Primary Capabilities Autoresponder 2 Download
Aweber provides you with all the Following key features:
the ability to import / host an email database
a wide range of templates
a few marketing automation performance
responsive email designs
RSS / blog to-email functionality
phone, email and live chat support
integrations with third-party apps Autoresponder 2 Download
Aweber’s service is one of The stand-out features of the goods.
Phone support, email service and Live chat support is available – this compares very favourably with some key competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, who just provide email and/or live chat service.
Furthermore, there’s no magic to Proceed through to get service – related phone number and email details can be viewed quite easily on the company’s contact page, with no necessity to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the Business won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (and a bronze and silver awards in 2017 and 2018 respectively), that augurs pretty well for the quality of the support you will receive when you contact them.
If you are a novice to email Advertising, then this type of easy accessibility to good-quality support is a strong argument in favour of using Aweber as your email marketing provider.
In relation to The access to support, you can get in touch with Aweber’s phone support team from 8am-8pm ET Monday to Friday, and their email and live/chat support is available 24/7.
In contrast to its Competitions, Aweber provide one of the largest collections of e-newsletters templates available: there are more than 700 accessible.
To Supply a bit of circumstance, There are approximately 500 templates available for Getresponse, 90 for Mailchimp and approximately 50 for Campaign Monitor.
Toe be honest, I do not adore all of The designs – some of them seem slightly dated. I’d consider them to be marginally better than the Getresponse ones, but maybe not as excellent as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates accessible means that with just a little bit of tweaking you should be able to find a suitable one for the e-newsletters. There is, of course, always the choice of coding your own too. Autoresponder 2 Download
Like comparable e-marketing products, Aweber can take your site’s RSS feed and turn it into e-newsletters which get sent out according to your schedule that you specify. Back in Aweber, this is called’Blog broadcasts’, although you can use this attribute with any material that has an RSS feed.
This operation is Particularly useful for bloggers that want subscribers on their mailing lists to automatically receive e-newsletters comprising their newest posts (or, indeed, a monthly digest of blog posts). Essentially, it means you can power your newsletters from the site – this is a big time-saver.
It’s worth noting that You can’t use the normal Aweber template layouts for RSS-to-email purposes – you have to choose from a set of templates which are specifically designed for this function.
On the plus side, there are quite A few of these to pick from – more than most other e-marketing solutions I have tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the standard Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably have the ability to find something which works fine, but I believe there’s definitely some massive room for improvement here.
1 thing that you can’t use in Aweber templates that you can in certain other competing platforms (such as Mailchimp and Campaign Monitor) is net fonts. You’re restricted to using the normal’safe fonts’ – Arial, Times New Roman, Trebuchet and so on.
There are good arguments for not Permitting use of web fonts – for instance, your emails are very likely to seem more consistently and exhibit more faithfully across email clients – however merely using web safe fonts can make templates seem a tiny bit blander than they otherwise could.
In general, I’d give Aweber a Thumbs up in the template section, but it would be nice to see a few of the templates freshened up a little, and also the addition of some appealing web fonts.
Importing an existing database To Aweber is a pretty straightforward affair.
You can upload the next file Types:
Alternatively, you can add Individual subscribers manually, or copy and paste rows of readers into Aweber.
As you export your information, you’re Given the option to add your subscribers to a certain set of autoresponders, and tag them. Not all competing products allow the inclusion of imported data directly into autoresponder cycles so this is a wonderful feature to have.
For anti-spam motives, you may Have to answer some questions about how you gathered the information you’re importing. If your listing is on the bigger side, you can also need to wait until it is assessed by Aweber’s anti-spam compliance group (as is true with other email advertising tools).
In essence, Aweber’s importing functionality is good – no complaints .
Marketing automation is a characteristic Which is increasingly offered by email advertising solutions like Aweber.
I often think of it as ‘Autoresponders 2.0′ – where you go beyond conventional’trickle’ campaigns and create sophisticated user journeys using’IFTT’ – if this, then that – style workflows.
With Marketing automation, you typically look for a flowchart where emails are sent based on consumer activities: email opens, connect clicks, site visits, purchases made and so forth.
Aweber recently introduced a new advertising Automation feature that to a degree provides this performance:’Aweber Campaigns.’ With this feature, you can use certain user activities — specifically opens and clickthroughs — along with the application of tags to determine what should be routed to whom and when (see above).
However, I Think this functionality should go somewhat further really – tools like Getresponse and Mailchimp supply much more flexibility in regards to which kinds of user behavior can trigger mailouts.
By way of example, in Getresponse, you can use triggers like purchase, specific page visits, subscriber’score’ and revenue pipeline stage to send messages.
So Aweber is playing a little bit of catch up with its rivals here. Autoresponder 2 Download
Autoresponders – a Collection of Follow up emails which are automatically triggered by either time or user activities – are a key part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you’d expect their autoresponder functionality to be mind-blowingly good. Oddly, it’s just’okay’.
