Primary Capabilities Arigato Autoresponder Pro
Aweber provides you with the Following key attributes:
the capacity to import / host an email database
a vast assortment of templates
some marketing automation functionality
responsive email designs
RSS / website to-email functionality
telephone, email and live chat support
integrations with third-party apps Arigato Autoresponder Pro
Aweber’s service is one of The stand-out features of the product.
Phone assistance, email support and Live chat service is available – this contrasts very well with some important competitors including Getresponse, Mailchimp, Campaign Monitor and Mad Mimi, that only offer email and/or live chat service.
Furthermore, there’s no hoops to Proceed through to get service – relevant phone number and email details can be viewed quite easily on the organization’s contact page, without any requirement to trawl’knowledge bases’ or fill in any forms beforehand.
On top of that, the company won a Gold award in 2016 that the US’ National Client Association’s Stevie Awards (along with a silver and bronze awards in 2017 and 2018 respectively), which augurs pretty well for the quality of the support you will receive if you contact them.
If you are a newcomer to email Marketing, then this type of easy accessibility to good-quality support is a powerful argument in favour of using Aweber as your email marketing supplier.
In terms of The availability of support, you can contact Aweber’s phone support staff from 8am-8pm ET Monday to Friday, and also their email and live/chat service is available 24/7.
In contrast to its Competitions, Aweber supply one of the largest collections of e-newsletters templates accessible: you will find over 700 available.
To Supply a bit of circumstance, There are around 500 templates available for Getresponse, 90 for Mailchimp and around 50 for Campaign Monitor.
Toe be truthful, I don’t love all of The layouts – some of them look slightly dated. I would believe them to be slightly better than the Getresponse ones, but not as good as Mailchimp’s or even Campaign Monitor’s.
However, the Sheer quantity of templates available means that with a bit of tweaking you should be able to obtain a proper one for your e-newsletters. There’s, of course, always the option of communicating your own too. Arigato Autoresponder Pro
Like similar e-marketing products, Aweber can take your site’s RSS feed and turn it into e-newsletters that get sent out according to your schedule that you define. Back in Aweber, this is called’Blog broadcasts’, although technically you can use this attribute with any material which has an RSS feed.
This operation is Particularly useful for bloggers who want subscribers on their mailing lists to automatically receive e-newsletters comprising their latest articles (or, really, a monthly digest of blog posts). In essence, it means that you can power your newsletters from the website – this is a large time-saver.
It is worth noting that You can’t use the standard Aweber template layouts for RSS-to-email purposes – you have to pick from a set of templates which are made specifically for this function.
On the plus side, there are quite A few of these to pick from – over most other e-marketing alternatives I’ve tried.
On the down Side, a number of them look pretty dreadful. And annoyingly, you can’t use the normal Aweber email drag and drop interface to edit them. With a bit of tweaking, you’ll probably be able to find something that works ok, but I think there is definitely some massive room for improvement here.
1 thing that you can’t use in Aweber templates which you can in some other rival platforms (like Mailchimp and Campaign Monitor) is web fonts. You are limited to using the normal’secure fonts’ – Arial, Times New Roman, Trebuchet and so forth.
There are good arguments for not Allowing use of internet fonts – for example, your emails are likely to seem more consistently and exhibit more reliably across email customers – however only using web safe fonts may make templates look a tiny bit blander than they otherwise could.
Generally, I’d give Aweber a Thumbs up in the template section, but it would be great to find some of the templates freshened up a little, and the inclusion of some appealing web fonts.
Importing an existing database To Aweber is a fairly straightforward affair.
You can upload the next file Kinds:
As an Alternative, You can add Individual subscribers manually, or copy and paste rows of subscribers into Aweber.
As you export your information, you are Given the option to add your readers to a particular set of autoresponders, and tag them. Not all competing products permit the inclusion of imported data directly into autoresponder cycles so this really is a wonderful feature to have.
