is worth noting that the aforementioned Comparisons don’t really apply to very small lists however – if you have a small email database, several of these competing products are better value.
For example, hosting a list Comprising 1000 records will cost you $29 using Aweber, and…
$12 per month using Mad Mimi
$15 monthly with Mailchimp
$15 monthly using Getresponse
$29 per month with Campaign Monitor *
$32 monthly with iContact
Taking another example, if you Have a larger list comprising 10,000 records, it is going to cost $69 using Aweber and…
$149 per month using Campaign Monitor *
$79 monthly using iContact
$75 monthly with Mailchimp
$65 per month having Getresponse
$42 per month with Mad Mimi
* A brief note about Campaign Monitor: there are some cheaper Campaign Monitor plans available which permit you to host the very same quantities of email addresses as outlined previously, but they limit the amount of e-newsletters which you can send to them. For the sake of a comparison, I’ve referenced the costs for Campaign Monitor programs that allow unlimited broadcasts since these plans are similar in terms of ship volumes allowed to the Aweber ones.
That’s just two examples of Route, and Aweber’s opponents have different pricing tiers that will occasionally make Aweber more economical, occasionally more expensive. But generally I would say Aweber is priced about in the middle of the e-marketing solution scale.
Obviously, pricing Isn’t exactly the Only variable you need to base your choice on. . .the more important consideration to work out is what bang you get for your dollar.
So let us Look at some Aweber attributes.
Aweber Free Trial
One of those Best ways to decide whether Aweber is for you naturally is to avail of its free trial. Autoresponder Email Examples