On the other hand It’s very easy To install follow up mails based on time interval – for instance, automatically sending readers an e-mail email instantly after sign up, a promo code 2 days later and also a’follow us on social media’ email a week later is extremely easy. This is a typical use of autoresponders and it’s a cinch with Aweber.
On the down side, triggering Autoresponders based on user activities and buys is a little more complicated compared to key competitors Mailchimp and Getresponse.
Utilizing Aweber, you are able to make ‘goals’ or combine automation rules with tagging to make autoresponders behave in very funky ways. . .but if you would like to make use of autoresponders in really advanced ways, you’ll probably need to appear at other goods, particularly Getresponse, which provides’advertising automation’ performance that pops up to some built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – notably, Mad Mimi – all Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to suit the device they’re being seen on. In this day and age of tablets and smartphones, this definitely is a good feature.
1 minor Gripe I have however seeing the responsive designs is that to preview them you will actually have to send a test email to your smartphone. On other platforms you can usually just hit on a’preview on telephone’ button or similar. The lack of the functionality is not a dealbreaker by any means, but it does slow you down a little, particularly if you’re sending a lot of campaigns every month.
Divide testing (also called A/B testing) involves sending variants of your e-newsletters to a number of your mailing list, tracking the operation of every , and sending the’best’ version to the remainder of your list.
Most e-marketing tools manage This automatically for you: you produce a few different versions of your email (using either differing content or theme headers), send them to a sample of your data, and your e-marketing option will roll the best performing version mechanically to the remainder of your mailing list.
Divide testing USED to be great In Aweber: until very recently, you could make and test four variants of an email (making Awber’s split testing functionality better than most major rivals; Getresponse being a noteworthy exception).
For a few Reason split testing is presently completely inaccessible in Aweber – I have been assured by their own sales staff that it’s coming back over the upcoming few months, but if you believe you are likely to need this functionality desperately you could be best off considering an alternate email marketing solution.
Email analytics in Aweber are good. In addition to being able to monitor crucial stats like open Pace, clickthroughs and bounces, you can also look in a lot of other Helpful analytics / information, including
the Increase of lists over the years
an overview of sign up methods
where individuals are opening your own email (i.e., geographical location)
the history of an individual’s activity – you can view past clicks and opens etc. at a per-subscriber level
And more besides.
In terms of how this contrasts With competing products, I’d say that Aweber’s reporting is much more comprehensive than what is available in Campaign Monitor or even Mad Mimi; nonetheless , I would assert that Mailchimp and Getresponse both offer better reporting ports.
With the latter two products you Appear to have the ability to acquire more of an summary of information in one place, particularly when looking at the performance of individual e-newsletters.
By contrast, With Aweber you’ve got to flick involving three sections -“Broadcasts”,”Clients” and”Reports” to get a general picture of information, whereas Getresponse and Mailchimp present most of their reporting data on one dashboard (which you can then use to drill down to particulars ). Autoresponder 2 Download
A Great feature of Aweber is the Flexibility it provides you around how you need to handle the opt-in procedure.
You Can Opt to subscribe your Users on either a single opt-in or a double opt-in basis (single opt-in is when a user is subscribed immediately after completing a form; double opt-in is when they have to click on a link in a confirmation email to complete their subscription).
Both Approaches have their merits, so it’s good to see Aweber being flexible in this regard – not all of competing options provide their customers with this selection.
Aweber Provides an adequate selection of integrations with other options. There are more than 400 integrations available which allow you to join Aweber to various types of cloud-based software – web builders like Wix or WordPress; CRM tools such as Salesforce; landing pages like Instapage and so on.
A number of them involve dedicated widgets; others demand including a snippet of code into a site; others involve a sync tool like Zapier.
It’s rare that Aweber will plug into other software quite as easily as Mailchimp (which seems to be the default’standard’ email advertising choice for a lot of programs ), but you should not have too much difficulty getting Aweber to work with a broad range of other SaaS (software as a service) programs.
Segmenting data in Aweber is Pretty simple. You can create segments not only based on the contents of any field in your database, but also on user action too – emails opened, web pages visited, links clicked, goods purchased and in the future. It’s all very flexible and simple to use.
It’s a bit tricky however To figure out how to get to the screen where you make the sections – you essentially have to visit a’manage subscribers’ section, search for a number of subscribers and save the search for a segment.
To be honest, some solutions (such As Getresponse) use a similar approach to segment creation – although others (such as Campaign Monitor and Mailchimp) provide a more findable’segments’ section.
Unfortunately Aweber doesn’t let You broadcast emails to multiple segments at the same time, however. This may cause problems for some users that have a need to’pick and mix’ sections in mailouts on a normal basis.
For example, say you are a dealership with a mailing list comprising a field known as’car model.’ You have used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer which is Particularly relevant to Polo, Golf and Passat owners, and you also wish to send a message about it to all those three segments in one go.