For anti-spam reasons, you will Need to answer some questions about how you gathered the data you’re importing. If your listing is on the larger side, you may also need to wait until it is assessed by Aweber’s anti-spam compliance team (as is the case with other email advertising tools).
In essence, Aweber’s importing functionality is good – no complaints .
Marketing automation is a feature Which is offered by email advertising options like Aweber.
I tend to think of it as ‘Autoresponders 2.0′ – in which you go beyond traditional’drip’ campaigns and create complex user journeys with’IFTT’ – if this, then that – style workflows.
With Marketing automation, you generally design a flowchart where mails are routed based on consumer activities: email opens, connect clicks, website visits, purchases made and so on.
Aweber recently introduced a new advertising Automation feature that to some level provides this performance:’Aweber Campaigns.’ With this feature, you can use certain user activities — specifically opens and clickthroughs — and the program of tags to ascertain what should be routed to whom and when (see previously ).
But I Think this functionality should go a bit further actually – tools like Getresponse and Mailchimp supply much more flexibility when it comes to which types of user behavior can trigger mailouts.
By way of example, at Getresponse, you can use triggers like purchase, special page visits, subscriber’score’ and revenue pipeline platform to send messages.
Thus Aweber is playing a bit of catch up with its competitors here. Arigato Autoresponder Pro
Autoresponders – a Collection of Follow up emails which are automatically triggered by time or user actions – are an integral part of any e-marketing solution.
Aweber claim to have Invented autoresponders back in 1998 and as such you would expect their autoresponder functionality to be mind-blowingly excellent. Oddly, it is just’okay’.
On the plus side it is very Straightforward To set up follow up mails based on time period – for example, automatically sending readers an e-mail email instantly after sign up, a promo code 2 days later and also a’follow us on social websites’ email a week later is extremely straightforward. This is a typical use of autoresponders and it is a breeze with Aweber.
On the other hand, triggering Autoresponders according to user activities and buys is a bit more complicated than with key opponents Mailchimp and Getresponse.
Using Aweber, you are able to create ‘goals’ or unite automation principles with tagging to make autoresponders act in quite funky ways. . .but if you want to make use of autoresponders in actually advanced ways, you’re likely going to should appear at other products, particularly Getresponse, which supplies’advertising automation’ functionality that hooks up to some built-in CRM.
And talking Of advertising automation…
Mobile Responsive Design
Unlike some other e-marketing Tools – especially, Mad Mimi – all of Aweber’s email templates are ‘responsive’.
This means that they Automatically resize themselves to match the device they’re being viewed on. In this day and age of smartphones and tablets, this definitely is a good feature.
One minor Gripe I have yet seeing the reactive designs is that to preview them you’ll actually have to send a test email to a smartphone. On other platforms you can normally just hit a’preview on telephone’ button or comparable. The lack of the operation is not a dealbreaker by any means, but it does slow you down a bit, especially if you are sending a great deal of campaigns every month.
Divide testing (also known as A/B testing) entails sending variants of your e-newsletters to some of your mailing list, tracking the performance of each, and sending the’best’ version to the remainder of your list.
Most e-marketing tools handle This automatically for you: you create a few distinct variations of your email (using either different content or theme headers), send them into a sample of your data, along with your e-marketing option will roll out the very best performing version mechanically to the rest of your mailing list.
Divide testing USED to be great In Aweber: until very recently, you could create and examine four variants of an email (making Awber’s split testing functionality better than most major rivals; Getresponse being a noteworthy exception).
For a few Reason split testing is presently completely unavailable in Aweber – I have been assured by their own sales team that it’s coming back during the next few months, but if you believe you are going to want this operation urgently you could be best off considering an alternate email advertising solution.
Email analytics in Aweber have been good. Along with being able to monitor key stats like open Pace, clickthroughs and bounces, You May Also look at a lot of other useful analytics / information, including
the growth of lists over time
an Summary of sign up methods
where individuals are opening your own email (i.e., geographical place )
the history of an individual’s activity – you can see past opens and clicks etc. at a per-subscriber level
And more besides.