In an Perfect world you’d just be Able to choose the applicable segments and send the message to all those three groups. With Aweber however – that isn’t possible. You’d need to either send three separate messages or make a new segment targeting’Polo OR Golf OR Passat.’
You’ll have a similar problem if You want to exclude certain segments from the air; therefore ultimately it is a bit of thumbs-down for the segmenting functionality in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a far greater way.
Overall I’d say Aweber is a Solid email marketing instrument.
It’s not exactly the best product of its Kind available, but it’s reasonably priced, easy to use and contains many of the main features you’d expect from an email marketing solution.
The main Facets of the product That will nudge me in Aweber’s direction are its own ease-of-use and thorough support. The latter may be especially important for some potential users, particularly those starting out in e-marketing without a truckload of technical skills (you likely won’t get stuck, but if you do, you are able to talk to a real person being on an actual phone line about your issue ).
In Addition, It’s not overly Expensive by comparison to some competing products, notably Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its comparatively basic automation features.
I hope you’ve found this Aweber review Helpful so much, but if you have not made your mind up on if this is the e-marketing solution for you, here is a brief breakdown of the key advantages and disadvantages of using it: Autoresponder 2 Download
Disadvantages of using Aweber
Divide testing is presently disabled.
You can find cheaper options on the market which offer much more features in the marketing automation section – Getresponse being a prime example.
A number of the templates look a bit dated.
The RSS to email templates are bad and they can not be edited using Aweber’s standard drag and drop email builder.
You can not include or exclude a number of sections at once when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support options are more extensive than is the case with some essential competing products and according to Aweber’s Stevie awards for customer support, should be high.
It’s reasonably priced – whilst not the cheapest product of its type on the market, it is cheaper than several similar solutions.
It lets you choose whether to join people to your listing on a single or double click basis.
It’s good import performance, with the choice to import a wide assortment of file types and also insert the email addresses you are importing directly to an autoresponder cycle.
It integrates neatly with a good range of third party applications and apps.
It comes with an extremely large assortment of templates – over its key rivals.
Setting up easy time-based autoresponders is extremely simple to accomplish.
All email templates are responsive.
Reporting features are powerful.
Segmenting data is relatively simple and you may use both area contents and user action (email opens, hyperlinks clicked etc.) to make your sections.
You can get a free trial of Aweber here.
There are 5 Aweber plans on Offer:
Hosting and emailing a list containing up to 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 readers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 subscribers: $149 per month
If you have 25,000+ subscribers, You will need to call Aweber to get a quote.
A 14% reduction can be obtained If you pay quarterly; a 14.9% reduction is available if you pay annually. Additionally, there are some discounts available for students and non-profit organisations.
One Part of Aweber’s pricing Construction that prospective users might like is that all features are available on all plans – unlike any competing goods you do not need to be on more expensive plans to unlock specific performance.
That said, The performance on Aweber – as we’ll see below – isn’t necessarily as extensive as you may find in competing email marketing solutions.
Pricing Vs. Competitors
Aweber is, Generally Speaking,
Significantly cheaper than Campaign Monitor
considerably more affordable than iContact
roughly the same cost as Mailchimp
slightly more costly than Getresponse
considerably more expensive than Mad Mimi (notice: Mad Mimi’s feature set is more basic however).
It is worth noting that the above Comparisons do not actually apply to very small lists nonetheless – if you’ve got a little email database, several of the competing products are greater value.
For example, hosting a listing Containing 1000 records will cost you $29 with Aweber, and…
$12 monthly with Mad Mimi
$15 monthly with Mailchimp
$15 per month with Getresponse
$29 per month using Campaign Monitor *
$32 monthly using iContact
Taking another example, if you Have a bigger list comprising 10,000 documents, it will cost $69 with Aweber and…
$149 per month using Campaign Monitor *
$79 per month using iContact
$75 monthly with Mailchimp
$65 per month with Getresponse
$42 per month with Mad Mimi
* A brief note about Campaign Monitor: there are some cheaper Campaign Monitor plans available which permit you to host the same amounts of email addresses as outlined previously, but they limit the number of e-newsletters which you can send to them. For the interest of a fair comparison, I have referenced the prices for Campaign Monitor programs that allow unlimited broadcasts as these programs are comparable in terms of ship volumes permitted to the Aweber ones.
That’s just two examples of Route, and Aweber’s opponents have different pricing tiers that will sometimes make Aweber cheaper, sometimes more expensive. But generally I’d say Aweber is priced roughly in the center of the e-marketing solution scale.
Of course, pricing Isn’t exactly the Only factor you should base your choice on. . .the more important thing to work out is exactly what bang you get for your buck.
So let’s Look at several Aweber attributes.
Aweber Free Trial
One of the Best ways to decide whether Aweber is for you of course is to avail of its free trial. Autoresponder 2 Download