With regards to how this compares With competing products, I’d say that Aweber’s reporting is much more comprehensive than that which is available in Campaign Monitor or Mad Mimi; however, I would argue that Mailchimp and Getresponse both provide better reporting ports.
With the latter two goods you Seem to have the ability to acquire more of an overview of information in one place, especially when looking at the operation of individual e-newsletters.
By contrast, With Aweber you have got to flick between three sections -“Broadcasts”,”Subscribers” and”Reports” to find an overall picture of analytics, whereas Getresponse and Mailchimp present all the reporting data onto a single dashboard (that you can then use to drill down to specifics). Arigato Autoresponder Pro
A Great feature of Aweber is the Flexibility it gives you around how you want to handle the opt-in procedure.
You Can Opt to sign up your Users on either one opt-in or a dual opt-in basis (single opt-in is when a consumer is subscribed instantly after finishing a form; double opt-in is when they have to click on a link in a confirmation email to complete their subscription).
Both Approaches have their own merits, so it is good to see Aweber being flexible in this regard – not all of competing options provide their clients with this selection.
Aweber Offers an adequate range of integrations with different options. You will find over 400 integrations available which enable you to connect Aweber to different types of cloud-based applications – web builders like Wix or Hotmail; CRM tools like Salesforce; landing pages like Instapage and so on.
Some of these involve committed widgets; others involve including a snippet of code into a site; others demand a sync tool such as Zapier.
It is uncommon that Aweber will plug to other applications quite as seamlessly as Mailchimp (that appears to be the default option’standard’ email advertising choice for a lot of programs ), but you also shouldn’t have too much difficulty getting Aweber to operate with a broad selection of other SaaS (software as a service) programs.
Segmenting data in Aweber is Pretty straightforward. You can create sections not only depending on the contents of any field in your database, but also on user activity too – emails opened, web pages visited, links clicked, products bought and in the future. It’s all very flexible and simple to use.
It’s a bit tricky however To figure out how to reach the screen where you create the segments – you essentially have to go to some’handle subscribers’ section, search for a number of readers and save the search as a section.
To be fair, some options (such As Getresponse) use a similar strategy to section creation – but others (like Campaign Monitor and Mailchimp) supply a much more findable’sections’ section.
Unfortunately Aweber does not let You broadcast mails to multiple sections at once, however. This may cause problems for many users who have a need to’pick and mix’ sections in mailouts on a regular basis.
For instance, say you’re a car dealer with a mailing list comprising a field known as’car version.’ You have used this area to segment your mailing list into owners of VW Polos, Golfs, Passats, Tiguans and Touregs.
You now have an offer that is Particularly relevant to Polo, Golf and Passat owners, and you want to send a message about it to those three segments in one go.
In an Perfect world you would only be Able to choose the relevant segments and deliver the message to all those 3 groups. With Aweber however – this isn’t possible. You would have to send three individual messages or create a new section targeting’Polo OR Golf OR Passat.’
You’ll Have a similar issue if You would like to exclude certain segments from the air; so finally it’s a little bit of thumbs-down for its segmenting performance in Aweber.
Other email Marketing tools, notably Getresponse and Campaign Monitor, manage this in a far greater manner.
Overall I would say Aweber is a Solid email marketing tool.
It’s not the best product of its Kind accessible, but it is reasonably priced, simple to use and comprises many of the key features you’d expect from an email marketing alternative.
The main aspects of the product That would nudge me in Aweber’s direction are its ease-of-use and thorough support. The latter may be especially critical for some potential customers, especially those starting out in e-marketing with no truckload of specialized skills (you likely won’t get stuck, but if you do, you are able to talk to an actual human being on an actual phone line about your issue ).
In Addition, It’s not too Expensive compared to some competing products, especially Campaign Monitor and iContact.
The main things that would Dissuade me are its lack of split testing operation and its relatively basic automation features.
I hope you have found this Aweber review Helpful so far, but if you haven’t made up your mind on whether this is the e-marketing alternative for you, here’s a simple breakdown of the important pros and cons of utilizing it: Arigato Autoresponder Pro
Benefits of using Aweber
Divide testing is currently disabled.
You can find cheaper options out there that offer considerably more attributes in the marketing automation department – Getresponse being a prime example.
Some of the templates look somewhat dated.
The RSS to email templates are poor and they can’t be edited with Aweber’s standard drag and drop email builder.
You can’t include or exclude a number of segments simultaneously when sending an e-newsletter.
Advantages of Aweber
It’s easy to use.
Support options are more extensive than is true with some essential competing products and according to Aweber’s Stevie awards for client service, should be high.
It is reasonably priced – whilst not the most expensive product of its type out there, it’s more affordable than many comparable options.
It lets you choose whether to subscribe people to your list on a single or double click basis.
It has good import functionality, with the option to import a wide assortment of file types and insert the email addresses you’re importing directly into an abysmal cycle.
It integrates neatly using a fantastic range of third party applications and apps.
It comes with a very large assortment of templates – more than its key competitors.
Setting up easy time-based autoresponders is very simple to accomplish.
All email templates are responsive.
Reporting features are strong.
Segmenting data is relatively easy and you may use both area contents and user action (email opens, hyperlinks clicked etc.) to create your segments.
You can get a free trial of Aweber here.
There are 5 Aweber plans on Offer:
Hosting and emailing a list containing around 500 subscribers: $19 per month
501 to 2,500 subscribers: $29 per month
2,501 to 5,000 subscribers: $49 per month
5,001 to 10,000 readers: $69 per month
10,001 to 25,000 readers: $149 per month
In Case You Have 25,000+ subscribers, You’ll have to call Aweber for a quote.
A 14% discount is available If you pay quarterly; a 14.9% discount is available if you pay yearly. There are also some discounts available for students and non-profit organisations.
One aspect of Aweber’s pricing Construction that potential users may like is that all features are available on all plans – unlike any competing goods you do not need to be on more costly plans to unlock specific performance.
Nevertheless, The performance available on Aweber – as we’ll see below – isn’t always as extensive as you might find in rival email marketing solutions.
Pricing Vs. Competition
Aweber is, in general,
Significantly more affordable than Campaign Monitor
considerably more affordable than iContact
roughly the same cost as Mailchimp
slightly more costly than Getresponse
much more expensive than Mad Mimi (notice: Mad Mimi’s attribute set is significantly more basic however).
It’s worth noting that the aforementioned Comparisons don’t actually apply to very little lists nonetheless – if you’ve got a small email database, a number of these competing goods are greater value.
By Way of Example, hosting a listing Comprising 1000 records will cost you $29 with Aweber, and…
$12 monthly using Mad Mimi
$15 per month with Mailchimp
$15 per month using Getresponse
$29 per month using Campaign Monitor *
$32 per month with iContact
Taking another example, if you Have a bigger list containing 10,000 records, it is going to cost $69 with Aweber and…
$149 monthly with Campaign Monitor *
$79 per month using iContact
$75 per month with Mailchimp
$65 per month with Getresponse
$42 monthly using Mad Mimi
* A brief note about Campaign Monitor: you will find some cheaper Campaign Monitor plans available which allow you to host the same quantities of email addresses as outlined above, but they restrict the amount of e-newsletters that you can send to them. For the sake of a comparison, I’ve referenced the prices for Campaign Monitor programs that permit unlimited broadcasts since these plans are comparable in terms of send volumes allowed to the Aweber ones.
That’s just two examples of Course, and Aweber’s opponents have different pricing tiers that will sometimes make Aweber more economical, sometimes more expensive. But normally I would say Aweber is priced roughly in the middle of the e-marketing solution scale.
Obviously, pricing is not the Only factor you need to base your decision on. . .the more important consideration to work out is what bang you get for your dollar.
So let us Look at several Aweber attributes.
Aweber Free Trial
One of those Best strategies to decide whether Aweber is to you of course is to avail of its free trial. Arigato Autoresponder Pro